π Core Information
πΉ Job Title: Digital Marketing Executive
πΉ Company: drivvn
πΉ Location: London, United Kingdom / Birmingham, United Kingdom
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: 2025-05-21
πΉ Experience Level: Mid-Level (2-5 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Driving brand visibility and supporting customer acquisition
- Creating impactful sales presentations and pitch decks
- Managing social media channels and digital advertising campaigns
- Conducting market research and gathering customer insights
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on driving results through strategic marketing initiatives.
π Key Responsibilities
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Sales Enablement & Pitch Development: Lead the development of impactful, visually polished pitch decks and sales materials that communicate our value proposition effectively to automotive clients. Collaborate with sales and leadership teams to craft persuasive sales narratives tailored to specific client segments and use cases. Ensure all pitch materials are consistent with drivvnβs brand guidelines, maintaining high standards of design, tone, and message clarity.
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Marketing Campaign Execution: Assist in delivering marketing campaigns focused on brand awareness and lead generation. Create engaging written and visual content for social media, email, blog posts, and case studies, always aligning with brand tone and marketing goals. Contribute to SEO activities and ensure marketing content is optimized for performance across digital channels.
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Digital Marketing & Social Media: Manage company social media channels (LinkedIn, Instagram) creating and scheduling posts that resonate with our target audience. Support paid digital advertising efforts, assisting with campaign setup, monitoring, and performance reporting. Track marketing KPIs and provide insights that drive continuous improvement.
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Market Research & Insights: Conduct research to inform campaign strategy, audience segmentation, and positioning. Use customer and industry insights to support message development and improve content relevance.
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Cross-Functional Collaboration: Work with internal teams to translate product capabilities and customer feedback into compelling marketing materials.
ASSUMPTION: This role requires strong collaboration skills, as the Digital Marketing Executive will work closely with various teams to create effective marketing campaigns and sales materials.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 3+ years in a marketing role, ideally within an agency, SaaS, automotive, or technology-focused company.
Required Skills:
- Proven experience creating sales decks and presentations with strong visual and narrative impact
- Creative thinking and ability to turn ideas into clear, engaging, and brand-aligned visual stories
- Familiarity with SEO, social media, content marketing, and paid digital campaigns
- Strong writing and editing skills, with a portfolio of digital or marketing content
- Good understanding of layout, typography, and branding. Familiarity with tools like PowerPoint, Google Slides, Canva, or Adobe Creative Suite
- Excellent verbal and written communication skills with great attention to detail
- Team-oriented, proactive, and comfortable working across departments
Preferred Skills:
- Experience with platforms like HubSpot, Google Ads, LinkedIn Ads, and CRM tools
- Interest in or experience with the automotive or e-commerce technology space
- Some familiarity with trade shows or industry events
ASSUMPTION: Candidates with experience in creating persuasive sales presentations and a strong background in digital marketing will be well-suited for this role.
π° Compensation & Benefits
Salary Range: Up to Β£45,000 per year
Benefits:
- Competitive benefits package (not specified)
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is based on industry standards for mid-level marketing roles in the United Kingdom.
π Applicant Insights
π Company Context
Industry: Software Development, specifically focused on e-commerce solutions for the automotive industry
Company Size: 51-200 employees (mid-sized company)
Founded: 2020 (young, fast-growing company)
Company Description:
- Drivvn is a B2B SaaS company transforming the automotive industry through cutting-edge eCommerce solutions
- Founded in 2020 and operating as a wholly-owned subsidiary of the TCC Group
- Empowers major automotive brands like Stellantis, Ford, Volvo, and Volkswagen to deliver seamless online vehicle buying experiences
- Generated approximately Β£8 million in revenue for FY24
Company Specialties:
- Ecommerce
- Customer journey
- Design & UX
- Automotive
- Online sales
- Omni-channel
- Consumer behaviour
- Technology
- Optimisation
- Digital Transformation
- Strategy
- and Consultancy
Company Website: drivvn.com
ASSUMPTION: Drivvn is a dynamic, growing company that offers opportunities for career growth and development in the marketing and technology sectors.
π Role Analysis
Career Level: Mid-Level (2-5 years of experience)
Reporting Structure: This role reports directly to the Operations team and collaborates with various departments, including sales and product teams.
Work Arrangement: On-site, with the opportunity to work from the London or Birmingham office
Growth Opportunities:
- As a growing company, Drivvn offers opportunities for career progression and taking on more responsibilities as the team expands
- The role provides exposure to various aspects of marketing, enabling the candidate to develop a well-rounded skill set
- Potential to work on high-impact projects and contribute to the company's success
ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally in a fast-paced, innovative environment.
π Location & Work Environment
Office Type: Modern, collaborative office spaces in both London and Birmingham
Office Location(s): Portobello House, Portobello Way, Warwick, England CV34 5GJ, GB / Golden Square, London, England, GB
Geographic Context:
- Warwick: A historic market town in the West Midlands, known for its rich cultural heritage and proximity to major automotive manufacturers
- London: A global hub for technology, finance, and marketing, offering a wide range of cultural, entertainment, and professional opportunities
Work Schedule: Full-time (40 hours per week), with flexibility for remote work as needed
ASSUMPTION: The location of this role offers the best of both worlds, with the opportunity to work in a vibrant city or a historic market town, depending on the candidate's preference.
πΌ Interview & Application Insights
Typical Process:
- Initial call with a member of the People team (15 minutes)
- Online aptitude test (1 hour)
- A culture interview to check that your values align and to learn more about drivvn (30 minutes)
- Discovery task set to complete and present at the final interview. Final interview with the CEO to present your task and time to ask questions about your past experience (60 minutes)
Key Assessment Areas:
- Creativity and presentation skills
- Digital marketing knowledge and experience
- Alignment with company values and culture
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio of your best work, showcasing your creativity and marketing expertise
- Research drivvn's company culture and values to ensure a strong fit
- Prepare thoughtful questions to ask during the interview process
ATS Keywords: Digital Marketing, Content Creation, Sales Enablement, Pitch Development, Creative Storytelling, Brand Advocacy, SEO, Social Media Management, Performance Analysis, Market Research, Collaboration, Communication, Creative Thinking, Design Sensibility, Content Development, Marketing Campaign Execution
ASSUMPTION: Drivvn's interview process is designed to assess the candidate's skills, cultural fit, and potential for growth within the company.
π οΈ Tools & Technologies
- PowerPoint or Google Slides
- Canva or Adobe Creative Suite
- HubSpot, Google Ads, LinkedIn Ads
- CRM tools (not specified)
- SEO tools (not specified)
ASSUMPTION: The required tools and technologies for this role are standard in the marketing industry and can be learned or improved upon with experience.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Data-driven
Work Style:
- Dynamic and fast-paced
- Creative and strategic
- Results-oriented
- Team-focused
Self-Assessment Questions:
- How do you approach creating visually compelling and on-brand sales presentations?
- Can you describe a time when you successfully executed a digital marketing campaign, and what was the outcome?
- How do you stay organized and manage multiple projects in a fast-paced environment?
ASSUMPTION: Drivvn values candidates who are passionate about their work, proactive, and able to thrive in a dynamic, collaborative environment.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Balancing creative and analytical aspects of the role
- Adapting to a growing and evolving company structure
- Working remotely or in a hybrid environment, requiring strong self-motivation and time management skills
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
π Similar Roles Comparison
- Compared to other marketing roles, this position places a greater emphasis on sales enablement and pitch development, requiring strong presentation and storytelling skills
- As a growing SaaS company, drivvn offers more opportunities for career growth and development than larger, more established organizations
- This role offers a unique blend of creative and analytical responsibilities, making it an attractive choice for candidates with a diverse skill set
ASSUMPTION: This role offers a unique blend of responsibilities and growth opportunities, making it an attractive choice for candidates seeking a challenging and dynamic work environment.
π Sample Projects
- Developing a comprehensive sales presentation for a major automotive client, highlighting the benefits of drivvn's digital retail platform
- Creating a targeted social media campaign to generate leads for a specific product launch, optimizing content and targeting based on customer insights
- Conducting market research to identify trends and opportunities in the automotive e-commerce space, and using these insights to inform marketing strategy
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of creativity and strategic thinking required for this role.
β Key Questions to Ask During Interview
- Can you describe the company's growth plans and how this role fits into that strategy?
- How does drivvn support the professional development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does drivvn measure the success of its marketing campaigns, and what metrics are most important?
- What is the company's approach to work-life balance, especially for remote or hybrid employees?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and helps you make an informed decision about your future with the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio of your best work, showcasing your creativity and marketing expertise
- Research drivvn's company culture and values to ensure a strong fit
- Prepare thoughtful questions to ask during the interview process
- Follow up with the hiring manager one week after submitting your application, expressing your interest in the role and asking if there are any additional materials they need
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.