π Core Information
πΉ Job Title: Director - Marketing
πΉ Company: TELUS
πΉ Location: Toronto, Ontario, Canada
πΉ Job Type: On-site
πΉ Category: Telecommunications
πΉ Date Posted: July 11, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Strategic leadership in driving financial performance and operational excellence within the Home Solutions business.
- Developing and executing margin strategies to ensure profitable outcomes across all Home Solutions product offerings.
- Collaborating with cross-functional teams to align planning initiatives with business objectives.
- Leading a high-performing team to optimize performance outcomes and drive profitable growth.
ASSUMPTION: This role requires a strategic mindset and strong leadership skills to manage a team and drive results in a dynamic business environment.
π Key Responsibilities
β
Strategic Margin Management: Lead margin strategy development and execution to ensure both in-period and long-term profitable outcomes across all Home Solutions product offerings.
β
Revenue Performance Optimization: Support and enhance ARPU and AMPU logging, analysis, and improvement initiatives to address performance gaps and opportunities.
β
Capital Investment Leadership: Drive capital interlock processes, ensuring optimal allocation and ROI on investments.
β
Home Solutions Planning: Develop comprehensive planning frameworks and strategies for the Home Solutions portfolio, including financial and RGU forecasting, market analysis.
β
Real-Time Performance Tracking: Implement and oversee real-time performance monitoring systems to enable proactive decision-making and rapid response to market changes.
β
Budget & Triage Support: Provide strategic support for budget planning processes and lead triage activities to reprofile based on actual results of the business.
β
P&L Coordination: Take full responsibility for the coordination and consolidation of the Home Solutions Profit & Loss statements, ensuring accuracy and actionable insights.
β
Offer Strategy & Configuration: Drive offer strategy development and configuration optimization to maximize market competitiveness and profitability.
β
Cross-Functional Leadership: Collaborate with Finance, Marketing, and Product teams to align planning initiatives with business objectives.
β
Performance Analytics: Develop and maintain sophisticated analytics and reporting frameworks to support data-driven decision making.
ASSUMPTION: This role involves a mix of strategic planning, hands-on analysis, and cross-functional collaboration to drive performance and growth within the Home Solutions business.
π― Required Qualifications
Education: Bachelor's degree in Finance, Business Administration, Economics, or related field; MBA or CPA preferred
Experience: 8+ years of progressive experience in financial planning, performance management, or strategic planning, with 5+ years of leadership experience managing high-performing teams
Required Skills:
- Financial Acumen: Deep understanding of P&L management, margin analysis, capital allocation, and financial modeling
- Strategic Thinking: Proven ability to develop and execute long-term strategic plans while managing short-term performance
- Analytics & Data: Advanced proficiency in financial analysis, forecasting, and performance metrics (ARPU, AMPU, churn, etc.)
- Technology Proficiency: Expert-level skills in Excel, PowerBI, SQL, and enterprise planning systems (SAP, Oracle, etc.)
- Leadership Excellence: Demonstrated ability to lead, motivate, and develop high-performing teams in a fast-paced environment
- Communication Skills: Exceptional written and verbal communication skills with ability to present complex financial information to senior executives
- Project Management: Strong project management capabilities with experience leading cross-functional initiatives
- Problem Solving: Analytical mindset with proven ability to identify issues, develop solutions, and drive implementation
Preferred Skills:
- Experience with Home Solutions, Smart Home, or IoT product portfolios
- Knowledge of telecommunications regulatory environment
- Experience with agile planning methodologies
- Advanced degree in Finance, Economics, or related field
- Professional certification (CPA, CFA, PMP) is an asset
ASSUMPTION: Given the strategic nature of the role, candidates should possess a strong blend of financial acumen, strategic thinking, and leadership skills, along with advanced analytical and communication abilities.
π° Compensation & Benefits
Salary Range: $150,000 - $200,000 CAD per year (Based on industry standards for a Director-level role in the Telecommunications industry in Toronto)
Benefits:
- Health and wellness programs
- Retirement savings
- Flexible work arrangements
Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work or adjusted hours as needed
ASSUMPTION: The salary range is estimated based on industry standards for a Director-level role in the Telecommunications industry in Toronto. Actual compensation may vary based on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Telecommunications. TELUS is one of Canada's leading national telecommunications companies, with a focus on connecting Canadians and improving lives through technology.
Company Size: 10,001+ employees. As a large organization, TELUS offers extensive resources and opportunities for career growth and development.
Founded: TELUS was founded in 1999, following the merger of several regional telephone companies.
Company Description:
- TELUS provides a wide range of communications products and services, including data, Internet protocol (IP), voice, entertainment, and video.
- The company is committed to giving back to communities across Canada, with a focus on health, education, and the environment.
- TELUS was named the most outstanding philanthropic corporation globally for 2010 by the Association of Fundraising Professionals.
Company Specialties:
- Telecommunications services
- Wireless and wireline network access lines
- Internet and entertainment services
- Health, education, and environmental initiatives
Company Website: http://www.telus.com
ASSUMPTION: TELUS' large size and diverse range of services provide ample opportunities for career growth and development within the organization.
π Role Analysis
Career Level: Director. This role is a senior leadership position, reporting directly to the Vice President of Home Solutions or a similar executive.
Reporting Structure: The Director of Planning & Performance will oversee a team of financial planning and performance management professionals, with the potential to manage up to 10 direct reports.
Work Arrangement: On-site, with the possibility of flexible or remote work arrangements for certain tasks or team members.
Growth Opportunities:
- Advancement to a Vice President or similar executive role within the Home Solutions business or another division of TELUS.
- Expansion of responsibilities to include additional product portfolios or business units.
- Development of expertise in a specific area, such as strategic planning, financial analysis, or performance management.
ASSUMPTION: Given the strategic nature of the role and the size of the organization, there are numerous opportunities for career growth and development within TELUS.
π Location & Work Environment
Office Type: Corporate headquarters. The role is based at TELUS' corporate headquarters in Toronto, Ontario, Canada.
Office Location(s): 555 Robson Street, Vancouver, BC V6B 3K9, CA
Geographic Context:
- Toronto is the largest city in Canada, with a diverse and multicultural population.
- The city is a major hub for the technology and telecommunications industries, offering ample networking and professional development opportunities.
- Toronto has a humid continental climate, with warm summers and cold winters.
Work Schedule: Full-time, typically 40 hours per week, with flexibility for remote work or adjusted hours as needed
ASSUMPTION: The role's location in Toronto provides access to a vibrant technology industry, a diverse talent pool, and numerous professional development opportunities.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final interview with the Vice President of Home Solutions or another executive
Key Assessment Areas:
- Financial acumen and analytical skills
- Strategic thinking and planning abilities
- Leadership and team management skills
- Communication and presentation skills
- Cultural fit and alignment with TELUS' values
Application Tips:
- Highlight relevant experience and achievements in financial planning, performance management, or strategic planning.
- Tailor your resume and cover letter to emphasize your fit for the role and the company.
- Prepare for behavioral and situational interview questions that assess your problem-solving, leadership, and communication skills.
ATS Keywords: Financial planning, performance management, strategic planning, margin analysis, capital allocation, financial modeling, team leadership, cross-functional collaboration, data analysis, telecommunications industry
ASSUMPTION: The interview process will focus on assessing the candidate's financial acumen, strategic thinking, leadership skills, and cultural fit with TELUS.
π οΈ Tools & Technologies
- Microsoft Excel
- PowerBI
- SQL
- Enterprise planning systems (SAP, Oracle, etc.)
ASSUMPTION: Proficiency in these tools is essential for success in this role, as they are used for financial analysis, reporting, and data management.
π Cultural Fit Considerations
Company Values:
- We care about our customers, communities, and each other
- We do what's right, always
- We believe in the power of diverse teams
- We are relentless in the pursuit of better
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
- Results-focused and action-oriented
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment and enjoy working with diverse teams?
- Are you passionate about driving results and making a meaningful impact on the business?
- Do you possess strong analytical skills and enjoy working with data to inform decision-making?
ASSUMPTION: TELUS values a diverse and inclusive work environment, with a focus on collaboration, data-driven decision-making, and continuous improvement.
β οΈ Potential Challenges
- The role requires managing a team and driving results in a fast-paced, dynamic business environment.
- Candidates may face competition from other experienced professionals in the telecommunications industry.
- The role may require occasional travel to other TELUS offices or client sites.
- Toronto has a high cost of living compared to other Canadian cities.
ASSUMPTION: While the role presents numerous opportunities for career growth and development, it also comes with its own set of challenges and demands.
π Similar Roles Comparison
- Compared to other Director-level roles in the telecommunications industry, this role places a greater emphasis on financial planning and performance management.
- In the broader technology industry, similar roles may focus more on product management or business development.
- Career progression in this role could lead to a Vice President or similar executive position within TELUS or another telecommunications company.
ASSUMPTION: While this role shares similarities with other Director-level positions in the telecommunications industry, it has its unique focus on financial planning and performance management.
π Sample Projects
- Developing a comprehensive financial forecasting model for the Home Solutions portfolio
- Optimizing ARPU and AMPU logging and analysis processes to improve performance tracking and decision-making
- Leading a cross-functional team to implement a real-time performance monitoring system for the Home Solutions business
ASSUMPTION: These sample projects illustrate the strategic, analytical, and collaborative nature of the role and the opportunities for driving meaningful impact on the business.
β Key Questions to Ask During Interview
- Can you describe the current state of the Home Solutions business and the key priorities for this role in the first 90 days?
- How does this role collaborate with other teams within the Home Solutions business and across TELUS?
- What are the most important qualities and skills for success in this role, according to the hiring manager?
- How does TELUS support the growth and development of its employees, particularly in senior leadership roles like this one?
- What is the company's long-term vision for the Home Solutions business, and how does this role contribute to that vision?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and your commitment to understanding the business and the company's culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and qualifications for this role
- Prepare for behavioral and situational interview questions that assess your problem-solving, leadership, and communication skills
- Research TELUS and the telecommunications industry to demonstrate your knowledge and enthusiasm for the role
- Follow up with the hiring manager or recruiter one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.