📌 Core Information
🔹 Job Title: Director, Creative Strategy
🔹 Company: Atlantic Media
🔹 Location: New York, United States
🔹 Job Type: Full-Time, On-Site
🔹 Category: Marketing & Communications
🔹 Date Posted: April 10, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-Site
🚀 Job Overview
Key aspects of this role include:
- Developing creative strategies and proposals for clients
- Collaborating with cross-functional teams to bring ideas to life
- Managing and mentoring team members
- Pitching ideas to clients and stakeholders
- Ensuring editorial alignment throughout the project lifecycle
ASSUMPTION: This role requires a strategic thinker with strong communication skills and the ability to manage multiple projects simultaneously.
📋 Key Responsibilities
✅ Develop and pitch creative strategies and proposals that meet client objectives and align with The Atlantic's editorial vision
✅ Collaborate with cross-functional teams, including sales, media planning, and content studio, to bring ideas to life
✅ Manage and mentor at least one direct report
✅ Join high-level meetings with sales and pitch to clients as necessary
✅ Write and edit content, including proposals, editorial briefings, and creative concepts
✅ Stay updated on industry trends and apply insights to creative strategies
ASSUMPTION: This role involves a mix of independent work and collaboration, requiring strong self-management and teamwork skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field
Experience: 7+ years of experience in digital media, with a focus on branded content, media strategy, or related disciplines
Required Skills:
- Excellent proposal writing and strategic ideation skills
- Strong verbal and written communication skills
- Ability to manage multiple priorities in a fast-paced environment
- Analytical thinking and problem-solving skills
- Strong presentation skills
Preferred Skills:
- Expertise in AI/tech, consumer brands, or arts/entertainment categories
- Experience with project management tools
- Fluency in additional languages
ASSUMPTION: Candidates with experience in integrated marketing, pre-sale marketing, or commercial sales marketing are encouraged to apply.
💰 Compensation & Benefits
Salary Range: $100,000 - $130,000 per year
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Generous paid time off
- Tuition reimbursement
- Employee discounts on Atlantic Media products and events
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:30 PM, with flexibility for meetings and deadlines
ASSUMPTION: Salary range is based on industry standards for similar roles and experience levels in the New York City area.
📌 Applicant Insights
🔍 Company Context
Industry: Book and Periodical Publishing
Company Size: 201-500 employees
Founded: 1857
Company Description:
- Founded in 1857, The Atlantic is a renowned magazine and digital publisher focused on politics, the economy, global affairs, technology, science, and culture
- Known for its in-depth journalism and thought leadership, The Atlantic aims to bring clarity and original thinking to questions of consequence
- Emphasizes no party or clique affiliation, instead focusing on the American idea
Company Specialties:
- Journalism and publishing
- Branded content and marketing solutions
- Live events and conferences
- Data and insights
Company Website: The Atlantic
ASSUMPTION: Atlantic Media values diversity, inclusion, and equal opportunity, and encourages applicants from traditionally underrepresented communities to apply.
📊 Role Analysis
Career Level: Mid-level to senior
Reporting Structure: Reports directly to the Head of Marketing or a similar role
Work Arrangement: On-site, with occasional remote work for meetings or events
Growth Opportunities:
- Potential to advance to a senior or management role within the marketing team
- Opportunities to work on high-profile projects and campaigns
- Chance to learn from and collaborate with experienced journalists and industry experts
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and prestigious organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace
Office Location(s): 60 Madison Avenue, 8th Floor, New York, New York 10010, US
Geographic Context:
- New York City offers a vibrant cultural scene, diverse neighborhoods, and numerous job opportunities
- The office is conveniently located in Midtown Manhattan, with easy access to public transportation
- The area is known for its restaurants, shops, and entertainment options
Work Schedule: Monday-Friday, 9:00 AM - 5:30 PM, with flexibility for meetings and deadlines
ASSUMPTION: The work environment is fast-paced, collaborative, and focused on delivering high-quality results.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with the Head of Marketing or a similar role
- Background check and reference check
Key Assessment Areas:
- Communication and presentation skills
- Strategic thinking and problem-solving abilities
- Cultural fit and alignment with The Atlantic's values
- Portfolio or work samples, if applicable
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your proposal writing and creative strategy work
- Research The Atlantic's editorial voice and values to demonstrate your fit
ATS Keywords: Creative Strategy, Proposal Writing, Strategic Ideation, Marketing, Branding, Client Relations, Team Leadership, Media Strategy, Branded Content, Content Development, Presentation Skills, Analytical Thinking, Project Management
ASSUMPTION: The application process may take several weeks, depending on the hiring team's schedule and the number of applicants.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Project management tools (e.g., Asana, Trello, JIRA)
- Design tools (e.g., Adobe Creative Suite, Sketch, Figma)
- Content management systems (e.g., WordPress, Drupal)
ASSUMPTION: Proficiency in relevant tools and technologies is preferred, but not always required.
👔 Cultural Fit Considerations
Company Values:
- Independence and intellectual curiosity
- Civility and respect for diverse perspectives
- Integrity and commitment to journalistic standards
- Collaboration and teamwork
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Focused on delivering high-quality results
- Adaptable and open to feedback
Self-Assessment Questions:
- How do you align with The Atlantic's commitment to the American idea and independent journalism?
- How do you approach collaboration and teamwork in a fast-paced environment?
- How do you ensure that your creative ideas remain true to the original concept throughout the project lifecycle?
ASSUMPTION: Cultural fit is essential for success in this role, as it involves working closely with cross-functional teams and maintaining The Atlantic's editorial standards.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Balancing client expectations with The Atlantic's editorial vision
- Working with a diverse range of brands and categories
- Managing and mentoring team members
ASSUMPTION: These challenges can be overcome with strong organizational skills, strategic thinking, and effective communication.
📈 Similar Roles Comparison
- This role is similar to Integrated Marketing Manager, Pre-Sale Marketing Manager, and Commercial Sales Marketing Manager positions
- However, this role places a stronger emphasis on creative strategy and proposal writing
- Career progression may involve moving into a senior or management role within the marketing team
ASSUMPTION: This role offers a unique blend of creative and strategic responsibilities, with opportunities for growth and development within a prestigious organization.
📝 Sample Projects
- Developing a creative strategy and proposal for a tech brand looking to increase brand awareness among young professionals
- Creating a branded content campaign for a luxury retailer focused on storytelling and customer engagement
- Managing a team to produce a series of events for a financial services company, highlighting their commitment to sustainability and social responsibility
ASSUMPTION: Sample projects should demonstrate the candidate's ability to develop creative strategies that meet client objectives and align with The Atlantic's editorial vision.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for The Atlantic?
- What are the most significant challenges facing the marketing team currently, and how can this role help address them?
- How does The Atlantic support the professional development and growth of its employees?
- What is the team's approach to work-life balance, and how is it supported by the company?
- How does The Atlantic ensure that its branded content maintains editorial integrity and aligns with its journalistic values?
ASSUMPTION: Asking thoughtful questions demonstrates the candidate's interest in the role and commitment to The Atlantic's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your proposal writing and creative strategy work
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
