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Director Marketing HCP Promotion Uzedy

Teva Pharmaceuticals
Full-time
On-site
Parsippany-Troy Hills, New Jersey, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director Marketing HCP Promotion Uzedy

πŸ”Ή Company: Teva Pharmaceuticals

πŸ”Ή Location: Parsippany-Troy Hills, New Jersey, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Pharmaceuticals

πŸ”Ή Date Posted: May 30, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and driving marketing strategy for UZEDY in the US
  • Leading and developing a team of HCP marketers
  • Managing financial aspects, including budgeting and forecasting
  • Creating core HCP messaging and creative content
  • Collaborating with cross-functional teams for seamless execution

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to manage multiple projects and stakeholders.

πŸ“‹ Key Responsibilities

βœ… Drive brand strategy development, tactical planning, and execution of UZEDY HCP marketing initiatives

βœ… Lead and develop a team of HCP marketers, responsible for tactical development and execution

βœ… Own financial management for the brand, including forecasting, budget management, management of agency spend, and setting up measurement of results

βœ… Create core HCP messaging and creative content in partnership with agency of record and media agencies while ensuring alignment with brand strategy

βœ… Deliver impactful hospital promotion and operations programs, including HIFT/samples

βœ… Lead HCP promotion, market research, messaging, targeting, and PR strategy

βœ… Ensure effective, targeted HCP media plans via routine monitoring and analyzing return on spend

βœ… Work in close partnership with the Value and Access team to create payer-focused marketing strategies

βœ… Manage and measure promotional efforts to ensure strategy and messaging are flawlessly executed

βœ… Collaborate with cross-functional teams in HCP & consumer experience marketing, Sales, Sales Ops, Training, and Market Access to ensure strategic alignment and seamless execution

βœ… Lead and participate in sales and marketing planning meetings

βœ… Proactively identify obstacles to brand growth and works collaboratively to resolve them

βœ… Manage budgets and timelines to achieve defined targets

βœ… Partner with Customer Insight group to refine market research plans and establishing standardized, aligned performance metrics and ROI analytics

ASSUMPTION: This role requires a high level of strategic thinking, team leadership, and project management skills.

🎯 Required Qualifications

Education: Bachelor's degree required; master's degree preferred

Experience: Minimum of 10 years of pharmaceutical experience, with launch leadership and strong experience in psychiatry and mental health disorders

Required Skills:

  • Strong interpersonal, communication, and influencing skills and ability
  • Proven business acumen demonstrated through analysis, problem-solving, and success measures
  • Demonstrated ability to manage external agencies and vendors

Preferred Skills:

  • Prior experience with people management in marketing and with HCP marketing budgets
  • Experience in translating customer insights into impactful business strategies and plans

ASSUMPTION: Candidates with experience in the pharmaceutical industry and a proven track record in marketing and team leadership are strongly preferred.

πŸ’° Compensation & Benefits

Salary Range: $150,000 - $200,000 (Estimated, based on industry standards for a Director-level role in the pharmaceutical industry with 10+ years of experience)

Benefits:

  • Comprehensive Health Insurance
  • Retirement Savings
  • Paid Time Off
  • Life and Disability Protection
  • Employee Assistance Program
  • Employee Stock Purchase Plan
  • Tuition Assistance
  • Flexible Spending Accounts
  • Health Savings Account
  • Life Style Spending Account
  • Volunteer Time Off
  • Paid Parental Leave
  • Family Building Benefits
  • Virtual Physical Therapy
  • Accident Insurance
  • Critical Illness Insurance
  • Hospital Indemnity Insurance
  • Identity Theft Protection
  • Legal Plan
  • Voluntary Life Insurance
  • Long Term Disability

Working Hours: Full-time, with approximately 35% domestic travel

ASSUMPTION: The salary range is estimated based on industry standards for a Director-level role in the pharmaceutical industry with 10+ years of experience. The benefits listed are based on the information provided in the job description.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Teva Pharmaceuticals is a global leader in generic and specialty medicines, with a portfolio of 3,500 products in nearly every therapeutic area. Around 200 million people around the world take a Teva medicine every day.

Company Size: Teva Pharmaceuticals has 10,001+ employees globally, making it a large enterprise with significant resources and opportunities for career growth.

Founded: Teva Pharmaceuticals was founded in 1901 and has since grown into a global pharmaceutical company with a strong presence in generics and specialty medicines.

Company Description:

  • Teva Pharmaceuticals has been developing and producing medicines to help improve people’s lives for more than a century.
  • The company is committed to being a global leader in generic and specialty medicines with a portfolio of 3,500 products in nearly every therapeutic area.
  • Around 200 million people around the world take a Teva medicine every day.
  • Teva Pharmaceuticals has significant innovative research and operations supporting its growing portfolio of specialty and biopharmaceutical products.

Company Specialties:

  • Generic medicines
  • Specialty medicines
  • CNS
  • Active pharmaceutical ingredients
  • Respiratory
  • Biosimilars
  • Biologics
  • Pain care
  • Migraine
  • Oncology

Company Website: www.tevapharm.com

ASSUMPTION: Teva Pharmaceuticals is a well-established company with a strong global presence and a diverse portfolio of products. The company's size and resources provide ample opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the Director level, requiring a high level of strategic thinking, team leadership, and project management skills.

Reporting Structure: The Director of Marketing for HCP Promotion UZEDY reports directly to the Senior Director of Marketing and is responsible for leading a team of HCP marketers.

Work Arrangement: This role is on-site, with approximately 35% domestic travel required.

Growth Opportunities:

  • Potential to grow into a senior leadership role within the marketing department
  • Opportunities to work on multiple brands and products within the Teva portfolio
  • Chance to gain experience in a large, global pharmaceutical company

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance to senior leadership positions within the marketing department.

🌍 Location & Work Environment

Office Type: Teva Pharmaceuticals' Parsippany, NJ office is a corporate headquarters location, offering a professional and collaborative work environment.

Office Location(s): 400 Interpace Pkwy, Parsippany, NJ 07054, US

Geographic Context:

  • Parsippany-Troy Hills is a suburban township in Morris County, New Jersey, with a population of approximately 53,000.
  • The area offers a mix of urban and rural environments, with easy access to New York City.
  • The cost of living in Parsippany-Troy Hills is generally lower than in New York City but higher than in some other suburban areas in New Jersey.

Work Schedule: Full-time, with approximately 35% domestic travel required

ASSUMPTION: The Parsippany, NJ office offers a professional and collaborative work environment, with easy access to New York City and a mix of urban and rural environments in the surrounding area.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the hiring team
  • Final interview with senior leadership
  • Background check and offer

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Leadership and team management abilities
  • Communication and interpersonal skills
  • Industry knowledge and experience
  • Cultural fit and alignment with Teva's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for behavioral interview questions that focus on your leadership, team management, and strategic thinking skills
  • Research Teva Pharmaceuticals and the UZEDY brand to demonstrate your industry knowledge and enthusiasm for the role
  • Prepare questions to ask the interviewer about the team, company culture, and growth opportunities

ATS Keywords: Marketing Strategy, Team Leadership, Financial Management, Market Research, Brand Planning, Hospital Promotions, Corporate Communications, Interpersonal Skills, Communication Skills, Influencing Skills, Problem-Solving, Agency Management, Payer-Focused Marketing, Sales Collaboration, Customer Insights, Performance Metrics

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on strategic thinking, leadership, and team management skills. Demonstrating industry knowledge and a strong cultural fit will be essential for success.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • CRM software (e.g., Salesforce, Veeva)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Data visualization tools (e.g., Tableau, Power BI)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies required for this role may vary depending on the specific needs of the team and the organization. However, proficiency in Microsoft Office Suite, CRM software, marketing automation tools, and data visualization tools is likely to be essential.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centricity
  • Integrity
  • Responsibility
  • Excellence
  • Teamwork

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on achieving targets
  • Adaptable and able to manage multiple projects and priorities
  • Strong communication and interpersonal skills
  • Ability to work in a fast-paced, dynamic environment

Self-Assessment Questions:

  • How do your personal values align with Teva's company values?
  • Can you provide an example of a time when you had to manage multiple projects and priorities successfully?
  • How do you approach working in a collaborative, team-oriented environment?
  • Can you describe a situation where you had to adapt to a significant change or challenge in a project?

ASSUMPTION: Teva Pharmaceuticals values a strong cultural fit, with a focus on patient-centricity, integrity, responsibility, excellence, and teamwork. Candidates who demonstrate a strong alignment with these values and a collaborative, results-driven work style are likely to be successful in this role.

⚠️ Potential Challenges

  • Managing a team of marketers with varying levels of experience and expertise
  • Balancing multiple projects and priorities while maintaining a high level of strategic thinking and execution
  • Working in a fast-paced, dynamic environment with frequent changes and updates
  • Managing a significant budget and ensuring effective, targeted spending
  • Collaborating with cross-functional teams and stakeholders with varying priorities and goals

ASSUMPTION: This role presents several challenges, including managing a team, balancing multiple projects, working in a fast-paced environment, managing a significant budget, and collaborating with cross-functional teams. Candidates who are strategic thinkers, strong leaders, and effective project managers are likely to be successful in this role.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other Director-level marketing roles in the pharmaceutical industry, with a focus on HCP promotion and brand planning.
  • However, this role is unique in its focus on the UZEDY brand and the specific therapeutic area of schizophrenia.
  • Career paths for this role may include advancement to senior leadership positions within the marketing department or transition to other brands or therapeutic areas within the Teva portfolio.

ASSUMPTION: While this role is similar to other Director-level marketing roles in the pharmaceutical industry, its focus on the UZEDY brand and the specific therapeutic area of schizophrenia make it unique. Candidates with experience in psychiatry and mental health disorders are likely to be particularly well-suited to this role.

πŸ“ Sample Projects

  • Developing and executing a comprehensive HCP promotion plan for the UZEDY brand launch
  • Conducting market research to identify target HCP segments and refine messaging strategies
  • Managing hospital promotion and operations programs, including HIFT/samples, to drive brand awareness and adoption
  • Collaborating with cross-functional teams to create payer-focused marketing strategies and tactics
  • Monitoring and analyzing HCP media plans to ensure effective, targeted spending and optimal return on investment

ASSUMPTION: These sample projects illustrate the strategic, team leadership, and project management skills required for success in this role. Candidates with experience in similar projects are likely to be well-suited to this position.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does this role collaborate with other departments and teams within Teva Pharmaceuticals?
  • What are the key priorities for this role in the first 90 days?
  • How does Teva Pharmaceuticals support the professional development and growth of its employees?
  • What are the key challenges facing the UZEDY brand, and how can this role address them?

ASSUMPTION: Asking these questions during the interview will help candidates better understand the role, the team, and the company, allowing them to make a more informed decision about their fit for the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for behavioral interview questions that focus on your leadership, team management, and strategic thinking skills
  • Research Teva Pharmaceuticals and the UZEDY brand to demonstrate your industry knowledge and enthusiasm for the role
  • Prepare questions to ask the interviewer about the team, company culture, and growth opportunities
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.