G

Director, Content Marketing

Greenhouse
Full-time
On-site
Remote
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Content Marketing

πŸ”Ή Company: Greenhouse

πŸ”Ή Location: Anywhere in the United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-04-30

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Building and leading a high-performing content marketing function
  • Developing and executing a comprehensive content strategy
  • Managing the content team and collaborating with various teams
  • Creating impactful content that resonates with the target audience

ASSUMPTION: This role requires a strategic mindset and the ability to manage and develop a team.

πŸ“‹ Key Responsibilities

βœ… Develop and execute content strategy aligned with business goals

βœ… Manage an internal team and agency resources to deliver on business goals

βœ… Implement content processes for efficient and effective content creation

βœ… Lead and develop the content marketing team

βœ… Oversee full-funnel content creation for key personas across various formats and channels

βœ… Effectively manage and collaborate with stakeholders in Marketing, Sales, Customer Success, and the Leadership team

βœ… Establish, track, and report on content KPIs to demonstrate business impact

βœ… Stay updated on industry trends and best practices

βœ… Manage the content budget and resources

βœ… Build relationships with external content partners

ASSUMPTION: This role requires a strong understanding of B2B content marketing and the ability to manage multiple projects and teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 7+ years of experience in B2B content marketing, specifically in Enterprise content marketing

Required Skills:

  • Proven track record of developing and implementing content strategies
  • Ability to manage and develop a team
  • Strong stakeholder management and communication skills
  • Strategic and results-oriented mindset
  • Ability to establish content KPIs and performance tracking

Preferred Skills:

  • SaaS experience
  • HR Tech experience

ASSUMPTION: Candidates with experience in SaaS or HR Tech industries may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $183,300 - $231,000 per year

Benefits:

  • Medical, dental, and vision insurance
  • Life insurance
  • Mental health resources
  • Financial wellness benefits
  • Parental leave
  • Disability coverage (for US-based employees)
  • 401(k) plan and company match (for US-based employees)
  • Paid holidays (up to 13 per calendar year for US-based employees)
  • Paid sick leave (up to 80 hours per year for US-based employees)
  • Paid vacation time (up to 20-25 days per year for US-based employees, depending on tenure)
  • Unlimited paid time off (PTO) for exempt employees

Working Hours: 40 hours per week, with flexibility for remote work

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Director-level role in content marketing. Actual compensation may vary based on experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specifically focused on hiring and talent management

Company Size: 501-1,000 employees, which means there are ample opportunities for collaboration and growth

Founded: 2012, with a history of steady growth and success in the industry

Company Description:

  • Greenhouse is the all-together hiring platform, giving companies of all sizes everything they need to hire better
  • Offers comprehensive solutions – from sourcing to onboarding – that seamlessly support collaborative decision-making, more fair and equitable hiring, and ultimately, business growth
  • Has helped over 7,500 companies across diverse industry verticals make hiring their strategic advantage

Company Specialties:

  • Recruiting
  • Talent
  • HR
  • SaaS
  • Hiring
  • and Onboarding

Company Website: Greenhouse

ASSUMPTION: Greenhouse is a well-established company with a strong reputation in the industry, offering a comprehensive suite of software and services for hiring and talent management.

πŸ“Š Role Analysis

Career Level: Director-level role, reporting directly to the VP of Marketing

Reporting Structure: This role will manage the content marketing team and collaborate with various teams, including Sales, Product Marketing, and Customer Success

Work Arrangement: Remote OK, with regional headquarters in New York (North America) and Dublin (Europe), and employees distributed across the US, Canada, and Ireland

Growth Opportunities:

  • Potential to grow the content marketing function and team
  • Opportunities to collaborate with various teams and influence company-wide strategies
  • Possibility to advance within the marketing department or explore other leadership roles within the company

ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to build and scale a high-performing content marketing function.

🌍 Location & Work Environment

Office Type: Remote OK, with regional headquarters in New York (North America) and Dublin (Europe)

Office Location(s): Anywhere in the United States, with the possibility to work from Canada or Ireland

Geographic Context:

  • The United States offers a large talent pool and diverse market for content marketing efforts
  • Canada and Ireland provide additional opportunities for geographic reach and talent acquisition
  • The remote work arrangement allows for flexibility and work-life balance

Work Schedule: Full-time, with flexible hours and the possibility to work remotely

ASSUMPTION: The remote work arrangement and flexible hours provide candidates with the opportunity to balance their personal and professional lives while working for a well-established company in the industry.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screen with the Talent Acquisition team
  • Interview with the hiring manager and/or other team members
  • Final interview with the VP of Marketing
  • Background check and offer extension

Key Assessment Areas:

  • Content strategy development and execution
  • Team management and leadership skills
  • Stakeholder management and communication
  • Industry knowledge and trends
  • Alignment with Greenhouse's company culture and values

Application Tips:

  • Tailor your resume and cover letter to highlight your content marketing experience and achievements
  • Be prepared to discuss your content strategy approach and how you've executed successful campaigns in the past
  • Demonstrate your ability to manage and develop a team, as well as your experience working with various stakeholders
  • Showcase your understanding of the B2B content marketing landscape and industry trends

ATS Keywords: Content Strategy, Team Management, Stakeholder Management, B2B Marketing, Content Creation, Performance Tracking, SaaS Experience, HR Tech Experience, Strategic Mindset, Results-Oriented, Industry Trends, Budget Management, Relationship Building

ASSUMPTION: Greenhouse uses an Applicant Tracking System (ATS) to manage and organize job applications, so including relevant keywords in your resume can help your application stand out.

πŸ› οΈ Tools & Technologies

  • Content management systems (CMS)
  • Marketing automation platforms
  • Social media management tools
  • Analytics and reporting tools
  • Project management software

ASSUMPTION: The specific tools and technologies required for this role may vary, but candidates should have experience with relevant content marketing platforms and software.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaborative
  • Inclusive
  • Customer-focused
  • Data-driven
  • Continuously learning

Work Style:

  • Remote-friendly and flexible
  • Collaborative and team-oriented
  • Data-driven and results-oriented
  • Continuously learning and improving
  • Self-Assessment Questions:

    • Do you thrive in a remote work environment and have experience managing remote teams?
    • Are you comfortable working with diverse stakeholders and managing multiple projects simultaneously?
    • Do you have a proven track record of developing and executing successful content strategies?
    • Are you comfortable using data and analytics to inform your content marketing decisions?
    • Do you align with Greenhouse's company values and work style?

    ASSUMPTION: Candidates who are a strong cultural fit for Greenhouse will have experience working remotely, collaborating effectively with diverse teams, and driving results through data-driven decision-making.

    ⚠️ Potential Challenges

    • Managing a remote team and ensuring consistent content quality
    • Balancing multiple projects and priorities from various stakeholders
    • Keeping up with industry trends and best practices in content marketing
    • Adapting to a remote work environment and maintaining productivity

    ASSUMPTION: These challenges can be overcome with strong leadership, effective communication, and a strategic mindset.

    πŸ“ˆ Similar Roles Comparison

    • This role differs from related positions in its focus on Enterprise content marketing and the opportunity to build and scale a high-performing content marketing function
    • Content marketing roles in the B2B SaaS industry require a strong understanding of the target audience and the ability to create impactful content that drives business growth
    • Career paths for content marketing professionals may include advancing to a VP or C-level role within the marketing department or exploring other leadership opportunities within the company

    ASSUMPTION: This role offers unique growth potential and the opportunity to make a significant impact on Greenhouse's business success.

    πŸ“ Sample Projects

    • Developing and executing a comprehensive content strategy for a new product launch
    • Managing a team to create a series of thought leadership articles and whitepapers
    • Collaborating with sales and marketing teams to create targeted content for specific buyer personas

    ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role.

    ❓ Key Questions to Ask During Interview

    • What are the biggest challenges facing the content marketing team currently, and how can this role address them?
    • How does the content marketing team collaborate with other departments, such as Sales and Customer Success?
    • What are the key priorities for the content marketing team in the first 90 days?
    • How does Greenhouse support the professional development and growth of its employees?
    • What are the most important qualities and skills for success in this role, according to the hiring manager?

    ASSUMPTION: Asking these questions can help candidates better understand the role, the team, and the company culture, allowing them to make an informed decision about their fit for the position.

    πŸ“Œ Next Steps for Applicants

    To apply for this position:

    • Submit your application through this link
    • Tailor your resume and cover letter to highlight your content marketing experience and achievements
    • Prepare examples of your content strategy approach and successful campaigns
    • Be ready to discuss your team management and stakeholder communication skills
    • Follow up with the Greenhouse Talent Acquisition team one week after submission to check the status of your application

    ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.