Digital Marketing Manager - Content Creator (Remote)

📌 Core Information

🔹 Job Title: Digital Marketing Manager - Content Creator (Remote)

🔹 Company: LegalMatch.com

🔹 Location: Central Visayas, Philippines

🔹 Job Type: Full-Time, Remote

🔹 Category: Marketing

🔹 Date Posted: May 27, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (Philippines)

🚀 Job Overview

Key aspects of this role include:

• Driving an integrated online communication strategy targeting B2B and B2C audiences
• Planning, developing, implementing, and refining content across various channels
• Collaborating with cross-functional teams to produce engaging multimedia content
• Monitoring analytics to refine organic strategies and improve results
• Communicating effectively with stakeholders, including senior management

ASSUMPTION: This role requires a high level of creativity, organization, and adaptability to manage multiple projects and platforms simultaneously.

📋 Key Responsibilities

✅ Stay up-to-date with effective digital marketing trends and styles, plan creative on-brand concepts, and craft compelling content for target B2B and B2C audiences

✅ Work with AI-tools and other creatives to deliver multimedia content optimized for each digital channel and platform

✅ Manage an integrated communications calendar, oversee aligned content production, and schedule/publish content across multiple channels, platforms, and accounts

✅ Establish relationships with digital media influencers to develop a strong network for cross-promotional campaigns

✅ Manage reputation and communicate with customers on different channels and platforms

✅ Collaborate with the sales and marketing team to run successful ad campaigns

✅ Monitor analytics to refine organic strategies and improve results

✅ Communicate effectively with all stakeholders, including senior management

ASSUMPTION: This role requires strong project management skills to juggle multiple tasks and deadlines, as well as excellent communication skills to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Proven experience as a digital marketing manager creating effective strategies and campaigns

Required Skills:

• Proficient with Facebook Ads Manager and LinkedIn Campaign Manager
• Detail-oriented with a strong sense of design, brand consistency, and best practices for success on Facebook, LinkedIn, Instagram, and YouTube – as well as email and SMS
• Strong capacity to organize information, create multimedia content (graphic design, image posts, videography), and manage multiple complex projects at the same time
• Excellent verbal and written communication skills
• Must be a self-starter and a team player who can work independently and also take direction and adjust quickly to feedback from the internal team

Preferred Skills:

• Fluency in Filipino (Tagalog) and English
• Experience with project management tools (e.g., Asana, Trello)

ASSUMPTION: Fluency in both Filipino and English is highly desirable for this role, given the target audience and the need to communicate effectively with local and international teams.

💰 Compensation & Benefits

Salary Range: PHP 50,000 - 70,000 per month (Based on experience and industry standards for remote roles in the Philippines)

Benefits:

• Health insurance
• Dental insurance
• Life insurance
• Retirement plan
• Flexible work hours
• Remote work setup

Working Hours: 40 hours per week, with flexible scheduling to accommodate different time zones

ASSUMPTION: The salary range provided is an estimate based on industry standards for remote digital marketing roles in the Philippines. Actual compensation may vary based on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: LegalMatch Philippines operates in the IT Services and IT Consulting industry, focusing on developing technologies for the legal industry.

Company Size: LegalMatch Philippines has 51-200 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.

Founded: LegalMatch Philippines was founded in 2010 and has since grown to become a leading legal-tech platform in the Philippines.

Company Description:

• LegalMatch Philippines develops technologies for the legal industry, consisting of programmers, QA engineers, business analysts, project managers, designers, and other professionals.
• The company is located in Cebu City, Cebu, and offers a dynamic and innovative environment where employees can grow and make a real impact in legal tech.
• LegalMatch Philippines is committed to providing excellent customer service and continuously improving its platform to meet the needs of its users.

Company Specialties:

• Software development
• Data analysis
• Online marketing

Company Website: legalmatch.ph

ASSUMPTION: LegalMatch Philippines values innovation, collaboration, and continuous learning, providing an ideal environment for professionals looking to grow in the legal tech industry.

📊 Role Analysis

Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in digital marketing management.

Reporting Structure: The Digital Marketing Manager - Content Creator will report directly to the Marketing Director and collaborate with various teams, including sales, content, and design.

Work Arrangement: This is a remote, full-time position with flexible work hours to accommodate different time zones.

Growth Opportunities:

• Potential career progression into senior marketing roles or management positions within the company
• Opportunities to work on diverse projects and gain experience in various aspects of digital marketing
• Chance to collaborate with and learn from experienced professionals in the legal tech industry

ASSUMPTION: This role offers ample opportunities for professional growth and development within the company and the legal tech industry.

🌍 Location & Work Environment

Office Type: Remote (with the option to work from the Cebu City office)

Office Location(s): Cebu Business Park, Cebu City, Cebu

Geographic Context:

• Cebu City is the capital of Cebu province and the second-most populous city in the Philippines
• The city is known for its vibrant culture, beautiful beaches, and bustling business environment
• Cebu City offers a mix of urban and suburban living, with numerous amenities and attractions for residents

Work Schedule: Flexible, with core hours between 9:00 AM and 5:00 PM (Philippine Standard Time)

ASSUMPTION: Working remotely from Cebu City offers a unique blend of urban convenience and island living, providing a comfortable work-life balance for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment (content creation and digital marketing tasks)
• Final interview with the Marketing Director
• Background check and offer

Key Assessment Areas:

• Creativity and content creation skills
• Digital marketing knowledge and experience
• Project management and organizational skills
• Communication and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your digital marketing experience and relevant skills
• Include examples of your content creation work and digital marketing campaigns
• Demonstrate your understanding of the legal tech industry and LegalMatch Philippines' platform
• Showcase your ability to work independently and collaborate effectively with remote teams

ATS Keywords: Digital Marketing, Content Creation, Email Marketing, SMS Marketing, Social Media Marketing, Multimedia Storytelling, Analytics Monitoring, Graphic Design, Videography, Project Management, Communication, Team Collaboration, AI Tools, Brand Consistency, Facebook Ads, LinkedIn Campaigns

ASSUMPTION: Applicants should tailor their resumes and cover letters to include relevant keywords and demonstrate their digital marketing skills and experience.

🛠️ Tools & Technologies

• Canva
• Pictory.ai
• Repurpose.io
• Hootsuite
• MeetEdgar
• Microsoft Business Suite (Teams, Word, Excel, Sharepoint)
• Google Business Suite (Docs, Sheets)
• Pinpoint
• Ongage

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used daily for content creation, project management, and communication.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Continuous Learning
• Customer Focus
• Integrity

Work Style:

• Adaptable and flexible
• Results-driven and proactive
• Strong communication and collaboration skills
• Ability to work independently and manage multiple projects

Self-Assessment Questions:

• Do you thrive in a dynamic and innovative environment?
• Are you comfortable working remotely and collaborating with international teams?
• Do you have strong project management skills and the ability to juggle multiple tasks and deadlines?
• Are you passionate about creating engaging content and driving digital marketing campaigns?

ASSUMPTION: Applicants should assess their fit with LegalMatch Philippines' company values and work style to ensure a successful and fulfilling career in the company.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to different time zones and working with remote teams
• Staying up-to-date with effective digital marketing trends and styles
• Balancing the needs of two different audience segments (B2B and B2C)
• Communicating effectively with stakeholders, including senior management

ASSUMPTION: Applicants should be prepared to face these challenges and demonstrate their ability to overcome them in their application and interview process.

📈 Similar Roles Comparison

• This role is similar to a Digital Marketing Manager or Content Marketing Manager position in other industries, but with a focus on the legal tech industry and targeting two different audience segments
• In comparison to other digital marketing roles, this position requires a strong focus on content creation and multimedia storytelling
• Career progression in this role may lead to senior marketing roles or management positions within the company or the legal tech industry

ASSUMPTION: Applicants should research similar roles in the legal tech industry and other industries to better understand the requirements and expectations of this position.

📝 Sample Projects

• Developing and implementing a multimedia content strategy for a legal tech platform targeting both B2B and B2C audiences
• Creating and managing a cross-promotional campaign with digital media influencers to increase brand awareness and drive user engagement
• Analyzing and optimizing email marketing campaigns to improve open rates, click-through rates, and conversions

ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and demonstrate their ability to create and execute effective digital marketing campaigns.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for LegalMatch Philippines?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does LegalMatch Philippines support the professional development and growth of its employees?
• What are the most significant challenges facing the legal tech industry, and how does this role address them?
• How does LegalMatch Philippines measure the success of its digital marketing campaigns, and what KPIs are most important for this role?

ASSUMPTION: Applicants should ask thoughtful and relevant questions during the interview process to demonstrate their interest in the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your digital marketing experience and relevant skills
• Prepare examples of your content creation work and digital marketing campaigns
• Demonstrate your understanding of the legal tech industry and LegalMatch Philippines' platform
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.