π Core Information
πΉ Job Title: Digital Marketing Specialist
πΉ Company: Next Level Urgent Care
πΉ Location: Houston, Texas, United States
πΉ Job Type: On-site, Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 28, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Creating engaging social media content and managing platforms
- Designing and executing targeted email marketing campaigns
- Developing marketing collateral and supporting sales and community relations efforts
- Collaborating with cross-functional teams to align marketing strategies with company goals
ASSUMPTION: This role requires a strong balance of creativity and analytical skills, with a focus on data-informed decision making and effective communication.
π Key Responsibilities
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Social Media Content Creation & Management: Develop and schedule engaging posts across platforms, monitor performance metrics, and collaborate with internal teams for event promotion.
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Email Marketing: Design and execute targeted email campaigns, segment audiences, and track performance metrics to improve open and conversion rates.
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Collateral Development: Create marketing materials such as flyers, brochures, digital ads, and signage, ensuring consistency with brand guidelines and messaging.
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Cross-Departmental Collaboration: Work with internal stakeholders to align messaging and campaigns with strategic goals, and participate in meetings and brainstorming sessions.
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Administrative and Reporting Duties: Maintain an organized content calendar and marketing asset library, and provide regular reports on campaign performance and marketing KPIs.
ASSUMPTION: This role involves a mix of creative and analytical tasks, with a focus on data-driven decision making and effective communication.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, Graphic Design, or a related field.
Experience: 0-2 years of relevant experience in digital marketing, social media management, or a related field.
Required Skills:
- Proficiency in design and marketing tools (e.g., Canva, Adobe Creative Suite)
- Strong written and visual communication skills
- Knowledge of social media platforms, analytics, and current digital marketing trends
- Self-motivated and capable of managing multiple projects and deadlines
- Ability to work onsite and collaboratively with cross-functional teams
Preferred Skills:
- Experience with email marketing platforms (e.g., Emma, Zoho)
- Familiarity with project management tools (e.g., Asana, Trello)
ASSUMPTION: Candidates with a strong portfolio showcasing their design and marketing skills, as well as relevant experience in a fast-paced environment, will be highly competitive for this role.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level digital marketing roles in Houston, Texas)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on healthcare services
Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for event coverage and collaboration with cross-functional teams)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level digital marketing roles in Houston, Texas. Actual compensation may vary based on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Next Level Urgent Care is a growing urgent care organization focused on providing affordable, accessible, and high-quality healthcare to the communities it serves.
Company Size: Next Level Urgent Care has 501-1,000 employees, offering a mid-sized company environment with opportunities for growth and collaboration.
Founded: Next Level Urgent Care was founded in 2013, with a strong focus on innovation, teamwork, and building strong relationships with patients and partners.
Company Description:
- Next Level Urgent Care is committed to providing high-quality and affordable healthcare to Texas communities
- The company operates urgent care centers in Houston, Austin, San Antonio, and Beaumont areas
- Next Level Urgent Care is open 9:00 AM - 9:00 PM, 7 days a week, to accommodate patients' busy schedules
Company Specialties:
- Urgent care services
- Healthcare marketing and branding
- Community relations and event planning
Company Website: http://www.nextlevelurgentcare.com
ASSUMPTION: Next Level Urgent Care's focus on innovation and strong community presence creates an exciting work environment for the Digital Marketing Specialist role.
π Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or candidates with up to 2 years of experience in digital marketing or a related field.
Reporting Structure: The Digital Marketing Specialist will report directly to the Marketing Manager and collaborate with the Sales and Community Relations departments.
Work Arrangement: This is an on-site, full-time position, with the possibility of occasional remote work for event coverage or collaboration with cross-functional teams.
Growth Opportunities:
- Advancement to a mid-level marketing role, such as Marketing Coordinator or Marketing Manager
- Expansion of responsibilities to include strategic planning and team leadership
- Potential to transition into a specialized marketing role, such as SEO/SEM specialist or content marketing manager
ASSUMPTION: The Digital Marketing Specialist role offers opportunities for professional growth and development within the marketing department and the broader organization.
π Location & Work Environment
Office Type: Next Level Urgent Care's headquarters is located in Houston, Texas, with additional offices in Austin, San Antonio, and Beaumont.
Office Location(s): 5718 Westheimer Rd, Houston, TX 77057
Geographic Context:
- Houston is the fourth most populous city in the United States, with a diverse and growing economy
- The city offers a vibrant cultural scene, with numerous museums, theaters, and music venues
- Houston has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: The Digital Marketing Specialist will work Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for event coverage and collaboration with cross-functional teams.
ASSUMPTION: The Houston office offers a dynamic work environment, with opportunities for collaboration and professional growth within the marketing department and the broader organization.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-person or virtual interview with the Marketing Manager to discuss qualifications and career goals
- Final interview with the Marketing Manager and a member of the Sales or Community Relations team to assess fit and answer questions
Key Assessment Areas:
- Communication skills and ability to work collaboratively with cross-functional teams
- Portfolio and work samples demonstrating design and marketing skills
- Understanding of social media platforms, analytics, and digital marketing trends
- Problem-solving skills and ability to manage multiple projects and deadlines
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Include a portfolio or work samples showcasing your design and marketing skills
- Prepare questions to ask during the interview, demonstrating your interest in the role and the company
- Follow up after the interview to express your appreciation for the opportunity and reiterate your interest in the position
ATS Keywords: Digital Marketing, Social Media Management, Email Marketing, Graphic Design, Marketing Strategy, Campaign Management, Performance Metrics, Brand Development, Collaboration, Project Management
ASSUMPTION: Next Level Urgent Care's hiring process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.
π οΈ Tools & Technologies
- Canva or Adobe Creative Suite for graphic design
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Email marketing platforms (e.g., Emma, Zoho)
- Project management tools (e.g., Asana, Trello)
- Analytics tools (e.g., Google Analytics, Sprout Social Analytics)
ASSUMPTION: The Digital Marketing Specialist will be expected to learn and utilize various tools and technologies to effectively manage marketing campaigns and projects.
π Cultural Fit Considerations
Company Values:
- Innovation: Next Level Urgent Care values creativity and continuous improvement in all aspects of its operations
- Teamwork: The company fosters a collaborative work environment, with a focus on supporting and empowering employees
- Relationship-building: Next Level Urgent Care prioritizes strong relationships with patients, partners, and employees
Work Style:
- Fast-paced: The Digital Marketing Specialist will work in a dynamic environment, with a focus on meeting deadlines and adapting to changing priorities
- Collaborative: This role requires strong communication and teamwork skills, with a focus on working effectively with cross-functional teams
- Data-driven: The Digital Marketing Specialist will use data and analytics to inform decision-making and improve marketing campaigns
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative work environment?
- Are you comfortable using data and analytics to inform decision-making and improve marketing campaigns?
- Do you have strong communication skills and the ability to work effectively with cross-functional teams?
ASSUMPTION: Next Level Urgent Care values candidates who are adaptable, creative, and strong communicators, with a focus on building strong relationships and driving results through data-informed decision making.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changing priorities and shifting marketing strategies
- Working collaboratively with cross-functional teams to align marketing efforts with company goals
- Staying up-to-date with current digital marketing trends and best practices
ASSUMPTION: The Digital Marketing Specialist role offers a dynamic and challenging work environment, with opportunities for professional growth and development within the marketing department and the broader organization.
π Similar Roles Comparison
- Compared to other digital marketing roles, this position places a strong emphasis on social media management and cross-functional collaboration
- In the urgent care industry, Next Level Urgent Care is known for its innovative approach to marketing and branding, offering a unique opportunity for candidates interested in healthcare marketing
- This role offers a clear career path to mid-level marketing positions, with opportunities for specialization and team leadership
ASSUMPTION: The Digital Marketing Specialist role at Next Level Urgent Care offers a unique blend of marketing and healthcare experience, with opportunities for professional growth and development within the organization.
π Sample Projects
- Developing and executing a social media campaign to promote a new urgent care center opening
- Creating targeted email marketing campaigns to drive patient engagement and appointments
- Designing and implementing a marketing strategy to support a community health fair or event
ASSUMPTION: The Digital Marketing Specialist will have the opportunity to work on a variety of projects, with a focus on driving patient engagement, supporting sales and community relations efforts, and improving marketing campaign performance.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department in the next year, and how can this role help address them?
- How does the Digital Marketing Specialist role collaborate with the Sales and Community Relations departments to support company goals?
- What opportunities are there for professional growth and development within the marketing department and the broader organization?
- How does Next Level Urgent Care measure the success of its marketing campaigns, and how can this role contribute to improving performance metrics?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in the role and the company, and can help assess cultural fit and career growth opportunities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a portfolio or work samples showcasing your design and marketing skills
- Prepare questions to ask during the interview, demonstrating your interest in the role and the company
- Follow up after the interview to express your appreciation for the opportunity and reiterate your interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.