π Core Information
πΉ Job Title: Director, Client Partnerships - Media
πΉ Company: Zeta Global
πΉ Location: Washington, District of Columbia, United States
πΉ Job Type: On-site
πΉ Category: Media Sales
πΉ Date Posted: April 18, 2025
πΉ Experience Level: 5+ years
π Job Overview
Key aspects of this role include:
1. Strategic Planning: Develop and execute strategic plans to achieve and surpass revenue goals.
2. Relationship Building: Maintain strong active relationships with key client stakeholders at all levels.
3. Industry Expertise: Understand agency, advertiser, data, and vendor trends, and effectively communicate Zeta Globalβs value proposition.
4. Sales Management: Plan, direct, and coordinate sales activities, including management of the sales pipeline.
5. Lead Generation: Leverage external relationships and professional network to generate sales leads.
*ASSUMPTION:* This role requires a dynamic, proactive, and resourceful individual who can thrive in a fast-paced, competitive environment. Strong communication, analytical, and strategic thinking skills are essential.
π Key Responsibilities
πΉ Revenue Generation: Develop and execute a strategic plan to achieve and surpass revenue goals.
πΉ Relationship Management: Develop and maintain strong active relationships with key client stakeholders at all levels.
πΉ Industry Awareness: Stay up-to-date with agency, advertiser, data, and vendor trends, and effectively communicate Zeta Globalβs value proposition.
πΉ Sales Pipeline Management: Plan, direct, and coordinate sales activities, including management of the sales pipeline.
πΉ Lead Generation: Leverage external relationships and professional network to generate sales leads.
πΉ Client Account Management: Oversee a portfolio of important accounts and analyze performance trends to deliver regular productive reviews to clients.
*ASSUMPTION:* Success in this role requires a strong understanding of the media landscape, excellent communication skills, and the ability to build and maintain strong client relationships.
π― Required Qualifications
Education:
- Bachelorβs degree in a related field
Experience:
- 5+ years of Advertising / Marketing experience with deep experience and perspective of data driven marketing, particularly in the programmatic, data and advanced tv space.
- Proven track record of successfully meeting sales goals.
Required Skills:
- Positive, eager, willing, enthusiastic, resourceful attitude.
- Ability to demonstrate strategic communication, analytical skills and creative solutions to client and internal stakeholder needs.
- Strong analytical and consultative skills.
- Excellent listening, negotiation, presentation, written and verbal communication skills.
Preferred Skills:
- Knowledge of the online media business, underlying technologies, and research.
- Ability to work in a fast-paced, dynamic environment.
*ASSUMPTION:* Candidates should have a strong understanding of the programmatic media marketplace, past, present, and future, and be able to effectively communicate Zeta Globalβs unique value proposition.
π° Compensation & Benefits
Salary Range: $150,000 - $300,000 per year, depending on location and experience.
Benefits:
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity and Stock Purchase Plan
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance
*Assumption:* The salary range is estimated based on industry standards for similar roles in the media sales industry, considering the required experience level and location.
Working Hours: Full-time, 40 hours per week.
π Applicant Insights
π Company Context
Industry: Marketing Services
Company Size: 1,001-5,000 employees
Founded: 2007
Company Description:
- Zeta Global is a data-driven marketing company focused on customer acquisition, retention, and growth.
- They leverage advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently.
- Their enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs.
Company Specialties:
- CRM
- Email Marketing
- Display Advertising
- Cross-Channel Marketing
- Social Media Marketing
- Data Management
- Email Service Provider
- Analytics
- Data Warehousing
- Transactional Email
- Database Services
- AI
- Artificial Intelligence
- Customer Acquisition
- Prospect Acquisition
- Customer Data Platform
- Omnichannel Marketing
- Addressability
- Growth Marketing
- and Customer Retention
Company Website:
www.zetaglobal.com
*ASSUMPTION:* Zeta Globalβs focus on AI and data-driven marketing sets it apart in the industry, enabling it to provide innovative solutions to its clients.
π Role Analysis
Career Level: Mid-level to senior-level, depending on the candidateβs experience and skills.
Reporting Structure: This role reports directly to the Head of Media Sales or a similar executive role.
Work Arrangement: On-site, with occasional travel required for client meetings and industry events.
Growth Opportunities:
- Opportunities for career progression within the media sales team or related departments.
- Potential to take on additional responsibilities and grow within the role.
- Exposure to a wide range of clients and industries, providing diverse learning experiences.
*ASSUMPTION:* Success in this role can lead to career advancement within Zeta Global, as the company values internal promotions and growth opportunities.
π Location & Work Environment
Office Type: Modern, collaborative office space with open floor plans and dedicated team areas.
Office Location(s):
- 3 Park Ave, 33rd Floor, New York, New York 10016, US
- 6-3-679, II-IV Floors, Elite Plaza, Somajiguda, Hyderabad, India - 500 082, IN
- 50 Eastcastle Street, London, W1W 8EA, GB
- 65 Network Dr, Burlington, MA 01803, US
- Karolinska 654/2, Prague, Prague 186 00, CZ
- 3102 West End Ave, Nashville, Tennessee, US
- 717 Market St, 700, San Francisco, California 94103, US
Geographic Context:
- Washington, D.C. is a major hub for political and media industries, providing ample opportunities for networking and professional growth.
- The city offers a diverse cultural scene, with numerous museums, theaters, and music venues.
Work Schedule: Standard business hours, with flexibility for remote work and occasional overtime as needed.
*ASSUMPTION:* The diverse office locations and work schedule provide a dynamic and engaging work environment, fostering collaboration and innovation.
πΌ Interview & Application Insights
Typical Process:
1. Phone or video screen with the hiring manager or a member of the HR team.
2. In-depth behavioral and situational interviews with the hiring manager and other team members.
3. Final round interviews with senior leadership, focusing on cultural fit and long-term potential.
Key Assessment Areas:
- Sales strategy and planning
- Client relationship management
- Industry knowledge and trends
- Problem-solving and analytical skills
- Communication and presentation skills
Application Tips:
1. Tailor your resume and cover letter to highlight relevant experience and skills for this role.
2. Prepare for behavioral interview questions by reflecting on your past experiences and accomplishments.
3. Research Zeta Globalβs company culture and values to demonstrate your fit within the organization.
4. Practice your presentation skills, as you may be asked to deliver a sales pitch or client case study during the interview process.
*ASSUMPTION:* The interview process is designed to assess your skills, experience, and cultural fit for the role and Zeta Globalβs company culture.
π οΈ Tools & Technologies
- Salesforce
- LinkedIn Sales Navigator
- Google Analytics
- Microsoft Office Suite
- Zoom
- Slack
*ASSUMPTION:* Familiarity with these tools and technologies is beneficial but not required. Zeta Global provides training and support to help employees develop the necessary skills.
π Cultural Fit Considerations
Company Values:
- Innovate and disrupt
- Collaborate and win together
- Embrace diversity and inclusion
- Deliver results with integrity
- Be curious and never stop learning
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Results-focused and accountable
Self-Assessment Questions:
1. Describe a time when you had to adapt your sales strategy due to a significant market change. How did you approach this challenge, and what was the outcome?
2. How do you prioritize your workload when faced with multiple competing priorities and tight deadlines?
3. Can you provide an example of a time when you had to manage a difficult client relationship? How did you handle the situation, and what was the result?
*ASSUMPTION:* Zeta Global values employees who are proactive, adaptable, and able to thrive in a fast-paced, dynamic work environment.
β οΈ Potential Challenges
1. Market Fluctuations: The media sales industry is subject to market fluctuations and economic downturns, which can impact revenue and client relationships.
2. Competitive Landscape: Zeta Global operates in a competitive landscape, requiring constant innovation and adaptation to maintain market share.
3. Client Expectations: Clients may have high expectations and demanding timelines, requiring strong project management and communication skills.
4. Work-Life Balance: The on-site nature of the role and occasional travel requirements may present challenges in maintaining work-life balance.
*ASSUMPTION:* Success in this role requires strong time management, prioritization, and communication skills to navigate these potential challenges.
π Similar Roles Comparison
1. Role Differences: Unlike related roles in media sales, this role focuses specifically on media sales within the context of Zeta Globalβs AI-driven marketing platform, requiring a strong understanding of AI and data-driven marketing.
2. Industry Context: Zeta Globalβs focus on AI and data-driven marketing sets it apart from traditional media sales companies, providing unique opportunities for growth and innovation.
3. Career Path Comparison: This role offers opportunities for career progression within Zeta Global, with potential for advancement into senior leadership or related roles within the company.
*ASSUMPTION:* Understanding the unique aspects of this role and Zeta Globalβs company culture is essential for success in the position.
π Sample Projects
1. Client Acquisition: Develop and execute a strategic plan to acquire a new client, including market research, competitive analysis, and tailored sales presentations.
2. Client Retention: Implement strategies to retain existing clients by analyzing their needs, addressing any concerns, and proactively identifying opportunities for growth.
3. Product Launch: Collaborate with internal teams to launch a new product or service, managing the sales process from initial planning to post-launch support.
*ASSUMPTION:* Success in these projects requires strong analytical, strategic, and communication skills, as well as a deep understanding of Zeta Globalβs products and services.
β Key Questions to Ask During Interview
1. What are the key priorities for this role in the first 90 days?
2. How does Zeta Global support the professional development and growth of its employees?
3. What are the most significant challenges facing the media sales team currently, and how can this role contribute to addressing them?
4. How does Zeta Global measure the success of its media sales team, and what key performance indicators (KPIs) are most important for this role?
5. What opportunities are there for collaboration and knowledge-sharing with other departments within Zeta Global?
*ASSUMPTION:* Asking thoughtful questions demonstrates your interest in the role and Zeta Globalβs company culture, and provides valuable insights into the position and the company.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through this link:
https://zetaglobal.com/careers/
2. Tailor your resume and cover letter to highlight relevant experience and skills for this role.
3. Prepare for phone or video screens and behavioral interviews by reflecting on your past experiences and accomplishments.
4. Research Zeta Globalβs company culture and values to demonstrate your fit within the organization.
5. Practice your presentation skills, as you may be asked to deliver a sales pitch or client case study during the interview process.
6. Follow up with the hiring manager or HR representative after each interview round to express your continued interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.