🔹 Job Title: Digital Marketing Manager
🔹 Company: Coralogix
🔹 Location: United States (Remote, with 3 days per week in Boston office)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 30, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Hybrid (3 days in office)
Key aspects of this role include:
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on data analysis and optimization.
✅ Paid Advertising Management: Plan, execute, and optimize campaigns across Google Search Ads, LinkedIn Ads, 6sense Display Ads, and Influ2. Own retargeting strategies to re-engage high-intent audiences.
✅ Creative & Messaging Strategy: Lead creative direction for all advertising assets, collaborate with designers and content teams to ensure cohesive brand messaging and performance-optimized assets.
✅ Landing Page Optimization: Build and A/B test WordPress landing pages, drive continuous improvements in conversion rates, and ensure landing page experiences align with audience targeting and campaign goals.
✅ Analytics & Attribution: Set up campaign programs within Marketo, monitor and analyze campaign performance using Native Platforms, Google Analytics, Salesforce, and Marketo. Build reports and dashboards to translate performance into actionable insights for stakeholders. Manage UTMs and track performance through the funnel—from click to MQL to closed-won.
✅ Cross-functional Collaboration: Work closely with sales, demand generation, and content teams to align campaign objectives and support revenue goals. Provide guidance on media spend allocation based on ROI, funnel impact, and support account-based marketing strategies.
ASSUMPTION: This role requires a strong understanding of the full marketing funnel and how paid media supports pipeline acceleration and revenue growth.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3+ years of hands-on experience managing paid media campaigns across Google Search, LinkedIn, and Display, and Retargeting
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, it's assumed that candidates should have a strong understanding of the tech industry and B2B SaaS marketing.
Salary Range: $80,000 - $120,000 per year (Based on industry standards for mid-level marketing roles in the US)
Benefits:
Working Hours: Full-time (40 hours/week), with flexible hours and remote work options
ASSUMPTION: The salary range is an estimate based on industry standards for mid-level marketing roles in the US. Actual compensation may vary based on experience and performance.
Industry: Coralogix operates in the software development industry, specializing in full-stack observability platforms for businesses. The market is competitive and rapidly evolving, with a strong focus on data-driven solutions.
Company Size: Coralogix has 51-200 employees, which means applicants can expect a mid-sized company culture with opportunities for growth and impact.
Founded: 2022 (Relatively new, with a strong focus on innovation and growth)
Company Description:
Company Specialties:
Company Website: http://snowbit.io
ASSUMPTION: Coralogix's focus on innovation and data-driven solutions suggests a dynamic and fast-paced work environment.
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the VP of Marketing and works closely with cross-functional teams, including sales, demand generation, and content.
Work Arrangement: Hybrid (3 days per week in the Boston office, with remote work options for the remaining days)
Growth Opportunities:
ASSUMPTION: Given Coralogix's focus on growth and innovation, there are likely to be ample opportunities for professional development and career advancement.
Office Type: Coralogix has a single office location in Boston, MA
Office Location(s): 156 Menachem Begin Road, Tel Aviv, Israel
Geographic Context:
Work Schedule: Full-time (40 hours/week), with flexible hours and remote work options
ASSUMPTION: While the role is hybrid, the majority of the work will be done remotely, allowing for a good work-life balance.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Digital Marketing, Paid Advertising, Landing Page Optimization, Analytics, Attribution, Project Management, Communication, B2B SaaS, Google Analytics, Salesforce, Marketo, Creative Strategy, A/B Testing, Retargeting, Account-Based Marketing, Performance Marketing
ASSUMPTION: Coralogix uses an Applicant Tracking System (ATS) to screen resumes, so it's essential to include relevant keywords from the job description to increase your chances of being selected for an interview.
ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Coralogix values candidates who are hungry, humble, and smart, with a strong work ethic and a desire to contribute to the company's mission.
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in a fast-paced environment.
ASSUMPTION: This role offers a unique opportunity to gain experience in a wide range of marketing disciplines and make a significant impact on the company's growth.
ASSUMPTION: These sample projects demonstrate the hands-on and strategic nature of the role, as well as the importance of data analysis and optimization.
ASSUMPTION: Asking these questions demonstrates your interest in the role and your commitment to understanding the company's culture and priorities.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.