Director, Corporate Communications

📌 Core Information

🔹 Job Title: Director, Corporate Communications

🔹 Company: Anheuser-Busch

🔹 Location: New York, New York

🔹 Job Type: Full-Time

🔹 Category: Corporate Communications

🔹 Date Posted: April 14, 2025

🔹 Experience Level: 7-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading corporate communications activities around commercial matters
• Developing content strategies for owned and earned corporate channels
• Managing the company's corporate narrative and liaising with stakeholders
• Spearheading proactive/reactive communications and issue management
• Collaborating with internal and external stakeholders to address company and industry-related issues

ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and the ability to work effectively in a large, matrixed organization.

📋 Key Responsibilities

✅ Serve as the communications lead for the Anheuser-Busch corporate brand

✅ Drive and contribute to the overall communications strategy for Anheuser-Busch

✅ Manage and support the company’s corporate narrative and story-telling campaigns

✅ Provide strategic counsel on corporate campaign development, earned media activations, proactive/reactive media stories, owned content, and outreach to alternative news sources

✅ Collaborate on issues management, including reporting, as needed

✅ Act as primary contact for media and manage day-to-day media requests

✅ Lead communications for the wholesaler network and liaise with the wholesaler team when necessary

✅ Manage and oversee daily communications with the consumer relations group

✅ Day-to-day lead of PR agencies; collaborate with them as part of the planning process and execution of campaigns

✅ Develop and execute content strategies to expertly respond to reputation challenges and issues, as they arise

✅ Merchandise and report campaign results to demonstrate communications’ success; track against KPIs

✅ Develop and execute communications plans for sizeable, integrated campaigns

✅ Collaborate effectively and provide clear and direct counsel to internal clients and teammates

✅ Move quickly and feel comfortable having autonomy to lead projects

ASSUMPTION: This role requires a high level of autonomy, strong leadership skills, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Undergraduate degree (communications, journalism, literature, or writing preferred)

Experience: 7-10 years of communications experience in-house or at a PR agency

Required Skills:

• Excellent oral and written communications skills
• Understand how to get things done in a large, matrixed organization
• Experience developing and executing effective strategies and execution of corporate, brand, and issues communications
• Strong media relations experience with a sophisticated understanding of reactive strategies
• Experience at a CPG company is helpful
• Experience in beverage/brewing or another highly regulated industry would be a plus

Preferred Skills:

• None specified

ASSUMPTION: Candidates with experience in a CPG company or a highly regulated industry may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $151,200 - $179,550 per year

Benefits:

• Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
• Life Insurance and Disability Income Protection
• Generous Parental Leave and FMLA policies
• 401(k) Retirement Savings options with a company matching contribution
• Chance to work in a fast-paced environment among a company of owners
• Free Beer!

Working Hours: Full-time, typically 40 hours per week

ASSUMPTION: The salary range provided is based on industry standards for a Director-level role in corporate communications, with consideration for the company's size and location.

📌 Applicant Insights

🔍 Company Context

Industry: Anheuser-Busch is a leading brewer and one of the largest beverage alcohol companies in the world. They operate in a highly competitive and regulated industry, with a strong focus on brand management and marketing.

Company Size: Anheuser-Busch has over 10,000 employees worldwide, providing a large and diverse work environment. This size allows for ample opportunities for growth and career advancement.

Founded: Anheuser-Busch was founded in 1852 and has a rich history in the brewing industry. They have since expanded their portfolio to include a wide range of beer brands, as well as other beverages.

Company Description:

• Anheuser-Busch is committed to creating a future with more cheers, focusing on innovation, sustainability, and community engagement.
• The company values diversity, inclusion, and collaboration, fostering a culture where employees can thrive and grow.
• Anheuser-Busch is dedicated to responsible drinking and has implemented various initiatives to promote safety and sustainability in their operations.

Company Specialties:

• Brewing and manufacturing
• Sales and marketing
• Supply chain and logistics
• Finance and human resources
• Innovation and branding

Company Website: https://www.anheuser-busch.com/careers.html

ASSUMPTION: Anheuser-Busch's large size and extensive history in the industry provide a stable and secure work environment, with ample opportunities for professional growth and development.

📊 Role Analysis

Career Level: This role is at the Director level, indicating a high degree of responsibility and autonomy. The ideal candidate will have significant experience in corporate communications and a proven track record of success.

Reporting Structure: The Director, Corporate Communications reports directly to the Vice President of Communications and is responsible for leading a team of communications professionals.

Work Arrangement: This role is on-site, with the expectation that the Director will be present in the New York office on a regular basis. However, some flexibility may be available for remote work, depending on the company's policies and the individual's needs.

Growth Opportunities:

• As a large company with a diverse range of brands and operations, Anheuser-Busch offers numerous opportunities for career advancement and professional development.
• The company's commitment to innovation and sustainability provides opportunities for employees to work on cutting-edge projects and initiatives.
• Anheuser-Busch's global presence offers opportunities for international assignments and exposure to diverse markets.

ASSUMPTION: The Director, Corporate Communications role offers significant opportunities for growth and development, both within the communications function and across the broader organization.

🌍 Location & Work Environment

Office Type: Anheuser-Busch's New York office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): New York, New York

Geographic Context:

• New York City is a major hub for the beverage alcohol industry, providing ample opportunities for networking and professional development.
• The city's vibrant culture and diverse communities offer a rich environment for personal and professional growth.
• New York's competitive job market may present challenges in attracting and retaining top talent.

Work Schedule: The work schedule for this role is full-time, with the expectation of working standard business hours. However, the nature of the role may require flexibility to accommodate media cycles and other external factors.

ASSUMPTION: The New York office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen with a member of the HR team
• In-person or virtual interview with the hiring manager and/or other members of the communications team
• Final interview with the Vice President of Communications
• Background check and reference check

Key Assessment Areas:

• Communication skills, both written and verbal
• Strategic thinking and problem-solving abilities
• Experience managing media relations and issues communications
• Ability to work effectively in a large, matrixed organization

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your experience with media relations, issues management, and corporate communications
• Demonstrate your understanding of the beverage alcohol industry and Anheuser-Busch's corporate brand
• Prepare questions to ask the interviewer about the company, the team, and the role

ATS Keywords: Corporate Communications, Director, Media Relations, Issues Management, Strategic Communications, Brand Management, Anheuser-Busch

ASSUMPTION: The interview process for this role will focus on assessing the candidate's communication skills, strategic thinking, and relevant experience in corporate communications.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Media monitoring and analytics tools (e.g., Mention, Brand24, Critical Mention)
• Project management tools (e.g., Asana, Trello, Microsoft Project)
• CRM software (e.g., Salesforce, HubSpot)

ASSUMPTION: The Director, Corporate Communications role requires proficiency in various communication and project management tools, as well as familiarity with media monitoring and analytics platforms.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Acting with honesty and accountability
• Quality: Delivering excellence in everything we do
• Respect: Valuing and appreciating the diverse perspectives of our colleagues and partners
• Belonging: Fostering an inclusive environment where everyone feels valued and empowered to succeed

Work Style:

• Collaborative: Working closely with internal and external stakeholders to achieve common goals
• Adaptable: Embracing change and responding quickly to new challenges and opportunities
• Results-driven: Focusing on delivering measurable outcomes and continuous improvement

Self-Assessment Questions:

• Do you align with Anheuser-Busch's core values, and how have you demonstrated these values in your previous roles?
• How comfortable are you working in a large, matrixed organization, and how have you navigated complex stakeholder relationships in the past?
• How do you approach balancing confidence with humility, and how have you used this approach to build effective working relationships in previous roles?

ASSUMPTION: Anheuser-Busch values candidates who demonstrate a strong cultural fit, with a focus on integrity, quality, respect, and belonging.

⚠️ Potential Challenges

• Managing a high-volume workload and competing priorities
• Navigating a complex, matrixed organization with multiple stakeholders
• Balancing proactive and reactive communications in a dynamic and unpredictable media landscape
• Adapting to changes in the beverage alcohol industry and regulatory environment

ASSUMPTION: The Director, Corporate Communications role presents unique challenges, including managing a high-volume workload, navigating complex stakeholder relationships, and balancing proactive and reactive communications in a dynamic media landscape.

📈 Similar Roles Comparison

• Compared to other Director-level corporate communications roles, this position offers a competitive salary range and comprehensive benefits package
• Anheuser-Busch's large size and extensive brand portfolio provide ample opportunities for growth and development
• This role may require more frequent travel and on-site presence compared to similar roles at smaller organizations

ASSUMPTION: The Director, Corporate Communications role at Anheuser-Busch offers a competitive compensation and benefits package, as well as significant opportunities for growth and development within a large and established organization.

📝 Sample Projects

• Developing and executing a comprehensive communications plan for a major product launch or rebranding initiative
• Managing a high-profile crisis communications situation, including media outreach, stakeholder engagement, and issue resolution
• Spearheading a proactive communications campaign to enhance the company's reputation and thought leadership in the beverage alcohol industry

ASSUMPTION: The Director, Corporate Communications role at Anheuser-Busch offers a wide range of projects and initiatives, from strategic planning and execution to tactical implementation and issue management.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the communications function, and how this role fits into the broader organization?
• How does the company support the professional development and growth of its communications team members?
• What are the most pressing challenges facing the company's corporate brand, and how can this role contribute to addressing them?
• How does the company approach collaboration and information sharing across its various functions and brands?
• What are the key priorities for this role in the first 90 days, and how will success be measured?

ASSUMPTION: The interview process for the Director, Corporate Communications role at Anheuser-Busch will focus on assessing the candidate's strategic thinking, communication skills, and cultural fit within the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for the interview by researching Anheuser-Busch's corporate brand, industry trends, and the company's recent communications initiatives
• Prepare questions to ask the interviewer about the company, the team, and the role
• Follow up with the hiring manager or HR representative within one week of the interview to express your appreciation for the opportunity and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.