📌 Core Information
🔹 Job Title: (Digital) Marketing Program Specialist
🔹 Company: Alphawave Semi
🔹 Location: San Jose, California, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 28, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Coordinating digital marketing campaigns across multiple channels
- Managing project timelines and deliverables using project management tools
- Collaborating with cross-functional teams to ensure consistent branding and messaging
- Tracking performance metrics and reporting on campaign outcomes
- Working in a fast-paced, technical environment with a focus on the semiconductor industry
ASSUMPTION: This role requires a strong understanding of digital marketing channels and project management skills, with a preference for candidates having experience in the semiconductor or B2B tech industry.
📋 Key Responsibilities
✅ Coordinate the planning, execution, and tracking of digital marketing campaigns across multiple channels
✅ Own the digital marketing calendar to align launches, campaigns, and content drops
✅ Collaborate with content, design, product marketing, and demand generation teams to execute projects on time
✅ Manage workflows, timelines, and deliverables using project management tools
✅ Track performance metrics and coordinate with analytics teams to report on campaign outcomes
✅ Ensure all digital touchpoints reflect consistent branding and messaging
ASSUMPTION: The role involves a high level of coordination and project management, requiring strong organizational skills and the ability to work effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3-4 years of experience in digital marketing or marketing program management, preferably in the semiconductor, electronics, or B2B tech industry
Required Skills:
- Strong understanding of digital marketing channels including email, paid, social, SEO, and web
- Familiarity with B2B marketing tools (e.g., HubSpot, WordPress, Google Analytics)
- Excellent project management, organizational, and cross-functional coordination skills
- Comfortable managing multiple projects in a fast-paced, technical environment
Preferred Skills:
- Experience working with engineering or product teams
ASSUMPTION: While a degree in Marketing or Business is preferred, relevant experience and a strong skill set may be considered equivalent.
💰 Compensation & Benefits
Salary Range: $80,000 to $100,000 annually, influenced by qualifications, experience, location, and internal equity
Benefits:
- Comprehensive health plans
- Wellness Spending Account (WSA)
- Employee Assistance Program (EAP)
- Paid Vacation
- Paid Holidays
- Parental Leave
- Short-Term Incentive Program
- Retirement & Saving Programs
- Employee Stock Purchase Plan (ESPP)
Working Hours: Full-time position, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on the factors mentioned.
📌 Applicant Insights
🔍 Company Context
Industry: Semiconductor Manufacturing. Alphawave Semi focuses on creating silicon that enables high-speed, reliable, and low-power digital communication networks.
Company Size: Medium (501-1,000 employees). This size allows for a mix of startup agility and mid-sized company resources.
Founded: 2017. Alphawave Semi was founded by an expert technical team with a proven track record in licensing semiconductor IP.
Company Description:
- Alphawave Semi is a global leader in high-speed connectivity for the world’s technology infrastructure
- The company's IP, custom silicon, and connectivity products are deployed by global tier-one customers in data centers, compute, networking, AI, 5G, autonomous vehicles, and storage
- Their mission is to accelerate the critical data infrastructure at the heart of our digital world
Company Specialties:
- Semiconductors
- Connectivity
- Custom Silicon
- Connectivity IP
- Connectivity Products and Chiplets
Company Website: awavesemi.com
ASSUMPTION: Alphawave Semi is a well-established company in the semiconductor industry, with a strong focus on innovation and customer satisfaction.
📊 Role Analysis
Career Level: Mid-level. This role requires a balance of experience and growth potential.
Reporting Structure: This role will likely report to the Marketing Director or a similar position, working closely with cross-functional teams.
Work Arrangement: On-site, with potential for hybrid or remote work in the future, given the company's growth and adaptability.
Growth Opportunities:
- Expanding skills in digital marketing and project management
- Potential to take on more responsibilities as the company grows
- Opportunities to work on diverse projects across various industries
ASSUMPTION: As the company continues to grow, there will be opportunities for career advancement and skill development within the marketing department and across the organization.
🌍 Location & Work Environment
Office Type: Corporate office environment with a mix of collaborative and independent workspaces.
Office Location(s): San Jose, California
Geographic Context:
- San Jose is located in the heart of Silicon Valley, offering ample opportunities for professional growth and networking
- The city has a diverse culture and a high quality of life, with numerous amenities and recreational activities
- San Jose has a Mediterranean climate, with mild winters and warm, dry summers
Work Schedule: Full-time, with standard business hours and occasional flexibility for project demands.
ASSUMPTION: The work environment at Alphawave Semi's San Jose office is collaborative, innovative, and focused on driving results in the competitive semiconductor industry.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the hiring manager
- On-site or virtual interview with the marketing team
- Final interview with the marketing director or another senior leader
Key Assessment Areas:
- Digital marketing knowledge and skills
- Project management and organizational skills
- Cross-functional collaboration and communication
- Problem-solving and adaptability in a fast-paced environment
Application Tips:
- Highlight relevant digital marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the semiconductor industry and Alphawave Semi's mission
- Prepare examples of successful digital marketing campaigns you've managed, including metrics and outcomes
ATS Keywords: Digital Marketing, Marketing Program Management, Project Management, Cross-Functional Collaboration, Semiconductor Industry, B2B Tech, Digital Marketing Channels, Campaign Management, Performance Metrics
ASSUMPTION: The application process at Alphawave Semi is competitive, with a focus on finding candidates who possess the right mix of digital marketing expertise, project management skills, and industry knowledge.
🛠️ Tools & Technologies
- HubSpot
- WordPress
- Google Analytics
- Project management tools (e.g., Asana, Trello, Jira)
- Marketing automation and email marketing platforms (e.g., Mailchimp, Marketo)
ASSUMPTION: The tools and technologies used in this role may vary depending on the company's specific marketing tech stack and the candidate's familiarity with these platforms.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer Focus
- Collaboration
- Integrity
- Accountability
Work Style:
- Fast-paced and dynamic
- Collaborative and cross-functional
- Focused on driving results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable managing multiple projects and deadlines?
- Do you possess strong communication and cross-functional coordination skills?
ASSUMPTION: Alphawave Semi values candidates who are innovative, customer-focused, and able to thrive in a dynamic, collaborative work environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Working with cross-functional teams and stakeholders with varying priorities and expectations
- Keeping up with industry trends and best practices in digital marketing
- Adapting to changes in company priorities and marketing strategies
ASSUMPTION: The role may present challenges related to time management, communication, and adaptability, but these can be overcome with strong organizational skills and a proactive approach.
📈 Similar Roles Comparison
- This role is similar to a Digital Marketing Manager or Marketing Program Manager, but with a stronger focus on project management and coordination
- In the semiconductor industry, this role may involve more technical content and a greater emphasis on B2B marketing
- Career progression may include roles such as Senior Marketing Program Manager, Marketing Director, or other senior marketing leadership positions
ASSUMPTION: While this role shares similarities with other marketing positions, its unique focus on project management and coordination sets it apart in the semiconductor industry.
📝 Sample Projects
- Managing a global product launch campaign across multiple digital channels
- Collaborating with product marketing to develop and execute a content marketing strategy
- Conducting A/B tests to optimize email open rates and click-through rates
ASSUMPTION: Sample projects in this role may involve a mix of strategic planning, tactical execution, and performance analysis, with a focus on driving results and continuous improvement.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits into it?
- How does the company support the professional development of its marketing employees?
- What are the most significant challenges facing the marketing department in the next 12 months, and how can this role contribute to addressing them?
- How does the company measure the success of its digital marketing campaigns, and what are the key performance indicators (KPIs) for this role?
- What is the company's approach to work-life balance, and how does it support employees' well-being?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your digital marketing experience and relevant skills
- Write a cover letter that demonstrates your understanding of the semiconductor industry and Alphawave Semi's mission
- Prepare examples of successful digital marketing campaigns you've managed, including metrics and outcomes
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
