Director Marketing EPD Chile

📌 Core Information

🔹 Job Title: Director Marketing EPD Chile

🔹 Company: Abbott

🔹 Location: Santiago, Región Metropolitana, Chile

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing marketing strategies to strengthen Abbott's brand
• Leading cross-functional marketing initiatives and patient programs
• Budget management and ensuring program profitability
• Collaborating with various stakeholders, including patients, medical professionals, and distributors
• Innovating beyond traditional pharmaceutical offerings

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Design and implement marketing strategies to enhance Abbott's brand recognition among various stakeholders

✅ Lead multiple marketing initiatives and ensure the profitability of patient programs

✅ Develop and maintain all digital assets of the company

✅ Generate innovative ideas and projects that add value to the business

✅ Collaborate with different business units to create marketing actions that support their objectives

✅ Lead various marketing teams, including NPI, corporate services, therapeutic areas, and digital marketing

ASSUMPTION: The role involves a high level of responsibility and requires strong leadership, strategic thinking, and project management skills.

🎯 Required Qualifications

Education: Bachelor's degree in Commercial Engineering, Industrial Engineering, or a related field with a specialization in marketing

Experience: Proven experience in the pharmaceutical industry, particularly in multinational companies, with a focus on marketing strategy and digital marketing

Required Skills:

• Advanced English proficiency
• Strategic thinking and vision
• Strong negotiation and leadership skills
• Ability to work under pressure and manage multiple projects simultaneously
• Understanding of organizational climate and its impact on results
• Results-oriented mindset

Preferred Skills:

• Experience in the pharmaceutical industry
• Knowledge of the Chilean market

ASSUMPTION: Given the strategic nature of the role, candidates should have a strong background in marketing, with a focus on strategy and digital marketing, and proven experience in the pharmaceutical industry.

💰 Compensation & Benefits

Salary Range: The base pay for this position is not provided. However, based on industry standards for a Director of Marketing role in Chile with 5-10 years of experience, the estimated salary range is CLP 15,000,000 - CLP 20,000,000 per year.

Benefits:

• Health insurance
• Retirement savings plan
• Employee discounts on Abbott products
• Professional development opportunities

Working Hours: Standard full-time hours, with the possibility of working remotely up to 15% of the time

ASSUMPTION: The salary range is an estimate based on market data and may vary depending on the candidate's qualifications and the company's discretion.

📌 Applicant Insights

🔍 Company Context

Industry: Abbott operates in the healthcare industry, focusing on nutrition, diagnostics, medical devices, and branded generic pharmaceuticals. The company is a global leader in its sector, with a strong presence in Chile and other Latin American markets.

Company Size: Abbott is a large corporation with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and teams.

Founded: Abbott was founded in 1888 and has since grown into a global healthcare leader, with a strong commitment to innovation and improving lives through its products and services.

Company Description:

• Abbott is a global healthcare leader that helps people live more fully at all stages of life
• The company's portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritional and branded generic medicines
• Abbott serves people in more than 160 countries, with a strong focus on innovation and improving lives

Company Specialties:

• Nutrition
• Diagnostics
• Medical Devices
• Branded Generic Pharmaceuticals

Company Website: www.abbott.com

ASSUMPTION: Abbott's size and global presence offer candidates the opportunity to work on diverse projects and gain exposure to international markets. The company's focus on innovation and improving lives makes it an attractive employer for those passionate about healthcare.

📊 Role Analysis

Career Level: This role is at the director level, requiring a high degree of strategic thinking, leadership, and project management skills. It is a senior position within the marketing department, with significant responsibilities and decision-making authority.

Reporting Structure: The Director of Marketing reports directly to the General Manager of Abbott Chile and oversees various marketing teams, including NPI, corporate services, therapeutic areas, and digital marketing.

Work Arrangement: This role is primarily on-site, with the possibility of working remotely up to 15% of the time. The work arrangement is flexible, allowing for a balance between office and remote work.

Growth Opportunities:

• As a senior role, this position offers opportunities for career advancement within Abbott's marketing department or other areas of the business
• The company's global presence provides opportunities for international assignments and exposure to diverse markets
• Abbott's focus on innovation and continuous improvement creates opportunities for professional development and skill-building

ASSUMPTION: Given Abbott's size and global presence, this role offers strong growth opportunities for the right candidate, with the potential for career advancement and exposure to diverse projects and teams.

🌍 Location & Work Environment

Office Type: Abbott's office in Santiago is a modern, collaborative workspace that fosters innovation and teamwork.

Office Location(s): Av. Pedro De Valdivia 295, Providencia, Santiago, Región Metropolitana, Chile

Geographic Context:

• Santiago is the capital and largest city of Chile, with a population of over 6 million people
• The city is known for its vibrant cultural scene, with numerous museums, theaters, and historical sites
• Santiago offers a high quality of life, with excellent dining, shopping, and recreational opportunities

Work Schedule: Standard full-time hours, with the possibility of working remotely up to 15% of the time

ASSUMPTION: Abbott's office in Santiago provides a modern, collaborative work environment that supports innovation and teamwork. The city of Santiago offers a high quality of life, with numerous cultural, dining, and recreational opportunities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with senior leadership

Key Assessment Areas:

• Strategic thinking and vision
• Leadership and team management skills
• Ability to work under pressure and manage multiple projects simultaneously
• Understanding of organizational climate and its impact on results
• Results-oriented mindset

Application Tips:

• Tailor your resume and cover letter to highlight your marketing strategy, digital marketing, and pharmaceutical industry experience
• Prepare examples of your leadership and project management skills
• Demonstrate your understanding of Abbott's business and the Chilean market

ATS Keywords: Marketing strategy, digital marketing, pharmaceutical industry, leadership, project management, stakeholder engagement, budget management, innovation, customer experience, pharmaceutical industry knowledge, team collaboration, pressure management, organizational climate awareness, results orientation, communication skills, strategic vision

ASSUMPTION: Abbott's recruitment process is designed to assess candidates' strategic thinking, leadership, and project management skills, as well as their understanding of the pharmaceutical industry and the Chilean market.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM software (e.g., Salesforce)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Social media management tools (e.g., Hootsuite, Buffer)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on Abbott's internal systems and the candidate's area of focus within marketing.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Caring
• Integrity
• Quality
• Performance

Work Style:

• Collaborative
• Innovative
• Results-driven
• Adaptable

Self-Assessment Questions:

• Do you thrive in a collaborative, innovative work environment?
• Are you able to manage multiple projects simultaneously and work under pressure?
• Do you have a results-driven mindset and a strong commitment to quality and performance?

ASSUMPTION: Abbott's culture values innovation, collaboration, and a strong commitment to quality and performance. Candidates should be able to thrive in a dynamic, results-driven work environment and demonstrate a strong commitment to Abbott's core values.

⚠️ Potential Challenges

• The role requires a high degree of strategic thinking and leadership, which may be challenging for candidates without extensive experience in the pharmaceutical industry or marketing strategy
• The role involves managing multiple projects simultaneously and working under pressure, which may be challenging for candidates who prefer a more structured or predictable work environment
• The role requires a strong understanding of the Chilean market and the ability to adapt to its unique cultural and regulatory landscape
• The role may require occasional travel, which may be challenging for candidates who prefer a purely on-site work arrangement

ASSUMPTION: The role presents significant challenges, particularly for candidates without extensive experience in the pharmaceutical industry or marketing strategy. However, it also offers strong growth opportunities and the chance to make a significant impact on Abbott's business in Chile.

📈 Similar Roles Comparison

• This role is similar to other director-level marketing positions in the pharmaceutical industry, but with a stronger focus on strategic thinking, leadership, and project management
• The role requires a deeper understanding of the Chilean market and the ability to adapt to its unique cultural and regulatory landscape, compared to similar roles in other countries
• Compared to other roles within Abbott, this position offers a high degree of responsibility and decision-making authority, with significant opportunities for career advancement

ASSUMPTION: This role is similar to other director-level marketing positions in the pharmaceutical industry, but with a stronger focus on strategic thinking, leadership, and project management. It offers significant opportunities for career advancement and exposure to diverse projects and teams within Abbott.

📝 Sample Projects

• Developing and implementing a comprehensive marketing strategy to enhance Abbott's brand recognition among various stakeholders in Chile
• Leading a cross-functional team to launch a new pharmaceutical product in the Chilean market, including market research, competitive analysis, and go-to-market strategy
• Managing a team of digital marketing specialists to create and execute innovative campaigns that drive brand awareness and engagement among target audiences

ASSUMPTION: These sample projects illustrate the strategic, leadership, and project management skills required for this role, as well as the need to adapt to the unique cultural and regulatory landscape of the Chilean market.

❓ Key Questions to Ask During Interview

• Can you describe the company's marketing strategy for the Chilean market and how this role fits into that strategy?
• How does the company support the professional development and career advancement of its marketing team members?
• Can you provide examples of successful marketing campaigns or initiatives that the company has implemented in Chile?
• How does the company measure the success of its marketing efforts, and how does this role contribute to those metrics?
• What are the key challenges facing the company's marketing efforts in Chile, and how does this role address those challenges?

ASSUMPTION: These key questions help candidates better understand Abbott's marketing strategy, company culture, and the specific challenges and opportunities presented by the Chilean market. They also demonstrate the candidate's strategic thinking and interest in the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight your marketing strategy, digital marketing, and pharmaceutical industry experience
• Prepare examples of your leadership and project management skills
• Demonstrate your understanding of Abbott's business and the Chilean market
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.