📌 Core Information
🔹 Job Title: Digital Optimization and Conversion Specialist
🔹 Company: Valentino
🔹 Location: Milan, Lombardy, Italy
🔹 Job Type: On-site
🔹 Category: Luxury Goods & Jewelry
🔹 Date Posted: May 13, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Improving customer experience and sales conversion on digital channels
- Building and driving A/B test roadmaps to enhance digital sales performance
- Collaborating with E-commerce, Digital Marketing, and Performance Marketing teams
- Providing comprehensive analyses and insights during key commercial moments
ASSUMPTION: This role requires a balance of analytical and creative thinking, with a strong focus on data-driven decision making and continuous improvement.
📋 Key Responsibilities
✅ Build and drive the CRO/A/B test roadmap implementation and execution to improve digital sales performance
✅ Provide analyses, both qualitative and quantitative, to improve conversion on main digital KPIs and goals
✅ Work in partnership with E-commerce and Digital Marketing departments to identify conversion pitfalls and areas of improvement
✅ Liaise with Performance Marketing team to help optimize incoming traffic sources and maximize media investments
✅ Provide comprehensive analyses and insights during key commercial moments, including recommending opportunities for improvement
ASSUMPTION: The role requires a high level of independence and initiative, with the ability to work effectively within teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Economics, Mathematics, Engineering, or similar
Experience: 1-2 years of experience in E-commerce, both agency or client-side
Required Skills:
- Strong knowledge of digital analytics tools (Adobe Analytics, Google Analytics)
- Strong knowledge of CX tools (Content Square, Decibel Insight, etc.)
- Knowledge of the Adobe Suite (Analytics, Target, Campaign)
- Knowledge of UX design principles
- Excellent problem-solving, organizational, and analytical skills
- Strong ability to think independently yet operate effectively with and within teams
Preferred Skills:
- Knowledge of the fashion/luxury industry and brand/product sensitivity
- Business fluent in English
ASSUMPTION: While not explicitly stated, proficiency in Italian is likely beneficial for this role due to the location and company culture.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Competitive benefits package (not specified)
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards for similar roles in Milan. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Luxury Goods & Jewelry. Valentino is a high-end fashion brand known for its couture, ready-to-wear, accessories, fragrances, and eyewear.
Company Size: 1,001-5,000 employees. This size allows for a structured environment with opportunities for growth and collaboration.
Founded: 1960 in Rome. Valentino has a rich history and established brand identity.
Company Description:
- Maison Valentino was founded by Valentino Garavani and Giancarlo Giammetti
- Symbol of crafting excellence, creativity, and uniqueness
- Inspires individuality by redefining the values of mastery and emotional beauty
Company Specialties:
- Haute Couture
- Prêt-à-Porter
- Accessories
- Fragrances
- Eyewear
Company Website: www.valentino.com
ASSUMPTION: Valentino's luxury focus and established brand mean that candidates should expect a high level of attention to detail and quality in their work.
📊 Role Analysis
Career Level: Early career to mid-level. This role offers opportunities for growth and development within the digital optimization and conversion field.
Reporting Structure: Reports to the Digital Conversion and Optimization Coordinator.
Work Arrangement: On-site, with the possibility of hybrid or remote work in the future, depending on company policies and performance.
Growth Opportunities:
- Expanding skills and knowledge within the digital optimization and conversion field
- Potential advancement to managerial or specialist roles within the department
- Opportunities to work on international projects and collaborate with global teams
ASSUMPTION: Given Valentino's size and global presence, there are opportunities for career progression and international exposure.
🌍 Location & Work Environment
Office Type: Upscale, luxury fashion brand headquarters in Milan.
Office Location(s): Via Filippo Turati 16/18, Milano, 20121, IT
Geographic Context:
- Milan is a major fashion capital and hub for luxury goods
- Rich in culture, history, and art, with numerous museums, galleries, and landmarks
- Offers a vibrant nightlife, dining, and entertainment scene
Work Schedule: Standard business hours, with flexibility for project demands.
ASSUMPTION: The Milan office is likely to have a professional, upscale atmosphere, reflecting the company's luxury brand image.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- Analytical and problem-solving skills
- Creativity and innovation in approaching optimization challenges
- Collaboration and communication skills
- Cultural fit and alignment with Valentino's brand values
Application Tips:
- Highlight relevant experience and skills, emphasizing data-driven decision making and continuous improvement
- Tailor your resume and cover letter to emphasize your fit for the role and company
- Prepare for behavioral and situational interview questions, focusing on your problem-solving approach and teamwork skills
ATS Keywords: Digital Optimization, Conversion Rate Optimization, A/B Testing, E-commerce, Customer Experience, Performance Marketing, Analytics, Adobe Analytics, Adobe Target, Adobe Campaign, UX Design Principles, Fashion Industry, Luxury Goods
ASSUMPTION: Given Valentino's size and global presence, the application process may involve multiple stages and assessments to ensure the best fit for the role and company.
🛠️ Tools & Technologies
- Adobe Analytics
- Adobe Target
- Adobe Campaign
- Google Analytics
- Content Square
- Decibel Insight
- UX design tools (e.g., Sketch, Figma, Adobe XD)
ASSUMPTION: The specific tools and technologies used may evolve over time as the company adopts new platforms and solutions.
👔 Cultural Fit Considerations
Company Values:
- Craftsmanship
- Creativity
- Innovation
- Excellence
- Integrity
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Creative and innovative
- Attention to detail and quality-focused
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you comfortable working with data and using it to drive decision-making?
- Do you have a strong attention to detail and commitment to quality?
ASSUMPTION: Valentino's luxury focus and established brand mean that candidates should expect a high level of attention to detail and quality in their work.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with tight deadlines
- Balancing data-driven decision making with creative problem-solving
- Adapting to a luxury brand's high standards and attention to detail
- Navigating a large, global organization with diverse teams and stakeholders
ASSUMPTION: These challenges can be overcome with strong problem-solving skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Compared to similar roles in other luxury fashion brands, this role may offer more focus on digital optimization and conversion, with less emphasis on traditional marketing channels
- Valentino's global presence and luxury focus may provide opportunities for international travel and collaboration with global teams
- Career progression may involve moving into managerial or specialist roles within the digital optimization and conversion field
ASSUMPTION: The specific details of similar roles may vary depending on the company, industry, and location.
📝 Sample Projects
- Conducting A/B tests to optimize the checkout process on Valentino's e-commerce platform
- Analyzing customer behavior data to identify opportunities for improving digital customer experience
- Collaborating with the Performance Marketing team to optimize media investments and maximize ROI
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with the role, and may not represent the specific projects assigned to the successful candidate.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with other departments, such as E-commerce and Digital Marketing?
- What opportunities are there for professional development and growth within this role and the company?
- How does Valentino support work-life balance for its employees?
- What is the company's approach to innovation and staying ahead of industry trends in digital optimization and conversion?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, emphasizing your fit for the role and company
- Prepare for behavioral and situational interview questions, focusing on your problem-solving approach and teamwork skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
