📌 Core Information
🔹 Job Title: Digital Marketing Executive (Remote)
🔹 Company: Muscle Wolves Private Limited
🔹 Location: Noida, Uttar Pradesh, India
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 9, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Driving impactful marketing campaigns across platforms
- Managing and growing social media accounts
- Creating compelling visual content and copy
- Monitoring and optimizing ad performance
- Collaborating with cross-functional teams
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on digital marketing and social media management.
📋 Key Responsibilities
✅ Plan, create, and manage ads across platforms (Facebook, Google, online marketplaces)
✅ Handle and grow social media accounts (Instagram, Facebook, Twitter, YouTube)
✅ Develop and execute creative campaigns to boost engagement and conversions
✅ Create visually appealing content using tools like Canva or Photoshop
✅ Monitor ad performance and optimize campaigns for better ROI
✅ Write effective and grammatically sound English captions, ad copies, and content for posts
✅ Research trends and competitors to stay ahead in the market
✅ Collaborate with the design and content team for aligned branding
ASSUMPTION: The role requires a proactive approach to staying updated with market trends and competitor activities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: Proven experience (2-5 years) in digital marketing, with a focus on social media and ad management
Required Skills:
- Proficient in running Facebook Ads and Google Ads
- Strong grasp of social media marketing strategies
- Hands-on experience with graphic design tools (Canva, Photoshop, etc.)
- Good communication skills in English (written & verbal)
- Ability to work independently and meet deadlines
- Knowledge of e-commerce marketing is a plus
Preferred Skills:
- Experience with online marketplaces (Amazon, Flipkart, Meesho)
- Familiarity with SEO and content marketing
ASSUMPTION: Candidates with experience in the e-commerce industry may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: INR 5-7 lakhs per annum (based on experience and industry standards for mid-level digital marketing roles in Noida)
Benefits:
- Flexible work hours
- Performance-based bonuses
- Opportunities for professional growth and development
Working Hours: Full-time (40 hours/week), with flexible hours and the option to work remotely
ASSUMPTION: The salary range is an estimate based on industry standards for mid-level digital marketing roles in Noida. Actual compensation may vary based on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Fitness and lifestyle
Company Size: Small to medium-sized (11-50 employees, as per LinkedIn)
Founded: 2015, with a focus on building a bold and powerful brand in the fitness industry
Company Description:
- Muscle Wolves is committed to empowering both customers and team members
- The company offers a passionate and supportive work environment
- It provides space for employees to grow their skills and contribute to building a powerful brand
Company Specialties:
- Fitness and lifestyle products
- E-commerce marketing
- Social media management
Company Website: musclewolves.com
ASSUMPTION: Muscle Wolves is a growing company in the fitness and lifestyle space, with a focus on building a strong brand and empowering its team members.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The Digital Marketing Executive will report directly to the Marketing Manager
Work Arrangement: Remote solely, with the option to work from home full-time
Growth Opportunities:
- Potential career progression to Senior Digital Marketing Executive or Marketing Manager
- Opportunities to lead campaigns and mentor junior team members
- Chance to gain experience in a fast-growing industry and company
ASSUMPTION: This role offers opportunities for career growth and development within the marketing department.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): Noida, Uttar Pradesh, India
Geographic Context:
- Noida is a bustling city in the National Capital Region of India
- It offers a mix of urban and suburban living, with easy access to major cities like Delhi
- Noida has a vibrant startup ecosystem and a growing job market
Work Schedule: Full-time (40 hours/week), with flexible hours and the option to work remotely
ASSUMPTION: The remote work arrangement allows for a flexible work-life balance and the opportunity to work from anywhere with a stable internet connection.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Technical assessment (e.g., ad campaign creation, graphic design task)
- Final round interview with the Marketing Manager
Key Assessment Areas:
- Digital marketing skills and experience
- Graphic design skills and creativity
- Communication and interpersonal skills
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight your digital marketing and graphic design skills
- Include examples of successful ad campaigns or social media projects you've worked on
- Prepare for the technical assessment by brushing up on your graphic design skills and ad campaign creation
ATS Keywords: Digital Marketing, Facebook Ads, Google Ads, Social Media Management, Graphic Design, Campaign Management, Ad Performance Monitoring, Trend Research, Collaboration, Communication Skills, E-commerce Marketing
ASSUMPTION: The application process may vary based on the company's current hiring needs and the number of applicants.
🛠️ Tools & Technologies
- Facebook Ads Manager
- Google Ads
- Canva or Photoshop
- Social media management platforms (e.g., Hootsuite, Buffer)
- SEO tools (e.g., SEMrush, Ahrefs)
ASSUMPTION: The required tools and technologies may change based on the company's evolving needs and industry trends.
👔 Cultural Fit Considerations
Company Values:
- Empowerment
- Passion
- Collaboration
Work Style:
- Fast-paced and dynamic
- Creative and innovative
- Collaborative and supportive
Self-Assessment Questions:
- Do you thrive in a fast-paced environment and enjoy working on multiple projects simultaneously?
- Are you passionate about fitness and lifestyle products, and eager to contribute to building a powerful brand?
- Do you enjoy collaborating with cross-functional teams and value a supportive work environment?
ASSUMPTION: Muscle Wolves values candidates who are passionate, creative, and eager to contribute to the company's growth and success.
⚠️ Potential Challenges
- Managing multiple ad campaigns and social media accounts simultaneously
- Keeping up with the fast-paced nature of the digital marketing industry
- Working remotely and maintaining productivity without direct supervision
- Adapting to changes in marketing strategies and trends
ASSUMPTION: The role may present challenges related to time management, adaptability, and self-motivation in a remote work environment.
📈 Similar Roles Comparison
- Compared to a Social Media Manager role, this position has a stronger focus on ad management and campaign creation
- In the digital marketing industry, this role is similar to a Junior Digital Marketing Executive or a Marketing Coordinator position
- Career progression may include roles such as Senior Digital Marketing Executive, Marketing Manager, or even Director of Marketing
ASSUMPTION: This role is well-suited for candidates with experience in digital marketing and social media management, looking to grow their skills and advance their careers.
📝 Sample Projects
- Creating and managing a successful Facebook Ads campaign for a new product launch
- Developing a social media content calendar and executing a month-long campaign to boost engagement
- Researching and implementing SEO strategies to improve the company's website ranking
ASSUMPTION: Sample projects should demonstrate the candidate's ability to plan, create, and execute marketing campaigns, as well as their understanding of SEO and content marketing principles.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does the company support the professional growth and development of its employees?
- What are the most challenging aspects of working in a remote, fast-paced environment?
- How does the company measure the success of its digital marketing campaigns?
- What opportunities are there for collaboration and knowledge-sharing with other departments?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and their eagerness to contribute to the company's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your digital marketing and graphic design skills
- Prepare for the technical assessment by brushing up on your graphic design skills and ad campaign creation
- Follow up with the hiring manager within a week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
