🔹 Job Title: Director, Marketing Health Sciences NAM
🔹 Company: SGS
🔹 Location: Multiple Locations, Chicago| Philadelphia| New York City, REMOTE, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 23, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the Health Sciences industry to successfully elevate the SGS brand and drive business growth in North America.
✅ Plans, directs, and coordinates the execution of effective and comprehensive marketing and communications strategy for SGS' Health Sciences business in North America
✅ Collaborates effectively with the Health Sciences business and sales managers to define go-to-market strategies for priority growth areas of the business
✅ Develops targeted marketing campaigns based on detailed market segmentation analysis, using traditional and digital communication channels, to generate leads with high conversion rates
✅ Interfaces with the global Health Sciences marketing team to ensure that global marketing initiatives are successfully deployed in the North America Region and that there is strong alignment and coordination when launching new marketing campaigns both globally and regionally
✅ Builds and executes creative communication plans for all marketing campaigns that showcase SGS NAM as a thought leader in the Health Sciences industry
✅ Develops and maintains a budget for marketing and clear metrics for ROI on all marketing investments, monitors the budget closely, providing ROI information on a quarterly basis
✅ Establishes and leads strategy to develop and nurture external relationships with industry organizations and academic institutions to continually develop SGS Health Sciences as a thought leader in relevant spaces
✅ Develops and manages a behavioral-based email marketing automation strategy for NAM initiatives to generate leads
✅ Develops thought leadership and event strategies specific to the North American market and key objectives to generate revenue in those areas
✅ Develops and maintains a library of marketing assets (brochures, whitepapers, etc.) for local deployment
✅ Develops and executes a demand generation program that aligns with Health Sciences NAM revenue and sales objectives. Provide detailed lead reporting per campaign. Regularly reviews CRM pipeline to identify trends in campaign performance and market fluctuations
✅ Manages subordinate staff in the day-to-day performance of their jobs. Ensures that project/department milestones/goals are met and adhering to approved budgets
ASSUMPTION: This role involves a high degree of strategic planning, cross-functional collaboration, and team management. Successful candidates will be able to balance both tactical and strategic responsibilities while working in a dynamic, global environment.
Education: Bachelor's degree in Marketing, Communications, or related discipline
Experience: 10+ years of experience in developing/executing marketing programs, with 3+ years of supervisory experience
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong background in marketing, proven leadership skills, and experience working in a global environment will be best suited for this role. Familiarity with the Health Sciences industry is a plus but not required.
Salary Range: $150,000 - $180,000 per year (AI estimated based on industry standards for a Director-level marketing role in North America with 10+ years of experience)
Benefits:
Working Hours: Full-time, with flexibility for remote work
ASSUMPTION: The provided salary range is an estimate based on industry standards for a Director-level marketing role in North America. Actual compensation may vary based on factors such as experience, skills, and market conditions.
Industry: Professional Services, specifically Testing, Inspection, and Certification services
Company Size: 10,001+ employees (Global), with a significant presence in North America
Founded: 1878, with a rich history and established reputation in the industry
Company Description:
Company Specialties:
Company Website: http://www.sgs.com
ASSUMPTION: SGS' extensive global presence and expertise in various industries make it an attractive employer for professionals seeking to grow their careers in a dynamic, international environment.
Career Level: Director-level, with significant strategic and leadership responsibilities
Reporting Structure: This role reports directly to the Global Head of Marketing for Health Sciences and manages subordinate marketing staff in the US and Canada
Work Arrangement: Remote, with flexibility for on-site work as needed
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop both professionally and personally within a global organization.
Office Type: Multiple locations, with remote work flexibility
Office Location(s): Chicago, Philadelphia, New York City
Geographic Context:
Work Schedule: Full-time, with flexibility for remote work and on-site collaboration as needed
ASSUMPTION: The multiple office locations and remote work flexibility offer candidates the opportunity to work in a dynamic, collaborative environment while enjoying the benefits of remote work.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, campaign development, market segmentation, lead generation, team management, global marketing, Health Sciences, SGS
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, leadership skills, and industry knowledge, with a strong emphasis on behavioral-based questions.
ASSUMPTION: Familiarity with project management, CRM, and marketing automation tools will be essential for success in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with SGS' company values and work style, and who can demonstrate a strong track record of success in marketing leadership roles, will be well-suited for this position.
ASSUMPTION: Successful candidates will be able to navigate these challenges effectively, leveraging their strong leadership, strategic planning, and adaptability skills.
ASSUMPTION: Candidates with experience in similar marketing leadership roles in the Health Sciences industry will find this position appealing, given its global focus and potential for career growth.
ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and collaborative nature of the role, as well as the opportunity to drive business growth through targeted marketing initiatives.
ASSUMPTION: Asking these questions will help candidates better understand the role, the company culture, and the expectations for success in this position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.