📌 Core Information
🔹 Job Title: Director of Global Etail & Retail Marketing
🔹 Company: Seagate Technology
🔹 Location: Remote United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote (Up to 10% travel)
🚀 Job Overview
Key aspects of this role include:
- Leadership and growth of a global eTail & retail marketing team
- Development and implementation of retail marketing and merchandising strategies
- Optimization of the online and offline shopping experience
- Collaboration with cross-functional teams to drive revenue and business planning
- Management of marketing budgets and agency partners
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of eTail and retail marketing.
📋 Key Responsibilities
✅ Lead and grow a high-performing global team of eTail & retail marketers, responsible for ownership of top-tier accounts in the Americas, EMEA, Asia Pacific, and Japan
✅ Lead the company’s marketing presence on retail sites, overseeing product detail pages, brand stores, and marketing initiatives
✅ Own accounts across the 4Ps: Product, Price, Placement, and Promotion, driving the team to adopt a business owner mindset
✅ Develop and implement a robust retail marketing and merchandising strategy to increase demand, optimize the online and offline shopping experience, and improve conversion rates
✅ Partner closely with the eTail/Retail Business & Analytics team to contribute to long-range revenue and business planning
✅ Partner with Senior Director to allocate and manage marketing budgets through the team, optimizing mix of marketing, back-end programs, pricing, etc.
✅ Oversee the selection and management of external agency partners supporting the eTail and retail functions
✅ Build and strengthen partnerships with retailers, identifying opportunities to optimize go-to-market (GTM) strategies
✅ Maintain expertise in backend tools, eTail platform nuances, processes, and systems, while staying ahead of digital shopping trends and capabilities
ASSUMPTION: This role involves a high level of strategic thinking, cross-functional collaboration, and global team management.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (MBA preferred)
Experience: Extensive experience in eTail and retail marketing, with a minimum of 10 years in a senior management capacity
Required Skills:
- Proven leadership and team management skills
- Strong business acumen and financial understanding
- Excellent communication and presentation skills
- Ability to develop and implement comprehensive business plans
- Experience within the consumer electronics category at eTail/retail preferred
- Proven track record of driving innovative marketing strategies
Preferred Skills:
- Experience in a global or multinational corporation
- Fluency in multiple languages
- Background in data analysis and interpretation
ASSUMPTION: Candidates should have a strong background in consumer electronics and managing sizable marketing budgets.
💰 Compensation & Benefits
Salary Range: $160,000 - $236,500 (Estimated, based on work location and experience)
Benefits:
- Medical, dental, and vision insurance
- Life insurance and disability coverage
- 401(k) and employee stock purchase plan
- Health savings account, dependent care, and healthcare spending accounts
- Paid time off, including 12 holidays, flexible time off, paid sick leave, and paid parental leave
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for similar roles and experience levels. Benefits are subject to change and may vary based on employment status and location.
📌 Applicant Insights
🔍 Company Context
Industry: Seagate Technology operates in the computer hardware manufacturing industry, focusing on data storage solutions.
Company Size: Seagate is a large corporation with over 10,000 employees globally, offering a structured and established work environment.
Founded: Seagate was founded in 1979 and has since become a global leader in data storage technology.
Company Description:
- Seagate crafts precision-engineered data storage and management solutions
- Focuses on external storage, internal storage, cloud storage, and data recovery
- Committed to sustainability and circularity in its products and operations
Company Specialties:
- External Storage
- Internal Storage
- Cloud Storage
- Small Business Storage
- Portable Storage
- Networking
- Home Entertainment
- Storage Solutions
- Data Recovery
- Data Management
- Big Data
Company Website: http://www.seagate.com
ASSUMPTION: Seagate's focus on data storage and management solutions requires candidates with a strong understanding of data-driven marketing strategies.
📊 Role Analysis
Career Level: This role is a senior-level position, reporting directly to the Senior Director of eTail & Retail Marketing + Demand Generation.
Reporting Structure: The Director of Global Etail & Retail Marketing will lead a global team of eTail & retail marketers and oversee top-tier accounts across various regions.
Work Arrangement: This role is remote, with up to 10% travel required for meetings and events.
Growth Opportunities:
- Potential to expand the team and take on additional responsibilities
- Opportunities to work on high-impact projects and drive strategic initiatives
- Possibility to transition into a more senior or executive role within the organization
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's eTail and retail marketing efforts.
🌍 Location & Work Environment
Office Type: Remote (with the option to work from any of Seagate's global offices)
Office Location(s): Seagate has offices in various locations worldwide, including the United States, Singapore, and the United Kingdom.
Geographic Context:
- Seagate's global presence allows for a diverse and multicultural work environment
- The remote nature of the role offers flexibility and work-life balance
- The company's global customer base requires a strong understanding of international marketing trends and best practices
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely
ASSUMPTION: The remote nature of this role requires strong self-motivation, time management, and communication skills.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- In-depth interview with the hiring manager and/or team members
- Final interview with the Senior Director of eTail & Retail Marketing + Demand Generation
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and team management abilities
- Understanding of eTail and retail marketing trends and best practices
- Strong communication and presentation skills
- Alignment with Seagate's company values and culture
Application Tips:
- Highlight your relevant experience and achievements in eTail and retail marketing
- Tailor your resume and cover letter to emphasize your fit for this specific role
- Prepare examples of your past marketing campaigns and their outcomes
- Research Seagate's company culture and be ready to discuss how your values align with theirs
ATS Keywords: eTail, retail marketing, global team management, marketing strategy, demand generation, consumer electronics, marketing budgets, agency management, retail partnerships, digital shopping trends
ASSUMPTION: Seagate's ATS may prioritize candidates with relevant experience in consumer electronics and eTail/retail marketing.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer-centricity
- Integrity
- Collaboration
- Accountability
Work Style:
- Fast-paced and dynamic work environment
- Strong emphasis on teamwork and collaboration
- Data-driven decision-making and continuous improvement
- Flexible and adaptable to change
Self-Assessment Questions:
- How do your personal values align with Seagate's company values?
- Are you comfortable working in a remote, global team environment?
- Do you thrive in a fast-paced, dynamic work environment?
- How do you approach data-driven decision-making and continuous improvement?
ASSUMPTION: Seagate's company culture prioritizes innovation, customer-centricity, and collaboration, requiring candidates who are adaptable, data-driven, and team-oriented.
⚠️ Potential Challenges
- Managing a global team with diverse time zones and cultural backgrounds
- Balancing the demands of multiple retail partners and eTail platforms
- Keeping up with the rapidly evolving eTail and retail landscape
- Managing a sizable marketing budget and maximizing ROI
ASSUMPTION: These challenges require strong leadership, strategic thinking, and adaptability to succeed in this role.
📈 Similar Roles Comparison
- This role differs from related positions in its global scope and focus on top-tier retail accounts
- Industry-specific context: The consumer electronics industry is highly competitive and dynamic, requiring candidates with a strong understanding of market trends and consumer behavior
- Career path comparison: This role offers a clear path to senior leadership and executive positions within the marketing function
ASSUMPTION: This role is unique in its global scope and focus on top-tier retail accounts, offering a challenging and rewarding opportunity for the right candidate.
📝 Sample Projects
- Developing and implementing a comprehensive marketing strategy for a major retail partner, driving a 20% increase in sales within the first year
- Optimizing product detail pages and brand stores across multiple eTail platforms, resulting in a 15% increase in conversion rates
- Managing a team of marketing professionals to execute a successful product launch campaign, generating over $10 million in revenue in the first three months
ASSUMPTION: These sample projects demonstrate the strategic and leadership skills required for this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the broader marketing organization and company strategy?
- What are the most significant challenges facing the eTail and retail marketing team, and how can this role address them?
- What opportunities are there for growth and development within this role and the broader organization?
- How does Seagate support work-life balance for its employees?
ASSUMPTION: These questions will help you better understand the role's expectations, the company's culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role
- Prepare examples of your past marketing campaigns and their outcomes, demonstrating your ability to drive results and make an impact
- Research Seagate's company culture and be ready to discuss how your values align with theirs during the interview process
- Follow up with the hiring manager one week after submitting your application, expressing your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
