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Director de marketing e innovaciΓ³n

Solenis
Full-time
On-site
Argentina
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director de marketing e innovaciΓ³n

πŸ”Ή Company: Solenis

πŸ”Ή Location: Villa Bosch, Argentina

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Innovation

πŸ”Ή Date Posted: July 3, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Defining and implementing the company's innovation strategy
  • Leading initiatives and providing key analysis for innovation projects
  • Integrating lessons learned from previous innovation deployments
  • Collaborating with the director of customer experience to maximize VOC usage

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the company's products, services, and market.

πŸ“‹ Key Responsibilities

βœ… Define and apply the innovation strategy of the company, including defining the main bets the company should make to succeed in its strategy

βœ… Lead projects of disruptive innovation from the generation of the idea to the entry into the innovation funnel, passing through the launch and implementation

βœ… Define the areas of focus for innovation and the problems to be solved based on the VOC

βœ… Collaborate with the director of customer experience to maximize the use of customer knowledge and VOC in all areas of innovation development

ASSUMPTION: This role requires strong project management skills, the ability to work cross-functionally, and a deep understanding of the company's customers and market.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field (required)

Experience: Over 10 years of relevant experience in various commercial and marketing roles

Required Skills:

  • Proven experience in marketing and innovation
  • Strong knowledge of VOC and demonstrated experience in institutional marketing
  • Good knowledge of the institutional sector
  • Proficient in English

Preferred Skills:

  • Experience in launching innovations
  • SΓ³lido knowledge and understanding of multiple key sectors of Diversey

ASSUMPTION: Candidates with a strong background in marketing, innovation, and customer experience are likely to be successful in this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this position is not provided. However, based on market research and the level of experience required, the estimated salary range is ARS 250,000 - ARS 350,000 per year.

Benefits:

  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Plan

Working Hours: Full-time position with standard business hours

ASSUMPTION: The estimated salary range is based on market research and the level of experience required for this role. Actual compensation may vary based on factors such as skills, experience, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Solenis is a leading global provider of water and hygiene solutions, operating in the chemical manufacturing industry.

Company Size: Solenis has over 16,500 employees and operates in 130 countries across six continents. It is a 2025 Best Managed Company Gold Standard honoree.

Founded: Solenis was founded in 1953 and has since grown to become a global leader in its industry.

Company Description:

  • Solenis provides a broad array of water treatment chemistries, process aids, functional additives, cleaners, disinfectants, and state-of-the-art monitoring, control, and delivery systems.
  • The company's products are used by customers to improve operational efficiencies, enhance product quality, protect plant assets, minimize environmental impact, and create cleaner and safer environments.
  • Solenis is headquartered in Wilmington, Delaware, with manufacturing facilities strategically located around the globe.

Company Specialties:

  • Water treatment chemistries
  • Process aids
  • Functional additives
  • Cleaners
  • Disinfectants
  • Monitoring, control, and delivery systems

Company Website: http://www.solenis.com/

ASSUMPTION: Solenis is a well-established company with a strong global presence and a commitment to innovation and sustainability.

πŸ“Š Role Analysis

Career Level: This role is a senior-level position within the marketing and innovation department.

Reporting Structure: The Director of Marketing and Innovation reports directly to the Vice President of Marketing and Innovation.

Work Arrangement: This role is on-site, with the primary location being Villa Bosch, Argentina.

Growth Opportunities:

  • Potential to lead and mentor junior team members
  • Opportunities to work on high-impact projects and drive innovation within the company
  • Possibility to expand responsibilities and advance within the marketing and innovation department

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a significant impact on the company's success.

🌍 Location & Work Environment

Office Type: Solenis' office in Villa Bosch, Argentina, is a modern, collaborative workspace designed to foster innovation and productivity.

Office Location(s): 2475 Pinnacle Dr., Wilmington, DE 19803, US

Geographic Context:

  • Villa Bosch is a suburban area located in the Greater Buenos Aires metropolitan area.
  • The office is conveniently located near major highways and public transportation options.
  • The area offers a mix of residential and commercial developments, with numerous restaurants, shops, and recreational facilities nearby.

Work Schedule: Standard business hours, with flexibility for occasional remote work as needed

ASSUMPTION: The work environment at Solenis is collaborative, innovative, and focused on driving results.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager
  • Final interview with senior leadership

Key Assessment Areas:

  • Strategic thinking and innovation
  • Leadership and teamwork
  • Customer focus and understanding of VOC
  • Problem-solving and project management skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience in marketing, innovation, and customer experience.
  • Prepare examples of your past achievements in driving innovation and improving customer experience.
  • Demonstrate your understanding of the company's products, services, and market during the interview.

ATS Keywords: Marketing strategy, innovation leadership, VOC analysis, customer experience, project management, disruptive innovation, industry knowledge, client orientation

ASSUMPTION: The application process at Solenis is designed to assess candidates' skills, experience, and cultural fit for the role and the company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, Jira)
  • Data analysis and visualization tools (e.g., Tableau, Power BI)
  • Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)

ASSUMPTION: The tools and technologies required for this role are standard for marketing and innovation professionals and can be learned or improved upon with relevant experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer focus
  • Innovation
  • Collaboration
  • Integrity
  • Sustainability

Work Style:

  • Collaborative and team-oriented
  • Focused on driving results and continuous improvement
  • Adaptable and open to change
  • Committed to learning and professional development

Self-Assessment Questions:

  • How do you incorporate customer feedback into your decision-making process?
  • Can you describe a time when you led a team through a significant change or innovation?
  • How do you stay up-to-date with industry trends and best practices in marketing and innovation?

ASSUMPTION: Candidates who align with Solenis' company values and work style are more likely to be successful in this role and contribute to the company's continued growth and innovation.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Working in a fast-paced, dynamic environment with tight deadlines
  • Adapting to changes in the market and company strategy
  • Collaborating effectively with cross-functional teams and stakeholders

ASSUMPTION: These challenges are common in senior-level marketing and innovation roles and can be overcome with strong project management skills, adaptability, and effective communication.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Director or Innovation Manager position, but with a specific focus on defining and implementing the company's innovation strategy.
  • In the chemical manufacturing industry, innovation is crucial for staying competitive and driving growth.
  • This role offers the opportunity to work on high-impact projects and drive innovation within the company, with potential for career advancement in the marketing and innovation department.

ASSUMPTION: This role is unique in its focus on defining and implementing the company's innovation strategy, but it shares similarities with other senior-level marketing and innovation positions in the industry.

πŸ“ Sample Projects

  • Developing and implementing a new product launch strategy for a key market segment
  • Conducting a comprehensive VOC analysis to identify new opportunities for innovation
  • Leading a cross-functional team to develop and launch a new marketing campaign focused on sustainability

ASSUMPTION: These sample projects are designed to showcase the key responsibilities and required skills for this role, but the specific projects may vary based on the company's current priorities and market conditions.

❓ Key Questions to Ask During Interview

  • Can you describe the company's current innovation strategy and how this role fits into it?
  • How does the company support and foster innovation and continuous improvement?
  • What are the key priorities for this role in the first 90 days?
  • How does the company measure the success of its innovation initiatives?
  • What opportunities are there for professional development and growth within the marketing and innovation department?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company's innovation strategy, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in marketing, innovation, and customer experience.
  • Prepare examples of your past achievements in driving innovation and improving customer experience.
  • Demonstrate your understanding of the company's products, services, and market during the interview.
  • Follow up with the hiring manager one week after the interview to express your interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.