📌 Core Information
🔹 Job Title: Digital Marketing Specialist
🔹 Company: Overstock.com
🔹 Location: Hybrid - Utah, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 20, 2025
🔹 Experience Level: Entry to Mid-Level
🔹 Remote Status: On-site with Hybrid option
🚀 Job Overview
Key aspects of this role include:
- Managing promotional content for core brand websites
- Collaborating cross-functionally with business owners
- Creating and updating store pages and co-op ads
- Supporting A/B testing initiatives
- Troubleshooting website issues and bugs
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work effectively with various teams.
📋 Key Responsibilities
✅ Own and manage promotional projects from inception to completion
✅ Collaborate with business owners to ensure alignment and gather requirements
✅ Create and update store pages, and oversee co-op ads across websites
✅ Assist in testing and execution of website A/B tests
✅ Perform other duties as required and assigned by manager and upper management
✅ Follow legal policies as directed
✅ Conduct deployment QA
ASSUMPTION: This role involves a mix of creative and technical tasks, requiring adaptability and strong communication skills.
🎯 Required Qualifications
Education: Bachelor's degree preferred but not required
Experience: 0-2 years of relevant experience
Required Skills:
- Proven experience in digital marketing or related field
- Strong organizational skills
- Excellent communication and collaboration skills
- Familiarity with HTML, CSS, and JSON
- Ability to troubleshoot website issues and bugs
Preferred Skills:
- Experience with CMS platforms
- Familiarity with A/B testing tools
- Knowledge of retail or e-commerce industry
ASSUMPTION: While a BA is preferred, relevant experience and a strong portfolio may be considered in lieu of a degree.
💰 Compensation & Benefits
Salary Range: $45,000 - $65,000 per year (based on experience and location)
Benefits:
- 401k (6% match)
- Flexible schedules
- Tuition reimbursement, leadership development program, and mentorship program
- Employee resource groups (LatinX, Black Employee Network, LGBTQIA+, Women’s Network, Women In Tech)
Working Hours: Full-time (40 hours per week), with flexible scheduling options
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry to mid-level digital marketing roles in Utah.
📌 Applicant Insights
🔍 Company Context
Industry: Overstock.com operates in the competitive retail industry, with a focus on online retail and e-commerce.
Company Size: Overstock.com is a mid-sized company with 501-1,000 employees, providing ample opportunities for collaboration and growth.
Founded: Overstock.com was founded in 1999 and has since grown to include multiple brands and associated intellectual property.
Company Description:
- Overstock.com is an online retailer offering a wide range of products, including furniture, home decor, bedding, and more.
- The company is known for its "Crazy Good Deals" and commitment to providing excellent customer service.
- Overstock.com is committed to fostering a diverse and inclusive work environment, with employee resource groups and a culture that values individuality.
Company Specialties:
- Online Retail
- eCommerce
- Technology
- Internet Marketing
- Software Engineering
- Analytics
- Customer Service
- Interior Design
Company Website: www.overstock.com
ASSUMPTION: Overstock.com's diverse range of specialties and commitment to innovation make it an attractive employer for tech and marketing professionals.
📊 Role Analysis
Career Level: This role is suitable for entry to mid-level digital marketing professionals looking to gain experience in a dynamic and growing company.
Reporting Structure: The Digital Marketing Specialist will report directly to the Marketing Manager and collaborate with various business owners and teams.
Work Arrangement: This role offers a hybrid work arrangement, with a combination of on-site and remote work.
Growth Opportunities:
- Advancement to senior digital marketing roles within the company
- Expansion into related fields, such as e-commerce or technology
- Potential to work on high-impact projects and initiatives
ASSUMPTION: Overstock.com's diverse range of brands and associated intellectual property provides ample opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Overstock.com's headquarters is located in Midvale, Utah, with a hybrid work arrangement that combines on-site and remote work.
Office Location(s): 799 West Coliseum Way, Midvale, UT 84047, US
Geographic Context:
- Midvale, Utah, is a suburb of Salt Lake City, offering a mix of urban and suburban living.
- The area is known for its outdoor recreation opportunities, cultural attractions, and vibrant food scene.
- Utah has a semi-arid climate, with hot summers and cold winters, and receives a significant amount of snowfall.
Work Schedule: Full-time (40 hours per week), with flexible scheduling options
ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, catering to different work styles and preferences.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-depth interviews with the hiring manager and relevant team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Technical skills and knowledge of digital marketing
- Problem-solving abilities and troubleshooting skills
- Communication and collaboration skills
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Provide specific examples of your ability to manage promotional projects and troubleshoot website issues
- Demonstrate your understanding of Overstock.com's unique value proposition and company culture
ATS Keywords: Digital Marketing, Promotional Projects, A/B Testing, HTML, CSS, JSON, Troubleshooting, Collaboration, Project Management
ASSUMPTION: Overstock.com's application process is designed to assess candidates' technical skills, problem-solving abilities, and cultural fit.
🛠️ Tools & Technologies
- HTML
- CSS
- JSON
- CMS platforms (e.g., WordPress, Shopify, Magento)
- A/B testing tools (e.g., Optimizely, VWO, Google Optimize)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Be You!
- Collaborative
- Inclusive
- Problem-solving
- Creative
- Innovative
Work Style:
- Adaptable
- Results-driven
- Collaborative
- Problem-solving
- Creative
Self-Assessment Questions:
- How do you embody Overstock.com's "Be You!" value in your personal and professional life?
- Describe a time when you had to adapt to a significant change in your work environment. How did you handle it?
- How do you approach troubleshooting website issues and bugs? Can you provide a specific example?
ASSUMPTION: Overstock.com values diversity, inclusion, and individuality, and candidates should be prepared to demonstrate their alignment with these values during the interview process.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Troubleshooting website issues and bugs under tight deadlines
- Adapting to a fast-paced and dynamic work environment
- Collaborating effectively with various teams and stakeholders
- Staying up-to-date with the latest digital marketing trends and best practices
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Compared to other digital marketing roles, this position places a greater emphasis on project management and troubleshooting skills
- Overstock.com's unique value proposition and commitment to innovation set it apart from other retailers in the industry
- This role offers opportunities for career growth and development within the company and related fields
ASSUMPTION: Candidates should research similar roles and companies to better understand the unique aspects of this position and how it aligns with their career goals.
📝 Sample Projects
- Managing a high-profile promotional campaign from inception to completion
- Troubleshooting and resolving a critical website issue under tight deadlines
- Collaborating with business owners to gather requirements and create store pages
- Assisting in the testing and execution of A/B tests to optimize website performance
ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities associated with this role and can help candidates prepare for the interview process.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Overstock.com?
- What are the most significant challenges facing the digital marketing team currently, and how can this role help address them?
- How does Overstock.com support the professional development and growth of its employees?
- What is the typical career path for someone in this role, and what opportunities exist for growth and advancement within the company?
- How does Overstock.com foster a culture of inclusivity and diversity, and what initiatives are in place to support these values?
ASSUMPTION: These questions demonstrate a candidate's interest in the role and company, and their commitment to understanding the unique aspects of the position and organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for the interview by researching Overstock.com's unique value proposition and company culture
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
