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Digital Marketing Manager

Galderma
Full-time
On-site
Taipei, Taipei, Taiwan
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Marketing Manager

πŸ”Ή Company: Galderma

πŸ”Ή Location: Taipei, Taiwan

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Digital Marketing

πŸ”Ή Date Posted: April 7, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing digital marketing strategies to enhance online presence and brand engagement
  • Managing social media platforms and content planning
  • Performing SEO audits and optimizing website performance
  • Collaborating with cross-functional teams to drive business decisions
  • Overseeing digital vendor management and influencer activities

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities to manage multiple tasks and stakeholders effectively.

πŸ“‹ Key Responsibilities

βœ… Responsible for the creation, execution, and optimization of digital marketing strategies to enhance online presence and brand engagement

βœ… Manages social media platforms and develops diverse content aligned with brand strategy

βœ… Performs SEO audits, advises on best practices, and monitors competitors

βœ… Collaborates with e-marketing and marketing teams to define consumer experience and track e-commerce KPIs

βœ… Oversees digital vendor management, influencer activities, and user experience optimization

βœ… Measures and monitors SEO performance, analyzes e-commerce KPIs, and draws actionable conclusions to improve digital strategies

ASSUMPTION: This role requires a proactive approach to staying updated with market trends and a data-driven mindset to continuously improve digital strategies.

🎯 Required Qualifications

Education: University degree (BS or Master) with a medical or business major

Experience: 6 years in FMCG digital or media agency industry

Required Skills:

  • Proficient in SEO, SEM, and online advertising
  • Expertise in managing and analyzing social media campaigns
  • Skills in creating and managing digital content
  • Proficient in using CRM software to manage customer relationships
  • Ability to analyze digital marketing data and derive insights
  • Experience with social platform campaign creation and management
  • Knowledge of tools like Google Analytics for tracking website performance
  • Strong project management skills

Preferred Skills:

  • Proficient English in writing and speaking

ASSUMPTION: Candidates with a strong background in digital marketing and relevant industry experience are preferred for this role.

πŸ’° Compensation & Benefits

Salary Range: NT$1,200,000 - NT$1,800,000 per year (Estimated based on industry standards for a Digital Marketing Manager with 6+ years of experience in Taiwan)

Benefits:

  • Health insurance
  • Retirement benefits
  • Employee discounts

Working Hours: Full-time (40 hours/week), Monday to Friday

ASSUMPTION: The salary range is estimated based on industry standards for a Digital Marketing Manager with 6+ years of experience in Taiwan. Actual compensation may vary based on individual qualifications and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Galderma is a leading company solely dedicated to skin and advancing the future of dermatology. They deliver an innovative, science-based portfolio of sophisticated brands and services across Injectable Aesthetics, Dermatological Skincare, and Therapeutic Dermatology.

Company Size: Galderma has 5,001-10,000 employees globally, providing a large and diverse work environment.

Founded: Galderma was founded in 1981 and has since grown to become a global leader in dermatology.

Company Description:

  • Galderma is committed to advancing dermatology for every skin story
  • They focus on delivering superior outcomes for consumers, patients, and healthcare professionals
  • Galderma empowers employees and promotes personal growth while ensuring business needs are met

Company Specialties:

  • Dermatology
  • Skin health
  • Aesthetics
  • Consumer Care
  • Prescription

Company Website: http://www.galderma.com

ASSUMPTION: Galderma's focus on dermatology and commitment to advancing the field provide a unique opportunity for professionals in this industry.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring a balance of strategic thinking and tactical execution.

Reporting Structure: The Digital Marketing Manager reports directly to the Marketing Director and oversees digital marketing activities.

Work Arrangement: This role is on-site, with the possibility of occasional remote work for specific tasks.

Growth Opportunities:

  • Potential career progression to a senior marketing role or management position
  • Opportunities to work on international projects and gain global experience
  • Chance to develop skills in cross-functional collaboration and team leadership

ASSUMPTION: Galderma's global presence and commitment to employee growth provide ample opportunities for career advancement in this role.

🌍 Location & Work Environment

Office Type: Galderma's Taipei office is a modern, collaborative workspace with a professional atmosphere.

Office Location(s): Taipei, Taiwan

Geographic Context:

  • Taipei is a bustling city with a mix of traditional and modern culture
  • The city offers a wide range of dining, entertainment, and shopping options
  • Taipei has a subtropical climate with mild winters and hot, humid summers

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break.

ASSUMPTION: Taipei's vibrant culture and diverse work environment provide an engaging and dynamic setting for this role.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-person or video interview with the hiring manager and/or team members
  • Final decision and offer

Key Assessment Areas:

  • Digital marketing expertise and strategic thinking
  • Communication and collaboration skills
  • Problem-solving and analytical abilities
  • Cultural fit and alignment with Galderma's values

Application Tips:

  • Highlight relevant digital marketing experience and achievements
  • Tailor your resume and cover letter to emphasize skills and experiences related to this role
  • Prepare for behavioral and situational interview questions focusing on digital marketing scenarios

ATS Keywords: Digital Marketing, SEO, SEM, Social Media Management, Content Management, CRM, Data Analysis, Project Management, Market Insight, Communication Skills, Self-Motivated, Vendor Management

ASSUMPTION: Galderma's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • Google Analytics
  • SEMrush or similar SEO tools
  • Hootsuite or similar social media management platforms
  • CRM software (e.g., Salesforce, HubSpot)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with industry-standard digital marketing tools and platforms is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centric
  • Innovative
  • Collaborative
  • Accountable
  • Respectful

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Data-driven and results-focused
  • Adaptable and open to change

Self-Assessment Questions:

  • Do you have a passion for dermatology and a commitment to improving patient outcomes?
  • Are you comfortable working in a collaborative, team-based environment?
  • Do you thrive in a dynamic, fast-paced work environment and embrace change?

ASSUMPTION: Galderma values candidates who align with their patient-centric mission and collaborative work culture.

⚠️ Potential Challenges

  • Managing multiple tasks and stakeholders effectively
  • Keeping up with the fast-paced nature of digital marketing and industry trends
  • Balancing strategic thinking with tactical execution
  • Adapting to a large, global organization with diverse teams and cultures

ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive approach to learning, and a willingness to adapt and collaborate in a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • Compared to related roles, this position places a stronger emphasis on digital marketing strategy and cross-functional collaboration
  • Galderma's focus on dermatology provides a unique opportunity to work on innovative products and treatments
  • Career progression in Galderma may involve moving into senior marketing roles or management positions within the company or the broader dermatology industry

ASSUMPTION: This role offers a unique blend of strategic and tactical responsibilities, with ample opportunities for career growth and development within Galderma and the dermatology industry.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to increase brand awareness and engagement
  • Conducting an SEO audit and implementing improvements to boost website traffic and search engine rankings
  • Collaborating with cross-functional teams to define consumer experience and track e-commerce KPIs

ASSUMPTION: These sample projects illustrate the strategic and tactical nature of the Digital Marketing Manager role at Galderma.

❓ Key Questions to Ask During Interview

  • How does this role contribute to Galderma's mission to advance dermatology for every skin story?
  • What are the key priorities for this role in the first 90 days?
  • How does Galderma support the professional development and growth of its employees?
  • What is the typical career path for a Digital Marketing Manager at Galderma?
  • How does Galderma foster a collaborative and inclusive work environment?

ASSUMPTION: Asking these questions demonstrates your interest in Galderma's mission, culture, and opportunities for professional growth.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant digital marketing experience and skills
  • Prepare for behavioral and situational interview questions focusing on digital marketing scenarios
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.