📌 Core Information
🔹 Job Title: Direct Marketing Coordinator
🔹 Company: Blue Eyed Solutions
🔹 Location: St. John's, Newfoundland and Labrador, Canada
🔹 Job Type: Full-Time
🔹 Category: Marketing Services
🔹 Date Posted: April 3, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Conducting in-person sales and providing world-class customer service
- Developing and managing marketing campaigns
- Assisting with lead generation to meet sales goals
- Learning and adapting to various aspects of marketing and sales
ASSUMPTION: This role requires a high level of adaptability and a willingness to learn, as the successful candidate will be expected to handle various tasks and campaigns.
📋 Key Responsibilities
✅ Build trust and rapport with prospective customers, providing exceptional customer service and conducting in-person sales in a fast-paced environment
✅ Identify marketing and advertising needs in support of sales initiatives
✅ Manage marketing campaigns and assist with lead generation
✅ Meet or exceed monthly, quarterly, and annual sales goals as defined by team and company growth objectives
ASSUMPTION: The role may involve working irregular hours, including evenings and weekends, to meet sales targets and manage campaigns effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Entry-level; no prior experience required
Required Skills:
- Understanding of marketing and sales fundamentals
- Natural leadership ability
- Strong communication and interpersonal skills
- Ability to complete tasks and meet deadlines
- Willingness to learn and adapt quickly
- Competitive and sports-minded personality
Preferred Skills:
- Previous sales or marketing experience
- Fluency in French (an asset)
ASSUMPTION: Candidates with relevant internships or co-op experiences may also be considered.
💰 Compensation & Benefits
Salary Range: $45,000 - $55,000 per year (based on industry standards for entry-level marketing roles in St. John's)
Benefits:
- High commission structure
- Opportunities for bonuses and incentives
Working Hours: Full-time (40 hours per week), with the possibility of working irregular hours to meet sales targets
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Blue Eyed Solutions specializes in helping clients acquire more home service customers through personalized strategies and hands-on techniques. They operate within the marketing services industry.
Company Size: Blue Eyed Solutions is a small company with 11-50 employees, which may offer a more intimate work environment and opportunities for growth.
Founded: The company's founding date is not specified, but they have been operating for some time, as indicated by their established client base and services.
Company Description:
- Blue Eyed Solutions focuses on helping clients like Rogers acquire more home service customers
- The company uses personalized strategies and hands-on techniques to ensure clients' brands stand out in the crowded marketplace
- They are a privately held company with a small team, offering opportunities for close collaboration and growth
Company Specialties:
- Marketing and advertising services
- Lead generation
- Customer acquisition strategies
Company Website: blueeyedsolutions.com
ASSUMPTION: Blue Eyed Solutions' focus on personalized strategies and hands-on techniques suggests a strong emphasis on customer relationships and tailored marketing solutions.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or individuals looking to begin their career in marketing.
Reporting Structure: The Direct Marketing Coordinator will report directly to the marketing manager or director and work closely with the sales team.
Work Arrangement: This is an on-site, full-time position with the possibility of working irregular hours to meet sales targets.
Growth Opportunities:
- Promotion within the first few months with hard work and dedication
- Expanding skills and knowledge in various aspects of marketing and sales
- Potential career progression into management or specialized marketing roles
ASSUMPTION: The company's commitment to training and development suggests that there may be opportunities for growth and advancement within the organization.
🌍 Location & Work Environment
Office Type: Blue Eyed Solutions has a single office located in St. John's, Newfoundland and Labrador.
Office Location(s): 20 Hallett Crescent, unit 202, St. John’s, Newfoundland and Labrador A1B 4C5, CA
Geographic Context:
- St. John's is the capital and largest city of Newfoundland and Labrador, with a population of approximately 215,000 people
- The city offers a mix of urban and rural environments, with easy access to nature and outdoor activities
- St. John's has a humid continental climate, with mild winters and cool summers
Work Schedule: Full-time (40 hours per week), with the possibility of working irregular hours to meet sales targets
ASSUMPTION: The work environment at Blue Eyed Solutions may be fast-paced and dynamic, given the company's focus on personalized strategies and hands-on techniques.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference check (if applicable)
- Job offer
Key Assessment Areas:
- Sales and communication skills
- Adaptability and willingness to learn
- Problem-solving abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Demonstrate your understanding of marketing and sales fundamentals in your application materials
- Showcase your competitive and sports-minded personality through your application and interview
ATS Keywords: Marketing Coordinator, Sales, Customer Service, Campaign Management, Lead Generation, Marketing Fundamentals, Sales Fundamentals, Product Positioning, Market Research, Natural Leadership, Task Completion, Deadline Management, Multi-tasking, In-person Sales
ASSUMPTION: The application process for this role may be competitive, given the company's focus on finding the right cultural fit and the potential for growth and advancement within the organization.
🛠️ Tools & Technologies
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used by Blue Eyed Solutions may vary depending on the client and the project at hand.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation and continuous improvement
- Collaboration and teamwork
- Accountability and results-driven
Work Style:
- Fast-paced and dynamic
- Adaptable and flexible
- Results-driven and competitive
- Collaborative and team-oriented
Self-Assessment Questions:
- How do you build rapport and trust with customers in a fast-paced environment?
- Can you provide an example of a time when you had to adapt quickly to a new situation or task?
- How do you prioritize and manage multiple tasks and deadlines?
ASSUMPTION: Blue Eyed Solutions places a strong emphasis on cultural fit and may use the self-assessment questions to evaluate candidates' alignment with the company's values and work style.
⚠️ Potential Challenges
- The role may require working irregular hours, including evenings and weekends, to meet sales targets
- The fast-paced work environment may be challenging for candidates who prefer a more structured or predictable work setting
- The company's focus on personalized strategies and hands-on techniques may require candidates to learn and adapt quickly to various aspects of marketing and sales
- The application process may be competitive, given the company's focus on finding the right cultural fit and the potential for growth and advancement within the organization
ASSUMPTION: The potential challenges listed above are based on the job description and industry insights. Candidates should carefully consider these factors when deciding whether to apply for the position.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position places a strong emphasis on in-person sales and customer service
- This role offers the opportunity to work with a diverse range of clients and industries, as Blue Eyed Solutions focuses on helping clients acquire more home service customers
- Candidates with experience in sales, customer service, or marketing may find this role to be an excellent fit for their skillset and career goals
ASSUMPTION: The comparison points listed above are intended to provide context for candidates considering this role and similar positions within the marketing and sales industries.
📝 Sample Projects
- Developing and executing a marketing campaign for a telecommunications client to increase customer acquisition
- Conducting in-person sales and providing world-class customer service for a community-based organization
- Assisting with lead generation for a technology client by identifying marketing and advertising needs in support of sales initiatives
ASSUMPTION: The sample projects listed above are based on the key responsibilities and required qualifications outlined in the job description. Candidates should use these examples as a starting point for their application materials and interview preparation.
❓ Key Questions to Ask During Interview
- Can you describe the training and development opportunities available for this role?
- How does the company support work-life balance for employees, particularly when working irregular hours?
- Can you provide an example of a successful marketing campaign that the company has executed for a client, and what role did the Direct Marketing Coordinator play in that campaign?
- How does the company measure the success of its marketing campaigns, and how are those metrics used to inform future campaigns?
- What is the company's approach to fostering a positive and inclusive work environment?
ASSUMPTION: The key questions listed above are intended to help candidates better understand the role, the company, and the work environment, allowing them to make an informed decision about whether the position is the right fit for their career goals and personal preferences.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for your interview by researching the company and practicing your responses to common interview questions
- Follow up with the hiring manager within one week of submitting your application to express your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
