I

Digital Marketing Specialist

In All Media Inc
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Marketing Specialist

πŸ”Ή Company: In All Media Inc

πŸ”Ή Location: Atlanta, GA, USA (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 17, 2025

πŸ”Ή Experience Level: 2-4 years

πŸ”Ή Remote Status: Yes

πŸš€ Job Overview

Key aspects of this role include:

  • Developing, implementing, and optimizing multi-channel digital marketing strategies
  • Collaborating with cross-functional teams to deliver campaigns that drive traffic, generate leads, and enhance brand visibility
  • Managing paid media accounts and optimizing for performance and ROI
  • Performing keyword research and on-page SEO optimization
  • Creating engaging social media content and tracking performance

ASSUMPTION: This role requires a strong understanding of performance marketing, SEO/SEM, and proficiency in various digital marketing tools. Experience in an agency environment is preferred.

πŸ“‹ Key Responsibilities

βœ… Plan and execute digital marketing campaigns across SEO, PPC, email, social media, and content platforms

βœ… Manage paid media accounts and optimize for performance and ROI

βœ… Perform keyword research and on-page SEO optimization for client websites and landing pages

βœ… Develop and schedule engaging social media content; track engagement and performance

βœ… Analyze campaign performance using tools like Google Analytics 4, Tag Manager, SEMrush, or HubSpot

βœ… Collaborate with creative and development teams to align campaign messaging and UX

βœ… Stay current on digital marketing trends, tools, and algorithm updates

βœ… Create performance reports with actionable insights and recommendations

βœ… Contribute to content marketing efforts including blogs, email campaigns, and video scripts

ASSUMPTION: This role requires strong analytical, communication, and project management skills. The ability to work independently and manage multiple client accounts simultaneously is crucial.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Digital Media, or related field

Experience: 2-4 years of hands-on experience in digital marketing, preferably in an agency environment

Required Skills:

  • Strong understanding of performance marketing, SEO/SEM, email marketing, and social platforms
  • Proficiency in tools such as Google Ads, Meta Business Manager, Google Analytics, Tag Manager, and SEO tools (Ahrefs, SEMrush, Moz, etc.)
  • Basic understanding of HTML/CSS, WordPress, or other CMS platforms
  • Exceptional communication, project management, and analytical skills

Preferred Skills:

  • Google Ads or Meta Blueprint certifications
  • Experience with marketing automation tools (e.g., HubSpot, ACTIVE Campaign)
  • Familiarity with UI/UX design principles and A/B testing platforms like Optimize or VWO
  • Knowledge of video marketing or podcast promotion strategies

ASSUMPTION: While not required, having certifications or experience with specific tools can demonstrate a higher level of expertise and may be preferred by the employer.

πŸ’° Compensation & Benefits

Salary Range: $25-$35 per hour (Based on industry standards for a Digital Marketing Specialist with 2-4 years of experience in the US)

Benefits:

  • Competitive salary and performance bonuses
  • Remote work flexibility
  • Opportunity to work with global clients and cutting-edge digital projects
  • A collaborative and creative team culture
  • Ongoing training and professional development opportunities

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Digital Marketing Specialist with the required experience level. Actual compensation may vary based on factors such as performance, location, and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Information Technology & Services. In All Media is a Nearshore Managed Service Provider specializing in team augmentation for software development.

Company Size: 1,001-5,000 employees. As a larger company, In All Media offers diverse opportunities and a well-established infrastructure.

Founded: 2015. In All Media has been operating for a decade, providing ample time for the company to refine its processes and gain industry experience.

Company Description:

  • In All Media is a trailblazing Nearshore Managed Service Provider focused on team augmentation for software development.
  • The company employs an agile, remote, and distributed model, allowing it to tap into global talent and adapt methodologies to align with clients' needs.
  • In All Media sources its exceptional talent from Coderfull, an exclusive community boasting over 5,000 rigorously vetted engineers.

Company Specialties:

  • User Experience
  • UI Engineering & Visual Design
  • Mobile Experience and Engineering
  • Consumer Experience
  • Enterprise Consumerization
  • Digital Content Management
  • Digital Marketing
  • Production and Editing
  • Quality Engineering
  • Gaming

Company Website: http://www.inallmedia.com

ASSUMPTION: In All Media's diverse specialties and global reach indicate that the company works with a wide range of clients, providing ample opportunities for growth and learning.

πŸ“Š Role Analysis

Career Level: Mid-level. This role requires 2-4 years of experience, suggesting that it is a mid-level position with opportunities for growth and advancement.

Reporting Structure: The Digital Marketing Specialist will likely report to the Marketing Manager or Director of Marketing, depending on the company's organizational structure.

Work Arrangement: Remote OK. This role can be performed remotely, offering flexibility and the ability to work from anywhere.

Growth Opportunities:

  • As a mid-level role, there may be opportunities for advancement to senior or management positions within the marketing department.
  • In All Media's global reach and diverse client portfolio may provide opportunities to work on various projects and gain exposure to different industries.
  • The company's focus on ongoing training and professional development can help employees stay current with industry trends and expand their skillsets.

ASSUMPTION: While the specific growth opportunities may vary depending on the individual's performance and the company's needs, In All Media's size and diverse specialties suggest ample opportunities for career advancement.

🌍 Location & Work Environment

Office Type: Remote. This role does not require a physical office presence, allowing for greater flexibility and work-life balance.

Office Location(s): Atlanta, GA, USA. While the role is remote, the company's headquarters are located in Austin, Texas.

Geographic Context:

  • Atlanta, GA, USA. The role is based in Atlanta, a major metropolitan area with a diverse economy and ample job opportunities.
  • Remote work. The ability to work remotely allows for greater flexibility and the opportunity to live and work from anywhere.

Work Schedule: Full-time (40 hours per week). The role requires a full-time commitment, with the potential for overtime or flexible hours depending on project demands.

ASSUMPTION: The remote work arrangement and flexible hours can help employees achieve a better work-life balance, while the full-time commitment ensures dedicated focus on the role's responsibilities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • Technical assessment or case study presentation
  • Final interview with the hiring manager or marketing team

Key Assessment Areas:

  • Digital marketing skills and knowledge
  • Analytical and problem-solving abilities
  • Communication and presentation skills
  • Project management and organizational skills

Application Tips:

  • Tailor your resume and cover letter to highlight your digital marketing skills and experience
  • Include specific examples of your achievements in digital marketing campaigns
  • Demonstrate your understanding of the role's responsibilities and how your skills and experience make you a strong fit
  • Prepare for the interview by researching In All Media's company culture and values, as well as the specific requirements of the role

ATS Keywords: Digital Marketing, SEO, PPC, Email Marketing, Social Media, Content Marketing, Google Ads, Analytics, Project Management, Communication, HTML, CSS, WordPress, Data Analysis, Performance Marketing, Collaboration

ASSUMPTION: In All Media's application process may vary depending on the specific needs of the role and the company's current hiring practices. However, the typical process outlined above provides a general overview of what applicants can expect.

πŸ› οΈ Tools & Technologies

  • Google Ads
  • Meta Business Manager
  • Google Analytics
  • Tag Manager
  • SEO tools (Ahrefs, SEMrush, Moz, etc.)
  • HTML/CSS
  • WordPress or other CMS platforms

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's current tech stack and the specific needs of the projects. However, the list above provides a general overview of the tools and technologies that applicants can expect to use in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Excellence
  • Agility
  • Integrity

Work Style:

  • Remote work-friendly
  • Collaborative and team-oriented
  • Agile and adaptable
  • Data-driven and analytical

Self-Assessment Questions:

  • Do you thrive in fast-paced, collaborative environments?
  • Are you passionate about data-driven marketing and staying current with industry trends?
  • Do you have strong communication, project management, and analytical skills?

ASSUMPTION: In All Media's company values and work style suggest a collaborative, innovative, and data-driven culture. Applicants should assess their fit with these values and work style preferences before applying.

⚠️ Potential Challenges

  • Managing multiple client accounts simultaneously may require strong organizational skills and time management
  • Keeping up with the latest digital marketing trends and algorithm updates can be challenging and time-consuming
  • Working remotely may require self-motivation and discipline to maintain productivity and focus
  • Collaborating with cross-functional teams may present communication and coordination challenges

ASSUMPTION: While the specific challenges of this role may vary depending on the individual's skills and the company's needs, the list above provides a general overview of the potential challenges that applicants can expect.

πŸ“ˆ Similar Roles Comparison

  • Compared to other digital marketing roles, this position places a stronger emphasis on paid media management and optimization
  • In All Media's global reach and diverse client portfolio may provide opportunities to work on more complex and varied projects than those found in smaller agencies or in-house marketing departments
  • As a mid-level role, this position offers opportunities for career advancement and growth within the marketing department

ASSUMPTION: While the specific comparisons may vary depending on the individual's experience and the company's needs, the list above provides a general overview of how this role compares to similar positions in the industry.

πŸ“ Sample Projects

  • Developing and executing a multi-channel digital marketing campaign for a global e-commerce client
  • Optimizing paid media accounts for a B2B software company to improve ROI and drive lead generation
  • Conducting keyword research and on-page SEO optimization for a healthcare website to improve organic traffic and search engine rankings

ASSUMPTION: The specific projects that applicants can expect to work on may vary depending on the company's current client portfolio and the individual's skills and experience. However, the list above provides a general overview of the types of projects that applicants can expect to encounter in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the typical client portfolio for this role, and how does it vary from project to project?
  • How does the marketing team collaborate with other departments, such as design and development, to ensure consistent branding and messaging across channels?
  • What opportunities are there for professional development and growth within the marketing department?
  • How does the company support work-life balance for remote employees?
  • Can you provide an example of a successful digital marketing campaign that the company has executed, and what made it successful?

ASSUMPTION: The specific questions that applicants should ask during the interview may vary depending on the individual's skills and experience and the company's needs. However, the list above provides a general overview of the types of questions that applicants can expect to ask during the interview process.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your digital marketing skills and experience, including specific examples of your achievements in digital marketing campaigns
  • Prepare for the interview by researching In All Media's company culture and values, as well as the specific requirements of the role
  • Follow up with the hiring manager or HR department within one week of submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.