📌 Core Information
🔹 Job Title: Director, HIV Treatment Marketing
🔹 Company: Gilead Sciences
🔹 Location: Foster City, California, United States
🔹 Job Type: On-site
🔹 Category: Biotechnology Research
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing effective patient retention and engagement strategies for HIV treatment.
- Leading the HIV Treatment Patient Retention & Engagement Strategy for Gilead’s flagship HIV treatment product.
- Collaborating with cross-functional teams to ensure aligned efforts for patient retention and market growth.
- Managing agency relationships to ensure performance and collaboration meet business needs.
- Ensuring compliance with relevant laws, regulations, and policies.
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the HIV patient journey and marketing strategies.
📋 Key Responsibilities
✅ Develop effective patient retention and engagement strategies aimed at optimizing brand performance and addressing unmet needs in the HIV patient journey.
✅ Build out market growth initiatives to drive re-engagement in care.
✅ Oversee brand strategy and booth/activity execution for HIV treatment DTP conferences.
✅ Partner with the HIV Franchise, Public Affairs, and Community Field Teams to ensure aligned efforts for patient retention and market growth.
✅ Create effective, culturally relevant content and messaging to educate consumers, patients, and healthcare providers (AHCPs) and support adherence.
✅ Manage agency relationships to ensure performance and collaboration meet business needs.
✅ Oversee budgets and resource allocation to ensure efficient and impactful deployment of resources.
✅ Ensure alignment with all relevant laws, regulations, and policies.
ASSUMPTION: This role involves a high degree of collaboration, stakeholder management, and strategic decision-making.
🎯 Required Qualifications
Education: Bachelor's Degree with 10 years of experience or Master's Degree with 8 years of experience.
Experience: Direct-to-Patient Marketing experience required.
Required Skills:
- Ability to craft and execute strategies, articulate a vision, and make decisive decisions.
- Expertise in developing & implementing multidimensional marketing plans informed by data-driven insights.
- Proven leadership in marketing; effective senior leadership presentation skills.
- Strong judgment and critical thinking skills with the ability to lead without direct authority.
- Excellent communicator, fostering trust and consensus among diverse cultures and disciplines.
- Agile and adaptable in a fast-paced, matrix environment; highly collaborative.
- Recognized expertise in pharmaceutical branding and communications, including patient targeting and engagement.
Preferred Skills:
- 8+ years of marketing experience, primarily within the biopharmaceutical or pharmaceutical industry.
- MBA preferred; bachelor’s degree in marketing or a related field required.
- Extensive understanding of pharmaceutical regulatory requirements and their impact on marketing material development.
- HIV-specific experience highly desirable.
- Prior advertising, digital, or communications agency experience is a plus.
ASSUMPTION: Candidates with a strong background in pharmaceutical marketing, particularly in HIV treatment, will be most competitive for this role.
💰 Compensation & Benefits
Salary Range: $226,185.00 - $292,710.00 per year. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary.
Benefits:
- Company-sponsored medical, dental, vision, and life insurance plans*.
- Discretionary annual bonus.
- Discretionary stock-based long-term incentives (eligibility may vary based on role).
- Paid time off.
- Benefits include company-sponsored medical, dental, vision, and life insurance plans*.
Working Hours: Full-time, typically 40 hours per week.
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Biotechnology Research. Gilead Sciences is a leading innovator in treating and preventing HIV, with a strong focus on delivering therapies that improve the lives of patients with life-threatening illnesses worldwide.
Company Size: 10,001+ employees. As a large organization, Gilead offers extensive resources and opportunities for career growth and development.
Founded: 1987 in Foster City, California, Gilead has since grown into a global biopharmaceutical company with a presence in numerous countries.
Company Description:
- Gilead sets and achieves bold ambitions to create a healthier world for all people.
- The company's focus goes beyond medicines, and it also strives to remedy health inequities and break down barriers to care.
- Gilead empowers its people to tackle these challenges and is united in its commitment to help millions of people live healthier lives.
Company Specialties:
- Virology medicines, including HIV, viral hepatitis, and COVID-19 treatments.
- Oncology therapies, with a growing impact in the field.
- Addressing health inequities and breaking down barriers to care.
Company Website: www.gilead.com
ASSUMPTION: Gilead's mission and values make it an attractive employer for individuals passionate about improving global health and making a significant impact.
📊 Role Analysis
Career Level: Senior leadership role, reporting directly to the Senior Director, DTC/DTP HIV Treatment Marketing.
Reporting Structure: This role leads a team of marketing professionals and collaborates with various cross-functional teams, including the HIV Franchise, Public Affairs, and Community Field Teams.
Work Arrangement: On-site, full-time position based in Foster City, California, with potential for remote work for specific tasks or projects.
Growth Opportunities:
- Potential to advance within the marketing organization or explore other leadership roles within Gilead.
- Chance to gain experience in a large, global biopharmaceutical company and develop skills in strategic marketing, team leadership, and stakeholder management.
- Opportunity to work on high-impact projects that improve the lives of millions of people worldwide.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop leadership skills and make a meaningful impact on global health.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern, collaborative work environment.
Office Location(s): 333 Lakeside Drive, Foster City, CA 94404, US
Geographic Context:
- Foster City is a suburban community located in San Mateo County, approximately 20 miles south of San Francisco.
- The area offers a mix of urban and natural environments, with easy access to outdoor recreation and cultural attractions.
- San Francisco International Airport (SFO) is nearby, providing convenient access for both domestic and international travel.
Work Schedule: Full-time, typically 40 hours per week, with flexibility for remote work for specific tasks or projects.
ASSUMPTION: The location offers a pleasant work-life balance, with access to both urban amenities and natural beauty, and convenient access to transportation infrastructure.
💼 Interview & Application Insights
Typical Process:
- Online application submission through Gilead's careers portal.
- Phone or video screening with the hiring manager or a member of the HR team.
- In-depth behavioral and situational interviews with the hiring manager and other stakeholders.
- Final round interviews, potentially including a presentation or case study component.
- Background check and reference checks for the final candidate.
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Leadership and team management abilities.
- Communication and presentation skills.
- Industry knowledge, particularly in HIV treatment and pharmaceutical marketing.
- Cultural competency and understanding of diverse patient populations.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role.
- Prepare for behavioral and situational interview questions by reflecting on your past experiences and accomplishments.
- Research Gilead Sciences and the HIV treatment landscape to demonstrate your industry knowledge and enthusiasm for the role.
- Follow up with the hiring manager or HR contact after your interview to express your interest in the position.
ATS Keywords: HIV Treatment Marketing, Direct-to-Patient Marketing, Patient Retention, Patient Engagement, Strategic Marketing, Pharmaceutical Marketing, Cross-Functional Collaboration, Team Leadership, Stakeholder Management, Data-Driven Insights, Pharmaceutical Branding, Critical Thinking, HIV-specific Experience
ASSUMPTION: Gilead's application process is thorough and competitive, with a strong focus on finding the best fit for the role and the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, Veeva)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management platforms (e.g., Hootsuite, Sprout Social)
- Project management tools (e.g., Asana, Trello)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Proficiency in these tools is not required but may be beneficial for candidates with relevant experience.
👔 Cultural Fit Considerations
Company Values:
- Patients First: We put patients at the center of everything we do.
- Inclusion: We foster an inclusive environment where everyone feels valued and respected.
- Integrity: We act with honesty, transparency, and accountability in all our actions.
- Teamwork: We collaborate and support each other to achieve our goals.
- Excellence: We strive for excellence in all aspects of our work.
Work Style:
- Collaborative and inclusive team environment.
- Data-driven decision-making and continuous learning.
- Agile and adaptable in a fast-paced, matrix organization.
- Focus on results and delivering impactful solutions.
Self-Assessment Questions:
- How do you demonstrate empathy and understanding for diverse patient populations in your marketing strategies?
- Can you provide an example of a time when you successfully led a cross-functional team to achieve a common goal?
- How do you approach continuous learning and staying up-to-date with industry trends and best practices in pharmaceutical marketing?
ASSUMPTION: Candidates who align with Gilead's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing competing priorities and stakeholders in a matrix organization.
- Balancing short-term tactical needs with long-term strategic goals.
- Adapting to changes in the regulatory environment and market dynamics.
- Ensuring consistent and effective communication across diverse patient populations and healthcare providers.
ASSUMPTION: These challenges require strong leadership, strategic thinking, and adaptability to succeed in this role.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on HIV treatment and requires a deep understanding of the HIV patient journey and related marketing strategies.
- Compared to other pharmaceutical marketing roles, this position places a strong emphasis on patient engagement, retention, and adherence to treatment regimens.
- Career progression in this role may involve transitioning into other leadership positions within Gilead's marketing organization or exploring opportunities in other functional areas of the business.
ASSUMPTION: Candidates with relevant experience in HIV treatment marketing or similar patient-centered roles will find this position particularly appealing and well-suited to their skillset.
📝 Sample Projects
- Developing and executing a patient retention campaign for a newly launched HIV treatment, including targeted messaging, community engagement, and digital media strategies.
- Collaborating with cross-functional teams to create culturally relevant educational content and resources for healthcare providers and patients, supporting adherence to HIV treatment regimens.
- Conducting market research and analysis to identify unmet needs in the HIV patient journey and developing targeted marketing strategies to address these gaps.
ASSUMPTION: These sample projects illustrate the strategic and collaborative nature of the role, requiring strong leadership, communication, and problem-solving skills.
❓ Key Questions to Ask During Interview
- Can you describe the most significant challenges facing the HIV patient population today, and how this role addresses those challenges?
- How does this role collaborate with other teams within Gilead, such as the HIV Franchise, Public Affairs, and Community Field Teams?
- What opportunities exist for professional development and growth within this role and the broader marketing organization at Gilead?
- How does Gilead support work-life balance for its employees, particularly in leadership roles?
- Can you provide an example of a successful patient retention or engagement campaign led by the current incumbent, and what lessons can be learned from that experience?
ASSUMPTION: Asking these questions demonstrates your interest in the role, the organization, and the broader impact of the company's work on global health.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through Gilead's careers portal.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role, emphasizing your strategic marketing, leadership, and patient-centered care expertise.
- Prepare for behavioral and situational interview questions by reflecting on your past experiences and accomplishments, focusing on your ability to lead teams, manage stakeholders, and develop effective marketing strategies.
- Research Gilead Sciences and the HIV treatment landscape to demonstrate your industry knowledge and enthusiasm for the role.
- Follow up with the hiring manager or HR contact after your interview to express your interest in the position and reiterate your qualifications for the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
