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Director, Creative Advertising

The Walt Disney Company
Full-time
On-site
Burbank, California, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Creative Advertising

πŸ”Ή Company: The Walt Disney Company

πŸ”Ή Location: Burbank, CA, USA (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Creative Advertising - Studios

πŸ”Ή Date Posted: June 18, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site (Remote work may be considered)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing the creation and execution of audio/visual advertising campaigns
  • Collaborating with cross-functional teams, including publicity, digital, and media planning
  • Providing strategic support and optimizing campaign performance
  • Leading and mentoring junior creative team members

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and leadership to drive successful advertising campaigns across various platforms.

πŸ“‹ Key Responsibilities

βœ… Manage the conceptualization, development, and execution of audio/visual advertising campaigns, including trailers, TV spots, online ads, and other content

βœ… Assist in developing and implementing strategic plans for audio/visual creative content that align with overall marketing strategy and business objectives

βœ… Work closely with the Head of Creative Advertising, senior management, filmmakers, and cross-functional teams to ensure cohesive creative campaign execution

βœ… Coordinate with outside creative vendors for audio/visual content, ensuring they meet strategic and creative needs of campaigns

βœ… Collaborate with the analytics team to review the success of audio/visual campaigns and provide insights to optimize future campaigns

βœ… Assist in presenting audio/visual campaigns to key executives, filmmakers, artists, and other Disney divisions, ensuring alignment with strategic goals

βœ… Mentor and support junior creative team members, fostering a collaborative and innovative team environment

ASSUMPTION: This role involves a mix of creative, strategic, and leadership responsibilities, requiring strong organizational and communication skills.

🎯 Required Qualifications

Education: A bachelor's degree in marketing, communications, advertising, public relations, or a related discipline preferred

Experience: 10+ years of experience in creative advertising with a focus on audio/visual content at either a studio or creative agency. Awards campaign experience preferred. Previous experience working with streaming studios is a plus.

Required Skills:

  • Strong understanding of current theatrical and digital advertising trends, formats, and influences
  • Strong organizational and leadership skills
  • Excellent oral and written communication skills
  • Proven ability to communicate effectively and present campaigns to management and filmmakers
  • Facility with analyzing the effectiveness of audio/visual creative advertising

Preferred Skills:

  • Experience working with streaming studios
  • Experience in awards campaign management

ASSUMPTION: Candidates with a strong background in creative advertising, proven leadership skills, and a deep understanding of both traditional and digital advertising landscapes are most likely to succeed in this role.

πŸ’° Compensation & Benefits

Salary Range: $137,200.00 to $183,900.00 per year. The base pay actually offered will take into account internal equity and may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors.

Benefits:

  • Medical
  • Financial
  • Stock Options
  • Equity

Working Hours: Full-time position with standard business hours, but may require flexibility based on project deadlines and campaign launches.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Director-level role in creative advertising within the entertainment industry. Benefits are subject to change and may vary based on the candidate's location and employment status.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: The Walt Disney Company operates in the entertainment industry, focusing on creating and distributing content across various platforms, including film, television, and streaming services.

Company Size: The Walt Disney Company has over 10,000 employees, providing a large and diverse work environment with ample opportunities for growth and collaboration.

Founded: The Walt Disney Company was founded in 1992, with a rich history in storytelling and innovation.

Company Description:

  • The Walt Disney Company is a global leader in entertainment, with a portfolio of brands that includes Disney, Pixar, Marvel, Lucasfilm, and National Geographic.
  • The company is committed to delivering high-quality content and creating unforgettable experiences for audiences around the world.
  • The Walt Disney Company fosters a culture of innovation, creativity, and collaboration, providing employees with the opportunity to work on groundbreaking projects and make a meaningful impact.

Company Specialties:

  • Film and television production
  • Streaming services
  • Theme parks and resorts
  • Consumer products and interactive experiences

Company Website: disney.com

ASSUMPTION: The Walt Disney Company's extensive portfolio of brands and commitment to innovation make it an attractive employer for creative professionals seeking to work on high-profile projects and make a significant impact in the entertainment industry.

πŸ“Š Role Analysis

Career Level: This role is at the Director level, reporting directly to the Head of Creative Advertising and overseeing a team of junior creative team members.

Reporting Structure: The Director, Creative Advertising will report to the Head of Creative Advertising and work closely with senior management, filmmakers, and cross-functional teams.

Work Arrangement: This role is primarily on-site, with the possibility of remote work for certain tasks or projects. The position may require flexibility in working hours to accommodate campaign deadlines and launches.

Growth Opportunities:

  • Progression to a Vice President or Senior Director role within the creative advertising department
  • Expansion into other areas of the marketing or creative departments, such as brand management or content creation
  • Opportunities to work on high-profile projects and collaborate with industry-leading talent

ASSUMPTION: This role offers significant growth potential, both within the creative advertising department and across the broader marketing and creative divisions at The Walt Disney Company.

🌍 Location & Work Environment

Office Type: The Walt Disney Company's Burbank, CA office is a modern and collaborative workspace designed to foster creativity and innovation.

Office Location(s): Burbank, CA, USA

Geographic Context:

  • Burbank is located in the Greater Los Angeles area, providing easy access to numerous entertainment industry professionals and resources.
  • The region offers a diverse range of cultural, recreational, and dining options, as well as a mild Mediterranean climate.
  • Burbank is home to a significant number of entertainment industry companies, creating a vibrant and dynamic work environment.

Work Schedule: Full-time position with standard business hours, but may require flexibility based on project deadlines and campaign launches.

ASSUMPTION: The Burbank office provides a stimulating and collaborative work environment, with ample opportunities for networking and professional growth within the entertainment industry.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-depth interview with the Head of Creative Advertising and other key stakeholders
  • Final interview with senior leadership

Key Assessment Areas:

  • Creative portfolio and campaign examples
  • Strategic thinking and problem-solving skills
  • Leadership and team management abilities
  • Communication and presentation skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare a portfolio showcasing your creative advertising campaigns and their results
  • Research The Walt Disney Company's recent advertising campaigns and be prepared to discuss your ideas for improvement

ATS Keywords: Creative Advertising, Audio/Visual Content, Campaign Management, Strategic Planning, Collaboration, Vendor Coordination, Performance Review, Presentation Skills, Team Leadership, Marketing, Public Relations, Advertising, Digital Advertising, Theatrical Advertising

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' creative portfolios, strategic thinking, and leadership skills.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Photoshop, After Effects, Premiere Pro)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (Asana, Trello, JIRA)
  • Analytics tools (Google Analytics, Tableau)

ASSUMPTION: Candidates should have proficiency in industry-standard creative software, as well as basic project management and analytics tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Quality
  • Storytelling
  • Inclusion
  • Integrity

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Focused on creativity and innovation

Self-Assessment Questions:

  • Do you thrive in a collaborative and fast-paced environment?
  • Are you passionate about storytelling and creating engaging content?
  • Do you have strong leadership skills and the ability to mentor and develop junior team members?

ASSUMPTION: Candidates who align with The Walt Disney Company's values and work style are more likely to succeed in this role and contribute to the company's ongoing success.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Balancing creative vision with strategic objectives and budget constraints
  • Adapting to the dynamic and ever-changing entertainment landscape
  • Collaborating effectively with diverse teams and stakeholders

ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to navigate complex relationships within a large organization.

πŸ“ˆ Similar Roles Comparison

  • This role is unique to The Walt Disney Company, but similar positions can be found at other major film studios, streaming services, and advertising agencies
  • Industry-specific context: The entertainment industry is highly competitive and fast-paced, with a strong emphasis on creativity, innovation, and strategic thinking
  • Career path comparison: This role offers a clear path to progression within the creative advertising department and across the broader marketing and creative divisions at The Walt Disney Company

ASSUMPTION: Candidates should research similar roles at other entertainment companies to better understand the industry landscape and identify potential opportunities for growth and development.

πŸ“ Sample Projects

  • Developing a comprehensive advertising campaign for a major motion picture release, including trailers, TV spots, and online ads
  • Collaborating with the digital team to create engaging and shareable content for social media platforms
  • Working with the analytics team to optimize campaign performance and maximize ROI

ASSUMPTION: These sample projects demonstrate the range of responsibilities and collaborative opportunities available in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the creative advertising department?
  • How does this role contribute to the overall marketing strategy for the company's film and streaming content?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company support the professional development and growth of its employees?
  • What is the company's approach to work-life balance and employee well-being?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and its culture, while also providing valuable insights into the work environment and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare a portfolio showcasing your creative advertising campaigns and their results
  • Research The Walt Disney Company's recent advertising campaigns and be prepared to discuss your ideas for improvement
  • Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.