📌 Core Information
🔹 Job Title: Digital Marketing Manager
🔹 Company: Telia Company
🔹 Location: Solna, Sweden
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Planning and executing communication initiatives in social media, with a focus on LinkedIn
- Coordinating the creation of graphic materials for various products and services
- Managing content distribution across Telia's social channels, including Employer Advocacy
- Developing strategies to increase engagement and reach, collaborating with internal and external partners
ASSUMPTION: This role requires a strategic and creative mindset, with a strong focus on digital channels and social media platforms.
📋 Key Responsibilities
✅ Plan and execute communication initiatives in social media, with a focus on LinkedIn
✅ Coordinate the creation of graphic materials for various products and services, both internally and externally
✅ Manage content distribution across Telia's social channels, including Employer Advocacy
✅ Develop and implement strategies to increase engagement and reach, collaborating with internal and external partners
✅ Plan, execute, and follow up on webinars and digital events
✅ Serve as the main point of contact for external agencies and internal resources related to social media, SEO, and SEM
ASSUMPTION: This role involves a high level of coordination and collaboration with various internal and external stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree or higher in marketing, communication, or a related field
Experience: 2-5 years of experience in digital marketing, with a focus on social media and content strategy
Required Skills:
- Proven experience driving successful digital campaigns
- Fluency in Swedish, both spoken and written
- Knowledge of digital event platforms
- Strong communication and stakeholder collaboration skills
- Data analysis and engagement strategy development
Preferred Skills:
- Certifications in digital marketing, social media, SEO, and SEM
- Experience with digital tools and platforms
ASSUMPTION: Candidates with relevant certifications and experience with digital tools will have a competitive advantage.
💰 Compensation & Benefits
Salary Range: The salary range for this role is typically between 45,000 - 60,000 SEK per month, based on experience and qualifications. This estimate is based on industry standards for digital marketing managers in Sweden.
Benefits:
- Health insurance
- Pension plan
- Remote work opportunities
- Annual performance bonus
Working Hours: Full-time position, with standard working hours from Monday to Friday, 8:00 AM to 4:30 PM. Flexible hours may be available.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Telia Company operates in the telecommunications industry, providing communications, ICT, and entertainment services to customers in the Nordics and Baltics.
Company Size: Telia Company is a large corporation with over 20,000 employees worldwide. This size offers opportunities for growth and career development within the organization.
Founded: Telia Company was founded in 1853 and has a rich history in the telecommunications industry.
Company Description:
- Telia Company is the leading telecommunications operator in the Nordics and Baltics, providing mobile, fixed, and IP networks, as well as cloud-based services and TV solutions.
- The company is committed to creating a sustainable future for its customers, employees, and the communities it serves.
- Telia Company offers a comprehensive benefits package, including health insurance, pension plans, remote work opportunities, and annual performance bonuses.
Company Specialties:
- Telecommunications services
- ICT and cloud-based solutions
- TV and entertainment services
- Sustainability and corporate social responsibility
Company Website: www.teliacompany.com
ASSUMPTION: Telia Company's large size and diverse range of services offer numerous opportunities for career growth and development within the organization.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, with opportunities for growth and advancement within the marketing department and the organization as a whole.
Reporting Structure: The Digital Marketing Manager reports directly to the Head of Marketing for B2B at Telia Company.
Work Arrangement: This role is on-site, with the primary workplace located in Solna, Stockholm. Flexible work arrangements may be available.
Growth Opportunities:
- Progression to a senior marketing role within the organization
- Expansion into other areas of marketing or related fields, such as product management or business development
- International assignments or relocation opportunities within the Telia Company group
ASSUMPTION: Successful candidates will have the opportunity to grow and develop their careers within the Telia Company organization.
🌍 Location & Work Environment
Office Type: The primary workplace is located in an office environment in Solna, Stockholm.
Office Location(s): Solna, Stockholm
Geographic Context:
- Solna is a suburban municipality in Stockholm County, Sweden, located northwest of the city center.
- The area offers a mix of urban and natural environments, with easy access to public transportation and amenities.
- Stockholm is the capital and largest city in Sweden, with a population of over 900,000 people.
Work Schedule: The standard workweek is Monday to Friday, with flexible hours available.
ASSUMPTION: The work environment is dynamic and collaborative, with a focus on innovation and sustainability.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the Talent Partner
- In-depth interview with the hiring manager, Beta Enmark
- Final interview with the Head of Marketing for B2B
Key Assessment Areas:
- Digital marketing expertise and strategic thinking
- Communication and stakeholder collaboration skills
- Data analysis and engagement strategy development
- Cultural fit and alignment with Telia Company's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with digital marketing campaigns and strategies
- Demonstrate your understanding of Telia Company's business and industry
ATS Keywords: Digital Marketing, Social Media Management, Content Strategy, SEO, SEM, Event Planning, Campaign Optimization, Graphic Design, Communication, Stakeholder Collaboration, Data Analysis, Engagement Strategies, Employer Advocacy, Webinar Management, Agency Coordination, Digital Tools
ASSUMPTION: The interview process may include assessments or case studies to evaluate the candidate's skills and fit for the role.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Graphic design tools (e.g., Adobe Creative Suite, Canva, Sketch)
- Webinar and event management platforms (e.g., Zoom, GoToWebinar, Webex)
- SEO and SEM tools (e.g., Google Analytics, SEMrush, Ahrefs)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's experience and the team's preferences.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Trust and integrity
- Responsibility
- Simplicity
- One Telia
Work Style:
- Collaborative and team-oriented
- Innovative and forward-thinking
- Data-driven and analytical
- Adaptable and responsive to change
Self-Assessment Questions:
- How do you embody Telia Company's values in your daily work?
- Can you provide an example of a time when you had to adapt to a significant change in a project or campaign?
- How do you approach collaboration and stakeholder management in a digital marketing context?
ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Telia Company's values and work style.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Collaborating with diverse internal and external stakeholders
- Adapting to a dynamic and fast-paced work environment
- Keeping up with the latest trends and best practices in digital marketing
ASSUMPTION: Candidates should be prepared to manage multiple priorities and adapt to a dynamic work environment.
📈 Similar Roles Comparison
- This role focuses more on social media and content strategy than other marketing roles within Telia Company
- Compared to other digital marketing roles in the industry, this position has a stronger focus on LinkedIn and B2B marketing
- Career progression in this role may lead to senior marketing positions or related fields, such as product management or business development
ASSUMPTION: Candidates should research similar roles within Telia Company and the broader industry to better understand the unique aspects of this position.
📝 Sample Projects
- Developing and executing a social media campaign to increase engagement and reach for a new product launch
- Coordinating the creation of graphic materials for a series of webinars on emerging technologies in the telecommunications industry
- Analyzing campaign performance data to optimize strategies and improve results over time
ASSUMPTION: Successful candidates will be able to provide specific examples of their experience with similar projects and initiatives.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department for B2B?
- How does Telia Company support the professional development and growth of its employees in this role?
- What are the most significant challenges facing the digital marketing team in the near future, and how can this role contribute to addressing them?
- How does Telia Company measure the success of its digital marketing campaigns and strategies?
- What is the company's approach to work-life balance and flexible work arrangements?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for the interview process by researching Telia Company's business and industry, as well as the specific requirements and responsibilities of the role
- Follow up with the Talent Partner, Christine Wilén, after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
