Director, Marketing

📌 Core Information

🔹 Job Title: Director, Marketing

🔹 Company: House-Hasson Hardware Company

🔹 Location: Knoxville, TN

🔹 Job Type: Full-Time, On-site

🔹 Category: Marketing

🔹 Date Posted: July 17, 2025

🔹 Experience Level: 7-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Strategic leadership of marketing efforts to drive company growth and dealer success
• Brand management and consistent messaging across all channels
• Corporate communications and PR initiatives to amplify brand visibility
• Campaign development and execution to increase dealer local market presence
• Collaboration with sales and business development for market expansion
• Budget planning and vendor management for marketing efficiency and ROI
• Leadership and mentoring of a growing marketing team

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on B2B marketing and dealer network management.

📋 Key Responsibilities

✅ Lead the development and execution of integrated marketing strategies aligned with company goals and dealer needs

✅ Champion the House-Hasson brand and ensure consistent messaging across all channels

✅ Manage corporate communications, PR initiatives, and media outreach to amplify brand visibility

✅ Design campaigns, promotions, and co-branded materials to help dealers increase their local market presence

✅ Drive dealer recruitment through targeted campaigns, events, and marketing collateral

✅ Collaborate with sales and business development to support new dealer acquisition and market expansion

✅ Oversee digital marketing (web, SEO/SEM, email, social) and traditional efforts (print, trade shows, in-store signage)

✅ Monitor campaign performance and marketing KPIs; adjust strategy based on data insights

✅ Lead budget planning and vendor management to ensure ROI and efficiency

✅ Provide hands-on leadership for a growing marketing team and foster cross-functional collaboration

ASSUMPTION: This role involves a mix of strategic planning and hands-on execution, with a focus on driving growth and engagement through marketing efforts.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, or Business required; Master’s preferred

Experience: 7-10+ years of progressive marketing leadership experience, ideally in B2B, wholesale, or dealer/franchise distribution

Required Skills:

• Expertise in brand management, corporate communications, digital marketing, and campaign strategy
• Strong experience with CRM (HubSpot preferred), marketing automation tools, and analytics platforms
• Proven ability to manage teams, align cross-departmental efforts, and communicate effectively at all levels
• Proficiency in Microsoft Office Suite and related marketing software

Preferred Skills:

• Experience with hardware or building materials industry
• Fluency in Spanish

ASSUMPTION: Given the industry and role, experience in B2B marketing, wholesale distribution, or dealer networks is highly valued.

💰 Compensation & Benefits

Salary Range: $115,000 - $125,000 annually

Benefits:

• Medical, Dental, and Vision Insurance
• 401(k) Plan with 5% Company Match
• Paid Time Off (PTO) and Paid Holidays
• Opportunities for professional development and career advancement

Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for meetings and events

ASSUMPTION: The salary range is based on industry standards for marketing directors with 7-10 years of experience in the wholesale or B2B sectors.

📌 Applicant Insights

🔍 Company Context

Industry: Wholesale hardware distribution, serving home centers, building supplies, and hardware stores across the U.S., Central America, and the Caribbean

Company Size: Medium-sized (201-500 employees), offering a collaborative and growth-focused work environment

Founded: 1901, with a rich history and established reputation in the industry

Company Description:

• House-Hasson Hardware is a leading wholesale supplier of hardware and building materials, committed to empowering dealers and driving their success
• The company offers a comprehensive suite of tools and programs, including online ordering, electronic catalogs, point-of-sale systems, and advertising programs
• House-Hasson values innovation, collaboration, and results, fostering a culture that encourages employee growth and development

Company Specialties:

• Wholesale hardware distribution
• Hardware store inventory management
• Home center inventory management
• Lumber yard inventory management

Company Website: http://househasson.com

ASSUMPTION: House-Hasson Hardware is a well-established company with a strong reputation in the wholesale hardware distribution industry, offering opportunities for professional growth and development.

📊 Role Analysis

Career Level: Senior leadership role, reporting directly to the Senior Vice President, Sales

Reporting Structure: This role is responsible for leading and mentoring a growing marketing team

Work Arrangement: Full-time, on-site position, with occasional travel required

Growth Opportunities:

• Potential to shape the marketing department and grow the team
• Opportunities for career advancement within the company
• Chance to make a significant impact on the company's growth and success

ASSUMPTION: This role offers a unique opportunity for a marketing professional to make a significant impact on the company's growth and dealer network success.

🌍 Location & Work Environment

Office Type: Corporate headquarters with a collaborative and professional work environment

Office Location(s): 3125 Water Plant Road, Knoxville, TN 37931, US

Geographic Context:

• Knoxville, TN, is a mid-sized city with a cost of living slightly below the national average
• The city offers a variety of cultural attractions, outdoor recreation, and a vibrant food scene
• Knoxville is home to the University of Tennessee, providing access to educational resources and a young, talented workforce

Work Schedule: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for meetings and events

ASSUMPTION: The Knoxville office offers a collaborative and professional work environment, with opportunities for growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR department
• In-depth interview with the hiring manager (Senior Vice President, Sales)
• Final interview with key stakeholders

Key Assessment Areas:

• Marketing strategy and campaign development
• Brand management and messaging
• Leadership and team management skills
• Cross-functional collaboration and communication

Application Tips:

• Highlight relevant marketing experience, particularly in B2B or wholesale distribution
• Demonstrate a strong understanding of the hardware industry and House-Hasson's business model
• Showcase your ability to develop and execute strategic marketing campaigns
• Prepare examples of your brand management and corporate communications work

ATS Keywords: Marketing Director, Marketing Strategy, Brand Management, Corporate Communications, Digital Marketing, Campaign Strategy, CRM, Marketing Automation, Analytics, Team Management, Cross-Departmental Collaboration, Microsoft Office Suite, Strategic Planning, Hands-On Execution, Wholesale Distribution, B2B Marketing, Hardware Industry

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on marketing strategy, brand management, and leadership skills.

🛠️ Tools & Technologies

• HubSpot (CRM, marketing automation, and analytics platform)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Analytics
• Social media management tools (e.g., Hootsuite, Buffer)
• Email marketing platforms (e.g., Mailchimp, Constant Contact)

ASSUMPTION: Familiarity with HubSpot, Microsoft Office Suite, and industry-standard marketing tools is essential for this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation: House-Hasson values creativity and continuous improvement
• Collaboration: The company fosters a collaborative work environment, encouraging cross-functional teamwork
• Results: House-Hasson prioritizes results and holds employees accountable for driving growth and success

Work Style:

• Strategic: This role requires a strategic mindset, with a focus on long-term planning and growth
• Hands-on: The position involves a mix of strategic planning and hands-on execution, with a focus on driving results
• Collaborative: House-Hasson values a collaborative work style, with a focus on cross-functional teamwork

Self-Assessment Questions:

• Do you have a proven track record of developing and executing successful marketing strategies in a B2B or wholesale distribution environment?
• Are you comfortable managing a team and fostering a collaborative work environment?
• Do you thrive in a fast-paced, results-driven atmosphere, with a focus on driving growth and engagement?

ASSUMPTION: House-Hasson values employees who are strategic, collaborative, and results-driven, with a strong focus on innovation and continuous improvement.

⚠️ Potential Challenges

• Managing a growing marketing team and balancing strategic planning with hands-on execution
• Driving results and growth in a competitive B2B environment
• Adapting to the unique needs and dynamics of the hardware industry and dealer network
• Occasional travel requirements for industry events, trade shows, and dealer meetings

ASSUMPTION: This role presents unique challenges and opportunities for a marketing professional to make a significant impact on the company's growth and success.

📈 Similar Roles Comparison

• Unlike other marketing director roles, this position focuses on driving growth and engagement within a B2B, wholesale distribution environment
• House-Hasson's unique business model and dealer network require a strategic approach to marketing and branding
• Career path opportunities may include advancement within the marketing department or other senior leadership roles within the company

ASSUMPTION: This role offers a unique opportunity for a marketing professional to drive growth and engagement within a B2B, wholesale distribution environment, with potential for career advancement.

📝 Sample Projects

• Developing and executing a comprehensive marketing strategy to drive dealer recruitment and retention
• Launching a rebranding campaign to refresh the House-Hasson brand and increase market visibility
• Designing and implementing a digital marketing strategy to improve online presence and engagement

ASSUMPTION: These sample projects highlight the strategic and hands-on nature of the marketing director role at House-Hasson.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for marketing and how this role contributes to that strategy?
• How does the marketing team collaborate with other departments, such as sales and business development?
• What are the key priorities for this role in the first 90 days?
• How does House-Hasson support the professional development and growth of its marketing team members?
• What are the key challenges facing the hardware industry, and how can this role help address them?

ASSUMPTION: These interview questions focus on understanding the company's marketing strategy, team dynamics, and growth opportunities for the marketing director role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience, particularly in B2B or wholesale distribution
• Prepare examples of your brand management, corporate communications, and campaign development work
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.