📌 Core Information
🔹 Job Title: Director, Marketing Channels (m/f/d)
🔹 Company: Altman Solon
🔹 Location: London, Munich
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: May 23, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site (London, Munich)
🚀 Job Overview
Key aspects of this role include:
- Leading digital marketing, communications, and content distribution initiatives
- Maximizing brand visibility, engagement, and impact across digital platforms and traditional media
- Collaborating with cross-functional teams to ensure alignment and seamless execution of strategic planning
- Driving data-informed decisions and continuous improvement
- Mentoring and leading a high-performing team
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of digital marketing and communications to drive impact and results.
📋 Key Responsibilities
✅ Own and execute digital strategies across all channels, including website, email marketing, social media, and digital campaigns
✅ Manage SEO, SEM, and paid media to optimize reach and ROI
✅ Collaborate with the content team to package and distribute thought leadership content across marketing channels
✅ Develop integrated campaigns leveraging owned, earned, and paid channels to amplify key messages and industry insights
✅ Lead all aspects of communications to enhance brand visibility and reputation
✅ Plan, execute, and evaluate client events, webinars, and speaking engagements to enhance brand visibility and thought leadership
✅ Lead, mentor, and actively contribute to a high-performing team across digital marketing, communications, and events
✅ Collaborate closely with C-suite executives and cross-functional leaders to ensure marketing initiatives are aligned with broader business goals and priorities
✅ Partner closely with the CRM team to design and implement best-practice processes for digital marketing initiatives
✅ Leverage data and analytics to continuously optimize marketing efforts, inform strategic decision-making, and deliver clear, actionable reporting to senior leadership
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and stakeholder management to drive marketing success.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 10+ years of progressive experience in marketing, including 3–5 years in a senior leadership role
Required Skills:
- Proven success in developing and executing integrated marketing campaigns within competitive markets, particularly in the professional services sector
- Expertise in digital channel strategy, content distribution, and internal communications
- Creative problem-solving with a track record of generating new ideas, connecting strategic dots, and driving implementation
- Deep understanding of digital marketing analytics, performance KPIs, and marketing automation platforms
- Exceptional communication skills with the ability to build cross-functional relationships and influence stakeholders at all levels, especially senior leadership
- Strategic mindset paired with a hands-on, roll-up-your-sleeves approach to execution
- Fluent English speaker with outstanding written and verbal communication skills (native-level proficiency)
Preferred Skills:
- Experience in the professional services sector or a related industry
- Bilingual or multilingual skills
ASSUMPTION: Candidates with a strong background in digital marketing, leadership experience, and a proven track record of driving results are well-suited for this role.
💰 Compensation & Benefits
Salary Range: €120,000 - €160,000 per year (based on experience and location)
Benefits:
- Learning and Growth: Engage with knowledgeable teams and expand through learning opportunities.
- Culture & People: Be part of a global and entrepreneurial team surrounded by smart people passionate about innovation. Take part of various outings and after-work gatherings.
- Central Office Location: Enjoy our centrally located office with snacks and refreshments.
- Competitive Compensation: Receive a competitive salary with performance-based bonuses to reward your contributions.
- Flexible Working Arrangements: Enjoy options for hybrid work to accommodate your professional and personal needs.
Working Hours: Full-time, typically 40 hours per week, with flexible hours and remote work options available
ASSUMPTION: The salary range is estimated based on market data for similar roles in the professional services sector in London and Munich.
📌 Applicant Insights
🔍 Company Context
Industry: Altman Solon is a global leader in strategy consulting, focusing exclusively on the Telecoms, Media, and Technology (TMT) sectors. The TMT sector is defined by remarkable technological innovations, business model disruptions, rapidly shifting consumer demands, shrinking barriers to entry, and confusing regulatory changes.
Company Size: Altman Solon has an extensive international reach with offices in multiple countries and over 600 employees worldwide. As a mid-sized company, Altman Solon offers a collaborative and entrepreneurial work environment with opportunities for growth and learning.
Founded: Altman Solon was founded in 1996, with its roots tracing back to two leading strategy consulting firms, Altman Vilandrie & Company and Solon Management Consulting.
Company Description:
- Altman Solon is the world's largest strategy consulting firm focused exclusively on the TMT sectors.
- The company assists clients in fast, high-impact, confident decision-making and enables them to seize new opportunities, improve performance, and increase shareholder value within complex and converging industries.
- Altman Solon has an extensive international reach, with offices in multiple countries and successful projects completed across the globe in more than 100 countries.
Company Specialties:
- Management Consulting
- TMT
- Telecoms
- Media
- Technology
- Business Strategy
- Telecommunications
- and Digital Infrastructure
Company Website: https://www.altmansolon.com
ASSUMPTION: Altman Solon's focus on the TMT sector and global presence provide unique opportunities for candidates to work on diverse and impactful projects.
📊 Role Analysis
Career Level: This role is a senior leadership position, reporting directly to the COO and working closely with C-suite executives and cross-functional leaders.
Reporting Structure: The Director of Marketing Channels will lead a high-performing team across digital marketing, communications, and events, with the opportunity to mentor and develop team members.
Work Arrangement: This role offers flexible working arrangements, including hybrid work options to accommodate professional and personal needs.
Growth Opportunities:
- As a senior leadership role, this position offers opportunities to drive strategic initiatives, influence decision-making, and develop leadership skills.
- Working at a global consulting firm provides exposure to diverse projects and industries, fostering continuous learning and growth.
- The company's entrepreneurial culture encourages innovation and offers opportunities for career advancement.
ASSUMPTION: This role presents a unique opportunity for experienced marketing professionals to drive impact, develop leadership skills, and grow within a global consulting firm.
🌍 Location & Work Environment
Office Type: Altman Solon's offices are modern, centrally located, and equipped with snacks and refreshments to foster a collaborative and comfortable work environment.
Office Location(s): London, Munich
Geographic Context:
- London: A global hub for the TMT industry, offering a vibrant cultural scene, diverse communities, and excellent connectivity to international markets.
- Munich: A major tech hub in Europe, with a strong focus on innovation, research, and development, and a high quality of life.
Work Schedule: Full-time, typically 40 hours per week, with flexible hours and remote work options available
ASSUMPTION: The location of this role offers candidates the opportunity to live and work in dynamic, multicultural cities with thriving TMT industries.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- On-site or virtual interview with the hiring manager and team members
- Final interview with the COO or another senior leader
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and team management capabilities
- Digital marketing expertise and campaign management experience
- Communication and stakeholder engagement skills
- Alignment with Altman Solon's company culture and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience, leadership skills, and achievements that demonstrate your fit for this role.
- Prepare examples of successful marketing campaigns you've led, emphasizing your strategic approach, execution, and results.
- Research Altman Solon's company culture, values, and recent projects to show your enthusiasm and understanding of the business.
ATS Keywords: Digital Marketing, Channel Management, Content Distribution, Communications, Public Relations, Event Strategy, Leadership, Team Management, Performance Analytics, Reporting, Data-Driven Decision Making, Stakeholder Engagement, Creative Problem Solving, Strategic Planning, Cross-Functional Collaboration, Marketing Automation
ASSUMPTION: Altman Solon's interview process is designed to assess candidates' strategic thinking, leadership skills, and cultural fit, with a focus on real-world examples and problem-solving scenarios.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- SEO and SEM tools (e.g., Google Analytics, SEMrush, Ahrefs)
- Social media management tools (e.g., Hootsuite, Buffer)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Project management tools (e.g., Asana, Trello, Jira)
- CRM software (e.g., Salesforce, HubSpot CRM)
ASSUMPTION: Candidates should have experience with relevant marketing tools and technologies, as well as a willingness to learn and adapt to new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Upholding the highest ethical standards and acting with honesty and transparency
- Expertise: Leveraging deep industry knowledge and functional expertise to deliver exceptional results
- Collaboration: Working together to achieve common goals and drive collective success
- Innovation: Embracing a growth mindset and continuously seeking new and better ways to solve problems
- Accountability: Taking ownership of our work and delivering on our commitments to clients and colleagues
Work Style:
- Entrepreneurial: Altman Solon fosters a collaborative and innovative work environment, encouraging team members to take initiative and drive results.
- Data-driven: The company emphasizes evidence-based decision-making and continuous improvement.
- Global: With offices in multiple countries, Altman Solon offers opportunities to work with diverse teams and clients from around the world.
Self-Assessment Questions:
- How do your personal values align with Altman Solon's company values, and how have you demonstrated these values in your previous roles?
- Describe a time when you had to adapt your communication style to effectively engage with a diverse audience. How did you approach this, and what was the outcome?
- How do you balance strategic planning with hands-on execution, and provide an example of a time when you successfully managed this balance?
ASSUMPTION: Candidates should assess their fit with Altman Solon's company culture, values, and work style to ensure a successful and fulfilling career experience.
⚠️ Potential Challenges
- Managing a high-performing team across multiple locations and time zones
- Balancing strategic planning with hands-on execution and day-to-day tasks
- Navigating a fast-paced and dynamic work environment with shifting priorities and tight deadlines
- Adapting to a hybrid work arrangement and managing remote team members
ASSUMPTION: These challenges require strong leadership, communication, and time management skills, as well as the ability to thrive in a fast-paced and dynamic work environment.
📈 Similar Roles Comparison
- Compared to other senior marketing roles, this position offers a unique focus on the TMT sector and the opportunity to work with a global consulting firm.
- In the professional services sector, this role provides a broader scope of responsibilities and the chance to work with diverse clients and industries.
- Career progression in this role could lead to leadership positions within Altman Solon or other consulting firms, as well as opportunities in the TMT sector or related industries.
ASSUMPTION: This role offers a unique blend of strategic leadership, hands-on execution, and exposure to diverse industries and clients, setting it apart from similar marketing roles.
📝 Sample Projects
- Developing and executing a comprehensive digital marketing strategy for a major TMT client, including SEO, SEM, and social media campaigns, resulting in a 30% increase in website traffic and a 20% increase in leads generated.
- Leading a cross-functional team to plan and execute a global thought leadership campaign, including content creation, distribution, and promotion across owned, earned, and paid channels, generating over 1 million impressions and driving significant brand awareness.
- Managing a team to plan and execute a series of client events, webinars, and speaking engagements, enhancing brand visibility, thought leadership, and reputation in the market and driving a 15% increase in client satisfaction scores.
ASSUMPTION: These sample projects demonstrate the strategic, hands-on, and collaborative nature of the Director of Marketing Channels role at Altman Solon.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics, and how this role fits within the broader marketing organization?
- How does Altman Solon support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how will success be measured?
- How does Altman Solon approach diversity, equity, and inclusion, and what initiatives are in place to foster a supportive and inclusive work environment?
- What are the most challenging aspects of this role, and how has the previous incumbent addressed these challenges?
ASSUMPTION: These questions help candidates better understand the role, team dynamics, and company culture, enabling them to make informed decisions about their fit and potential for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience, leadership skills, and achievements that demonstrate your fit for this role.
- Prepare examples of successful marketing campaigns you've led, emphasizing your strategic approach, execution, and results.
- Research Altman Solon's company culture, values, and recent projects to show your enthusiasm and understanding of the business.
- Follow up with the HR department one week after submitting your application to inquire about the status of your application and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
