📌 Core Information
🔹 Job Title: Digital Marketing Sr Manager
🔹 Company: Galderma
🔹 Location: Barcelona, Spain (Hybrid)
🔹 Job Type: Hybrid
🔹 Category: Digital Marketing
🔹 Date Posted: May 15, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a comprehensive digital strategy aligned with business and medical objectives
- Operating and optimizing the company's digital platforms to support market engagement efforts
- Designing and deploying targeted digital campaigns for different audiences across multiple channels
- Creating digital content that complies with regulatory requirements while maintaining a high level of engagement
- Identifying new technologies and digital trends applicable to the pharmaceutical sector
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of digital marketing within the pharmaceutical industry.
📋 Key Responsibilities
✅ Develop and implement a comprehensive digital strategy aligned with business and medical objectives
✅ Operate and optimize the company's digital platforms to support market engagement efforts
✅ Design and deploy targeted digital campaigns for different audiences across multiple channels
✅ Create digital content that complies with regulatory requirements while maintaining a high level of engagement
✅ Establish relevant KPIs, track the performance of digital initiatives, and implement continuous improvements based on data
✅ Identify new technologies and digital trends applicable to the pharmaceutical sector
✅ Engage and coordinate with different teams across the company, most notably the IT department, the brand teams, and the market teams
✅ Select and supervise external partners (digital agencies, developers, etc.)
✅ Manage and optimize the digital marketing budget to maximize impact
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to balance multiple priorities.
🎯 Required Qualifications
Education: Advanced degree in marketing, digital communications, business, or a related field
Experience: Minimum 8-12 years of experience in digital marketing, including at least 3-4 years in the pharmaceutical or life sciences industry
Required Skills:
- Proven experience in managing complex and multidisciplinary digital projects
- Demonstrated ability to influence at all levels of the organization
- Proficiency in digital platforms (CMS, CRM, marketing automation, analytics), experience with Veeva CRM and Salesforce.com tools is a plus
- Solid knowledge of regulatory constraints in the pharmaceutical sector
- Strong ability to analyze data to guide strategic decisions
- Entrepreneurial spirit and ability to introduce innovative approaches within a regulated framework
Preferred Skills:
- Fluency in Spanish
- Experience working in a global or cross-functional team
ASSUMPTION: Candidates with experience in digital marketing within the pharmaceutical industry and proficiency in Spanish will have a significant advantage.
💰 Compensation & Benefits
Salary Range: €80,000 - €120,000 per year (Estimated based on industry standards for a senior digital marketing role in Barcelona)
Benefits:
- Competitive benefits package
- Opportunities for professional development and career growth
- Dynamic and international work environment
Working Hours: Full-time (40 hours per week), with flexibility for hybrid work arrangement
ASSUMPTION: The salary range is estimated based on industry standards for a senior digital marketing role in Barcelona. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Galderma is a leading company solely dedicated to skin and advancing the future of dermatology. They deliver an innovative, science-based portfolio of sophisticated brands and services across Injectable Aesthetics, Dermatological Skincare, and Therapeutic Dermatology.
Company Size: Galderma has 5,001-10,000 employees globally, providing a large company environment with opportunities for internal mobility and collaboration.
Founded: Galderma was founded in 1981 and has since grown into a global leader in dermatology.
Company Description:
- Galderma is focused on meeting individual consumer and patient needs with superior outcomes through trusted partnerships with healthcare professionals
- The company operates in approximately 90 countries and has a presence in Barcelona, Spain
- Galderma's Global Capability Center in Barcelona supports global commercial and functional teams, offering opportunities for professional development through exposure to global and cross-functional projects
Company Specialties:
- Dermatology
- Skin health
- Aesthetics
- Consumer Care
- Prescription
Company Website: http://www.galderma.com
ASSUMPTION: Galderma's focus on dermatology and commitment to innovation make it an attractive employer for digital marketing professionals seeking to make an impact in a regulated industry.
📊 Role Analysis
Career Level: This role is a senior-level position, offering opportunities for growth and leadership within the digital marketing team
Reporting Structure: The Digital Marketing Sr. Manager will report directly to the Global Digital Marketing Director and collaborate with various teams across the organization
Work Arrangement: This is a hybrid role, with a combination of on-site and remote work
Growth Opportunities:
- Potential to lead and mentor junior team members
- Opportunities to work on global projects and gain exposure to different markets
- Possibility to take on additional responsibilities and advance within the digital marketing team
ASSUMPTION: This role offers significant growth opportunities for the right candidate, including leadership development, global exposure, and potential career advancement.
🌍 Location & Work Environment
Office Type: Galderma's Global Capability Center in Barcelona is located in the upscale Eixample District, offering a modern and collaborative work environment
Office Location(s): Barcelona, Spain
Geographic Context:
- Barcelona is a vibrant city with a rich cultural scene, offering a high quality of life
- The Eixample District is known for its wide, grid-like streets and modernist architecture
- Barcelona has a Mediterranean climate, with mild winters and warm summers
Work Schedule: Full-time (40 hours per week), with flexibility for hybrid work arrangement
ASSUMPTION: Barcelona offers a dynamic and multicultural work environment, with a high quality of life and a rich cultural scene.
💼 Interview & Application Insights
Typical Process:
- Initial virtual conversation with the recruiter
- Virtual conversation with the hiring manager
- Panel conversation with the extended team
Key Assessment Areas:
- Digital marketing expertise and strategic thinking
- Leadership skills and ability to influence cross-functional teams
- Regulatory knowledge and understanding of the pharmaceutical industry
- Analytical skills and data-driven decision-making
Application Tips:
- Highlight relevant digital marketing experience, particularly in the pharmaceutical industry
- Demonstrate strong leadership skills and ability to manage complex projects
- Showcase proficiency in digital platforms and analytical skills
- Tailor your resume and cover letter to emphasize your fit for this role and Galderma's mission
ATS Keywords: Digital Marketing, Pharmaceutical Industry, Regulatory Compliance, Data Analysis, Leadership, Project Management, Digital Strategy
ASSUMPTION: Galderma's recruitment process is designed to assess candidates' digital marketing expertise, leadership skills, and cultural fit within the organization.
🛠️ Tools & Technologies
- CMS (Content Management System)
- CRM (Customer Relationship Management)
- Marketing Automation
- Analytics Tools
- Veeva CRM
- Salesforce.com
ASSUMPTION: Proficiency in relevant digital marketing tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Patient-centricity
- Innovation
- Collaboration
- Excellence
- Integrity
Work Style:
- Dynamic and fast-paced environment
- Cross-functional collaboration
- Data-driven decision-making
- Focus on continuous improvement
Self-Assessment Questions:
- Do you share Galderma's commitment to patient-centricity and innovation?
- Are you comfortable working in a dynamic, cross-functional team environment?
- Do you have a data-driven approach to decision-making and continuous improvement?
ASSUMPTION: Galderma values candidates who align with their commitment to patient-centricity, innovation, and a dynamic work environment.
⚠️ Potential Challenges
- Managing multiple priorities and projects simultaneously
- Navigating a large, global organization with complex reporting structures
- Working within the regulatory constraints of the pharmaceutical industry
- Adapting to a hybrid work environment and balancing on-site and remote work
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a strategic mindset.
📈 Similar Roles Comparison
- This role is unique in its focus on digital marketing within the pharmaceutical industry, offering a blend of strategic, leadership, and operational responsibilities
- Compared to other digital marketing roles, this position offers greater exposure to the pharmaceutical industry and its regulatory constraints
- Career progression in this role could lead to leadership positions within Galderma's digital marketing team or other areas of the organization
ASSUMPTION: This role offers a unique blend of strategic, leadership, and operational responsibilities within the digital marketing field, with significant growth opportunities.
📝 Sample Projects
- Developing and implementing a comprehensive digital strategy for a new product launch
- Optimizing the company's digital platforms to improve user engagement and conversion rates
- Creating targeted digital campaigns to raise brand awareness and drive sales for existing products
ASSUMPTION: These sample projects illustrate the strategic, operational, and creative aspects of the Digital Marketing Sr. Manager role.
❓ Key Questions to Ask During Interview
- How does this role fit into Galderma's overall digital marketing strategy?
- What are the key priorities for this role in the first 90 days?
- How does Galderma support the professional development and growth of its employees?
- What is the dynamic like working with cross-functional teams at Galderma?
- How does Galderma ensure compliance with regulatory requirements in digital marketing?
ASSUMPTION: These questions demonstrate your interest in the role, Galderma's culture, and the company's digital marketing strategy.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant digital marketing experience, particularly in the pharmaceutical industry
- Prepare for the interview by researching Galderma's mission, values, and digital marketing strategy
- Follow up with the recruiter one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
