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Director of Digital Communications

Achieva
Full-time
On-site
Pittsburgh, Pennsylvania, United States
πŸ“£ Marketing Communications (MarCom)

πŸ“Œ Core Information

πŸ”Ή Job Title: Director of Digital Communications

πŸ”Ή Company: Achieva

πŸ”Ή Location: Pittsburgh, PA

πŸ”Ή Job Type: Full-Time/Hybrid

πŸ”Ή Category: Nonprofit, Individual and Family Services

πŸ”Ή Date Posted: May 6, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site/Hybrid

πŸš€ Job Overview

Key aspects of this role include:

  • Strategic leadership in digital communication efforts
  • Development and implementation of comprehensive digital strategies
  • Content creation and management across various platforms
  • Collaboration with cross-functional teams
  • Data-driven decision making and performance analysis

ASSUMPTION: This role requires a balance of creativity and analytical skills, with a strong focus on digital trends and audience engagement.

πŸ“‹ Key Responsibilities

βœ… Develop and implement digital communication strategies aligned with organizational goals

βœ… Lead creation and distribution of engaging, on-brand content across various platforms

βœ… Manage a strategic social media content calendar

βœ… Collaborate with the Communications Manager to develop scalable video and content frameworks

βœ… Optimize website content and user experience (UX)

βœ… Monitor digital trends and experiment with innovative tools and tactics

βœ… Track and analyze digital KPIs; prepare regular performance reports

βœ… Ensure brand consistency across all digital channels

βœ… Manage email marketing strategy, including audience segmentation, list growth, content creation, and campaign performance

βœ… Support broader marketing and advancement initiatives

βœ… Work closely with the Communications Manager to troubleshoot digital issues and uphold IT and brand standards

βœ… Perform additional duties as assigned to support the success of the Advancement team

ASSUMPTION: This role requires strong project management skills and the ability to juggle multiple tasks and deadlines.

🎯 Required Qualifications

Education: Associate's or Bachelor's degree in Communications, Marketing, Digital Media, or a related field

Experience: Minimum of 3 years of experience in digital communications, social media marketing, or a related field

Required Skills:

  • Proven success in growing and engaging audiences across major social media platforms
  • In-depth knowledge of platform algorithms, audience behavior, and current digital trends
  • Proficiency in developing and managing paid digital ad campaigns
  • Excellent writing, editing, and overall communication skills tailored to diverse digital platforms
  • Hands-on experience with email marketing tools, website content management systems (CMS), and SEO best practices

Preferred Skills:

  • Leadership or team management experience
  • Working knowledge of HTML and graphic design tools (e.g., Adobe Creative Suite or Canva)

ASSUMPTION: Candidates with experience in the nonprofit sector and familiarity with fundraising strategies may have an advantage.

πŸ’° Compensation & Benefits

Salary Range: $68,000 - $72,000 (Salary/Exempt)

Benefits:

  • Health Coverage: Medical, dental, and vision plans with minimal employee monthly contributions and low deductibles
  • Insurance Benefits: Achieva fully covers term life insurance, accidental death insurance, and long-term disability
  • Retirement Savings: Achieva contributes to your 403(b) retirement plan after one year of service, regardless of employee contributions
  • Employee Assistance Program: Access to support services for personal and professional challenges
  • Generous Time Off: Paid time off and holiday pay to help you recharge and maintain work-life balance

Working Hours: Full-time, hybrid work arrangement with a flexible schedule

ASSUMPTION: The salary range provided is based on industry standards for similar roles in the nonprofit sector in the Pittsburgh area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Achieva operates in the Individual and Family Services sector, focusing on supporting people with disabilities and their families.

Company Size: Achieva is a mid-sized nonprofit with 501-1,000 employees, providing a supportive and collaborative work environment.

Founded: Achieva was founded in 1951 and has been committed to the support and inclusion of those with disabilities for over 70 years.

Company Description:

  • Achieva envisions a community where all people with disabilities lead lives of personal significance
  • The organization advocates with, empowers, and supports people with disabilities and their families throughout their lives
  • Achieva's core values include respect, passion, ethics, change, and team
  • The strategic priorities focus on person-centered practices, advocacy, impact, staff development, diversity, technology, and advancement

Company Specialties:

  • Advocacy
  • Family Supports
  • Home Care
  • Family Trust
  • Early Intervention
  • Disability Healthcare Initiative
  • Recreational Activities
  • Representative Payee
  • Residential Supports
  • Preschool Readiness
  • A Home of My Own
  • Employment Supports
  • Community Homes
  • Benefits Counseling

Company Website: http://www.achieva.info

ASSUMPTION: Achieva's mission-driven focus and comprehensive range of services make it an attractive employer for candidates seeking to make a difference in the lives of others.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring a balance of strategic thinking and hands-on execution.

Reporting Structure: The Director of Digital Communications reports directly to the Communications Manager and works closely with the Advancement team.

Work Arrangement: This is a hybrid role, with a flexible work arrangement that combines on-site and remote work.

Growth Opportunities:

  • Potential to advance to a leadership role within the Communications or Advancement team
  • Opportunities to expand digital communication strategies and team management responsibilities
  • Chance to contribute to Achieva's strategic priorities and impact the organization's overall mission

ASSUMPTION: Achieva's mid-sized nonprofit structure offers ample opportunities for growth and development within the organization.

🌍 Location & Work Environment

Office Type: Achieva's main office is located in Pittsburgh, PA, with a hybrid work arrangement that combines on-site and remote work.

Office Location(s): 711 Bingham St., Pittsburgh, PA 15203, US and 5129 Route 30, Greensburg, Pennsylvania 15601, US

Geographic Context:

  • Pittsburgh is the second-largest city in Pennsylvania, with a diverse economy and a rich cultural scene
  • The city is home to numerous nonprofit organizations, offering ample networking opportunities
  • Pittsburgh's cost of living is relatively affordable compared to other major cities in the Northeast

Work Schedule: Full-time, hybrid work arrangement with a flexible schedule that accommodates both on-site and remote work

ASSUMPTION: Achieva's hybrid work arrangement offers a balance between the structure of an on-site office environment and the flexibility of remote work.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the provided link
  • Phone or video screening with the Hiring Manager
  • In-person or virtual interview with the Communications Manager and other team members
  • Final interview with the Director of Advancement
  • Background check and reference check
  • Job offer and onboarding

Key Assessment Areas:

  • Digital communication and social media marketing skills
  • Strategic thinking and problem-solving abilities
  • Project management and organizational skills
  • Adaptability and flexibility in a hybrid work environment
  • Alignment with Achieva's mission and values

Application Tips:

  • Tailor your resume and cover letter to highlight your digital communication and social media marketing skills
  • Include specific examples of your experience growing and engaging audiences on social media platforms
  • Demonstrate your understanding of Achieva's mission and how your skills align with the organization's goals
  • Prepare for behavioral interview questions that focus on your problem-solving skills and adaptability in a hybrid work environment

ATS Keywords: Digital Communications, Social Media Marketing, Content Creation, SEO, SEM, Email Marketing, Data Analysis, Audience Engagement, Brand Consistency, Leadership, Video Production, Graphic Design, HTML, Communication Skills, User Experience, Digital Trends

ASSUMPTION: Achieva's interview process is designed to assess both technical skills and cultural fit, ensuring a strong match between the candidate and the organization.

πŸ› οΈ Tools & Technologies

  • Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
  • Email marketing tools (e.g., Mailchimp, Constant Contact, HubSpot)
  • Website content management systems (e.g., WordPress, Drupal, Joomla)
  • SEO and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs)
  • Graphic design tools (e.g., Adobe Creative Suite, Canva)
  • Video editing and production software (e.g., Adobe Premiere Pro, iMovie, Final Cut Pro)

ASSUMPTION: Familiarity with industry-standard tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Respect: Value and celebrate everyone
  • Passion: Be dedicated to Achieva’s mission and vision
  • Ethics: Infuse integrity, quality, and best practices in everything we do
  • Change: Embrace and drive innovation toward inclusive person-centered practices
  • Team: Inspire, challenge, and support each other

Work Style:

  • Collaborative and supportive team environment
  • Flexible and adaptable to changing priorities and deadlines
  • Mission-driven and focused on making a positive impact on the lives of others
  • Data-driven and analytical, with a strong focus on continuous improvement

Self-Assessment Questions:

  • How do you demonstrate respect and empathy for diverse audiences in your digital communication strategies?
  • Can you provide an example of a time when you drove innovation and change in a digital communication project?
  • How do you balance creativity and data-driven decision making in your content development process?

ASSUMPTION: Achieva's cultural fit considerations focus on candidates who align with the organization's mission and values, and who can thrive in a collaborative and supportive work environment.

⚠️ Potential Challenges

  • Managing multiple digital communication channels and platforms simultaneously
  • Keeping up with the fast-paced evolution of digital trends and algorithms
  • Balancing the need for creativity and innovation with data-driven decision making
  • Adapting to a hybrid work environment and maintaining productivity and engagement
  • Ensuring brand consistency across all digital channels and platforms

ASSUMPTION: These challenges require strong organizational skills, adaptability, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • Compared to related roles in the nonprofit sector, this position offers a unique blend of strategic leadership and hands-on execution
  • Unlike roles in the for-profit sector, this role focuses on driving engagement and support for a mission-driven organization rather than direct revenue generation
  • Career progression in this role may involve advancing to leadership positions within the Communications or Advancement team, rather than transitioning to a different industry

ASSUMPTION: This role offers a distinct set of challenges and opportunities compared to similar roles in other sectors, requiring a unique skill set and mindset.

πŸ“ Sample Projects

  • Developing and implementing a comprehensive social media strategy to increase engagement and reach for a fundraising campaign
  • Creating and managing a content calendar to ensure consistent, on-brand messaging across all digital channels during a major organizational event
  • Optimizing website content and user experience to improve SEO performance and drive more organic traffic

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the strategic thinking required for success in this role.

❓ Key Questions to Ask During Interview

  • How does this role contribute to Achieva's overall mission and strategic priorities?
  • Can you describe the team structure and dynamics within the Communications and Advancement teams?
  • How does Achieva support the professional development and growth of its employees?
  • What are the biggest challenges facing the digital communication efforts at Achieva, and how can this role address them?
  • How does Achieva measure the success of its digital communication campaigns, and what key performance indicators (KPIs) are most important?

ASSUMPTION: These interview questions help assess the organization's culture, priorities, and expectations for this role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your digital communication and social media marketing skills
  • Prepare for behavioral interview questions that focus on your problem-solving skills and adaptability in a hybrid work environment
  • Research Achieva's mission and values, and be prepared to discuss how your skills and experience align with the organization's goals
  • Follow up with the Hiring Manager one week after submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.