📌 Core Information
🔹 Job Title: Digital Marketing Specialist - (Remote - US)
🔹 Company: Jobgether
🔹 Location: United States (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 24, 2025
🔹 Experience Level: Mid-Senior level (5-10 years)
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Driving global demand generation through digital marketing strategies
- Managing and optimizing corporate websites and digital platforms
- Executing SEO initiatives and supporting paid media campaigns
- Collaborating cross-functionally to enhance user experience and optimize digital performance
- Generating measurable results through data-driven marketing efforts in a B2B landscape
ASSUMPTION: This role requires a strategic and tech-savvy marketer who can thrive in a digital-first environment and has a strong background in B2B marketing.
📋 Key Responsibilities
✅ Manage and optimize corporate websites and related digital platforms across multiple regions and languages
✅ Lead publishing workflows, UX improvements, and backend updates, including chat integrations and AI-powered tools
✅ Execute and support SEO initiatives including on-page optimization, keyword research, and backlink strategies
✅ Collaborate with agency partners to run paid media campaigns and ABM programs, analyzing KPIs to improve ROI
✅ Create and optimize digital assets and landing pages to enhance lead generation and conversion
✅ Partner with campaign, events, and partner marketing teams to support integrated demand generation efforts
✅ Monitor digital performance using analytics tools and generate insights and reports for leadership review
ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively in a remote, collaborative environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Minimum 5 years of digital marketing or demand generation experience, preferably in a B2B or SaaS company
Required Skills:
- Expertise in website and content management, with hands-on experience in HubSpot CMS/CRM or similar platforms
- Proficiency in managing paid media and account-based marketing tools (e.g., Demandbase, 6sense, ZoomInfo)
- Strong understanding of SEO, paid search, website analytics, and marketing performance tracking
- Analytical skills with strong Excel proficiency (pivot tables, VLOOKUPs, etc.) and data-driven decision-making
- Excellent communication and project management skills, with a collaborative and detail-oriented mindset
Preferred Skills:
- Experience working remotely in a global team
- Fluency in multiple languages
ASSUMPTION: Candidates with experience in a similar role and a proven track record of driving digital marketing success in a B2B environment are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for a mid-senior level digital marketing role in the US)
Benefits:
- Flexible, digital-first work environment
- Inclusive culture that embraces diverse perspectives and values innovation
- Competitive compensation package with growth opportunities
- Health, dental, and vision coverage for you and your family
- Paid time off, including vacation, holidays, and personal leave
- Access to training, professional development, and wellness resources
- Opportunity to work on high-impact projects that drive measurable results
- Supportive and collaborative remote team culture
Working Hours: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Jobgether is an AI-driven global platform that connects top talent with the right job opportunities efficiently. They partner with companies worldwide to streamline the hiring process through AI-driven job matching.
Company Size: Jobgether is a small company with 11-50 employees, which means applicants can expect a close-knit team environment with ample opportunities for growth and impact.
Founded: Jobgether was founded in 2020 and has since grown to become a leading platform in the AI-driven hiring space.
Company Description:
- Jobgether uses AI to analyze job applications, focusing on skills, experience, and intent to create meaningful connections between candidates and employers
- The platform aims to eliminate the noise and manual work associated with traditional hiring processes
- Jobgether's mission is to help people find the perfect job, no matter where they are in the world
Company Specialties:
- AI-driven job matching
- Talent acquisition
- Recruitment process optimization
Company Website: https://www.jobgether.com
ASSUMPTION: Jobgether's focus on AI and data-driven decision-making suggests that candidates with strong analytical skills and a passion for technology will thrive in this environment.
📊 Role Analysis
Career Level: Mid-Senior level (5-10 years of experience)
Reporting Structure: This role reports directly to the Head of Marketing or a similar position within the company's marketing department.
Work Arrangement: This is a fully remote position, allowing for flexibility and work-life balance.
Growth Opportunities:
- As a small company, Jobgether offers ample opportunities for growth and advancement as the team expands and evolves
- Candidates can expect to work on high-impact projects and contribute significantly to the company's success
- The role may involve mentoring junior team members or collaborating with cross-functional teams, providing opportunities to develop leadership skills
ASSUMPTION: Given Jobgether's focus on AI and data-driven decision-making, candidates with a strong analytical mindset and a passion for continuous learning will be well-suited to this role.
🌍 Location & Work Environment
Office Type: Fully Remote (no physical office)
Office Location(s): N/A (fully remote)
Geographic Context:
- The United States is a large and diverse country with varying time zones, cultures, and work environments
- Working remotely allows for flexibility in choosing a suitable work environment and schedule
- Candidates should be comfortable working independently and managing their time effectively in a remote setting
Work Schedule: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: Given the fully remote nature of this role, candidates should have strong communication skills and be comfortable working independently in a virtual environment.
💼 Interview & Application Insights
Typical Process:
- Initial AI-driven screening of applications based on qualifications and relevance to the role
- Top 5 candidates notified within 7 days and invited for an interview
- Interviews conducted via video conferencing to assess cultural fit, skills, and experience
- Final decision made based on interview performance and alignment with company values
Key Assessment Areas:
- Digital marketing skills and experience
- Analytical skills and data-driven decision-making
- Cultural fit and alignment with company values
- Communication and project management skills
Application Tips:
- Tailor your resume and cover letter to highlight your digital marketing experience and skills relevant to this role
- Include specific examples of your achievements in SEO, paid media, and website management
- Demonstrate your understanding of the company's mission and how your skills align with their goals
- Prepare thoughtful questions to ask during the interview, focusing on the company's growth plans and your potential role in driving their success
ATS Keywords: Digital Marketing, Demand Generation, SEO, Paid Media, Analytics, Project Management, Collaboration, Content Management, HubSpot, Account-Based Marketing, Data-Driven Decision Making, User Experience, Lead Generation, Conversion Optimization, Keyword Research, Backlink Strategies
ASSUMPTION: Jobgether's AI-driven hiring process emphasizes the importance of tailoring your application to showcase your skills and experience in a way that resonates with their technology-focused approach.
🛠️ Tools & Technologies
- HubSpot CMS/CRM
- Paid media and account-based marketing tools (e.g., Demandbase, 6sense, ZoomInfo)
- SEO tools (e.g., SEMrush, Ahrefs, Moz)
- Analytics tools (e.g., Google Analytics, Adobe Analytics)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Candidates should have experience with the listed tools and be comfortable learning new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Embracing new ideas and technologies to drive progress
- Collaboration: Working together to achieve common goals
- Integrity: Upholding ethical standards and acting with honesty and transparency
Work Style:
- Remote-friendly: Comfortable working independently and managing time effectively in a virtual environment
- Data-driven: Making informed decisions based on data and analytics
- Adaptable: Embracing change and continuous learning
Self-Assessment Questions:
- Do you thrive in a remote, collaborative environment and enjoy working independently?
- Are you comfortable using data and analytics to inform your marketing strategies and make data-driven decisions?
- Do you embrace new technologies and enjoy learning new tools and platforms?
ASSUMPTION: Jobgether values candidates who are comfortable working remotely, have a strong analytical mindset, and are passionate about embracing new technologies and continuous learning.
⚠️ Potential Challenges
- Managing time zones and coordinating with global teams
- Adapting to a fast-paced, dynamic work environment
- Balancing multiple priorities and projects simultaneously
- Staying up-to-date with the latest digital marketing trends and tools
ASSUMPTION: Given the fully remote nature of this role and the fast-paced environment at Jobgether, candidates should be comfortable working independently, managing their time effectively, and adapting to change.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on digital marketing strategies and AI-driven decision-making
- Candidates should have experience working in a B2B environment and be comfortable with data-driven marketing efforts
- This role offers the opportunity to work on high-impact projects and contribute significantly to the company's success, providing ample growth and development opportunities
ASSUMPTION: Given Jobgether's focus on AI and data-driven decision-making, candidates with a strong analytical mindset and a passion for continuous learning will be well-suited to this role.
📝 Sample Projects
- Developing and executing a comprehensive SEO strategy to improve organic traffic and search engine rankings
- Managing and optimizing paid media campaigns to maximize ROI and drive lead generation
- Collaborating with cross-functional teams to enhance user experience and optimize digital performance across multiple regions and languages
ASSUMPTION: These sample projects are intended to provide an overview of the types of tasks and initiatives the Digital Marketing Specialist may be responsible for in this role.
❓ Key Questions to Ask During Interview
- How does Jobgether plan to expand its AI-driven hiring platform in the coming years, and how can this role contribute to that growth?
- What are the most significant challenges facing the marketing department, and how can this role help address them?
- How does Jobgether support the professional development and growth of its employees, particularly in a remote work environment?
- What are the key priorities for this role in the first 90 days, and how will success be measured?
- How does Jobgether foster a collaborative and inclusive work environment, particularly in a fully remote setting?
ASSUMPTION: These interview questions are designed to help candidates better understand the company's growth plans, expectations for the role, and commitment to employee development and collaboration.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your digital marketing experience and skills relevant to this role
- Prepare thoughtful questions to ask during the interview, focusing on the company's growth plans and your potential role in driving their success
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
