📌 Core Information
🔹 Job Title: Digital Marketing Specialist (Madrid based)
🔹 Company: FeverUp
🔹 Location: Madrid, Spain
🔹 Job Type: Hybrid (Madrid based)
🔹 Category: Marketing
🔹 Date Posted: May 22, 2025
🔹 Experience Level: 6+ years
🔹 Remote Status: On-site (Madrid based) with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies for exclusive experiences in the German market
- Creating and managing high-visibility performance digital marketing campaigns on social media platforms like Facebook and Instagram
- Collaborating with cross-functional teams to provide strategic directions for campaigns
- Managing the P&L of the region and a significant marketing budget
ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a focus on driving results and growth in the German market.
📋 Key Responsibilities
✅ Own the marketing strategy of your experiences, building compelling strategies for exclusive events and Fever Originals in the German market
✅ Create successful performance digital marketing campaigns with high visibility on social media channels like Facebook and Instagram
✅ Work closely with the growth marketing team to analyze performance and identify opportunities for improvement
✅ Manage the P&L of your region and a big marketing budget, ensuring financial targets are met
✅ Coordinate with cross-functional teams to provide strategic directions for campaigns, including Sales, Media, CRM, Design, and Content Copywriting
✅ Grow your own experiences, driving user acquisition and engagement through effective marketing strategies
ASSUMPTION: This role involves a high degree of responsibility and requires strong project management skills to balance multiple priorities and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 6+ years of experience in Digital Marketing, with a focus on Facebook ads and other social paid platforms
Required Skills:
- Proficient in English and German (both written and spoken)
- Strong analytical skills and data-driven mindset
- Proven experience in managing marketing budgets and P&L
- Excellent communication and collaboration skills
- Familiarity with the German market and cultural nuances
Preferred Skills:
- Experience working with event-based marketing campaigns
- Familiarity with marketing automation tools and CRM systems
- Knowledge of the local nightlife and entertainment scene in Germany
ASSUMPTION: While a marketing background is essential, experience in the events or entertainment industry would be a significant advantage for this role.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (gross), depending on experience and qualifications. This estimate is based on industry standards for similar roles in Madrid.
Benefits:
- Attractive compensation package with the potential to earn a significant bonus for top performance
- 40% discount on all Fever events and experiences
- Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee
- Gympass Membership
- English and Spanish lessons
- Home office friendly
- Free food, drink, and fruit at the office
Working Hours: Full-time, with flexible hours and the possibility of working remotely some days
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: FeverUp operates in the live entertainment technology sector, focusing on democratizing access to culture and entertainment through its proprietary platform.
Company Size: FeverUp is a mid-sized company with 1,001-5,000 employees, providing a dynamic and collaborative work environment.
Founded: FeverUp was founded in 2014 and has since grown to become a global leader in its industry.
Company Description:
- FeverUp is the leading global live-entertainment discovery tech platform, inspiring its community of over 125M people through personalized and curated experiences in their local city
- The company empowers entertainment and event creators to reach new audiences and enhance their experiences through its proprietary technology
- FeverUp has successfully produced and co-produced award-winning events, such as the “Candlelight Concert Series,” “Stranger Things: The Drive-Into Experience,” and “Van Gogh: The Immersive Experience”
Company Specialties:
- Internet
- Mobile
- Nightlife
- Startups
- Events
- Music
- Tickets and concerts
Company Website: feverup.com
ASSUMPTION: FeverUp's focus on innovation and growth makes it an attractive employer for candidates seeking to make a significant impact in the live entertainment industry.
📊 Role Analysis
Career Level: This role is suitable for experienced marketing professionals seeking to advance their careers in the live entertainment industry.
Reporting Structure: The Digital Marketing Specialist will report directly to the Marketing Team Lead and collaborate with various cross-functional teams.
Work Arrangement: This is a hybrid role based in Madrid, with the possibility of working remotely some days.
Growth Opportunities:
- Progression to a senior marketing role or team leadership position within the Marketing department
- Expansion into other markets or event categories as FeverUp continues to grow
- Potential to work on high-profile, international projects and events
ASSUMPTION: FeverUp's rapid growth and expansion present numerous opportunities for career development and advancement within the company.
🌍 Location & Work Environment
Office Type: FeverUp's Madrid office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): Calle de Fernando 'El Santo', 16, Madrid, Community of Madrid 28010, Spain
Geographic Context:
- Madrid is a vibrant, multicultural city with a thriving nightlife and entertainment scene
- The city offers a high quality of life, with numerous cultural attractions, restaurants, and outdoor activities
- Madrid is well-connected by public transportation, making it easy to commute to the office
Work Schedule: Full-time, with flexible hours and the possibility of working remotely some days
ASSUMPTION: FeverUp's Madrid office provides an engaging and dynamic work environment, with ample opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR team
- In-depth interview with the Marketing Team Lead and potential team members
- Final interview with the Marketing Director or another senior leader
Key Assessment Areas:
- Marketing strategy and campaign development
- Data analysis and interpretation
- Budget management and financial acumen
- Communication and collaboration skills
- Cultural fit and alignment with FeverUp's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the German market and local cultural nuances
- Showcase your ability to develop and execute successful marketing campaigns for events
ATS Keywords: Digital Marketing, Facebook Ads, Social Media Marketing, Performance Marketing, Budget Management, Cross-Functional Coordination, Marketing Strategy, German Market, Event Marketing
ASSUMPTION: FeverUp's recruitment process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best possible fit for the role and the company.
🛠️ Tools & Technologies
- Social media platforms (Facebook, Instagram, etc.)
- Marketing automation tools (e.g., Hootsuite, Buffer, etc.)
- CRM systems (e.g., Salesforce, HubSpot, etc.)
- Data analysis tools (e.g., Google Analytics, Tableau, etc.)
ASSUMPTION: FeverUp uses industry-standard marketing tools and technologies to support its digital marketing efforts.
👔 Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Data-driven decision making
- Collaboration and teamwork
- Customer-centric approach
- Continuous learning and improvement
Work Style:
- Dynamic and fast-paced environment
- Strong focus on results and performance
- Collaborative and supportive team culture
- Flexible and adaptable to change
- Open and transparent communication
Self-Assessment Questions:
- How do you approach developing marketing strategies for unique, exclusive events?
- Can you provide an example of a successful performance digital marketing campaign you've managed, and what metrics you used to measure its success?
- How do you balance multiple priorities and stakeholders in a fast-paced, dynamic work environment?
ASSUMPTION: FeverUp's company culture emphasizes innovation, collaboration, and a customer-centric approach, making it an attractive employer for candidates who thrive in dynamic, fast-paced environments.
⚠️ Potential Challenges
- Managing a significant marketing budget and ensuring financial targets are met
- Balancing multiple priorities and stakeholders in a fast-paced, dynamic work environment
- Adapting to the unique cultural nuances and preferences of the German market
- Working in a hybrid role with a mix of on-site and remote work
ASSUMPTION: FeverUp's fast-paced, dynamic work environment presents both opportunities and challenges for candidates seeking to advance their careers in digital marketing.
📈 Similar Roles Comparison
- This role differs from other marketing positions in its focus on the German market and exclusive, event-based marketing campaigns
- FeverUp's industry-specific context and proprietary technology set it apart from other companies in the live entertainment sector
- Career path comparison: This role offers opportunities for progression to senior marketing roles or team leadership positions within the Marketing department
ASSUMPTION: FeverUp's unique position in the live entertainment industry and focus on innovation make it an attractive employer for candidates seeking to advance their careers in digital marketing.
📝 Sample Projects
- Developing and executing a marketing strategy for a Fever Original event in Berlin, targeting local audiences and driving ticket sales
- Creating and managing a high-visibility performance digital marketing campaign on Facebook and Instagram for an exclusive partner event in Munich
- Analyzing campaign performance data and identifying opportunities for optimization and improvement, working closely with the growth marketing team
ASSUMPTION: FeverUp's marketing projects offer candidates the opportunity to work on high-profile, international events and campaigns, driving results and growth for the company.
❓ Key Questions to Ask During Interview
- How does FeverUp approach marketing strategies for exclusive, event-based experiences in the German market?
- What are the key performance indicators (KPIs) used to measure the success of digital marketing campaigns at FeverUp, and how are they tracked and analyzed?
- How does FeverUp support the professional development and growth of its marketing team members?
- What is the team structure and dynamic within the Marketing department, and how does this role fit into the broader organization?
- How does FeverUp adapt its marketing strategies to the unique cultural nuances and preferences of different markets, such as Germany?
ASSUMPTION: Asking insightful questions during the interview process demonstrates your interest in the role and commitment to understanding FeverUp's unique approach to digital marketing.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful performance digital marketing campaigns you've managed, and be ready to discuss the metrics used to measure their success
- Research the German market and local cultural nuances to demonstrate your understanding and ability to adapt to this specific context
- Follow up with the HR team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
