π Core Information
πΉ Job Title: Director, Client Partnerships - Media
πΉ Company: Zeta Global
πΉ Location: London, City of, United Kingdom
πΉ Job Type: Full-Time
πΉ Category: Marketing & Sales
πΉ Date Posted: April 17, 2025
π Job Overview
Key aspects of this role include:
- Driving Zeta Global's expansion in London and across the UK
- Building and growing the client base from the ground up
- Establishing strategic partnerships with top agencies and brands
- Educating agencies and brands on the value of identity-based omnichannel activation
- Owning the full sales cycle, driving growth, and delivering exceptional service
- Collaborating with cross-functional teams to develop and execute strategic plans
ASSUMPTION: This role requires a high-energy, proactive, and results-driven mindset with a strong enthusiasm for the industry. Candidates should be comfortable working in a dynamic, fast-paced environment and be able to thrive in a startup-like culture.
π Key Responsibilities
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Develop and implement strategic plans to achieve and exceed revenue targets
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Establish and maintain strong, long-term relationships with key client stakeholders at all levels
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Build and expand Zeta Globalβs footprint in London and across the UK from the ground up
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Leverage deep industry relationships to drive business growth and establish Zeta Global as a key player in the UK advertising landscape
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Stay informed on industry trends, including agency, advertiser, data, and vendor developments
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Clearly articulate Zeta Globalβs value proposition, technology, processes, and partnerships to drive client account growth
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Maintain deep expertise in the programmatic media marketplace, including historical trends and future developments
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Plan, oversee, and manage sales activities, including pipeline development and forecasting
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Leverage industry connections and professional networks to generate new business opportunities
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Identify, qualify, and develop new opportunities; conduct client meetings, craft compelling proposals, negotiate deal terms, and successfully close sales
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Manage a portfolio of key accounts, analyze performance metrics, and provide regular, insightful client reviews to drive engagement and growth
ASSUMPTION: The role requires a strong focus on strategic communication and analytical skills, with the ability to develop creative solutions tailored to client and internal stakeholder needs. Candidates should be comfortable working with data and using it to inform decision-making processes.
π― Required Qualifications
Education:
- Bachelorβs degree in a relevant field
Experience:
- Minimum of 5 years of experience in advertising or marketing, with a strong background in data-driven marketing, particularly within programmatic media
- Proven track record of consistently achieving and surpassing sales goals
- Extensive client relationships within the UK media and advertising ecosystem, with a demonstrated ability to leverage these connections for business growth
- Experience in developing business or market presence in a new region, specifically in London or UK
Required Skills:
- Strong strategic communication and analytical skills
- Excellent time management skills with the ability to prioritize tasks and meet deadlines efficiently
- Self-motivated with a diligent work ethic and a proactive approach to problem-solving
- In-depth knowledge of the online media industry, including emerging technologies and market research
- Strong analytical, consultative, and problem-solving skills
Preferred Skills:
- Experience working with AI-driven marketing platforms
- Familiarity with CRM and marketing automation tools
- Knowledge of the Zeta Marketing Platform (ZMP) or similar marketing technology
ASSUMPTION: Candidates should have a strong understanding of the programmatic media landscape, with a proven ability to navigate and succeed in a dynamic, competitive market. They should also be comfortable working with data and using it to drive business growth and inform strategic decision-making.
π° Compensation & Benefits
Salary Range: Β£80,000 - Β£120,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity and Stock Purchase Plan
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance
- And more!
Working Hours: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. The actual salary may vary depending on the candidate's qualifications and the company's internal compensation structure.
π Applicant Insights
π Company Context
Industry: Marketing Services
Company Size: 1,001-5,000 employees
Founded: 2007
Company Description: Zeta Global (NYSE: ZETA) helps enterprise brands and agencies Achieve the Impossibleβ’ by transforming marketing challenges into measurable success. With the power of advanced AI and real-time proprietary data, we empower CMOs and marketers to turn ambitious goals into remarkable results and business growth.
Company Specialties: CRM, Email Marketing, Display Advertising, Cross-Channel Marketing, Social Media Marketing, Data Management, Email Service Provider, Analytics, Data Warehousing, Transactional Email, Database Services, AI, Artificial Intelligence, Customer Acquisition, Prospect Acquisition, Customer Data Platform, Omnichannel Marketing, Addressability, Growth Marketing, and Customer Retention
Company Website:
zetaglobal.com
π Role Analysis
Career Level: Mid-Senior
Reporting Structure: This role reports directly to the VP of Media Sales, EMEA
Work Arrangement: On-site with flexibility for remote work (hybrid model)
Growth Opportunities:
- Potential to grow into a leadership role as Zeta Global expands in the UK market
- Opportunities to work on high-impact projects and collaborate with cross-functional teams
- Exposure to cutting-edge AI-driven marketing technology and data-driven decision-making processes
ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a real impact on Zeta Global's expansion in the UK market. Candidates should be eager to take on new challenges and grow within the organization.
π Location & Work Environment
Office Type: Modern, collaborative office space in central London
Office Location: 50 Eastcastle Street, London, W1W 8EA, GB
Geographic Context:
- London is a major global hub for advertising, marketing, and technology industries
- The city offers a vibrant cultural scene, with numerous attractions, museums, and entertainment options
- London is well-connected by public transportation, with easy access to major airports and international travel
Work Schedule: Monday-Friday, 9:00 AM - 5:30 PM (with flexibility for remote work)
ASSUMPTION: London offers a dynamic and diverse work environment, with a wealth of cultural and professional networking opportunities. Candidates should be comfortable working in a fast-paced, multicultural setting and be able to thrive in a dynamic, international city.
πΌ Interview & Application Insights
Typical Process:
1. Online application review
2. Phone or video screening
3. In-person or virtual interview with the hiring manager
4. Final round interview with senior leadership
5. Background check and offer extension
Key Assessment Areas:
- Industry knowledge and experience in programmatic media and data-driven marketing
- Sales skills and ability to build and maintain client relationships
- Strategic thinking and problem-solving abilities
- Cultural fit and alignment with Zeta Global's values and mission
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Showcase your understanding of the programmatic media landscape and Zeta Global's offerings
- Prepare for behavioral interview questions that focus on your sales experience, problem-solving skills, and cultural fit
- Research Zeta Global's company culture, mission, and values to demonstrate your enthusiasm for the role
ATS Keywords: Programmatic Media, Data-Driven Marketing, Sales, Client Relationships, Strategic Communication, AI, Marketing Technology, CRM, Marketing Automation, Zeta Marketing Platform (ZMP)
ASSUMPTION: The interview process for this role will focus on assessing the candidate's industry knowledge, sales skills, and cultural fit. Candidates should be prepared to discuss their experience and accomplishments in detail and provide specific examples of their problem-solving abilities and strategic thinking.
π οΈ Tools & Technologies
- Salesforce CRM
- Zeta Marketing Platform (ZMP)
- Google Suite (Gmail, Google Drive, Google Docs)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation tools (e.g., Marketo, Pardot)
- AI-driven marketing technology
ASSUMPTION: Candidates should be comfortable working with CRM software, marketing automation tools, and AI-driven marketing technology. Familiarity with the Zeta Marketing Platform (ZMP) or similar marketing technology is a plus.
π Cultural Fit Considerations
Company Values:
- Achieve the Impossible
- Customer-centric
- Collaborative
- Innovative
- Data-driven
- Accountable
- Transparent
- Inclusive
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Results-focused and accountable
- Innovative and forward-thinking
- Inclusive and diverse
Self-Assessment Questions:
- How do you align with Zeta Global's value of 'Achieve the Impossible' in your approach to sales and business growth?
- How do you ensure that you maintain a strong focus on customer-centricity in your sales approach?
- How do you foster a collaborative work environment, and how do you navigate challenges when working with diverse teams?
ASSUMPTION: Zeta Global values candidates who are passionate about driving business growth, innovative in their approach to sales, and committed to delivering exceptional customer experiences. Candidates should be able to thrive in a fast-paced, dynamic work environment and be comfortable working with data to inform decision-making processes.
β οΈ Potential Challenges
- Navigating a competitive UK advertising landscape and establishing Zeta Global's presence in the market
- Building and maintaining strong client relationships in a dynamic and fast-paced industry
- Keeping up with industry trends and technological advancements in programmatic media and data-driven marketing
- Balancing the demands of sales targets and client expectations while maintaining a strong focus on customer-centricity
ASSUMPTION: Candidates should be prepared to face these challenges head-on and be proactive in their approach to overcoming obstacles and driving business growth.
π Similar Roles Comparison
- This role differs from related positions in its focus on driving Zeta Global's expansion in the UK market and establishing the company's presence in the region
- The role requires a strong understanding of the UK media and advertising ecosystem, with a proven ability to leverage industry connections for business growth
- Compared to similar roles in the US or other international markets, this position offers the opportunity to make a significant impact on Zeta Global's global expansion strategy
ASSUMPTION: Candidates should be aware of the unique aspects of this role and be prepared to discuss how their experience and skills make them a strong fit for driving Zeta Global's expansion in the UK market.
π Sample Projects
- Developing and executing a strategic plan to achieve and exceed revenue targets in the UK market
- Building and expanding Zeta Globalβs client base in London and across the UK through targeted outreach and networking events
- Conducting market research and analysis to identify growth opportunities and inform sales strategies
- Collaborating with cross-functional teams to develop and launch new marketing campaigns and product offerings tailored to the UK market
ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and provide specific examples of their problem-solving abilities and strategic thinking in a UK market context.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the UK advertising landscape, and how does Zeta Global plan to address them?
- How does Zeta Global's AI-driven marketing technology differentiate it from competitors in the UK market?
- What are the key priorities for this role in the first 90 days, and how will they align with Zeta Global's overall expansion strategy in the UK?
- How does Zeta Global support the professional development and growth of its employees, particularly in a fast-paced, dynamic work environment?
- What are the key performance indicators (KPIs) used to measure success in this role, and how will they be tracked and evaluated?
ASSUMPTION: Candidates should be prepared to ask thoughtful, insightful questions that demonstrate their understanding of the role, the company, and the UK advertising landscape. They should also be prepared to discuss their career goals and how this role fits into their long-term professional development plans.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through this link:
https://zetaglobal.com/careers/
2. Tailor your resume and cover letter to highlight relevant experience and skills for this role
3. Prepare for behavioral interview questions that focus on your sales experience, problem-solving skills, and cultural fit
4. Research Zeta Global's company culture, mission, and values to demonstrate your enthusiasm for the role
5. Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.