📌 Core Information
🔹 Job Title: Director, News & Content
🔹 Company: Nexstar Media Group, Inc.
🔹 Location: CA-San Diego; 4575 Viewridge Ave (Nexstar - KUSI & KSWB)
🔹 Job Type: Full-Time
🔹 Category: Broadcast Media Production and Distribution
🔹 Date Posted: 2025-07-17
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading the vision for a fully integrated, 24/7 multiplatform newsroom with a strong digital first mindset
- Developing and implementing strategies that grow audience across linear, OTT/CTV, web, app, and social platforms
- Accelerating digital transformation with data-driven decisions that elevate reach, engagement, and loyalty
- Overseeing the creation and curation of always-on digital content for various platforms
- Supervising streaming operations for live newscasts, breaking news, original content, and special community events and live local sports
ASSUMPTION: This role requires a strategic and innovative leader who can drive audience-centric content strategies across multiple platforms.
📋 Key Responsibilities
✅ Lead the vision for a fully integrated, 24/7 multiplatform newsroom with a strong digital first mindset
✅ Develop and implement strategies that grow audience across linear, OTT/CTV, web, app, and social platforms
✅ Accelerate digital transformation with data-driven decisions that elevate reach, engagement, and loyalty
✅ Oversee the creation and curation of always-on digital content for our combined website, mobile apps, YouTube, Facebook, Instagram, and emerging platforms
✅ Supervise streaming operations for live newscasts, breaking news, original content, and special community events and live local sports
✅ Champion the adoption of cutting-edge tools, analytics, and workflows to fuel digital acceleration
✅ Drive next-gen storytelling tailored to platform behaviors and optimized for user experience
✅ Set and uphold standards for editorial quality, visual presentation, and brand consistency
✅ Foster a newsroom culture of digital fluency, agility, innovation, and accountability
✅ Collaborate with Creative Services to develop and execute integrated cross-platform campaigns, including news integration and sponsorships
✅ Build, lead, and mentor on-air talent, a high-performing content team, including digital producers, MMJs, editors, and creators
✅ Work with station leadership on strategic planning, budgeted resource allocation, and capital investment
✅ Manage newsroom operations in a collaborative and respectful environment
✅ Represent the stations in community partnerships, events, and civic engagement efforts
ASSUMPTION: This role requires strong leadership, editorial judgment, and the ability to make decisions under deadline.
🎯 Required Qualifications
Education: Bachelor’s degree in journalism, communications, or related field—or equivalent experience
Experience: 7+ years of senior-level newsroom or content leadership, ideally with a proven record of digital transformation
Required Skills:
- Strong editorial judgment, newsroom leadership, and decision-making under deadline
- Deep understanding of digital-first content strategies, audience growth, and platform-specific best practices
- Proficiency with CMS, analytics tools, SEO, social publishing, and digital video distribution
- Skilled coach and mentor with a commitment to building diverse and high-performance teams
- Experience managing newsrooms and employment contracts
Preferred Skills:
- Experience with streaming platforms and live event production
- Fluency in Spanish (both written and verbal)
ASSUMPTION: Candidates with experience in leading integrated broadcast and digital news teams are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: $225,000 - $250,000 Annualized - commensurate with experience and skill level.
Benefits:
- Medical (with multiple plan options)
- Dental and vision insurance
- Paid time off
- 401(k) with company matching contributions
- Paid Parental leave
- Life insurance
Working Hours: Full-time, with a flexible schedule as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Final compensation will be determined based on the candidate's qualifications and the company's compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Broadcast Media Production and Distribution
Company Size: 10,001+ employees
Founded: 1996
Company Description:
- Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports, and entertainment content across its television and digital platforms.
- Owns America’s largest local television broadcasting group comprised of top network affiliates, with more than 200 owned or partner stations in 116 U.S. markets reaching 220 million people.
- National television properties include The CW, America’s fifth major broadcast network, NewsNation, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network.
Company Specialties:
- Broadcasting
- News and Information
- Entertainment
- Digital Media
Company Website: http://www.nexstar.tv
ASSUMPTION: Nexstar Media Group is a large, established company with a strong presence in the broadcast media industry.
📊 Role Analysis
Career Level: Executive
Reporting Structure: This role reports directly to the Vice President of News and will oversee on-air talent, digital producers, MMJs, editors, and creators.
Work Arrangement: On-site, with a flexible schedule as needed
Growth Opportunities:
- Potential to grow within the company as the newsroom expands and evolves
- Opportunities to work on high-profile projects and events
- Chance to mentor and develop team members, fostering career growth within the newsroom
ASSUMPTION: This role offers significant growth opportunities for the right candidate, both within the newsroom and across the company.
🌍 Location & Work Environment
Office Type: Corporate office with a newsroom and studio space
Office Location(s): CA-San Diego; 4575 Viewridge Ave (Nexstar - KUSI & KSWB)
Geographic Context:
- San Diego is the second-largest city in California and the eighth-largest city in the United States
- The city is known for its mild year-round climate, natural environment, and diverse culture
- San Diego is home to a vibrant news and media industry, with numerous broadcast and digital outlets
Work Schedule: Full-time, with a flexible schedule as needed, including evenings, weekends, and holidays
ASSUMPTION: The work environment is fast-paced, dynamic, and focused on delivering high-quality content to a diverse audience.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess qualifications and cultural fit
- In-person or virtual interview with the hiring manager and other team members
- Final interview with the Vice President of News
- Background check and reference check
Key Assessment Areas:
- Leadership and management skills
- Digital fluency and understanding of platform-specific best practices
- Editorial judgment and decision-making under deadline
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Include specific examples of your digital transformation efforts and audience growth strategies
- Demonstrate your understanding of the role and Nexstar Media Group's mission and values
ATS Keywords: Digital transformation, audience growth, platform-specific best practices, editorial judgment, newsroom leadership, decision-making, CMS, analytics tools, SEO, social publishing, digital video distribution, team building, mentoring, integrated cross-platform campaigns, strategic planning, budgeted resource allocation, capital investment, community partnerships, civic engagement efforts
ASSUMPTION: The application process is competitive, and candidates are encouraged to highlight their unique qualifications and experiences.
🛠️ Tools & Technologies
- CMS (Content Management System)
- Analytics tools
- SEO (Search Engine Optimization) tools
- Social publishing platforms
- Digital video distribution platforms
- Streaming platforms
- Live event production equipment
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's experience and the company's current workflows.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Excellence
- Innovation
- Collaboration
- Accountability
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Focused on delivering high-quality content
- Adaptable and responsive to changing news cycles and audience needs
Self-Assessment Questions:
- How do you embody the company values of integrity, excellence, innovation, collaboration, and accountability in your work?
- How do you stay up-to-date with digital trends and adapt your strategies to meet the needs of diverse audiences?
- How do you foster a culture of digital fluency, agility, innovation, and accountability within your team?
ASSUMPTION: Candidates who demonstrate a strong alignment with Nexstar Media Group's values and a commitment to digital innovation are likely to be successful in this role.
⚠️ Potential Challenges
- Managing a large, diverse newsroom with varying skill levels and experience
- Adapting to the fast-paced and dynamic nature of the news industry
- Balancing the demands of multiple platforms and audience segments
- Maintaining high editorial standards while meeting tight deadlines
- Managing a flexible schedule, including evenings, weekends, and holidays
ASSUMPTION: The successful candidate will be able to navigate these challenges and thrive in a fast-paced, dynamic environment.
📈 Similar Roles Comparison
- This role is similar to other News Director positions but with a stronger focus on digital transformation and multiplatform content distribution
- Unlike traditional News Director roles, this position requires a deep understanding of digital-first content strategies and platform-specific best practices
- Career progression may include opportunities to lead larger newsrooms or take on additional responsibilities within the company
ASSUMPTION: Candidates with experience in similar roles within the broadcast media industry are encouraged to apply.
📝 Sample Projects
- Developing and implementing a comprehensive digital strategy for a local news station
- Launching a successful live streaming service for breaking news and special events
- Creating and executing integrated cross-platform campaigns to drive audience engagement and growth
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the successful candidate might undertake in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall digital transformation strategy?
- What are the biggest challenges facing the newsroom, and how can this role address them?
- How does the company support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does the company measure the success of its digital initiatives, and how can this role contribute to those metrics?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the expectations for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, including specific examples of your digital transformation efforts and audience growth strategies
- Prepare for your interview by researching Nexstar Media Group's mission, values, and recent news coverage
- Follow up with the hiring manager within 48 hours of your interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
