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Director, Fragrance Marketing

LVMH Perfumes & Cosmetics
Full-time
On-site
New York, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Fragrance Marketing

πŸ”Ή Company: LVMH Perfumes & Cosmetics

πŸ”Ή Location: New York, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Cosmetics

πŸ”Ή Date Posted: April 8, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading the Dior Men’s Fragrance strategy in the US market
  • Managing a team and cross-functional partners to achieve collective goals
  • Conducting in-depth business analysis and driving action-oriented game plans
  • Developing competitive intelligence and customer knowledge for the North American Fragrance market
  • Collaborating with global marketing counterparts to align and optimize global brand strategy

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the fragrance category to drive business success while maintaining brand equity.

πŸ“‹ Key Responsibilities

βœ… Build and drive the Men’s Fragrance strategy to deliver ambitious business targets while protecting brand equity

βœ… Manage a team of direct reports and lead cross-functional partners, fostering a collaborative and supportive environment to achieve collective goals

βœ… Lead in-depth business analysis and share-out of Men’s Fragrance sales performance, building an action-oriented game plan to address challenges or capitalize on positive momentum

βœ… Develop and maintain competitive intelligence and customer knowledge for the North American Fragrance market to drive competitive leadership

βœ… Influence and build strong relationships with Marketing counterparts in HQ/France to ensure alignment and optimization of global brand strategy

βœ… Cross-functional collaboration to drive the Men’s Fragrance Business, including media, PR, influencer teams, sales and education teams, and visual merchandising

βœ… Plan and forecast new product launches, monitor core inventory, and analyze and refine shipment forecasts on a monthly basis

βœ… Develop and recommend pricing for Fragrance programs and assist in the preparation of company price increase recommendations

ASSUMPTION: This role involves a high level of strategic thinking, team management, and cross-functional collaboration to drive the Men’s Fragrance business in the US market.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (MBA preferred)

Experience: 10+ years of pertinent experience in Marketing, with extensive knowledge of the fragrance category

Required Skills:

  • Excellent strategic thinking and creative problem-solving skills
  • Ability to build strong relationships and influence cross-functional teams
  • Demonstrated ability to lead and manage a team effectively
  • Excellent collaboration and communication skills
  • Strong analytical skills and experience in business analysis
  • Ability to travel (10-15%)
  • Deals with confidential information and/or issues using discretion and judgment

Preferred Skills:

  • Experience working with luxury brands
  • Fluency in French

ASSUMPTION: Candidates with a strong background in marketing, a deep understanding of the fragrance category, and proven leadership skills are most likely to succeed in this role.

πŸ’° Compensation & Benefits

Salary Range: $160,000 - $200,000 (This is an AI-estimated range based on the provided salary range and industry standards for a Director-level role in the Cosmetics industry in New York)

Benefits:

  • Competitive benefits package
  • Opportunities for professional growth and development
  • Dynamic and creative work environment

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:00 PM, with flexibility to work additional hours as needed

ASSUMPTION: The provided salary range is a good faith reflection of the targeted salary level for the position, but LVMH Inc. reserves the right to pay outside of the published range based on various factors such as expertise, performance, and tenure.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Cosmetics, part of the LVMH Group, the world's leading luxury products group

Company Size: 1,001-5,000 employees, offering a dynamic and collaborative work environment

Founded: 1946, with a rich history and strong brand heritage in the fragrance and cosmetics industry

Company Description:

  • LVMH’s Perfumes & Cosmetics activities benefit from exceptional dynamism, combining longevity and development of key lines with bold new creations
  • The company cultivates what makes its brands unique and guarantees they stand out in a highly competitive global market
  • The success of the Perfumes & Cosmetics division depends on finding the right balance between major historic Houses and young brands with strong potential

Company Specialties:

  • Luxury fragrances and cosmetics
  • Global brand management
  • Marketing and sales strategy

Company Website: http://www.lvmh.com/houses/perfumes-cosmetics/

ASSUMPTION: LVMH Perfumes & Cosmetics offers a unique opportunity to work with prestigious brands and contribute to their continued success in the competitive global market.

πŸ“Š Role Analysis

Career Level: Director-level role, reporting directly to the Vice President of Fragrance Marketing

Reporting Structure: This role manages an Assistant Manager and collaborates with various cross-functional teams

Work Arrangement: On-site, with the flexibility to work remotely as needed

Growth Opportunities:

  • Potential to grow within the LVMH Group, given its diverse range of luxury brands and businesses
  • Opportunities to work on new product launches and expand brand presence
  • Chance to develop leadership and management skills by overseeing a team and cross-functional partners

ASSUMPTION: This role offers strong growth potential within the LVMH Group and the fragrance industry, as well as opportunities to develop leadership skills and gain experience working with luxury brands.

🌍 Location & Work Environment

Office Type: Modern and collaborative office space in New York City

Office Location(s): New York, United States

Geographic Context:

  • New York City offers a vibrant and diverse cultural scene, with numerous attractions and entertainment options
  • The city is a major hub for the fashion, beauty, and luxury industries, providing ample networking opportunities
  • New York City has a competitive job market, with many talented professionals in the cosmetics and marketing fields

Work Schedule: Full-time, with flexibility to work additional hours as needed to meet business objectives

ASSUMPTION: Working in New York City offers unique opportunities to engage with the fashion, beauty, and luxury industries, as well as a dynamic and competitive work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screening to assess cultural fit and basic qualifications
  • In-depth behavioral and situational interviews to evaluate leadership, strategic thinking, and problem-solving skills
  • Case study or presentation to demonstrate analytical and creative thinking
  • Final interview with the hiring manager or executive team

Key Assessment Areas:

  • Strategic thinking and problem-solving
  • Leadership and team management skills
  • Analytical and business acumen
  • Cross-functional collaboration and stakeholder management

Application Tips:

  • Tailor your resume and cover letter to highlight your marketing experience, fragrance category knowledge, and leadership skills
  • Prepare for behavioral and situational interview questions that focus on your ability to lead a team, drive business results, and collaborate with cross-functional partners
  • Research LVMH Perfumes & Cosmetics and the Dior brand to demonstrate your enthusiasm for the role and understanding of the company

ATS Keywords: Marketing, Fragrance, Business Analysis, Team Leadership, Strategic Vision, Collaboration, Communication, Analytical Skills, Relationship Building, Creative Problem-Solving, Luxury Brands, Cosmetics, LVMH

ASSUMPTION: The interview process for this role will focus on assessing candidates' strategic thinking, leadership, and cross-functional collaboration skills, as well as their understanding of the fragrance category and luxury brands.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Business intelligence tools (e.g., Tableau, Power BI)
  • Marketing automation and CRM platforms (e.g., Salesforce, Marketo)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: This role requires proficiency in Microsoft Office Suite and business intelligence tools, as well as familiarity with marketing automation and CRM platforms, and project management tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Creativity and innovation
  • Excellence and attention to detail
  • Collaboration and teamwork
  • Integrity and respect

Work Style:

  • Dynamic and fast-paced environment
  • Cross-functional collaboration and teamwork
  • Results-driven and goal-oriented
  • Adaptable and flexible

Self-Assessment Questions:

  • Do you thrive in a dynamic and collaborative work environment?
  • Are you comfortable working with cross-functional teams and stakeholders to achieve collective goals?
  • Do you have a proven track record of driving business results and leading teams to success?

ASSUMPTION: LVMH Perfumes & Cosmetics values candidates who are creative, innovative, and results-driven, with a strong commitment to collaboration and teamwork.

⚠️ Potential Challenges

  • Managing a team and cross-functional partners to achieve collective goals in a dynamic and fast-paced environment
  • Conducting in-depth business analysis and driving action-oriented game plans to address challenges or capitalize on positive momentum
  • Balancing the need to deliver ambitious business targets while protecting brand equity
  • Navigating a competitive global market and maintaining a strong brand presence

ASSUMPTION: This role presents unique challenges and opportunities for growth, requiring strong leadership, strategic thinking, and cross-functional collaboration skills to drive business success in a competitive global market.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on leading the Dior Men’s Fragrance strategy in the US market, with a strong emphasis on business analysis and cross-functional collaboration
  • Compared to other marketing roles, this position requires a deeper understanding of the fragrance category and luxury brands
  • Career path comparison: This role offers the opportunity to grow within the LVMH Group and the fragrance industry, with potential for advancement to senior leadership positions

ASSUMPTION: This role is unique in its focus on the Dior Men’s Fragrance strategy in the US market, requiring a strong understanding of the fragrance category and luxury brands, as well as proven leadership and strategic thinking skills.

πŸ“ Sample Projects

  • Developing a comprehensive business analysis and action plan to address a decline in Men’s Fragrance sales in a key region
  • Collaborating with cross-functional teams to launch a new Men’s Fragrance product, including media, PR, influencer, sales, and visual merchandising strategies
  • Conducting market research and competitive analysis to identify trends and opportunities in the North American Fragrance market

ASSUMPTION: These sample projects demonstrate the strategic thinking, leadership, and cross-functional collaboration skills required to succeed in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics, and how this role fits within the broader organization?
  • How does the company support the growth and development of its employees, particularly in marketing and leadership roles?
  • What are the key priorities for this role in the first 90 days, and how will success be measured?
  • How does the company approach competitive intelligence and customer knowledge, and how can this role contribute to that process?
  • What is the company’s approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company culture, enabling you to make an informed decision about your fit for the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: https://jobs.smartrecruiters.com/LVMHPerfumesCosmetics/744000052720945-director-fragrance-marketing
  • Tailor your resume and cover letter to highlight your marketing experience, fragrance category knowledge, and leadership skills
  • Prepare for behavioral and situational interview questions that focus on your ability to lead a team, drive business results, and collaborate with cross-functional partners
  • Research LVMH Perfumes & Cosmetics and the Dior brand to demonstrate your enthusiasm for the role and understanding of the company
  • Follow up with the hiring manager or HR representative one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.