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Direct Marketing Associate - Anoka, MN

Andersen Corporation/Renewal by Andersen
Full-time
On-site
Anoka, Minnesota, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Direct Marketing Associate - Anoka, MN

πŸ”Ή Company: Renewal by Andersen

πŸ”Ή Location: Anoka, Minnesota

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Building Construction

πŸ”Ή Date Posted: April 11, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Door-to-door canvassing to generate leads and qualified sales opportunities
  • Accurate data recording and tracking using Renewal by Andersen mapping program and business applications
  • Professional representation of the company at all times
  • Collaboration with the Canvassing Program Manager to improve canvassing program effectiveness
  • Mastering Renewal by Andersen methodology, products, and promotional offerings

ASSUMPTION: This role requires a high level of physical activity and self-motivation, as associates will be walking 3 to 5 miles a day and working independently in assigned territories.

πŸ“‹ Key Responsibilities

βœ… Generate leads and qualified sales opportunities through door-to-door canvassing in assigned territories

βœ… Accurately record and track house-to-house information and data using Renewal by Andersen mapping program and business applications

βœ… Maintain professionalism and neat appearance while representing Renewal by Andersen

βœ… Attend company meetings as required and communicate ideas to improve canvassing program effectiveness

βœ… Master Renewal by Andersen methodology, products, and promotional offerings

ASSUMPTION: Successful candidates will have strong verbal communication skills, be goal-oriented, and able to navigate through multiple platforms on tablets.

🎯 Required Qualifications

Education: High School Diploma or equivalent

Experience: No prior experience required (entry-level position)

Required Skills:

  • Valid Driver's License with a clean driving record
  • Minimum age of 18 to be covered under company driving insurance policy
  • Reliable transportation to navigate through territory
  • Strong verbal communication skills
  • Goal-oriented and self-motivated
  • Able to stand and walk 3 to 5 miles a day

Preferred Skills:

  • Previous sales or customer service experience
  • Fluency in Spanish

ASSUMPTION: While not explicitly stated, having a clean driving record and reliable transportation are crucial for this role, as associates will be driving to assigned territories.

πŸ’° Compensation & Benefits

Salary Range: $20 per hour + uncapped commission (OTE: $60,000 in the first year)

Benefits:

  • Medical, Dental, and Vision Insurance
  • Life Insurance
  • Health Savings Account contributions
  • Paid holidays and PTO
  • 401(k) plan with company contributions
  • Professional development and tuition reimbursement opportunities
  • Work-life balance and collaboration-focused culture
  • Volunteer opportunities on company time
  • Environmentally conscious business decisions

Working Hours: Full-time, with variable hours based on territory and lead generation needs

ASSUMPTION: The provided salary range is based on the information given in the job description. However, it's essential to verify this with the employer, as actual compensation may vary.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Building Construction. Renewal by Andersen is the full-service replacement window and door division of Andersen Corporation, a trusted name in quality and innovation for over 120 years.

Company Size: 5,001-10,000 employees. As a large organization, Renewal by Andersen offers numerous opportunities for growth and career advancement.

Founded: 1995. Renewal by Andersen has expanded to over 100 markets across the U.S. since opening its first store in Minnesota.

Company Description:

  • Focused on window and door replacement services
  • Committed to exceptional service and creating meaningful opportunities
  • Driven by a network of #DifferenceMakers dedicated to improving lives

Company Specialties:

  • Window Replacement
  • Door Replacement
  • Custom Windows
  • Energy-Efficient Windows
  • Patio Doors
  • Entry Doors
  • Home Improvement
  • Professional Installation Services
  • Design Consultation

Company Website: renewalbyandersen.com

ASSUMPTION: Renewal by Andersen's large size and extensive market presence provide stability and opportunities for career growth. However, applicants should be prepared for a competitive work environment.

πŸ“Š Role Analysis

Career Level: Entry-level. This position is ideal for recent graduates or individuals looking to start their career in sales or marketing.

Reporting Structure: Direct Marketing Associates report to the Canvassing Program Manager.

Work Arrangement: On-site, with a focus on independent work in assigned territories.

Growth Opportunities:

  • Advancement to sales or management positions within the company
  • Expansion of responsibilities based on performance and skill development
  • Opportunities to work in different markets and territories

ASSUMPTION: Successful candidates in this entry-level role may have opportunities for career advancement within Renewal by Andersen, given their strong performance and commitment to the company's values.

🌍 Location & Work Environment

Office Type: Field-based. Direct Marketing Associates work primarily in assigned territories, with occasional meetings at the company's headquarters or local offices.

Office Location(s): Anoka, Minnesota, with opportunities to work in other markets across the U.S.

Geographic Context:

  • Anoka, Minnesota, is a suburb of the Minneapolis-Saint Paul metropolitan area
  • The Twin Cities region offers a diverse range of cultural, recreational, and employment opportunities
  • Minnesota experiences cold winters and warm summers, with a mix of precipitation throughout the year

Work Schedule: Full-time, with variable hours based on territory and lead generation needs. Associates may work evenings and weekends, depending on their assigned territory.

ASSUMPTION: Applicants should be comfortable working independently and in various weather conditions, as this role requires door-to-door canvassing in assigned territories.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Canvassing Program Manager
  • In-person or virtual interview with the Canvassing Program Manager and/or other team members
  • Background check and reference verification (if applicable)
  • Job offer and onboarding

Key Assessment Areas:

  • Verbal communication skills
  • Goal orientation and self-motivation
  • Problem-solving abilities
  • Adaptability and willingness to learn

Application Tips:

  • Highlight relevant skills and experiences, such as previous sales or customer service roles, in your resume
  • Tailor your cover letter to demonstrate your enthusiasm for the role and commitment to Renewal by Andersen's values
  • Prepare examples of your ability to work independently and generate leads through door-to-door canvassing

ATS Keywords: Door-to-door canvassing, lead generation, sales opportunities, data tracking, professional representation, collaboration, goal-oriented, self-motivated, physical stamina, transportation reliability, problem-solving, adaptability, time management

ASSUMPTION: Applicants should tailor their application materials to highlight the required skills and experiences for this role, as outlined in the job description.

πŸ› οΈ Tools & Technologies

  • Renewal by Andersen mapping program
  • Business applications for data tracking
  • Tablets for navigating through multiple platforms

ASSUMPTION: Applicants should be comfortable using tablets and navigating through multiple platforms, as this is a requirement for the role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Make a difference
  • Do the right thing
  • Challenge ourselves each day
  • Recognize and reward success
  • Take pride in our work
  • Honor a legacy built on doing the right thing

Work Style:

  • Collaborative and team-oriented
  • Goal-driven and results-focused
  • Adaptable and willing to learn
  • Committed to exceptional service and quality

Self-Assessment Questions:

  • Do I have strong verbal communication skills and the ability to work independently?
  • Am I goal-oriented, self-motivated, and able to walk 3 to 5 miles a day?
  • Do I share Renewal by Andersen's commitment to making a difference and doing the right thing?

ASSUMPTION: Applicants should assess their fit with Renewal by Andersen's company values and work style before applying, to ensure a successful and fulfilling career with the organization.

⚠️ Potential Challenges

  • Working independently in various weather conditions
  • Meeting daily and weekly lead generation targets
  • Adapting to a competitive work environment within a large organization
  • Navigating through multiple platforms on tablets

ASSUMPTION: Applicants should be prepared to face these potential challenges and have strategies in place to overcome them, if offered the position.

πŸ“ˆ Similar Roles Comparison

  • Compared to other sales or marketing roles, this position focuses more on door-to-door canvassing and less on digital or phone-based lead generation
  • As an entry-level role, this position offers opportunities for career advancement within the company
  • Applicants should consider their preference for field-based work and independent responsibilities when comparing this role to other sales or marketing positions

ASSUMPTION: Applicants should research similar roles within the industry and consider their personal preferences and career goals when comparing this position to other opportunities.

πŸ“ Sample Projects

  • Developing and implementing a door-to-door canvassing strategy for a new territory
  • Collaborating with the Canvassing Program Manager to improve canvassing program effectiveness
  • Mastering Renewal by Andersen's methodology, products, and promotional offerings to provide accurate information to prospective customers

ASSUMPTION: Applicants should be prepared to provide examples of their ability to work independently and generate leads through door-to-door canvassing during the interview process.

❓ Key Questions to Ask During Interview

  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?
  • How does Renewal by Andersen support the professional development and growth of its employees?
  • What are the typical career paths for successful Direct Marketing Associates within the company?
  • How does Renewal by Andersen foster a collaborative and inclusive work environment?
  • What resources and tools will be provided to help me succeed in this role?

ASSUMPTION: Applicants should prepare thoughtful and insightful questions to ask during the interview process, demonstrating their interest in the role and commitment to Renewal by Andersen's values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant skills and experiences, such as previous sales or customer service roles
  • Write a cover letter expressing your enthusiasm for the role and commitment to Renewal by Andersen's values
  • Prepare examples of your ability to work independently and generate leads through door-to-door canvassing
  • Follow up with the Canvassing Program Manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.