📌 Core Information
🔹 Job Title: Digital Marketing Seasonal Associate - AMBSE
🔹 Company: AMB Group, LLC
🔹 Location: Mercedes-Benz Stadium, Atlanta, GA
🔹 Job Type: Part-Time
🔹 Category: Marketing
🔹 Date Posted: April 3, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Collaborating with the digital marketing team to execute campaigns that drive fan engagement and event attendance.
- Assisting in managing and updating content on the AMBSE websites.
- Supporting day-to-day digital operations and campaign reporting.
- Helping prepare and execute fan-facing digital communications during events.
- Working closely with the creative team to ensure digital platforms have the creative support they need.
- Monitoring and analyzing digital engagement metrics to optimize campaigns.
- Participating in team meetings and digital strategy discussions to contribute fresh ideas.
ASSUMPTION: This role is ideal for a recent college graduate seeking hands-on experience in digital marketing within a dynamic sports and entertainment environment.
📋 Key Responsibilities
✅ Collaborate with the digital marketing team to execute marketing campaigns that drive fan engagement and event attendance.
✅ Assist in managing and updating content on the websites maintained by the AMBSE Digital Marketing team.
✅ Support day-to-day digital operations, including managing digital assets, coordinating with internal teams, and assisting in campaign reporting.
✅ Help prepare and execute fan-facing digital communications on game days and during stadium events.
✅ Work closely with the creative team to ensure the products and platforms managed by the AMBSE Digital Marketing team have the creative support they need.
✅ Monitor and analyze digital engagement metrics, offering insights and suggestions for campaign optimization.
✅ Participate in team meetings, brainstorming sessions, and digital strategy discussions to contribute fresh ideas and support project execution.
ASSUMPTION: The role requires a proactive and collaborative work ethic, with the ability to thrive in a fast-paced environment and manage multiple priorities simultaneously.
🎯 Required Qualifications
Education: Recent college graduate with a degree in Marketing, Communications, Digital Media, or a related field.
Experience: Previous experience in a marketing, communications, or digital media role (internship experience preferred).
Required Skills:
- Proficient in Microsoft Office Suite, including Excel, PowerPoint, and Word.
- Basic knowledge of design software such as Adobe Creative Suite (Photoshop, Illustrator) is a plus.
- Excellent written and verbal communication skills.
- Strong organizational and time-management abilities.
- Ability to thrive in a fast-paced environment and manage multiple priorities simultaneously.
- Detail-oriented with a proactive and collaborative work ethic.
- Creative problem-solving skills and the ability to contribute to digital content ideas.
- Willingness to work flexible hours, including evenings and weekends, as needed during events.
ASSUMPTION: Candidates should have a strong interest in digital marketing, sports, and live event experiences, and be eager to learn in a collaborative and forward-thinking environment.
💰 Compensation & Benefits
Salary Range: $15 - $18 per hour (based on industry standards for entry-level marketing roles in Atlanta)
Benefits:
- On-the-job training and professional development opportunities.
- Access to sports and entertainment events at Mercedes-Benz Stadium.
- Potential for full-time employment after the seasonal period.
Working Hours: 30 hours per week, with flexible scheduling to accommodate events and game days.
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Atlanta. The actual salary may vary based on factors such as experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Spectator Sports. AMB Sports & Entertainment is part of the Blank Family of Businesses, which includes the Atlanta Falcons, Atlanta United FC, Mercedes-Benz Stadium, and other sports and entertainment ventures.
Company Size: 1,001-5,000 employees. As part of the Blank Family of Businesses, AMBSE offers a large and diverse work environment with numerous opportunities for growth and development.
Founded: The Blank Family of Businesses was founded by Arthur M. Blank, co-founder of The Home Depot, in 2017. AMB Sports & Entertainment was established as part of this portfolio.
Company Description:
- AMB Sports & Entertainment is responsible for driving digital engagement across the Atlanta United and Atlanta Falcons brands, as well as supporting Mercedes-Benz Stadium’s diverse range of events.
- The company focuses on creating innovative digital experiences for fans, including AI-driven fan engagement, biometric and connected experiences, and leveraging digital platforms to improve communication and enhance the game day experience.
- AMBSE offers a dynamic and forward-thinking work environment that encourages creativity and collaboration.
Company Specialties:
- Digital Marketing
- Fan Engagement
- Event Management
- Sports Marketing
Company Website: blankfamilyofbusinesses.com
ASSUMPTION: AMB Sports & Entertainment is committed to providing a world-class sports and entertainment experience for fans, with a focus on innovation, creativity, and collaboration.
📊 Role Analysis
Career Level: Entry-Level. This role is ideal for recent college graduates seeking to gain hands-on experience in digital marketing within the sports and entertainment industry.
Reporting Structure: The Digital Marketing Seasonal Associate will report directly to the Digital Marketing Specialist and work closely with the broader digital marketing team.
Work Arrangement: On-site, with flexible scheduling to accommodate events and game days. The role requires a willingness to work evenings and weekends as needed.
Growth Opportunities:
- On-the-job training and professional development opportunities.
- Potential for full-time employment after the seasonal period.
- Exposure to various aspects of digital marketing within the sports and entertainment industry.
ASSUMPTION: This seasonal role offers an excellent opportunity for recent graduates to gain valuable experience in digital marketing and potentially transition into a full-time position within the company.
🌍 Location & Work Environment
Office Type: On-site at Mercedes-Benz Stadium, a state-of-the-art sports and entertainment venue in Atlanta, GA.
Office Location(s): Mercedes-Benz Stadium, 1 AMB Drive NW, Atlanta, GA 30313
Geographic Context:
- Atlanta, GA is the capital of the state of Georgia and the most populous city in the Southeast United States.
- The city is known for its vibrant sports scene, with the Atlanta Falcons (NFL) and Atlanta United FC (MLS) calling Mercedes-Benz Stadium home.
- Atlanta offers a diverse cultural landscape, with numerous museums, theaters, and music venues, as well as a thriving food and drink scene.
Work Schedule: 30 hours per week, with flexible scheduling to accommodate events and game days. The role requires a willingness to work evenings and weekends as needed.
ASSUMPTION: Working at Mercedes-Benz Stadium offers employees the unique opportunity to be part of the action and contribute to the creation of memorable sports and entertainment experiences for fans.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the AMB Group careers portal.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the Digital Marketing Specialist and other team members to discuss the role, responsibilities, and qualifications.
- Background check and reference check for final candidates.
Key Assessment Areas:
- Communication skills, both written and verbal.
- Organizational skills and time management abilities.
- Creativity and problem-solving skills.
- Interest in and knowledge of digital marketing, sports, and live event experiences.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences, with a focus on digital marketing, communications, and event management.
- Demonstrate your enthusiasm for the role and the company by showing a strong understanding of AMB Sports & Entertainment’s mission and values.
- Prepare examples of your work that showcase your creativity and problem-solving skills, such as digital marketing campaigns or event management projects.
ATS Keywords: Digital Marketing, Content Creation, Fan Engagement, Website Management, Digital Operations, Campaign Reporting, Communication Skills, Organizational Skills, Time Management, Creative Problem-Solving, Microsoft Office Suite, Adobe Creative Suite, Team Collaboration, Digital Engagement Metrics, Marketing Campaigns, Event Coordination
ASSUMPTION: The application process for this role is designed to assess candidates’ skills, experiences, and cultural fit, with a focus on identifying the strongest fit for the Digital Marketing Seasonal Associate position.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Adobe Creative Suite (Photoshop, Illustrator) - basic knowledge preferred
- Content management systems (e.g., Webflow, Figma)
- Digital marketing tools and platforms (e.g., Google Analytics, social media management tools)
ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. The company offers on-the-job training and professional development opportunities to help employees build their skills.
👔 Cultural Fit Considerations
Company Values:
- Innovation: AMB Sports & Entertainment is committed to driving innovation in the sports and entertainment industry through the use of technology and digital platforms.
- Collaboration: The company values a collaborative work environment that fosters creativity and teamwork.
- Excellence: AMB Sports & Entertainment strives for excellence in all aspects of its operations, from digital marketing to event management.
Work Style:
- Fast-paced: The role requires the ability to thrive in a fast-paced environment and manage multiple priorities simultaneously.
- Creative: The ideal candidate will have a creative mindset and the ability to contribute to digital content ideas.
- Collaborative: The role involves working closely with the digital marketing team and other internal teams to execute marketing campaigns and support day-to-day digital operations.
Self-Assessment Questions:
- Do you have a strong interest in digital marketing, sports, and live event experiences?
- Are you comfortable working in a fast-paced environment and managing multiple priorities simultaneously?
- Do you have excellent written and verbal communication skills, as well as strong organizational and time-management abilities?
- Are you a creative problem-solver with the ability to contribute to digital content ideas?
ASSUMPTION: Candidates who align with AMB Sports & Entertainment’s values and work style are more likely to succeed in the Digital Marketing Seasonal Associate role and contribute to the company’s mission.
⚠️ Potential Challenges
- The role requires a willingness to work flexible hours, including evenings and weekends, as needed during events.
- The fast-paced nature of the role may be challenging for candidates who prefer a more structured or predictable work environment.
- The role involves working closely with the creative team to ensure the products and platforms managed by the AMBSE Digital Marketing team have the creative support they need. Candidates should be comfortable working collaboratively and communicating effectively with creative team members.
- The role may require candidates to work on multiple projects simultaneously, which can be challenging for those who prefer to focus on a single task at a time.
ASSUMPTION: These challenges are inherent to the role and the dynamic environment of the AMBSE Digital Marketing team. Candidates who are comfortable working in a fast-paced, collaborative environment and are willing to adapt to changing priorities are more likely to succeed in this role.
📈 Similar Roles Comparison
- This role differs from other digital marketing roles in the sports and entertainment industry in that it is a seasonal position, offering an opportunity for recent graduates to gain hands-on experience in digital marketing within a dynamic and fast-paced environment.
- Industry-specific context: The sports and entertainment industry is highly competitive, with a focus on driving fan engagement and event attendance through innovative and creative digital marketing campaigns.
- Career path comparison: This role offers an opportunity for recent graduates to gain valuable experience in digital marketing and potentially transition into a full-time position within the company, setting them on a path for long-term career growth in the industry.
ASSUMPTION: This role provides a unique opportunity for recent graduates to gain experience in digital marketing within the sports and entertainment industry, with the potential for long-term career growth and development.
📝 Sample Projects
- Developing and executing a social media campaign to promote an upcoming event at Mercedes-Benz Stadium, including creating engaging content and analyzing campaign performance.
- Assisting in the management and update of the AMBSE websites, including ensuring accurate and up-to-date information about events, promotions, and ticket sales.
- Collaborating with the creative team to design and implement digital advertisements for an Atlanta United FC match, including targeting specific fan segments and measuring ad performance.
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in the Digital Marketing Seasonal Associate role, with a focus on digital marketing, event management, and creative collaboration.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role, and how the responsibilities may vary depending on the event calendar?
- How does the Digital Marketing team collaborate with other internal teams, such as the creative team and event management team, to execute marketing campaigns and support day-to-day digital operations?
- What opportunities are there for professional development and growth within the AMBSE Digital Marketing team, and how does the company support the career advancement of its employees?
- How does AMB Sports & Entertainment measure the success of its digital marketing campaigns, and what key performance indicators (KPIs) are used to track progress and inform strategy?
- What is the company culture like at AMB Sports & Entertainment, and how does the Digital Marketing team contribute to the overall mission and vision of the organization?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the team, and the company, and to assess their fit for the Digital Marketing Seasonal Associate position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the AMB Group careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences, with a focus on digital marketing, communications, and event management.
- Prepare examples of your work that showcase your creativity and problem-solving skills, such as digital marketing campaigns or event management projects.
- Follow up with the AMB Group HR team one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
