Digital Marketing Expert (m/w/d), 38,5 Wochenstunden

📌 Core Information

🔹 Job Title: Digital Marketing Expert (m/w/d), 38.5 Wochenstunden

🔹 Company: APOVERLAG

🔹 Location: Wien, Austria

🔹 Job Type: Full-Time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: 2025-07-30

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creative external marketing of the company
• Social media management, primarily LinkedIn
• Content creation for digital platforms
• Graphic design and video creation
• Website and app maintenance
• Support for various marketing measures
• Project management for websites and applications

ASSUMPTION: This role requires a strong focus on digital marketing and creative content production. The ideal candidate will have a background in digital marketing, graphic design, or a related field.

📋 Key Responsibilities

✅ Social Media Management (planning, editing, documentation, text creation, posting, community management)

✅ Content Creation for digital platforms (conceptualization, planning, and implementation)

✅ Graphic Works with Adobe Creative Suite and Canva (e.g., online advertising materials) and Video Creation (Camtasia, etc.)

✅ Ongoing technical and content maintenance of websites and apps

✅ Support for various marketing measures (classic and digital)

✅ Project Management (conceptualization, content and technical support of websites and applications)

ASSUMPTION: The role involves a mix of creative and technical tasks, requiring strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Completed vocational training or relevant work experience

Experience: 2-5 years of experience in digital marketing or a related field

Required Skills:

• Excellent German language skills in writing and speaking, English skills are an advantage
• Experience with Adobe Creative Suite, Canva, and Camtasia
• Familiarity with online and SEO/SEA tools
• Basic knowledge of web development (HTML, CSS)
• Experience with content management systems (e.g., Typo3)

Preferred Skills:

• Experience in the pharmaceutical or healthcare industry
• Familiarity with the Austrian healthcare market

ASSUMPTION: Candidates should have a strong background in digital marketing and relevant tools, as well as excellent communication skills in German.

💰 Compensation & Benefits

Salary Range: €36,400 per year (based on the provided salary)

Benefits:

• Working in a dynamic and innovative company in the healthcare industry
• Opportunities for professional development and growth
• Collaborative and supportive work environment

Working Hours: 38.5 hours per week

ASSUMPTION: The salary range is based on the provided salary and the company's size. Benefits may include health insurance, retirement plans, and other standard employee benefits.

📌 Applicant Insights

🔍 Company Context

Industry: IT Services and IT Consulting, specializing in software development, digital pharmaceutical data, and digital product management for the healthcare industry

Company Size: 51-200 employees, providing a medium-sized company environment with opportunities for growth and collaboration

Founded: 1946, with a rich history in the Austrian healthcare market

Company Description:

• Supports customers (pharmacies, medical practices, and hospitals) with products in the areas of pharmaceutical information, software and hardware, training, and media

• Offers software solutions and digital pharmaceutical information for the Austrian healthcare sector
• Employs around 107 people, providing a diverse and experienced workforce

Company Specialties:

• Software development
• Digital pharmaceutical data
• Digital product management
• Medical data
• Specialized publishing for pharmacies
• IT service provider

Company Website: http://www.apoverlag.at

ASSUMPTION: APOVERLAG is a well-established company in the Austrian healthcare industry, offering a range of products and services to support healthcare professionals.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and development within the company

Reporting Structure: This role reports directly to the marketing department and may have supervisory responsibilities for junior team members or interns

Work Arrangement: On-site, with the possibility of remote work for specific tasks or projects

Growth Opportunities:

• Progression to a senior marketing role or management position
• Expanding expertise in digital marketing and related fields
• Gaining experience in the pharmaceutical and healthcare industries

ASSUMPTION: This role offers opportunities for career growth and development within the company, as well as the chance to gain experience in the healthcare industry.

🌍 Location & Work Environment

Office Type: On-site, with a modern and collaborative work environment

Office Location(s): Spitalgasse 31a, Wien, Wien 1090, AT

Geographic Context:

• Vienna is the capital and largest city of Austria, with a population of over 1.9 million
• The city is known for its historical and cultural attractions, as well as its vibrant nightlife and dining scene
• Vienna is well-connected by public transportation, making it easy to commute to and from the office

Work Schedule: Monday to Friday, 8:00 AM to 5:00 PM, with a 30-minute lunch break

ASSUMPTION: The work environment is collaborative and supportive, with a focus on teamwork and open communication.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the hiring manager and/or team members
• Final decision and job offer

Key Assessment Areas:

• Digital marketing skills and experience
• Graphic design and video creation abilities
• Communication and interpersonal skills
• Problem-solving and project management skills

Application Tips:

• Tailor your resume and cover letter to highlight your digital marketing and graphic design skills and experience
• Include examples of your work, such as social media campaigns, content pieces, or graphic designs
• Demonstrate your understanding of the Austrian healthcare market and APOVERLAG's products and services

ATS Keywords: Digital Marketing, Social Media Management, Content Creation, Graphic Design, Video Creation, Website Management, Marketing Support, Project Management, Adobe Creative Suite, Canva, Camtasia, SEO Tools, HTML, CSS, Content Management Systems, Typo3

ASSUMPTION: The application process may include assessments or tests to evaluate the candidate's skills and knowledge in digital marketing and related fields.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
• Canva
• Camtasia
• Content Management Systems (e.g., Typo3)
• Online and SEO/SEA tools

ASSUMPTION: Candidates should have experience with the listed tools and be willing to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous improvement
• Collaboration and teamwork
• Customer focus and satisfaction
• Integrity and professionalism

Work Style:

• Dynamic and fast-paced
• Collaborative and supportive
• Focused on results and continuous learning

Self-Assessment Questions:

• Do you thrive in a dynamic and collaborative work environment?
• Are you passionate about digital marketing and creative content production?
• Do you have strong communication and interpersonal skills?

ASSUMPTION: Candidates should be comfortable working in a dynamic and collaborative environment and have a strong passion for digital marketing and creative content production.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Keeping up with the latest digital marketing trends and technologies
• Adapting to a fast-paced and ever-changing work environment
• Working in a highly regulated industry (healthcare)

ASSUMPTION: The role may present challenges related to project management, staying current with industry trends, and working in a regulated industry.

📈 Similar Roles Comparison

• This role is similar to a Digital Marketing Manager or Marketing Specialist position, but with a stronger focus on creative content production and graphic design
• APOVERLAG is a medium-sized company, offering a more collaborative and supportive work environment compared to larger corporations
• Career paths may include progression to senior marketing roles or management positions within the company

ASSUMPTION: This role is similar to other digital marketing positions but has a unique focus on creative content production and graphic design. APOVERLAG offers a collaborative and supportive work environment with opportunities for growth and development.

📝 Sample Projects

• Developing and implementing a social media campaign for a new pharmaceutical product launch
• Creating a series of engaging infographics to illustrate complex medical data
• Designing and producing a promotional video for an upcoming medical conference

ASSUMPTION: Sample projects may involve a mix of creative and technical tasks, requiring strong project management and communication skills.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for its employees?
• What is the company culture like, and how does this role contribute to it?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company, and helps you better understand the work environment and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your digital marketing and graphic design skills and experience
• Prepare examples of your work, such as social media campaigns, content pieces, or graphic designs
• Demonstrate your understanding of the Austrian healthcare market and APOVERLAG's products and services
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.