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Direct Marketing Associate

Key Point TX
Full-time
On-site
McAllen, Texas, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Direct Marketing Associate

πŸ”Ή Company: Key Point TX

πŸ”Ή Location: McAllen, Texas

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 15, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Face-to-face sales and marketing in assigned territories
  • Developing and executing marketing campaigns
  • Monitoring campaign performance and refining strategies
  • Building relationships with potential customers
  • Conducting research on consumer behavior and market trends

ASSUMPTION: This role requires a high level of self-motivation and comfort with face-to-face interactions. It's ideal for individuals who thrive in fast-paced environments and enjoy working both independently and collaboratively.

πŸ“‹ Key Responsibilities

βœ… Conduct door-to-door sales, face-to-face interactions, and promotional activities in assigned areas

βœ… Develop and execute marketing campaigns to generate interest in products and services

βœ… Monitor campaign performance and refine strategies during daily meetings with fellow associates

βœ… Use strategies to increase sales by raising awareness of products and services

βœ… Conduct research on consumer behavior, competitors, and market trends

ASSUMPTION: This role involves a significant amount of physical activity, as associates are required to stand or walk for the duration of their shift. Reliable transportation is also necessary to travel to different field locations when required.

🎯 Required Qualifications

Education: High school diploma or equivalent

Experience: Previous experience in direct sales or marketing is an advantage, but not required

Required Skills:

  • Exceptional communication and interpersonal skills
  • Strong work ethic and ability to thrive in a fast-paced environment
  • Proactive attitude and self-motivation
  • Ability to work both independently and collaboratively within a sales team

Preferred Skills:

  • Previous experience in direct sales or marketing

ASSUMPTION: While previous experience in direct sales or marketing is not required, it would be beneficial for candidates to have some experience in customer engagement or sales.

πŸ’° Compensation & Benefits

Salary Range: $25,000 - $35,000 per year (based on industry standards for entry-level marketing roles in McAllen, Texas)

Benefits:

  • Opportunities for career growth and development
  • Dynamic and supportive work environment

Working Hours: Full-time, 40 hours per week. Hours may vary based on campaign needs and business demands.

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in McAllen, Texas. Actual compensation may vary based on factors such as experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Marketing Services. Key Point TX partners with well-established brands to enhance their customer acquisition strategies across a spectrum of industries.

Company Size: Small (11-50 employees). This size allows for a more intimate work environment and opportunities for growth.

Founded: The company's founding date is not specified, but it has established itself as a key player in the marketing services industry.

Company Description:

  • At K.E.Y Point Solutions Inc, we catalyze your career's upward trajectory through our unwavering commitment to your professional growth.
  • We partner with well-established brands to enhance their customer acquisition strategies, playing a pivotal role in designing customized plans that align with their distinct objectives.
  • Discover how we can pave the way for your success.

Company Specialties:

  • Customer acquisition strategies
  • Customized marketing plans
  • Sales and marketing campaigns

Company Website: www.keypointsolutionsinc.com

ASSUMPTION: Key Point TX is a growing company that values its employees' professional development. It partners with well-established brands to enhance their customer acquisition strategies, providing opportunities for career growth and success.

πŸ“Š Role Analysis

Career Level: Entry-level. This role is ideal for recent graduates or individuals looking to start their career in marketing or sales.

Reporting Structure: Direct Marketing Associates report to the Marketing Manager.

Work Arrangement: On-site, with daily meetings to game plan, review, and align on sales goals.

Growth Opportunities:

  • Advancement to Marketing Coordinator or similar roles
  • Expansion into other areas of the business, such as account management or business development

ASSUMPTION: This role offers significant growth opportunities for motivated individuals looking to advance their careers in marketing or sales.

🌍 Location & Work Environment

Office Type: Professional office environment

Office Location(s): 4600 W Military Hwy, Suite 1000, McAllen, Texas 78503, US

Geographic Context:

  • McAllen, Texas is located in the southern tip of Texas, near the Mexican border
  • The city has a subtropical climate, with mild winters and hot, humid summers
  • McAllen is known for its affordable cost of living and diverse cultural scene

Work Schedule: Full-time, with a flexible schedule that may vary based on campaign needs and business demands. Associates are expected to work during peak hours and be available for evening and weekend events as needed.

ASSUMPTION: The work schedule for this role may vary based on campaign needs and business demands. Associates should be prepared to work flexible hours, including evenings and weekends, as needed.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Hiring Manager
  • In-person or virtual interview with the Marketing Manager
  • Background check and reference check
  • Job offer

Key Assessment Areas:

  • Communication and interpersonal skills
  • Sales and marketing aptitude
  • Motivation and work ethic
  • Adaptability and problem-solving skills

Application Tips:

  • Highlight any relevant experience in sales, marketing, or customer engagement
  • Tailor your resume and cover letter to emphasize your communication, interpersonal, and sales skills
  • Prepare examples of your problem-solving skills and ability to work in a fast-paced environment
  • Demonstrate your enthusiasm for the role and your commitment to professional growth

ATS Keywords: Direct sales, face-to-face marketing, customer engagement, marketing campaigns, consumer behavior, market trends, campaign performance, self-motivation, proactive attitude, work ethic, fast-paced environment

ASSUMPTION: The application process for this role may vary based on the company's specific needs and the number of applicants. However, the typical process outlined above provides a general overview of what candidates can expect.

πŸ› οΈ Tools & Technologies

  • Customer Relationship Management (CRM) software
  • Marketing automation tools
  • Data analysis and reporting tools
  • Sales enablement platforms

ASSUMPTION: The specific tools and technologies used by Key Point TX may vary based on the company's needs and the role's requirements. However, the list above provides a general overview of the types of tools and technologies that candidates can expect to use in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Commitment to employee growth and development
  • Partnership with well-established brands
  • Customized marketing plans that align with clients' objectives

Work Style:

  • Dynamic and supportive work environment
  • Opportunities for career growth and development
  • Fast-paced and collaborative sales team

Self-Assessment Questions:

  • Do you thrive in fast-paced environments and enjoy working both independently and collaboratively?
  • Are you comfortable with face-to-face interactions and door-to-door sales?
  • Do you have a proactive attitude and strong work ethic?

ASSUMPTION: Key Point TX values employees who are self-motivated, proactive, and comfortable with face-to-face interactions. Candidates who are a good fit for the company's work style and values will be more likely to succeed in this role.

⚠️ Potential Challenges

  • Requires a significant amount of physical activity, as associates are expected to stand or walk for the duration of their shift
  • May require working flexible hours, including evenings and weekends, as needed
  • Requires reliable transportation to travel to different field locations when required
  • May involve rejection and dealing with difficult customers

ASSUMPTION: While this role offers significant growth opportunities, it also presents certain challenges that candidates should be aware of before applying.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position focuses heavily on face-to-face sales and customer engagement
  • In the marketing services industry, Key Point TX is known for its commitment to employee growth and development
  • This role offers a clear career path for motivated individuals looking to advance their careers in marketing or sales

ASSUMPTION: When comparing this role to similar positions, candidates should consider the unique focus on face-to-face sales and customer engagement, as well as the company's commitment to employee growth and development.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to promote a new product launch
  • Conducting research on consumer behavior and market trends to inform marketing strategies
  • Building relationships with potential customers through door-to-door sales and face-to-face interactions

ASSUMPTION: The sample projects listed above provide a general overview of the types of tasks and responsibilities that candidates can expect in this role. However, the specific projects and tasks may vary based on the company's needs and the role's requirements.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role contribute to the company's overall marketing strategy?
  • What opportunities are there for professional development and growth within the company?
  • How does the company support its employees in achieving their career goals?
  • What is the work environment like, and how does the team collaborate and support each other?

ASSUMPTION: The key questions listed above provide a general overview of the types of questions that candidates can ask during the interview process. However, candidates should also feel free to ask any other questions they have about the role or the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your communication, interpersonal, and sales skills
  • Prepare examples of your problem-solving skills and ability to work in a fast-paced environment
  • Demonstrate your enthusiasm for the role and your commitment to professional growth
  • Follow up with the Hiring Manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.