Director, Crew Communications

📌 Core Information

🔹 Job Title: Director, Crew Communications

🔹 Company: Raising Cane's

🔹 Location: Plano, TX

🔹 Job Type: Full-Time

🔹 Category: Restaurants

🔹 Date Posted: April 22, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and leading internal communications strategies
• Collaborating with cross-functional departments and leadership
• Managing a small team and driving crew development
• Ensuring consistent and effective communication aligned with company goals
• Measuring engagement and optimizing communication programs

ASSUMPTION: This role requires a high level of collaboration, strategic thinking, and strong leadership skills to effectively communicate with various internal stakeholders and drive engagement.

📋 Key Responsibilities

✅ Develop and implement strategic communication programs and content for the internal community

✅ Collaborate with cross-functional departments and leadership to support change management, culture-building, and continuous improvement

✅ Facilitate consistent exchange of information and alignment of efforts with operational and program communication teams

✅ Provide internal communications expertise and advise on effective methods to achieve communication goals

✅ Lead a productive partnership with the Restaurant Excellence department and field-based teams to coordinate and drive the effectiveness of internal communications

✅ Oversee the execution of all internal communication materials and programs, and track engagement levels

✅ Manage the day-to-day activities of the communications function, including budgeting, planning, and crew development

✅ Promote a culture of high performance and continuous improvement, and mentor crew members

ASSUMPTION: This role requires a high degree of organization, multitasking, and adaptability to manage multiple priorities and changing circumstances.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Journalism, or Public Relations required; Master's degree preferred

Experience: 10+ years of communications experience, with an emphasis on internal communications within the quick service or food and beverage industry

Required Skills:

• Excellent judgment and creative problem-solving skills
• Superior management skills and the ability to influence and engage leadership, direct reports, and peers
• Highly collaborative style and experience developing and implementing communications strategies
• Strong track record as an implementer who thrives on managing multiple key initiatives concurrently
• Relationship builder with the flexibility and finesse to "manage by influence"
• High energy, maturity, and leadership with the ability to serve as a unifying force and position communications discussions at both strategic and tactical levels
• Self-starter, able to work independently, and entrepreneurial in a fast-paced environment
• Detail-oriented, organized, and able to manage multiple priorities that may be constantly changing
• Ability to maintain confidential information

Preferred Skills:

• Experience in quick service, food, or beverage brand
• Fluency in Spanish (or other relevant languages) for better communication with a diverse workforce

ASSUMPTION: Candidates with experience in internal communications within the restaurant industry and a strong background in strategic planning and execution will be most successful in this role.

💰 Compensation & Benefits

Salary Range: $120,000 - $150,000 per year (Based on industry standards for a Director of Communications role in the restaurant industry with 10+ years of experience)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on Raising Cane's meals
• Opportunities for career growth and development

Working Hours: Full-time, typically Monday through Friday, with occasional weekend and evening work as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Restaurants

Company Size: 1,001-5,000 employees

Founded: 1996, in Baton Rouge, Louisiana

Company Description:

• Raising Cane's is a fast-casual restaurant chain known for its chicken finger meals
• The company is committed to providing high-quality food and exceptional customer service
• Raising Cane's has a strong company culture focused on its "ONE LOVE®" – chicken finger meals

Company Specialties:

• Fast-casual dining
• Chicken finger meals
• Customer service
• Community involvement

Company Website: raisingcanes.com

ASSUMPTION: Raising Cane's is a growing restaurant chain with a strong focus on its company culture and commitment to quality food and customer service.

📊 Role Analysis

Career Level: Mid-level to senior management

Reporting Structure: This role reports directly to the Senior Director of Crew Communications and may have supervisory responsibilities over a small team

Work Arrangement: On-site, with occasional travel required (10% of the time)

Growth Opportunities:

• Potential advancement to Senior Director or other leadership roles within the communications department
• Expanding responsibilities as the company grows and enters new markets
• Opportunities to develop and mentor team members

ASSUMPTION: This role offers opportunities for career growth and development within the communications department and the broader organization.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Plano, TX

Geographic Context:

• Plano is a city in the Dallas-Fort Worth metropolitan area
• The area offers a mix of urban and suburban living, with a variety of amenities and attractions
• Plano has a cost of living that is slightly higher than the national average

Work Schedule: Full-time, with occasional weekend and evening work as needed

ASSUMPTION: The work environment at Raising Cane's is fast-paced and dynamic, with a strong focus on collaboration and teamwork.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen
• In-person or virtual interview with the hiring manager
• Final interview with key stakeholders
• Background check and reference check

Key Assessment Areas:

• Communication skills and strategic thinking
• Leadership and management abilities
• Cultural fit and alignment with company values
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your experience with internal communications and strategic planning
• Demonstrate your ability to manage multiple priorities and adapt to changing circumstances
• Showcase your leadership and management skills, as well as your ability to work collaboratively with various stakeholders

ATS Keywords: Internal Communications, Strategic Planning, Leadership, Management, Collaboration, Change Management, Culture-Building, Continuous Improvement, Engagement Tracking, Budgeting, Mentoring, Quick Service, Food and Beverage

ASSUMPTION: The interview process at Raising Cane's is designed to assess the candidate's skills, experience, and cultural fit for the role and the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Communication and collaboration platforms (e.g., Slack, Microsoft Teams)
• Project management tools (e.g., Asana, Trello)
• Design and graphics software (e.g., Adobe Creative Suite)

ASSUMPTION: The tools and technologies required for this role are standard for communications and project management, with a focus on collaboration and efficiency.

👔 Cultural Fit Considerations

Company Values:

• One Love: Passion for our chicken finger meals and the people who make them
• Customer Obsessed: We put our Customers first in everything we do
• Integrity: We do the right thing, even when no one is watching
• Humility: We are humble and hungry, always seeking to improve
• Fun: We take our work seriously, but not ourselves

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and focused on continuous improvement
• Passionate about the company's mission and values

Self-Assessment Questions:

• How do you embody Raising Cane's core values in your daily work?
• Describe a time when you had to manage multiple priorities and adapt to changing circumstances. How did you approach this situation?
• How do you foster a collaborative and inclusive work environment?

ASSUMPTION: Raising Cane's values a strong company culture and seeks candidates who align with its mission and values.

⚠️ Potential Challenges

• Managing multiple priorities and changing circumstances in a fast-paced environment
• Collaborating effectively with various internal stakeholders, including leadership and field-based teams
• Ensuring consistent and effective communication across a growing organization
• Maintaining work-life balance, with occasional weekend and evening work as needed

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication and collaboration strategies.

📈 Similar Roles Comparison

• Unlike other internal communications roles, this position has a specific focus on the restaurant industry and requires experience in quick service or food and beverage brands
• This role offers opportunities for career growth and development within the communications department and the broader organization
• Compared to other management roles, this position requires a strong focus on strategic planning and execution, as well as effective communication and collaboration skills

ASSUMPTION: This role is unique in its focus on the restaurant industry and offers opportunities for career growth and development within the communications department and the broader organization.

📝 Sample Projects

• Developing and implementing a strategic communication plan to support a company-wide initiative
• Creating and distributing internal newsletters or updates to keep employees informed and engaged
• Managing the production and distribution of company-wide events or meetings
• Collaborating with cross-functional teams to develop and execute communication strategies for new product launches or menu changes

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the strategic focus required for this role.

❓ Key Questions to Ask During Interview

• How does this role support the company's overall mission and goals?
• What are the biggest challenges facing the communications department, and how can this role help address them?
• How does this role collaborate with other departments and leadership to ensure consistent and effective communication?
• What opportunities are there for career growth and development within the communications department and the broader organization?
• How does Raising Cane's support work-life balance for its employees?

ASSUMPTION: These questions demonstrate the candidate's interest in the role, the company, and its culture, as well as their strategic thinking and problem-solving skills.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for your interview by researching the company and practicing your responses to common interview questions
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.