📌 Core Information
🔹 Job Title: Digital Shelf Content Specialist
🔹 Company: Educators Resource Inc
🔹 Location: Downtown Mobile, Mobile, AL
🔹 Job Type: On-site
🔹 Category: Wholesale
🔹 Date Posted: July 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Optimizing product content across major retailer websites
- Implementing SEO strategies to improve organic product visibility
- Collaborating with internal stakeholders to enhance product visibility
- Monitoring and reviewing live listings to ensure accuracy and alignment with standards
ASSUMPTION: This role requires a strong understanding of digital shelf strategies, SEO for retail, and online shopping behavior. Experience with retailer portals and PIM systems is also crucial for success in this position.
📋 Key Responsibilities
✅ Audit and validate incoming product content and assets for completeness, accuracy, brand consistency, and online effectiveness
✅ Analyze existing product catalog content to identify improvement opportunities for SEO, readability, and conversion
✅ Conduct best-practice research to ensure top-tier product content strategy
✅ Monitor and review live listings across retailer sites to ensure accuracy and alignment with standards
✅ Implement SEO keyword strategies to improve organic product visibility across retailer search engines
✅ Collaborate with internal stakeholders (vendors, graphic designer, etc.) to enhance product content and imagery
✅ Maintain content accuracy in internal product information systems (PIM tools)
✅ Support item onboarding processes for assigned retailer accounts, including submitting new products via retailer portals and template
✅ Optimize content for each retailer platform based on their specific guidelines, algorithms, and customer behaviors
✅ Track and troubleshoot item setup issues to ensure products are published and performing on-site
✅ Maintain documentation of content processes, workflows, and retailer requirements
✅ Track digital shelf KPIs and report on performance improvements
✅ Stay up to date with e-commerce platform trends, tools, and best practices
✅ Assist in the maintenance and management of content in PIM systems, ensuring consistent data hygiene
✅ Provide support during new product launches and seasonal updates
ASSUMPTION: This role requires strong attention to detail, organizational skills, and data accuracy. Excellent communication and collaboration skills are also essential for success in this position.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, e-commerce, communications, business administration, or a related field
Experience: 2-4 years of experience in e-commerce, digital merchandising, or product content management, preferably in an online retail environment
Required Skills:
- Strong understanding of digital shelf strategies, SEO for retail, and online shopping behavior
- Experience with retailer portals (e.g., Amazon Vendor Central, Veyer Vendor Portal, Walmart Item 360, Target Partners Online, etc.)
- Familiarity with PIM systems and Excel-based onboarding templates
- Excellent attention to detail, organizational skills, and data accuracy
- Strong communication and collaboration skills
- Familiarity with content management and analytics platforms (e.g., Profitero, Syndigo, Salsify, or similar tools)
Preferred Skills:
- HTML knowledge
- Experience using Microsoft Teams and Outlook in a professional setting
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite, particularly Excel, is likely expected for this role. Additionally, experience with content management systems and familiarity with retailer-specific guidelines and algorithms would be beneficial.
💰 Compensation & Benefits
Salary Range: The salary range for this position is not explicitly stated. Based on industry standards for a Digital Shelf Content Specialist with 2-4 years of experience in the wholesale industry, the estimated salary range is $50,000 - $70,000 per year.
Benefits:
- Health
- Dental
- Vision
- Various Voluntary Life Policies
- Accident Insurance
- Critical Illness
- Basic Life Insurance
- Short Term Disability
- Long Term Disability
- EAP Services
- 401K with company match
- PTO
- Various company paid holidays
Working Hours: Full-time; Day Shift
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Educators Resource is a wholesale company specializing in educational and office supply products. They service customers across North America on behalf of various brands and have a broad array of products, with over 20,000 SKUs sourced from over 300 suppliers.
Company Size: Educators Resource has 51-200 employees, which means the company is mid-sized and can offer opportunities for growth and collaboration while maintaining a relatively close-knit work environment.
Founded: The company's founding date and history are not explicitly stated, but they are a leader in their industry segment with high service levels.
Company Description:
- Educators Resource is the backbone of an education and office supply network with a supply chain that encompasses the globe.
- They offer the broadest array of products in the market, with over 20,000 SKUs sourced from over 300 suppliers.
- Their mission is to ensure that their customers win daily, and they have some of the highest service levels in the industry.
Company Specialties:
- Educators Resource specializes in wholesale distribution of educational and office supply products.
- They provide comprehensive supply chain solutions, including sourcing, warehousing, and transportation services.
- Their expertise lies in serving customers across North America on behalf of various brands and manufacturers.
Company Website: http://www.erdealer.com
ASSUMPTION: As a wholesale company, Educators Resource plays a crucial role in the supply chain of educational and office supply products. Their focus on customer service and broad product offerings sets them apart in the industry.
📊 Role Analysis
Career Level: The Digital Shelf Content Specialist role is an intermediate-level position that requires a combination of technical skills, industry knowledge, and strong communication abilities.
Reporting Structure: This role reports directly to the Manager of Digital Merchandising and may have limited supervisory responsibilities, such as overseeing the work of temporary or seasonal employees.
Work Arrangement: This is an on-site position with a day shift schedule. The role may require occasional flexibility to meet project deadlines or support new product launches.
Growth Opportunities:
- As Educators Resource continues to expand its product offerings and retailer partnerships, there may be opportunities for the Digital Shelf Content Specialist to take on additional responsibilities or move into a management role.
- The company's focus on customer service and continuous improvement creates an environment where high-performing employees can grow and develop their careers.
- Educators Resource's mid-sized structure allows for close collaboration with leadership and exposure to various aspects of the business, providing ample opportunities for professional growth.
ASSUMPTION: The Digital Shelf Content Specialist role offers a unique opportunity to gain experience in digital merchandising, SEO, and content management while working for a company that values customer service and continuous improvement.
🌍 Location & Work Environment
Office Type: The office is located in Downtown Mobile, AL, and is described as a professional, collaborative work environment.
Office Location(s): The main office is located at 2575 Schillinger Rd N, Semmes, Alabama 36575-6475, US. The Downtown Mobile office is located in the heart of the city, offering easy access to various amenities and attractions.
Geographic Context:
- Mobile is the third-most populous city in Alabama and is known for its rich history, cultural attractions, and beautiful waterfront.
- The city offers a mix of urban and suburban living options, with affordable housing and a relatively low cost of living compared to other major metropolitan areas in the Southeast.
- Mobile is home to a diverse range of industries, including healthcare, manufacturing, and retail, providing ample opportunities for professional growth and development.
Work Schedule: The work schedule for this role is full-time, with a day shift. The role may require occasional flexibility to meet project deadlines or support new product launches.
ASSUMPTION: The Downtown Mobile office offers a convenient and vibrant work environment, with easy access to various amenities and attractions. The city's affordable cost of living and diverse range of industries make it an attractive location for professionals.
💼 Interview & Application Insights
Typical Process:
- The application process for this role involves submitting an application through the provided link.
- Candidates can expect to participate in a phone or video screening, followed by one or more in-person or virtual interviews with members of the hiring team.
- The interview process may include assessments or case studies to evaluate the candidate's skills and fit for the role.
Key Assessment Areas:
- Candidates should expect to be assessed on their understanding of digital shelf strategies, SEO for retail, and online shopping behavior.
- The interview process will likely focus on the candidate's attention to detail, organizational skills, and data accuracy, as well as their communication and collaboration skills.
- Candidates may be asked to provide examples of their experience with retailer portals, PIM systems, and content management platforms.
Application Tips:
- Tailor your resume and cover letter to highlight the skills and experiences most relevant to the Digital Shelf Content Specialist role.
- Be prepared to discuss your understanding of digital shelf strategies, SEO for retail, and online shopping behavior in detail.
- Demonstrate your attention to detail and strong communication skills throughout the application process.
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.
ATS Keywords: Digital Merchandising, SEO, Content Management, E-commerce, Data Analysis, Collaboration, Attention to Detail, Communication, PIM Systems, Retailer Portals, Product Content Management, Online Shopping Behavior, HTML, Microsoft Teams, Excel, Analytics Platforms
ASSUMPTION: The application process for this role is likely to be competitive, as the position offers a unique opportunity to gain experience in digital merchandising, SEO, and content management while working for a company that values customer service and continuous improvement.
🛠️ Tools & Technologies
- PIM systems (e.g., Syndigo, Salsify, or similar tools)
- Retailer portals (e.g., Amazon Vendor Central, Veyer Vendor Portal, Walmart Item 360, Target Partners Online, etc.)
- Content management and analytics platforms (e.g., Profitero)
- Microsoft Office Suite (particularly Excel)
- HTML (knowledge is a plus)
- Microsoft Teams and Outlook
ASSUMPTION: The tools and technologies listed are essential for success in the Digital Shelf Content Specialist role. Familiarity with these tools and a willingness to learn new platforms are crucial for candidates applying for this position.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Educators Resource values honesty, transparency, and ethical behavior in all aspects of its operations.
- Collaboration: The company fosters a culture of teamwork and partnership, both internally and with its customers and suppliers.
- Innovation: Educators Resource encourages creativity, continuous improvement, and the pursuit of new ideas and solutions.
- Accountability: The company holds its employees responsible for their actions and decisions, promoting a culture of ownership and responsibility.
Work Style:
- Educators Resource values a professional, collaborative work environment that encourages open communication and active listening.
- The company promotes a culture of continuous learning and development, offering opportunities for employees to grow and advance their careers.
- The work style at Educators Resource is fast-paced and dynamic, with a focus on meeting the needs of its customers and partners.
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative work environment that prioritizes customer service and continuous improvement?
- Are you comfortable working with a wide range of tools and technologies, and willing to learn new platforms as needed?
- Do you possess strong attention to detail, organizational skills, and data accuracy, as well as excellent communication and collaboration skills?
- Are you passionate about turning data into compelling online experiences and driving performance through SEO strategies?
ASSUMPTION: The Digital Shelf Content Specialist role requires a strong cultural fit with Educators Resource's values and work style. Candidates who are detail-oriented, collaborative, and committed to continuous learning and improvement will thrive in this environment.
⚠️ Potential Challenges
- The role may require occasional flexibility to meet project deadlines or support new product launches, which could result in working overtime or on weekends.
- The fast-paced, dynamic work environment may be challenging for candidates who prefer a more structured or predictable work setting.
- The role may require the candidate to manage multiple projects and priorities simultaneously, which could be stressful for individuals who struggle with time management or organization.
- The competitive nature of the e-commerce industry may present challenges in maintaining market share and driving organic product visibility.
ASSUMPTION: While the Digital Shelf Content Specialist role offers numerous opportunities for professional growth and development, it also presents unique challenges that candidates should be prepared to face.
📈 Similar Roles Comparison
- Compared to other digital merchandising or content management roles, the Digital Shelf Content Specialist position at Educators Resource places a strong emphasis on SEO strategies and retailer-specific guidelines and algorithms.
- The role requires a unique combination of technical skills, industry knowledge, and strong communication abilities, making it an attractive opportunity for candidates with a background in e-commerce, digital merchandising, or product content management.
- As a mid-sized company, Educators Resource offers a more collaborative and close-knit work environment than larger enterprise-level organizations, providing ample opportunities for professional growth and development.
ASSUMPTION: The Digital Shelf Content Specialist role at Educators Resource is a unique opportunity that combines technical skills, industry knowledge, and strong communication abilities to drive organic product visibility and improve the customer experience.
📝 Sample Projects
- Conducting a comprehensive audit of an assigned retailer's product catalog to identify improvement opportunities for SEO, readability, and conversion
- Developing and implementing a targeted SEO keyword strategy to improve organic product visibility for a specific product category or brand
- Collaborating with internal stakeholders to enhance product content and imagery for a new product launch or seasonal update
ASSUMPTION: The sample projects listed are representative of the types of tasks and responsibilities that a Digital Shelf Content Specialist at Educators Resource might encounter in their day-to-day work. These projects require a strong understanding of digital shelf strategies, SEO for retail, and online shopping behavior, as well as excellent attention to detail, organizational skills, and data accuracy.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for onboarding new products to retailer platforms?
- How does the company support employees in staying up to date with e-commerce platform trends, tools, and best practices?
- What opportunities are there for professional growth and development within the Digital Shelf Content Specialist role?
- How does the company measure the success of its digital shelf strategies, and what metrics are most important for tracking performance?
- What is the company's approach to collaboration and communication, both internally and with external partners?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and their commitment to understanding the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your skills and experiences in digital merchandising, SEO, and content management
- Prepare for your interview by researching Educators Resource's company culture, values, and industry trends
- Be ready to discuss your understanding of digital shelf strategies, SEO for retail, and online shopping behavior in detail
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
