📌 Core Information
🔹 Job Title: Digital Marketing Executive
🔹 Company: EPS Consultants
🔹 Location: Petaling Jaya, Selangor, Malaysia
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing digital marketing strategies aligned with company goals
- Conducting market research and identifying growth opportunities
- Creating and executing campaigns across various digital channels
- Designing website banners and assisting with web visuals
- Communicating with clients, affiliate networks, and affiliate partners
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution. The ideal candidate will have a strong understanding of digital marketing channels and be comfortable working in a fast-paced environment.
📋 Key Responsibilities
✅ Develop and implement digital marketing strategies that align with the company’s goals
✅ Conduct market research to understand the target audience and identify marketing and growth opportunities
✅ Create and execute campaigns across various digital channels, such as email, social media, paid advertising, and search engine optimization (SEO)
✅ Research new online media opportunities that may benefit the business, including mobile, social media, development of blogs and forums
✅ Design website banners and assist with web visuals
✅ Communicate with clients, affiliate networks, and affiliate partners
✅ Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)
ASSUMPTION: The role involves a mix of strategic planning, creative execution, and analytical reporting. Strong communication skills and attention to detail are crucial for success in this position.
🎯 Required Qualifications
Education: Diploma (or equivalent) in Marketing, Business Administration, or a similar field
Experience: At least 1 year of experience in a Digital Marketing or similar role
Required Skills:
- Proven experience with paid ads (Google Ads, Meta Ads, TikTok Ads), SEO, email marketing, and social media campaigns
- Proficiency in utilizing tools such as Google Analytics for performance tracking and campaign optimization
- Creative problem-solving skills to craft creative marketing campaigns
- Basic understanding of landing page optimization, A/B testing, and conversion rate optimization (CRO)
- Adaptability to stay up-to-date with fast-changing digital trends
- Strong communication skills to coordinate and liaise closely with designers and copywriters
Preferred Skills:
- Fluency in additional languages (e.g., Mandarin, Bahasa Malaysia) for better communication with diverse audiences
- Experience with project management tools (e.g., Asana, Trello) to streamline workflows
ASSUMPTION: While a diploma is the minimum requirement, candidates with relevant certifications or additional education may be given preference. Experience in a specific industry or with certain tools may also be beneficial.
💰 Compensation & Benefits
Salary Range: Based on industry standards for entry-level digital marketing roles in Malaysia, the estimated salary range is RM 3,000 - RM 5,000 per month. This range may vary depending on the candidate's skills, experience, and performance.
Benefits:
- Flexible working hours
- Opportunities for professional growth and development
- Potential performance-based bonuses
Working Hours: Full-time position with standard office hours (Monday - Friday, 9:00 AM - 6:00 PM) and flexibility for occasional overtime as needed
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills, experience, and performance. Benefits may also vary based on the company's policies and the candidate's tenure.
📌 Applicant Insights
🔍 Company Context
Industry: EPS Consultants is a staffing and recruiting company, specializing in professional recruitment and outsourcing services across the Asia Pacific region.
Company Size: With 501-1,000 employees, EPS Consultants is a mid-sized company that offers opportunities for growth and career advancement.
Founded: EPS Consultants was founded in 1993 and has since grown to become an award-winning professional recruitment and outsourcing consultancy in the APAC region.
Company Description:
- EPS Consultants is an award-winning professional recruitment and outsourcing specialist with over two decades of experience in the Asia Pacific region.
- The company's mission is to be the leading one-stop recruitment and outsourcing service provider, offering innovative and cost-effective solutions to valued clients.
- EPS Consultants prides itself on its attention to detail and willingness to go the extra mile to meet its customers' needs.
Company Specialties:
- General & Professional Recruitment
- Executive Search
- Recruitment Process Outsourcing (RPO)
- Managed Services
- Manpower Outsourcing & Contract Staffing
- Specialized Recruitment
- Human Resources
- HR Services
- Staffing
- Workforce Management
- Enterprise Recruitment and Outsourcing
- Payroll Services
Company Website: https://www.eps.my
ASSUMPTION: EPS Consultants' extensive experience and industry recognition make it a reputable employer in the staffing and recruiting sector. The company's commitment to excellence and customer satisfaction is evident in its multiple awards and recognitions.
📊 Role Analysis
Career Level: This role is an entry-level position in the digital marketing field. It provides an excellent opportunity for recent graduates or early-career professionals to gain experience and develop their skills.
Reporting Structure: The Digital Marketing Executive will report directly to the Marketing Manager or a similar role within the company's marketing department.
Work Arrangement: This is an on-site position, with flexible working hours and the potential for occasional overtime as needed.
Growth Opportunities:
- As the company continues to grow, there may be opportunities for career advancement within the marketing department or other areas of the business.
- Gaining experience in digital marketing and building a strong portfolio can open up opportunities for freelance work or roles with other companies.
- Developing skills in related areas, such as content creation, SEO, or social media management, can lead to specialized roles or career progression.
ASSUMPTION: While this role is entry-level, it offers a solid foundation for a career in digital marketing. With hard work and dedication, there are opportunities for growth and career advancement within the company or the broader industry.
🌍 Location & Work Environment
Office Type: EPS Consultants' office in Petaling Jaya is a modern, professional environment with a collaborative and supportive work culture.
Office Location(s): Plaza Sentral, Jalan Stesen Sentral 5, KL Sentral, Suite 2A-11-1, Level 11, Block 2A, Malaysia, 50470
Geographic Context:
- Petaling Jaya is a bustling city in the state of Selangor, located just west of Kuala Lumpur, the capital of Malaysia.
- The city offers a mix of urban and suburban living, with easy access to shopping, dining, and entertainment options.
- Petaling Jaya is well-connected by public transportation, making it an attractive location for commuters.
Work Schedule: Standard office hours (Monday - Friday, 9:00 AM - 6:00 PM) with flexibility for occasional overtime as needed
ASSUMPTION: The office environment at EPS Consultants is designed to foster collaboration and productivity. The location in Petaling Jaya offers a convenient and enjoyable work-life balance for employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the marketing team or other stakeholders
- Job offer and onboarding
Key Assessment Areas:
- Digital marketing knowledge and skills
- Creativity and problem-solving abilities
- Communication and interpersonal skills
- Adaptability and willingness to learn
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Demonstrate your understanding of digital marketing channels and trends in your application materials.
- Showcase your creativity and problem-solving skills through examples of past projects or campaigns.
- Prepare questions to ask the interviewer about the company, the team, or the role to demonstrate your interest and engagement.
ATS Keywords: Digital Marketing, Campaign Execution, SEO, Email Marketing, Social Media, Paid Advertising, Analytics, Creative Problem-Solving, Landing Page Optimization, A/B Testing, Conversion Rate Optimization, Communication, Adaptability
ASSUMPTION: EPS Consultants uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase your chances of being selected for an interview.
🛠️ Tools & Technologies
- Google Ads
- Meta Ads (Facebook Ads, Instagram Ads)
- TikTok Ads
- Google Analytics
- Social media management platforms (e.g., Hootsuite, Buffer)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: The tools and technologies listed are commonly used in digital marketing roles. Familiarity with these tools is expected, and candidates with experience using them will have an advantage in the application process.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Professionalism
- Customer Focus
- Excellence
- Teamwork
Work Style:
- Collaborative
- Adaptable
- Results-driven
- Innovative
- Customer-focused
Self-Assessment Questions:
- Do you align with EPS Consultants' core values, and how have you demonstrated these values in your past experiences?
- How do you stay up-to-date with fast-changing digital trends, and how have you applied this knowledge in previous roles?
- Describe a time when you had to adapt to a new situation or tool in your work. How did you approach this challenge, and what was the outcome?
ASSUMPTION: EPS Consultants values candidates who demonstrate a strong fit with their company culture and a commitment to their core values. Assessing your alignment with these values and being prepared to discuss them in the interview can help you make a strong impression.
⚠️ Potential Challenges
- Managing multiple digital marketing campaigns simultaneously may require strong organizational skills and time management.
- Keeping up with the fast-paced nature of digital marketing and adapting to new trends and tools can be challenging.
- Working in a recruitment and outsourcing company may require occasional flexibility in working hours to accommodate client needs.
- Petaling Jaya's urban environment may have traffic congestion during peak hours, which could impact commuting time.
ASSUMPTION: While these challenges exist, they can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning. The rewards of a successful digital marketing career can outweigh these challenges.
📈 Similar Roles Comparison
- Unlike other digital marketing roles, this position is within a recruitment and outsourcing company, which may offer unique insights into talent acquisition and management.
- Digital marketing roles in other industries may have different target audiences and campaign objectives, but the core skills and strategies remain similar.
- Career progression in digital marketing can lead to roles such as Digital Marketing Manager, Senior Digital Marketing Specialist, or even Marketing Director, depending on the company's size and structure.
ASSUMPTION: While this role is specific to EPS Consultants, the skills and experiences gained can be transferable to other digital marketing roles in various industries. Understanding the unique aspects of this role can help you make an informed decision about your career path.
📝 Sample Projects
- Developing and executing a social media campaign to promote a job fair, including creating engaging content and analyzing performance metrics.
- Conducting market research to identify new online media opportunities for a client's product launch, and presenting findings to the marketing team and stakeholders.
- Designing and implementing an email marketing campaign to nurture leads and drive conversions, with a focus on optimizing open rates and click-through rates.
ASSUMPTION: These sample projects are designed to showcase the key responsibilities and skills required for this role. Completing similar projects in your past experiences or through personal initiatives can help demonstrate your qualifications for this position.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does EPS Consultants support the professional development and growth of its employees?
- What are the most significant challenges facing the company's marketing efforts, and how can this role contribute to addressing them?
- How does EPS Consultants measure the success of its digital marketing campaigns, and what key performance indicators (KPIs) are most important?
- What opportunities exist for collaboration with other departments or teams within the company?
ASSUMPTION: Asking thoughtful and relevant questions during the interview can help you better understand the role, the team, and the company. It also demonstrates your interest and engagement in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, emphasizing your digital marketing knowledge and creativity.
- Prepare questions to ask the interviewer about the company, the team, or the role to demonstrate your interest and engagement.
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
