Director Marketing

📌 Core Information

🔹 Job Title: Director Marketing

🔹 Company: Delivery Hero

🔹 Location: Salmiya, Kuwait

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 9, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing integrated marketing plans for various food and non-food verticals
• Identifying new marketing opportunities and improving existing activities
• Creating locally relevant campaigns to grow brand appeal
• Managing local marketing channels and maximizing ROI
• Leading and coaching a team of junior to mid-level marketing team members

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the local market to effectively drive marketing efforts and grow the brand.

📋 Key Responsibilities

✅ Designing integrated marketing plans to cater for various food and non-food verticals

✅ Identifying new marketing opportunities and improving existing activities according to market needs

✅ Creating campaigns that are locally relevant and growing brand appeal as a locally loved brand

✅ Aligning local marketing campaigns with the regional team

✅ Maximizing ROI through strategic management and allocation of local budgets

✅ Planning and executing locally managed channels - Restaurant Marketing, Outdoor Advertising, Local Partnerships, Social Media, Events, Activations, and more

✅ Guarding the brand and tone in the local market

✅ Managing local agencies

✅ Supporting the sales team in creating marketing proposals for partners

✅ Leading, mentoring, and coaching a team of junior to mid-level marketing team members

ASSUMPTION: The successful candidate will have experience in managing multiple projects and teams, with a strong ability to prioritize and delegate tasks effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing

Experience: Minimum of 8 years' experience working in Marketing, with at least 5 years leading teams

Required Skills:

• Proven experience in working in the Kuwaiti market
• Comfortable working in a challenging and agile environment
• Fluent in English & Arabic
• Strong communication skills (Written and Verbal)
• Excel Skills

Preferred Skills:

• Experience in the food delivery or e-commerce industry
• Knowledge of local marketing trends and consumer behavior

ASSUMPTION: Candidates with experience in managing marketing campaigns for a similar on-demand food delivery platform may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Director Marketing role in Kuwait, the estimated salary range is KD 6,000 - KD 8,500 per month (approximately USD 20,000 - USD 28,000 per year).

Benefits:

• Health insurance
• Retirement plan
• Employee discounts on talabat services
• Opportunities for professional development and growth

Working Hours: Full-time position with standard office hours, Monday to Friday. Occasional work on weekends may be required to support events and activations.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Delivery Hero operates in the technology, information, and internet industry, focusing on online food ordering and delivery.

Company Size: Delivery Hero is a large organization with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse teams and projects.

Founded: Delivery Hero was founded in 2011 and has since grown to become a leading global online food delivery platform.

Company Description:

• Delivery Hero operates in over 70 countries worldwide, connecting customers with local restaurants and shops for on-demand delivery.
• The company focuses on providing an amazing experience, fast, easy, and to your door.
• Delivery Hero enables ambitious talent to deliver solutions that create impact within its ecosystem.

Company Specialties:

• Online food ordering
• eCommerce
• Technology
• Online food delivery
• Marketing
• Apps
• Food tech
• Machine Learning
• Delivery and logistics

Company Website: http://www.deliveryhero.com

ASSUMPTION: Delivery Hero's large size and global presence provide opportunities for career growth and exposure to diverse markets and cultures.

📊 Role Analysis

Career Level: This role is at the senior management level, reporting directly to the Regional Marketing Director.

Reporting Structure: The Director Marketing will lead a team of junior to mid-level marketing team members and collaborate with regional marketing teams and local sales teams.

Work Arrangement: This is an on-site role based in Salmiya, Kuwait, with the possibility of occasional remote work for meetings and events.

Growth Opportunities:

• Potential to expand the role's scope and responsibilities based on performance and market needs
• Opportunities to work on regional and global projects, gaining exposure to diverse markets and teams
• Access to professional development and training programs offered by Delivery Hero

ASSUMPTION: The successful candidate will have the opportunity to grow within the organization and take on more responsibilities as the company expands in the region.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities and amenities.

Office Location(s): talabat's office is located in Salmiya, Kuwait, with additional offices in other countries across the region.

Geographic Context:

• Salmiya is a bustling city with a mix of residential and commercial areas, offering a variety of dining, shopping, and entertainment options.
• Kuwait has a diverse and multicultural population, providing a rich environment for marketing campaigns and brand development.
• The city's strategic location in the Middle East makes it an ideal hub for regional marketing efforts.

Work Schedule: Standard office hours from Sunday to Thursday, with the possibility of occasional work on Fridays and weekends to support events and activations.

ASSUMPTION: The work environment at talabat is dynamic and fast-paced, with a strong focus on collaboration and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• First-round interview with the Regional Marketing Director
• Second-round interview with the local marketing team and other stakeholders
• Final interview with the Regional Marketing Director and/or other senior leaders

Key Assessment Areas:

• Strategic thinking and planning
• Leadership and team management skills
• Communication and presentation skills
• Cultural fit and alignment with talabat's values
• Market knowledge and understanding of the local consumer

Application Tips:

• Tailor your resume and cover letter to highlight your marketing experience, leadership skills, and understanding of the local market.
• Prepare examples of successful marketing campaigns you've led and the results you've achieved.
• Demonstrate your ability to think strategically and adapt to a fast-paced, agile environment.

ATS Keywords: Marketing, Brand Management, Campaign Management, Local Marketing, Strategic Planning, Budget Management, Team Leadership, Kuwait, Arabic, English

ASSUMPTION: The interview process at talabat is designed to assess the candidate's strategic thinking, leadership skills, and cultural fit, with a focus on finding the best fit for the role and the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Social media platforms (Facebook, Instagram, Twitter, etc.)
• Marketing automation tools (e.g., Hootsuite, Buffer, etc.)
• Project management tools (e.g., Asana, Trello, etc.)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau, etc.)

ASSUMPTION: The successful candidate will be comfortable using a variety of marketing tools and platforms to effectively manage campaigns and analyze performance.

👔 Cultural Fit Considerations

Company Values:

• We build
• We deliver
• We lead

Work Style:

• Collaborative and team-oriented
• Fast-paced and agile
• Data-driven and results-focused

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with diverse teams and stakeholders?
• Do you have a strong sense of ownership and accountability for your work?

ASSUMPTION: talabat values candidates who are proactive, innovative, and able to work effectively in a collaborative, fast-paced environment.

⚠️ Potential Challenges

• Managing multiple projects and teams with competing priorities
• Adapting to a fast-paced, agile work environment with frequent changes and updates
• Navigating a diverse and multicultural work environment with varying communication styles and expectations
• Balancing the need for local relevance with the desire for consistency in the brand's global identity

ASSUMPTION: The successful candidate will be able to effectively manage multiple priorities, adapt to change, and navigate diverse work environments to drive marketing success.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position focuses specifically on local marketing efforts and brand development in the Kuwaiti market.
• This role requires a strong understanding of the local consumer and market trends, as well as the ability to adapt global marketing strategies to a local context.
• Career progression in this role may involve expanding the scope of responsibilities to include regional or global marketing efforts.

ASSUMPTION: This role offers a unique opportunity to drive marketing efforts in a specific local market, with the potential for growth and expansion based on performance and market needs.

📝 Sample Projects

• Developing and executing a local marketing campaign to launch a new food vertical in Kuwait
• Conducting market research to identify new marketing opportunities and trends in the local market
• Managing local agency relationships to ensure consistent brand messaging and high-quality creative output

ASSUMPTION: The successful candidate will have experience in managing marketing campaigns, conducting market research, and working with external agencies to drive marketing success.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role collaborate with the regional marketing team and local sales teams?
• What are the most significant marketing challenges facing talabat in the Kuwaiti market?
• How does talabat support the professional development and growth of its employees?
• What is the company's approach to work-life balance, and how is this supported in this role?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and their commitment to understanding the company's culture and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing experience, leadership skills, and understanding of the local market.
• Prepare examples of successful marketing campaigns you've led and the results you've achieved.
• Demonstrate your ability to think strategically and adapt to a fast-paced, agile environment.
• Follow up with the HR team one week after submitting your application to confirm receipt and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.