- Job Title: Digital Marketing Intern - CO
- Company: WITHIN & Brkfst.io
- Location: Bogotá, Colombia
- Job Type: Internship
- Category: Marketing
- Date Posted: May 10, 2025
- Experience Level: Entry-level (0-2 years)
🚀 Job Overview
Key aspects of this role include:
- Hands-on experience with major digital marketing platforms (Meta, Snapchat, Google Ads, etc.)
- Data reporting and analysis to derive insights and drive strategy
- Collaborative work environment with a focus on growth and learning
- Potential career progression to Digital Media Strategist and Account Manager
ASSUMPTION: This role is ideal for students pursuing a Bachelor's degree looking to gain practical experience in digital marketing.
📋 Key Responsibilities
- 📊 Campaign Creation & Management: Build and manage digital advertisements and campaigns across various platforms using client creative assets and specific guidelines.
- 📈 Data Reporting & Analysis: Create detailed reports of client customer and marketing data, and perform quantitative analysis on paid media performance.
- 🎨 Creative Management: Manage ad creative and implement proprietary technology and best practices.
- 📝 Communication & Collaboration: Work closely with cross-functional teams to ensure client goals are met and exceeded.
ASSUMPTION: Successful candidates will have strong communication skills and be comfortable working in a deadline-oriented environment.
🎯 Required Qualifications
- Education: Pursuing a Bachelor's degree
- Experience: None required (entry-level)
- Required Skills:
- Strong resourcefulness and initiative
- Working knowledge of Excel
- Strong math/data analysis skills
- Full professional proficiency in English
- Preferred Skills:
- Storytelling ability to translate data into actionable insights
ASSUMPTION: Candidates with relevant coursework or projects in digital marketing, data analysis, or a related field will be given preference.
💰 Compensation & Benefits
- Salary Range: COP 4,500,000 (MONTH) - This is a base salary for an entry-level internship in Bogotá, Colombia.
- Benefits:
- Training and development opportunities
- Working Hours: Full-time (40 hours/week) - This is a fully in-office role based in Bogotá, Colombia, with a requirement to work on-site five days a week.
ASSUMPTION: The salary range is estimated based on industry standards for entry-level digital marketing internships in Bogotá, Colombia.
📌 Applicant Insights
🔍 Company Context
- Industry: Marketing Services
- Company Size: 11-50 employees
- Founded: 2022 (as Brkfst.io)
- Company Description: WITHIN is a Performance Branding company partnering with major brands to drive business growth through innovative marketing strategies. Brkfst.io is an incubated venture within WITHIN, focused on connecting creators with major brands to produce impactful ads at scale.
- Company Specialties: Digital marketing, performance branding, UGC (user-generated content) advertising, and media management automation.
📊 Role Analysis
- Career Level: Entry-level (Intern)
- Reporting Structure: This role reports directly to the Digital Marketing Manager.
- Work Arrangement: On-site, full-time (5 days/week)
- Growth Opportunities: After completing the internship, strong performers may be promoted to Digital Media Strategist and eventually Account Manager.
🌍 Location & Work Environment
- Office Type: In-office (Bogotá, Colombia)
- Office Location(s): Av. Cra 19 #100-45, Bogotá, Floor 12
- Geographic Context: Bogotá, Colombia - A vibrant, multicultural city with a growing tech industry and numerous opportunities for young professionals.
- Work Schedule: Monday-Friday, 9:00 AM - 6:00 PM (with a 1-hour lunch break)
💼 Interview & Application Insights
- Typical Process: 1. Online application submission, 2. Cognitive aptitude and typing test, 3. Logic assessment on basic data analytics and problem-solving via Google Sheets.
- Key Assessment Areas: Data analysis, problem-solving, communication skills, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences.
- Showcase any previous experience or projects related to digital marketing, data analysis, or a related field.
- Be prepared to discuss your understanding of the role and how your skills align with the required qualifications.
🛠️ Tools & Technologies
- Google Sheets
- Microsoft Excel
- Digital marketing platforms (Meta, Snapchat, Google Ads, etc.)
👔 Cultural Fit Considerations
- Company Values: Innovation, collaboration, growth, and client focus.
- Work Style: Fast-paced, adaptive, and collaborative. Teams are small, closely-knit, and versatile, focusing on solving problems and building systems.
- Self-Assessment Questions:
- How do you stay organized and manage your time when working on multiple projects simultaneously?
- Can you provide an example of a time when you had to analyze data to derive insights and drive decision-making?
- How do you approach learning new tools and technologies?
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with tight deadlines.
- Managing multiple campaigns and clients simultaneously.
- Adapting to new tools and technologies as the role evolves.
📈 Similar Roles Comparison
- Digital Marketing Coordinator: This role focuses more on campaign strategy and execution, while the intern role is more focused on hands-on campaign creation and data analysis.
- Data Analyst: While this role involves data analysis, it does not include the hands-on digital marketing aspects or the potential career progression to client-facing roles.
📝 Sample Projects
- Campaign Creation: Develop and launch a social media advertising campaign for a client, including ad creative, targeting, and budget allocation.
- Data Analysis: Analyze paid media performance data to identify trends, optimize campaigns, and provide actionable insights to the client.
- Client Presentation: Prepare and deliver a presentation to a client summarizing campaign performance, data insights, and recommendations for future campaigns.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the digital marketing team currently, and how can this role contribute to addressing them?
- How does WITHIN support the growth and development of its interns?
- Can you describe a typical day or week in this role?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://job-boards.greenhouse.io/agencywithin/jobs/4474223007).
- Tailor your resume and cover letter to highlight relevant skills and experiences.
- Prepare for the cognitive aptitude and typing test, as well as the logic assessment on basic data analytics and problem-solving via Google Sheets.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
