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Director of B2B Marketing

Chamberlain Group
Full-time
On-site
Oak Brook, Illinois, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director of B2B Marketing

πŸ”Ή Company: Chamberlain Group

πŸ”Ή Location: Oak Brook, IL

πŸ”Ή Job Type: Full-Time, Hybrid

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 17, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site/Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and driving a multi-year, transformational marketing strategy
  • Overseeing strategic planning for B2B marketing
  • Growing share in distribution and dealer channels
  • Managing a performance dashboard to measure campaign success

ASSUMPTION: This role requires a strategic mindset, experience in B2B marketing, and the ability to manage and mentor a team.

πŸ“‹ Key Responsibilities

βœ… Develop and drive a multi-year, transformational marketing strategy and guide the execution to achieve business goals

βœ… Oversee quarterly and annual strategic planning for B2B marketing ensuring effective prioritization, reporting and analytics and resource management / budgeting

βœ… Define key customer segments and the ideal customer profile that offers appropriate scale, profitable growth, and the highest Long-Term-Value

βœ… Establish and maintain a pipeline of highly qualified leads and drive greater share of wallet and recurring revenue that can effectively support the growth objectives for the company

βœ… Grow share in distribution and dealer/installer channels through effective marketing programs

βœ… Contributes and/or leads cross functional working groups to create, implement and assess account-based marketing tactics to attract identified key accounts successfully and effectively

βœ… Design and deploy integrated programs using the full range of marketing channels including paid media, web/digital, social media, referral marketing, account-based marketing, and PR

βœ… Develop and manage a performance dashboard with a wide range of campaign measures, including revenue, CPL, CPA, and overall ROI

βœ… Retain, mentor, and build a world-class B2B marketing team capable of supporting the transformation of the business; identify and recruit top talent and drive strong performance by leading and developing the team

βœ… Direct prioritization and allocation of resources and budgets for all B2B marketing initiatives

βœ… Comply with health and safety guidelines and rules; managers should also ensure compliance across their teams.

βœ… Protect Chamberlain Group’s reputation by keeping information confidential.

βœ… Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, and participating in professional societies.

βœ… Contribute to the team effort by accomplishing related results and participating on projects as needed.

βœ… Motivate and lead a high performance team by attracting, developing, engaging and retaining team members

βœ… Drive the performance management and compensation processes by communicating job expectations, monitoring and evaluating performance, providing feedback and facilitating employee development per the company’s policies

βœ… Maintain transparent communication by appropriately communicating organization information to team through department meetings, one-on-one meetings, appropriate email, IM and regular interpersonal communications

βœ… Lead and motivate individuals and teams to create a workplace culture that is consistent with the CGI mission, vision and values.

ASSUMPTION: This role involves a mix of strategic planning, team management, and cross-functional collaboration. It requires strong leadership skills and the ability to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: BS/BA degree in Marketing, Communications, or related field; Master’s or MBA preferred

Experience: 10+ years of experience with some in a SaaS business selling enterprise solutions; ideally experience leading a performance marketing team in a subscription-based (or recurring transactional) marketing-driven business.

Required Skills:

  • Proven experience in B2B marketing with a playbook for acquiring, engaging, and retaining customers
  • Experience in performance marketing, customer journey mapping, digital marketing, channel marketing, and innovation
  • Capability-building and technology skills, including Sales Force Marketing Cloud, Pardot, ABM platforms, Google Analytics, and CDP experience
  • Ability to travel up to 25% of the time mainly in North America

Preferred Skills:

  • Experience managing vendor and agencies and/or internal creative teams

ASSUMPTION: This role requires a well-rounded marketing professional with a strong background in B2B marketing, performance marketing, and team management.

πŸ’° Compensation & Benefits

Salary Range: $159,500 - $257,000 per year

Benefits:

  • Comprehensive Benefits Package
  • 401k Contribution

Working Hours: Full-time, typically 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Director of B2B Marketing role with the required experience level. Benefits are subject to eligibility requirements.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Chamberlain Group operates in the Software Development industry, focusing on intelligent access solutions, residential garage door openers, security, and commercial door operators.

Company Size: Chamberlain Group has 5,001-10,000 employees, making it a mid-to-large-sized company. This size offers opportunities for growth and collaboration while maintaining a structured environment.

Founded: Chamberlain Group was founded in 1954 and has since grown into a global leader in its industry.

Company Description:

  • Chamberlain Group is a global leader in intelligent access solutions, powering millions of homes, businesses, and communities worldwide.
  • The company's flagship brands, LiftMaster and Chamberlain, are found in over 50 million homes, with 12 million people relying on the myQ app daily.
  • Chamberlain Group earned a spot on Built In’s 2025 Best Places to Work Awards for Chicago.

Company Specialties:

  • Residential Garage Door Openers
  • Security
  • Commercial Door Operators
  • Access Solutions
  • Gate Operators
  • Connectivity & Controls
  • Access Services
  • Facility Access Controls
  • IoT
  • Smart Home
  • Technology
  • App Development
  • Software Development
  • SaaS
  • Access Controls

Company Website: http://www.chamberlaingroup.com

ASSUMPTION: Chamberlain Group's focus on intelligent access solutions and its global presence offer applicants a unique opportunity to work in a dynamic and innovative industry.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, requiring significant experience and expertise in B2B marketing.

Reporting Structure: The Director of B2B Marketing will report directly to the Vice President of Marketing and will oversee the B2B marketing team.

Work Arrangement: This is a hybrid role, requiring on-site work in Oak Brook, IL, with the potential for up to 25% travel, mainly in North America.

Growth Opportunities:

  • As a senior-level role, this position offers opportunities for career advancement within the marketing department or the broader organization.
  • The company's global presence and diverse product offerings provide opportunities for growth and exposure to various aspects of the business.
  • Chamberlain Group's commitment to professional development and employee growth presents opportunities for skill-building and career progression.

ASSUMPTION: This role offers a unique opportunity for experienced B2B marketing professionals to drive strategic initiatives, manage a team, and contribute to the company's overall growth and success.

🌍 Location & Work Environment

Office Type: Chamberlain Group's headquarters is a corporate office environment, offering a professional and collaborative workspace.

Office Location(s): Oak Brook, IL

Geographic Context:

  • Oak Brook is a suburb of Chicago, offering a mix of urban and suburban living with easy access to the city's amenities.
  • The area is known for its strong job market, high quality of life, and excellent educational opportunities.
  • Oak Brook is home to numerous Fortune 500 companies, providing ample networking and career growth opportunities.

Work Schedule: Full-time, typically 40 hours per week, with the potential for up to 25% travel, mainly in North America.

ASSUMPTION: Chamberlain Group's Oak Brook location offers a convenient and desirable work environment, with easy access to the city's amenities and a strong job market.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR department
  • On-site or virtual interview with the hiring manager and/or team members
  • Final round interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and marketing expertise
  • Team management and leadership skills
  • Cross-functional collaboration and stakeholder management
  • Problem-solving and analytical skills
  • Cultural fit and alignment with Chamberlain Group's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Be prepared to discuss your marketing strategy and approach to B2B marketing during the interview.
  • Research Chamberlain Group and the industry to demonstrate your understanding of the business and market trends.

ATS Keywords: B2B Marketing, Performance Marketing, Digital Marketing, Channel Marketing, Customer Journey Mapping, Innovation, Capability-Building, Technology, Sales Force Marketing Cloud, Pardot, ABM platforms, Google Analytics, CDP

ASSUMPTION: Chamberlain Group's hiring process is designed to assess candidates' strategic thinking, marketing expertise, and cultural fit for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Sales Force Marketing Cloud
  • Pardot
  • ABM platforms
  • Google Analytics
  • CDP

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used to manage and optimize marketing campaigns and customer data.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Accountable
  • Inclusive

Work Style:

  • Strategic and forward-thinking
  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-focused and action-oriented

Self-Assessment Questions:

  • Do you have a proven track record of driving strategic marketing initiatives that have resulted in significant business growth?
  • Are you comfortable managing and mentoring a team, and driving strong performance through leadership and development?
  • Do you thrive in a dynamic, fast-paced environment and enjoy working collaboratively with various teams and stakeholders?

ASSUMPTION: Chamberlain Group values a customer-centric, innovative, and collaborative work environment, and seeks candidates who align with these values and work styles.

⚠️ Potential Challenges

  • Managing a team and driving performance in a dynamic, fast-paced environment
  • Balancing strategic planning and day-to-day tactical execution
  • Navigating a complex channel ecosystem and growing share in distribution and dealer channels
  • Adapting to a hybrid work arrangement and managing remote team members

ASSUMPTION: These challenges require strong leadership, adaptability, and strategic thinking to overcome successfully.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position focuses specifically on B2B marketing and requires a deep understanding of enterprise solutions and subscription-based business models.
  • Chamberlain Group's global presence and diverse product offerings provide unique opportunities for growth and exposure to various aspects of the business.
  • Career progression in this role may lead to senior marketing leadership positions or other executive roles within the organization.

ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing roles, requiring a strategic and experienced B2B marketing professional.

πŸ“ Sample Projects

  • Developing and executing a go-to-market strategy for a new enterprise solution
  • Launching a targeted account-based marketing campaign to attract and engage key accounts
  • Optimizing the marketing funnel to improve conversion rates and drive revenue growth

ASSUMPTION: These sample projects illustrate the strategic and tactical aspects of the role, requiring a well-rounded marketing professional with experience in B2B marketing, performance marketing, and team management.

❓ Key Questions to Ask During Interview

  • Can you describe the current state of the B2B marketing function and the strategic priorities for the next 12-24 months?
  • How does the B2B marketing team collaborate with other departments, such as sales, product, and customer success, to drive business growth?
  • What are the key challenges facing the B2B marketing team, and how has the organization addressed them in the past?
  • How does Chamberlain Group support the professional development and career growth of its marketing team members?
  • What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life balance?

ASSUMPTION: These questions help applicants better understand the role, the team, and the company culture, enabling them to make an informed decision about the opportunity.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Prepare for the interview by researching Chamberlain Group, the industry, and the role's key responsibilities.
  • If selected for an on-site or virtual interview, dress professionally and arrive early to demonstrate punctuality and professionalism.
  • Follow up with a thank-you note after the interview to express your appreciation for the opportunity and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.