📌 Core Information
🔹 Job Title: Digital Marketing (TCASter)
🔹 Company: LEARN Corporation
🔹 Location: Bangkok, Krung Thep Maha Nakhon, Thailand
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 16, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in planning and executing marketing campaigns across various platforms
- Creating engaging content such as social posts, visuals, and videos
- Recording and editing lo-fi videos for platforms like TikTok, Instagram Reels, and YouTube Shorts
- Supporting day-to-day marketing operations and managing content calendars
- Staying updated with education trends and student behavior to bring fresh ideas to the team
ASSUMPTION: This role requires a balance of creativity and organization, with a strong focus on digital marketing and content creation for educational platforms.
📋 Key Responsibilities
✅ Assist in planning and executing marketing campaigns across social media, email, and educational platforms
✅ Create engaging content such as social posts, visuals, and videos that support campaign objectives and engage target audiences
✅ Record and edit lo-fi videos for platforms like TikTok, Instagram Reels, and YouTube Shorts
✅ Help manage content calendars, schedule posts, and coordinate timelines for campaigns
✅ Support day-to-day marketing operations such as tracking tasks, organizing assets, and assisting with internal communications
✅ Stay up-to-date with education trends, student behavior, and digital content formats to bring fresh ideas to the team
ASSUMPTION: This role involves a mix of creative and operational tasks, requiring strong organizational skills and a keen eye for engaging content.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 0-2 years of experience in marketing, content creation, or a related role
Required Skills:
- Familiarity with social media platforms and content trends
- Basic video shooting and editing skills, especially for short-form or vertical video formats
- Interest in education, learning, or working with student-focused products
- Organized, proactive, and able to manage multiple tasks with attention to detail
- Strong communication and collaboration skills
Preferred Skills:
- Experience with content creation tools like CapCut, Canva, or similar software
- Fluency in Thai and English
- Knowledge of the Thai education system and trends
ASSUMPTION: While a degree in marketing or a related field is preferred, relevant experience and a strong portfolio may be considered.
💰 Compensation & Benefits
Salary Range: The salary range for this role is THB 25,000 - 35,000 per month, depending on experience and qualifications. This estimate is based on industry standards for entry-level marketing roles in Bangkok.
Benefits:
- Health insurance
- Retirement fund contributions
- Performance-based bonuses
- Opportunities for professional development and growth
Working Hours: Full-time position with standard office hours (Monday-Friday, 8:30 AM - 5:30 PM). Overtime may be required occasionally to meet campaign deadlines.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: LEARN Corporation is a leading EdTech company in Thailand, focusing on lifelong learning and education technology.
Company Size: LEARN Corporation has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.
Founded: LEARN Corporation was founded in 2005, starting as a single tutoring school and expanding into a diverse range of educational businesses.
Company Description:
- LEARN Corporation is guided by the conviction that learning opportunities can improve one's quality of life
- The company harnesses technology to design engaging, age-inclusive learning experiences
- LEARN Corporation aims to serve as a private "ministry of education," upgrading education nationwide and preparing learners for the future
Company Specialties:
- Education Technology (EdTech)
- Lifelong Learning
- Educational Content Creation
- Marketing and Branding for Educational Products
Company Website: learn.co.th
ASSUMPTION: LEARN Corporation's mission and values emphasize the importance of learning and personal growth, making it an attractive employer for individuals passionate about education.
📊 Role Analysis
Career Level: This role is an entry-level position in the marketing department, offering an excellent starting point for a career in digital marketing or content creation.
Reporting Structure: The Digital Marketing (TCASter) role reports directly to the Marketing Manager or a similar supervisor within the marketing department.
Work Arrangement: This is an on-site position, requiring candidates to work from LEARN Corporation's office in Bangkok. However, there may be opportunities for remote work or flexible hours depending on the company's policies and the candidate's needs.
Growth Opportunities:
- As LEARN Corporation continues to grow, there may be opportunities for career advancement within the marketing department or other business units
- Candidates with strong performance and a desire to learn may be considered for leadership roles or specialized positions
- Professional development opportunities, such as workshops, training, and mentorship programs, may be available to support career growth
ASSUMPTION: LEARN Corporation's diverse range of business units and commitment to employee development provide ample opportunities for career growth and advancement.
🌍 Location & Work Environment
Office Type: LEARN Corporation's office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 14 Floor MBK Tower 444 Phayathai Road Wangmai, Pathumwan, Bangkok
Geographic Context:
- Bangkok is a vibrant, multicultural city with a thriving job market and numerous opportunities for personal and professional growth
- The Pathumwan district is home to many educational institutions and businesses, providing a convenient location for a company focused on learning and education
- LEARN Corporation's office is easily accessible by public transportation, making it an attractive location for commuters
Work Schedule: The work schedule for this role is Monday-Friday, 8:30 AM - 5:30 PM, with a one-hour lunch break. Occasional overtime may be required to meet campaign deadlines.
ASSUMPTION: LEARN Corporation's office environment is designed to support collaboration and creativity, with a focus on employee well-being and productivity.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the hiring manager and/or team members to discuss the role, responsibilities, and expectations
- Skills assessment or case study to evaluate the candidate's problem-solving and creative thinking abilities
- Final interview with senior leadership to discuss career growth and company culture
Key Assessment Areas:
- Candidates' understanding of digital marketing trends and strategies
- Candidates' ability to create engaging content and tell compelling stories
- Candidates' organizational skills and ability to manage multiple tasks
- Candidates' communication and collaboration skills
- Candidates' alignment with LEARN Corporation's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include a portfolio or examples of your previous work, demonstrating your creativity and problem-solving abilities
- Prepare thoughtful questions to ask during the interview, showcasing your interest in the role and the company
- Be prepared to discuss your familiarity with education trends, student behavior, and digital content formats
ATS Keywords: Digital Marketing, Content Creation, Social Media, Video Editing, Education Trends, Student Behavior, Campaign Management, Content Calendars, Email Marketing, Visual Design, Short-form Video, Team Coordination
ASSUMPTION: LEARN Corporation's interview process is designed to assess candidates' skills, cultural fit, and potential for growth within the company.
🛠️ Tools & Technologies
- Social media platforms: TikTok, Instagram, YouTube, Facebook, and Twitter
- Content creation tools: CapCut, Canva, Adobe Premiere Pro, or similar software
- Project management tools: Asana, Trello, or similar software
- Email marketing platforms: Mailchimp, Constant Contact, or similar software
- Analytics tools: Google Analytics, Facebook Insights, or similar software
ASSUMPTION: LEARN Corporation uses industry-standard tools and technologies to support its marketing efforts and ensure efficient workflows.
👔 Cultural Fit Considerations
Company Values:
- Passion for learning and education
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
- Customer focus and empathy
Work Style:
- Creative and innovative
- Data-driven and results-oriented
- Collaborative and supportive
- Adaptable and responsive to change
- Committed to personal and professional growth
Self-Assessment Questions:
- Do you share LEARN Corporation's passion for learning and education?
- Are you comfortable working in a collaborative, team-oriented environment?
- Do you have a growth mindset and a commitment to continuous learning?
- Are you adaptable and responsive to change, with a strong ability to manage multiple tasks?
ASSUMPTION: LEARN Corporation's company culture emphasizes creativity, collaboration, and a passion for learning, making it an attractive workplace for individuals who share these values.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Keeping up with the latest trends and best practices in digital marketing and content creation
- Adapting to a dynamic work environment with changing priorities and projects
- Working with a diverse team of stakeholders, including educators, parents, and students
- Balancing the need for authenticity and engagement with the need for professionalism and brand consistency
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in a dynamic and engaging work environment.
📈 Similar Roles Comparison
- Compared to other entry-level marketing roles, this position offers a unique focus on education and lifelong learning
- While the core responsibilities may be similar to other digital marketing roles, the target audience and content focus set this role apart
- Career progression in this role may lead to specialized positions within the marketing department or opportunities to work across LEARN Corporation's diverse business units
ASSUMPTION: This role offers a unique opportunity to apply digital marketing skills in the context of education and lifelong learning, with ample opportunities for career growth and development.
📝 Sample Projects
- Creating a social media campaign to promote a new educational product or service
- Developing a series of short videos to teach students about a specific subject or skill
- Managing a content calendar for multiple platforms, ensuring consistent branding and messaging
- Analyzing campaign performance data to identify trends and optimize future marketing efforts
- Collaborating with educators and other stakeholders to create engaging and informative content
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role, from creative content development to data-driven analysis and strategic planning.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department in the next year, and how can this role help address them?
- How does LEARN Corporation support the professional development and growth of its employees?
- What opportunities are there for collaboration and knowledge-sharing between different business units within LEARN Corporation?
- How does LEARN Corporation measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
- What is the company's approach to work-life balance, and how does it support employees' personal and professional growth?
ASSUMPTION: These questions are designed to provide insight into the company's culture, values, and priorities, as well as the specific expectations and opportunities for growth in this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through LEARN Corporation's careers page
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including any examples of your previous work or projects
- Prepare thoughtful questions to ask during the interview, showcasing your interest in the role and the company
- Be prepared to discuss your familiarity with education trends, student behavior, and digital content formats
- Follow up with the hiring manager or HR representative within one week of your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
