📌 Core Information
🔹 Job Title: Digital Marketing Manager - Creative Technologist
🔹 Company: Marmon Holdings, Inc.
🔹 Location: Remote (USA_CA)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-29
🔹 Experience Level: 2-5 years
🔹 Remote Status: Yes
🚀 Job Overview
Key aspects of this role include:
- Developing, implementing, and managing comprehensive digital marketing strategies
- Optimizing online channels such as SEO/SEM, email marketing, social media, PPC, and content marketing
- Collaborating with cross-functional teams to align messaging and lead generation efforts
- Driving traffic to company websites and landing pages using various digital strategies
ASSUMPTION: This role requires a strong understanding of digital marketing trends, emerging technologies, and data-driven decision making.
📋 Key Responsibilities
✅ Developing and executing digital marketing strategies to promote the brand, products, and services
✅ Managing and optimizing online channels to drive traffic and engagement
✅ Monitoring and analyzing campaign performance using tools like Google Analytics
✅ Collaborating with cross-functional teams to align messaging and lead generation efforts
✅ Managing digital advertising budgets and ensuring ROI on campaigns
✅ Staying updated with digital marketing trends and algorithm changes
✅ Overseeing marketing automation and lead nurturing strategies
✅ Designing and producing marketing collateral, assets, and digital media
ASSUMPTION: This role may require occasional weekend or evening work to meet project deadlines.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or a related field
Experience: 3-5+ years of experience in digital marketing or related roles
Required Skills:
- Proven experience in digital marketing, with a strong understanding of SEO, SEM, email marketing, social media, PPC, and content marketing
- Proficiency in tools such as Google Analytics, Google Tag Manager, HubSpot, SEMrush, or similar
- Strong analytical skills and data-driven thinking
- Excellent verbal and written communication skills
- Ability to manage multiple projects and meet deadlines
- Working knowledge of CMS platforms, HTML, CSS, and JavaScript
Preferred Skills:
- Experience in eCommerce or SaaS
- Fluency in additional languages
ASSUMPTION: Candidates with experience in a similar role or industry may be given preference.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on experience and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Tuition reimbursement
- Employee discounts
Working Hours: Full-time, typically 40 hours per week, with some flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Industrial Machinery Manufacturing
Company Size: 10,001+ employees (large enterprise)
Founded: 1953 (as a division of Berkshire Hathaway)
Company Description:
- Marmon Holdings is a global industrial organization backed by Berkshire Hathaway
- Comprises over 120 autonomous businesses serving diverse industries and markets worldwide
- Committed to making a positive impact on the world, providing diverse learning opportunities, and fostering a culture where everyone is empowered to be their best
Company Specialties:
- Industrial machinery manufacturing
- Automotive components
- Food processing equipment
- Metal fabrication
Company Website: http://www.marmon.com
ASSUMPTION: Marmon Holdings operates in a highly competitive and dynamic industry, requiring employees to be adaptable and innovative.
📊 Role Analysis
Career Level: Mid-level (3-5 years of experience)
Reporting Structure: This role reports directly to the Marketing Director and may oversee junior marketing team members
Work Arrangement: Remote (USA_CA), with occasional on-site meetings or events
Growth Opportunities:
- Potential to advance to a senior marketing role within the company
- Opportunities to work on diverse projects across various business units
- Chance to gain experience in a large, global organization
ASSUMPTION: This role may provide opportunities for international travel to attend industry events or meet with global business units.
🌍 Location & Work Environment
Office Type: Remote (USA_CA)
Office Location(s): Chicago, IL (headquarters)
Geographic Context:
- Remote work allows for a flexible work-life balance
- Opportunities to work with team members and clients across various time zones
- Potential for occasional on-site meetings or events at the Chicago headquarters
Work Schedule: Full-time, with some flexibility for remote work
ASSUMPTION: Remote employees should have a dedicated workspace with reliable internet access and minimal distractions.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- Technical assessment or case study to evaluate digital marketing skills
- Final on-site or video interview with the hiring manager and other team members
- Background check and reference check (if applicable)
Key Assessment Areas:
- Digital marketing expertise and strategic thinking
- Analytical skills and data-driven decision making
- Communication and presentation skills
- Cultural fit and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight relevant digital marketing experience and skills
- Include specific examples of successful digital marketing campaigns you've managed
- Demonstrate your understanding of the company and its products or services
- Prepare for behavioral interview questions that focus on problem-solving, teamwork, and adaptability
ATS Keywords: Digital Marketing, SEO, SEM, Email Marketing, Social Media, PPC, Content Marketing, Google Analytics, HubSpot, Marketing Automation, CRM Tools, Analytical Skills, Communication Skills, Project Management, eCommerce, CMS Platforms, HTML
ASSUMPTION: Applicants should be prepared to discuss their experience with specific digital marketing tools and platforms, as well as their approach to data analysis and reporting.
🛠️ Tools & Technologies
- Google Analytics
- Google Tag Manager
- HubSpot
- SEMrush
- CMS platforms (e.g., WordPress, Drupal)
- HTML, CSS, JavaScript
ASSUMPTION: Candidates should be comfortable learning and adapting to new tools and technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Accountability
- Customer focus
- Innovation
- Collaboration
Work Style:
- Data-driven and results-oriented
- Adaptable and responsive to change
- Collaborative and team-focused
- Strong communication and presentation skills
Self-Assessment Questions:
- How do you stay up-to-date with the latest digital marketing trends and technologies?
- Can you provide an example of a time when you had to adapt to a significant change in a digital marketing campaign or strategy?
- How do you approach collaborating with cross-functional teams to align messaging and lead generation efforts?
ASSUMPTION: Candidates should be able to demonstrate a strong fit with Marmon Holdings' company values and work style.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced, dynamic environment
- Keeping up with the latest digital marketing trends and algorithm changes
- Occasional on-site meetings or events may require travel
- Working with diverse teams and business units across various time zones
ASSUMPTION: Candidates should be prepared to discuss how they have overcome similar challenges in previous roles.
📈 Similar Roles Comparison
- Compared to other digital marketing manager roles, this position may require more experience with SEO, SEM, and email marketing
- This role may involve more collaboration with cross-functional teams and business units than other digital marketing positions
- Career progression in this role may lead to senior marketing roles within the company or other business units
ASSUMPTION: Candidates should research similar roles at other companies to better understand the unique aspects of this position.
📝 Sample Projects
- Developing and executing a comprehensive digital marketing strategy for a new product launch
- Optimizing SEO and SEM campaigns to improve organic search rankings and drive traffic to company websites
- Managing email marketing campaigns to nurture leads and drive conversions
- Collaborating with cross-functional teams to create and distribute engaging content across various digital channels
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and the outcomes they achieved.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the company?
- What are the biggest challenges facing the digital marketing team currently, and how can this role help address them?
- How does the company support the professional development and growth of its marketing team members?
- What is the typical career path for someone in this role, and what opportunities exist for growth within the company?
- How does the company measure the success of its digital marketing campaigns, and what key performance indicators (KPIs) are most important?
ASSUMPTION: Candidates should ask thoughtful, well-researched questions that demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant digital marketing experience and skills
- Prepare for the interview by researching the company, its products or services, and the digital marketing landscape
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
