📌 Core Information
🔹 Job Title: Digital Marketing Manager
🔹 Company: SRS Distribution Inc.
🔹 Location: McKinney, TX
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 3, 2025
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing online presence for all brands across various channels
- Building and executing digital campaigns
- Collaborating with technology vendors and agencies
- Supporting eCommerce initiatives
ASSUMPTION: This role requires a well-rounded digital marketing professional with experience in SEO, social media management, email automation, and content creation.
📋 Key Responsibilities
✅ Manage online presence for all brands across all channels (web listings, social media, websites, display advertising)
✅ Maintain and update contact database of customers via automation
✅ Set up and automate email campaigns working with Business Development Manager’s needs
✅ Respond to field requests and needs for social posts and targeted email communications
✅ Ensure top page rankings for brands via SEO management
✅ Build and execute social media strategy
✅ Manage content for digital campaigns (including writing blogs)
✅ Measure and report on performance of digital campaigns
✅ Collaborate with technology vendors/agencies and identify new opportunities
✅ Work with Sprinkler Warehouse digital team to use their efforts to strengthen all brands
✅ Support eCommerce initiative
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in digital marketing, with a focus on SEO and social media management
Required Skills:
- Proven experience in digital marketing, SEO, and social media management
- Strong analytical skills and data-driven mindset
- Excellent communication and interpersonal skills
- Ability to work independently and in a team environment
- Proficiency in Microsoft Office Suite and marketing automation tools
Preferred Skills:
- Experience with CRM software (e.g., Salesforce, HubSpot)
- Familiarity with eCommerce platforms (e.g., Shopify, Magento)
- Knowledge of the construction industry
ASSUMPTION: Candidates with experience in a B2B environment and familiarity with construction industry trends may have an advantage.
💰 Compensation & Benefits
Salary Range: $70,000 - $90,000 per year (based on industry standards for a mid-level digital marketing role in McKinney, TX)
Benefits:
- 401(k) Retirement Plan with Company Matching
- Paid Vacation, Sick Time, Holidays, Birthday, Floating Holidays, and Paid Parental Leave
- Medical, Dental, and Vision Benefits
- Flexible Spending Accounts
- Company Paid Life Insurance, Short-Term Disability, Additional Life Insurance, and Long-Term Disability
- Safety Program with Bonuses and Employee Referral Bonus Program
Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Wholesale Building Materials
Company Size: 5,001-10,000 employees
Founded: 2008
Company Description:
- SRS Distribution is the fastest-growing distributor of building products in the United States.
- The company focuses on delivering high-quality products and services to bring true value to every contractor.
- SRS offers exclusive product lines and project management tools tailored to customers' needs.
Company Specialties:
- Roofing
- Distribution
- Building Materials
- Construction
Company Website: http://www.srsdistribution.com
ASSUMPTION: SRS Distribution's rapid growth and focus on customer value make it an attractive employer for driven and motivated individuals.
📊 Role Analysis
Career Level: Mid-Senior level
Reporting Structure: This role reports directly to the Marketing Director.
Work Arrangement: On-site, full-time position with the possibility of occasional remote work.
Growth Opportunities:
- Potential career advancement within the marketing department or other divisions of the company.
- Opportunities to work on high-impact projects and collaborate with cross-functional teams.
- Chance to gain experience in a fast-growing industry and learn from experienced professionals.
ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to learn, develop skills, and advance their career.
🌍 Location & Work Environment
Office Type: Corporate headquarters
Office Location(s): 7440 State Highway 121, McKinney, TX 75070-3104
Geographic Context:
- McKinney, TX, is a suburban city north of Dallas, offering a mix of urban and rural living.
- The area has a growing job market, with a strong presence in the construction, manufacturing, and retail industries.
- McKinney is known for its historic downtown area, parks, and family-friendly atmosphere.
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The McKinney area offers a pleasant work-life balance, with access to both urban amenities and outdoor recreation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with key stakeholders
Key Assessment Areas:
- Digital marketing skills and experience
- Problem-solving and analytical skills
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your digital marketing experience and relevant skills.
- Prepare examples of your past digital marketing campaigns and their outcomes.
- Research SRS Distribution and the construction industry to demonstrate your understanding of the business.
ATS Keywords: Digital Marketing, SEO, Social Media, Email Automation, Content Management, Performance Measurement, Collaboration, eCommerce Support
ASSUMPTION: Applicants should focus on demonstrating their digital marketing skills and experience, as well as their ability to work collaboratively and manage multiple projects.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, HubSpot)
- eCommerce platforms (e.g., Shopify, Magento)
- SEO tools (e.g., SEMrush, Ahrefs)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: Candidates should have experience with industry-standard marketing tools and be willing to learn new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer Focus
- Integrity
- Respect
- Accountability
- Teamwork
Work Style:
- Collaborative and team-oriented
- Results-driven and data-focused
- Adaptable and open to change
- Strong communication and interpersonal skills
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you have strong communication skills and the ability to work effectively with various stakeholders?
ASSUMPTION: Successful candidates will be able to demonstrate a strong cultural fit with SRS Distribution's values and work style.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working in a fast-paced, growing organization with evolving priorities
- Adapting to changes in the construction industry and market trends
- Collaborating effectively with cross-functional teams and stakeholders
ASSUMPTION: Candidates should be prepared to manage multiple priorities, adapt to change, and work collaboratively to succeed in this role.
📈 Similar Roles Comparison
- Unlike other digital marketing roles, this position focuses on the construction industry and requires an understanding of its unique trends and challenges.
- This role offers the opportunity to work for a fast-growing, privately-held company with a strong focus on customer value and employee development.
- Career progression in this role could lead to opportunities in marketing management, strategic planning, or other areas of the business.
ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and interests.
📝 Sample Projects
- Developing and executing a social media campaign to increase brand awareness and engagement
- Conducting keyword research and on-page optimization to improve search engine rankings
- Creating and managing email automation workflows to nurture leads and customers
- Analyzing campaign performance data to identify trends, optimize strategies, and make data-driven recommendations
ASSUMPTION: Candidates should be prepared to provide examples of their past digital marketing projects and their outcomes.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the digital marketing team currently, and how can this role help address them?
- How does this role collaborate with other departments, such as sales and operations, to achieve company goals?
- What opportunities are there for professional development and growth within the marketing department or the company as a whole?
- How does SRS Distribution support work-life balance for its employees?
- What are the most important priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the industry and its trends.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your digital marketing experience and relevant skills.
- Prepare examples of your past digital marketing campaigns and their outcomes.
- Research SRS Distribution and the construction industry to demonstrate your understanding of the business.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
