Digital Marketing Manager

📌 Core Information

🔹 Job Title: Digital Marketing Manager

🔹 Company: RISK

🔹 Location: Warsaw, Mazowieckie, Poland

🔹 Job Type: Full-time

🔹 Category: Entertainment Providers (iGaming)

🔹 Date Posted: April 10, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (Warsaw office)

🚀 Job Overview

Key aspects of this role include:

• Strategic planning and execution of marketing campaigns across multiple channels
• Cross-functional team collaboration to achieve KPIs
• Market and competitor research to identify opportunities and risks
• Data-driven decision making using key performance metrics and analytics tools

ASSUMPTION: This role requires a strong understanding of iGaming marketing and a proven track record in digital marketing. The successful candidate will be comfortable working in a fast-paced, dynamic environment and collaborating with various teams to drive results.

📋 Key Responsibilities

✅ Coordinate work and collaborate with cross-functional teams to ensure seamless execution of tasks and achievement of KPIs

✅ Assist in the planning, control, and execution of effective marketing campaigns in cooperation with the Digital team

✅ Develop hypotheses/ideas to improve traffic acquisition performance across various channels, run A/B tests, and continuously analyze key metrics

✅ Conduct market and competitor research, assess potential risks and resources

ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign execution, and data analysis. The ideal candidate will have a balance of creative and analytical skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience in iGaming or a strong understanding of gambling-related marketing

Required Skills:

• Strong understanding of key performance metrics such as ROI, LTV, GGR/NGR, CPM, CPC, CR, CTR, and others
• Confident Excel user, familiar with analytics tools (Power BI, Tableau, or similar)
• Strong task management and cross-team coordination skills

Preferred Skills:

• Experience working with EU markets
• Background in driving high-traffic volume from multiple channels and sources

ASSUMPTION: While experience in iGaming is preferred, candidates with a strong background in digital marketing and a willingness to learn the industry may also be considered.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between PLN 15,000 - 25,000 per month (gross), based on industry standards for a Digital Marketing Manager with 2-5 years of experience in Warsaw. This is an AI-estimated range and may vary based on individual qualifications and company policy.

Benefits:

• Children Allowance
• Mental Health Support
• Sport Activities
• Language Courses
• Automotive Services
• Veterinary Services
• Home Office Setup Assistance
• Dental Services
• Books and Stationery
• Training Compensation
• Massage

Working Hours: Full-time (40 hours per week), with flexible working hours and the option to work remotely occasionally

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience. Benefits are subject to change and may be influenced by individual employment contracts.

📌 Applicant Insights

🔍 Company Context

Industry: RISK is an international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. They operate in 10 countries, serving over 300,000 customers with 600+ professionals in 20+ locations worldwide.

Company Size: RISK has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and career development.

Founded: RISK was founded with the mission to innovate entertainment boldly, swiftly enter new markets, and establish profitable operations. Their recent digital transformation has turned them into a tech giant in the iGaming industry.

Company Description:

• RISK is an international iGaming company pushing the boundaries of entertainment
• They specialize in identifying and fostering the growth of high-potential entertainment markets
• With 600+ professionals in 20+ locations, they operate in 10 countries, serving over 300,000 customers

Company Specialties:

• Sports Betting
• Live Sports Betting
• Online Betting
• Responsible Gaming
• Lifestyle
• Technology
• Online Gambling
• iGaming
• and Sustainable Development

Company Website: www.risk.inc

ASSUMPTION: RISK's focus on innovation and growth provides an exciting environment for professionals looking to make an impact in the iGaming industry.

📊 Role Analysis

Career Level: This role is a mid-level position, suitable for candidates with 2-5 years of experience in digital marketing, preferably within the iGaming industry.

Reporting Structure: The Digital Marketing Manager will report directly to the Head of Digital Marketing and collaborate with various cross-functional teams, including Product, Analytics, Design & Content, CRM, and others.

Work Arrangement: This role is primarily on-site in Warsaw, with the option for occasional remote work. The working hours are full-time (40 hours per week) with flexible working hours.

Growth Opportunities:

• As RISK continues to expand, there may be opportunities for the successful candidate to take on more responsibilities or move into a leadership role
• The company's focus on innovation and growth provides ample opportunities for professional development
• RISK's global presence may offer international career prospects for the right candidate

ASSUMPTION: The Digital Marketing Manager role offers a unique opportunity to work in a dynamic, growing industry and make a significant impact on the company's success.

🌍 Location & Work Environment

Office Type: RISK's Warsaw office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): RISK's Warsaw office is located in the city center, providing easy access to public transportation and various amenities.

Geographic Context:

• Warsaw is the capital and largest city of Poland, with a population of over 1.8 million
• The city is known for its rich history, vibrant culture, and thriving business scene
• Warsaw offers a high quality of life, with affordable living costs compared to other European capitals

Work Schedule: The working hours are full-time (40 hours per week), with flexible working hours and the option to work remotely occasionally.

ASSUMPTION: Warsaw provides an attractive work environment for professionals, with a vibrant city culture, rich history, and affordable living costs.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical interview with the Digital Marketing team
• Final interview with the Head of Digital Marketing

Key Assessment Areas:

• Understanding of iGaming marketing and key performance metrics
• Strategic planning and campaign execution skills
• Data analysis and A/B testing capabilities
• Cross-functional team collaboration and communication skills

Application Tips:

• Highlight relevant experience in iGaming or digital marketing, with a focus on campaign execution and data analysis
• Tailor your resume and cover letter to emphasize your understanding of the iGaming industry and key performance metrics
• Prepare examples of successful marketing campaigns you've executed, with a focus on data-driven decision making and A/B testing

ATS Keywords: iGaming, digital marketing, campaign execution, A/B testing, key performance metrics, cross-functional teams, data analysis, responsible gaming, online gambling, online betting, sports betting, live sports betting

ASSUMPTION: RISK's interview process is designed to assess the candidate's understanding of iGaming marketing, strategic planning skills, and data analysis capabilities. Successful candidates will be able to demonstrate a strong track record in digital marketing and a solid understanding of the iGaming industry.

🛠️ Tools & Technologies

• Excel
• Power BI
• Tableau
• Google Analytics
• Social media platforms (Facebook, Instagram, Twitter, etc.)
• Email marketing platforms (Mailchimp, SendGrid, etc.)
• CRM software (Salesforce, HubSpot, etc.)

ASSUMPTION: The successful candidate will be comfortable using a variety of tools and technologies to analyze data, execute marketing campaigns, and collaborate with cross-functional teams.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Boldness
• Collaboration
• Accountability
• Integrity

Work Style:

• Fast-paced and dynamic
• Collaborative and cross-functional
• Data-driven and analytical
• Creative and strategic

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working with cross-functional teams to achieve common goals?
• Do you have a strong understanding of key performance metrics and a data-driven approach to decision making?
• Are you able to balance creative and analytical skills to execute successful marketing campaigns?

ASSUMPTION: RISK's company culture values innovation, boldness, collaboration, accountability, and integrity. Successful candidates will be able to demonstrate a strong fit with these values and a willingness to work in a fast-paced, dynamic environment.

⚠️ Potential Challenges

• The iGaming industry is highly competitive and regulated, requiring a strong understanding of responsible gaming and industry-specific marketing strategies
• RISK's focus on innovation and growth may result in a fast-paced work environment with tight deadlines
• The role requires a strong understanding of key performance metrics and data analysis, which may be challenging for candidates without a background in digital marketing or analytics
• The Warsaw office is located in the city center, which may result in a longer commute for some candidates

ASSUMPTION: The Digital Marketing Manager role presents unique challenges and opportunities for candidates with a strong background in digital marketing and a willingness to learn the iGaming industry.

📈 Similar Roles Comparison

• Compared to other Digital Marketing Manager roles, this position offers a unique opportunity to work in the fast-growing iGaming industry
• RISK's focus on innovation and growth provides a dynamic work environment with ample opportunities for professional development
• Candidates with experience in digital marketing and a willingness to learn the iGaming industry may find this role particularly appealing

ASSUMPTION: The Digital Marketing Manager role at RISK offers a unique opportunity to work in a dynamic, growing industry and make a significant impact on the company's success.

📝 Sample Projects

• Develop and execute a targeted social media campaign to increase brand awareness and drive user acquisition in the EU market
• Analyze user data to identify trends and optimize marketing campaigns for improved ROI
• Collaborate with the Product team to launch a new online betting feature and develop a comprehensive marketing strategy to drive user engagement and adoption

ASSUMPTION: The Digital Marketing Manager role at RISK offers a wide range of projects and initiatives, from strategic planning and campaign execution to data analysis and optimization.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the overall organization?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does RISK support the professional development and growth of its employees?
• What are the most challenging aspects of working in the iGaming industry, and how does RISK address these challenges?
• How does RISK foster a culture of innovation and boldness, and what opportunities are there for employees to contribute to this culture?

ASSUMPTION: The interview process is an opportunity for candidates to learn more about RISK's company culture, team structure, and growth opportunities. Successful candidates will be able to ask insightful questions that demonstrate their understanding of the role and their fit with the company's values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience in iGaming or digital marketing, with a focus on campaign execution and data analysis
• Prepare examples of successful marketing campaigns you've executed, with a focus on data-driven decision making and A/B testing
• Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.