🔹 Job Title: Digital Marketing Manager
🔹 Company: Neuberger Berman
🔹 Location: Taipei, Taiwan
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 10, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a high level of digital marketing expertise and experience in managing and optimizing digital platforms. The ideal candidate will have a strong background in digital campaign delivery and a deep knowledge of various digital platforms.
✅ Responsible for the strategic planning, execution, and optimization of digital marketing campaigns across multiple channels, including social media (Line, YouTube), email, SEO, and website, to drive awareness, engagement, and demand.
✅ Assist the regional digital marketing manager in executing various digital marketing tasks and providing support for all digital initiatives.
✅ Oversee website and social media (Line & YouTube) management, including content updates, campaign development, SEO, user experience optimization, and follower engagement strategies
✅ Develop and execute email marketing campaigns for all business channels.
✅ Work closely with the Taiwan sales and marketing teams to align campaign priorities and the Regional Marketing team to coordinate and execute local digital tasks.
✅ Generate metrics reports for all digital platforms.
✅ Support in technology projects from a regional perspective to ensure alignment with business and L&C requirements.
✅ Conduct regular website audits to assess site performance, usability, content accuracy, and security standards.
✅ Manage campaign vendors and digital agencies.
✅ Stay current with the latest digital marketing trends, tools, and best practices, and identify opportunities to improve campaign workflows and results
✅ Conduct competitor analysis and market research, monitoring industry trends and digital marketing innovations.
ASSUMPTION: The role requires a proactive, self-motivated, dynamic self-starter who can work independently and manage multiple projects simultaneously. Excellent communication skills, including written and spoken English and Chinese (Mandarin), are essential for this role.
Education: Degree in a relevant discipline, ideally in Marketing, Journalism, or Finance.
Experience: Minimum 5 years of experience in digital marketing, experience in investment management industry is a plus.
Required Skills:
Preferred Skills:
ASSUMPTION: The ideal candidate will have a proven track record in digital marketing and a strong understanding of the investment management industry. They should be able to work effectively in a global, multi-cultural organization and have excellent communication skills in English and Chinese (Mandarin).
Salary Range: Based on industry standards for a Digital Marketing Manager with 5-10 years of experience in the investment management industry in Taiwan, the estimated salary range is NT$1,200,000 - NT$1,800,000 per year.
Benefits:
Working Hours: Full-time position, typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for occasional overtime as needed.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications. The benefits package is subject to change and may be confirmed during the interview process.
Industry: Financial Services. Neuberger Berman is an employee-owned, private, independent investment manager founded in 1939 with over 2,800 employees in 26 countries. The firm manages $515 billion of equities, fixed income, private equity, real estate, and hedge fund portfolios for global institutions, advisors, and individuals.
Company Size: Large (1,001-5,000 employees). This size offers opportunities for career growth and exposure to diverse projects but may also have a more structured work environment.
Founded: 1939. Neuberger Berman has a long history and established reputation in the investment management industry.
Company Description:
Company Specialties:
Company Website: nb.com
ASSUMPTION: Neuberger Berman's large size and global presence offer opportunities for career growth and exposure to diverse projects. The company's long history and established reputation in the investment management industry indicate a stable and well-respected organization.
Career Level: Mid-level. This role requires a significant amount of experience and expertise in digital marketing but may still offer opportunities for career growth within the company.
Reporting Structure: This role reports to the Digital Marketing Manager, Asia Pacific (based in Hong Kong) and the Head of Marketing, Taiwan.
Work Arrangement: On-site, full-time position with occasional flexibility for remote work as needed.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for career growth and professional development within a large, global organization. The candidate's performance and initiative will play a significant role in determining their career trajectory within the company.
Office Type: Corporate office environment. Neuberger Berman's Taipei office is located in the TW01 - Taipei district.
Office Location(s): Taipei, Taiwan
Geographic Context:
Work Schedule: Full-time position, typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for occasional overtime as needed.
ASSUMPTION: Taipei offers a dynamic and culturally rich environment for professionals, with a mix of historic and modern attractions. The city's subtropical climate may be a consideration for candidates who prefer milder weather.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Digital Marketing, Social Media, Email Marketing, SEO, HTML, Analytics, Campaign Development, Market Research, Competitor Analysis, Communication Skills, Proactive, Self-Motivated, Dynamic
ASSUMPTION: Neuberger Berman's interview process is designed to assess the candidate's digital marketing expertise, communication skills, and cultural fit. Applicants should be prepared to discuss their relevant experience and demonstrate their understanding of digital marketing trends and best practices.
ASSUMPTION: The required tools and technologies for this role are industry-standard and widely used in digital marketing. Candidates should have experience with these tools and be comfortable using them to manage and optimize digital platforms.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Neuberger Berman values a strong work ethic, expertise, independence, collaboration, and responsibility. Candidates should assess their fit with these values and be prepared to demonstrate their alignment with them during the interview process.
ASSUMPTION: The role of Digital Marketing Manager at Neuberger Berman presents both opportunities and challenges. Candidates should be prepared to manage multiple projects and deadlines, work effectively in a global, multi-cultural organization, and keep up with the latest digital marketing trends and best practices.
ASSUMPTION: The Digital Marketing Manager role at Neuberger Berman is unique in its focus on digital marketing and the requirement for a high level of expertise in digital campaign delivery and platform management. Candidates should consider how this focus aligns with their career goals and interests.
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives a Digital Marketing Manager at Neuberger Berman might work on. Candidates should be prepared to discuss their relevant experience and how they have approached similar projects in the past.
ASSUMPTION: These key questions are designed to help candidates assess their fit with the role, the team, and the company. Candidates should be prepared to ask thoughtful and insightful questions that demonstrate their interest in and understanding of the role.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.