Director of Marketing

📌 Core Information

🔹 Job Title: Director of Marketing

🔹 Company: The Clorox Company

🔹 Location: Oakland, CA - USA

🔹 Job Type: Full-Time

🔹 Category: Manufacturing

🔹 Date Posted: 2025-07-18

🔹 Experience Level: 10+ years

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

• Driving business direction and growth plans
• Defining growth priorities and shaping category visions
• Leading brand growth strategies and cross-functional team alignment
• Fostering a culture of innovation and consumer obsession

ASSUMPTION: This role requires a strategic mindset and the ability to balance multiple priorities to drive business success.

📋 Key Responsibilities

✅ Frame and drive business direction and growth plans, including defining growth priorities, leveraging consumer insights, setting demand spending and communications strategies, shaping category visions, channel participation strategies, and key retailer growth strategies

✅ Drive an innovation and growth pipeline by championing white space opportunities, leading discoveries with consumer-forward big ideas, and holding accountability with cross-functional partners all the way through execution and success in the market

✅ Lead the category and brand marketing plans for the studio, creating and executing holistic marketing strategies that drive consumer and customer engagement

✅ Develop people and build an effective brand organization, fostering an inclusive culture, strengthening people leadership skills, and developing a high-performing team of demand creators to deliver profitable growth

✅ Lead and participate in Marketing capability and community development, leveraging the scale of the Clorox company to drive successful outcomes for the BU

✅ Keep Clorox, the BU and the Studio on the cutting edge of CPG, demonstrating curiosity, a continuous learning approach, and an ability to shape and drive always-on transformation

✅ Advance Clorox’s culture of brand and consumer obsession, elevating the role of brands and driving a culture of consumer obsession

ASSUMPTION: This role involves a high level of cross-functional collaboration and requires strong leadership and communication skills to drive results.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field. MBA preferred.

Experience: 10+ years of experience in marketing, with a proven track record of driving business growth and leading cross-functional teams.

Required Skills:

• Strategic Mindset & Thought Leadership
• Critical Thinking & Decision Making
• Consumer Insight & Judgement
• Cultivates Innovation
• Business Insight
• Plans and Aligns
• Ensures Accountability
• Collaborates
• Optimizes Work Processes
• Balances Stakeholders
• Develops Talent, Drives Engagement, Values Differences
• Communication

Preferred Skills:

• Experience in the CPG industry
• Fluency in data and technology
• Bilingual or multilingual

ASSUMPTION: Candidates should have a proven track record of driving business growth and leading cross-functional teams, with a strong focus on consumer insights and innovation.

💰 Compensation & Benefits

Salary Range: $145,900 - $360,700 per year (based on location zone)

Benefits:

• Health Plans
• 401(k) Program
• Flexible Time Off
• Fertility Benefits
• Adoption Benefits

Working Hours: Full-time, hybrid work arrangement

ASSUMPTION: The salary range is based on the location zone and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Manufacturing, with a focus on consumer packaged goods (CPG)

Company Size: 5,001-10,000 employees

Founded: 1913

Company Description:

• Champions people to be well and thrive every single day
• Trusted brands include Brita®, Burt's Bees®, Clorox®, and more
• Headquartered in Oakland, California

Company Specialties:

• R&D
• Manufacturing
• Category Analysis
• Consumer Insights
• Marketing

Company Website: TheCloroxCompany.com

ASSUMPTION: The Clorox Company is a well-established, large organization with a strong focus on consumer packaged goods and a commitment to sustainability.

📊 Role Analysis

Career Level: Senior leadership role with significant influence on business unit direction and growth

Reporting Structure: Reports directly to the Business Unit Leader and leads a team of marketing professionals

Work Arrangement: Hybrid, with a mix of on-site and remote work

Growth Opportunities:

• Potential for general manager accountability
• Chance to shape and drive always-on transformation within the CPG industry
• Opportunity to develop and lead a high-performing team of demand creators

ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to drive business success and advance their career within the organization.

🌍 Location & Work Environment

Office Type: Hybrid, with a mix of on-site and remote work

Office Location(s): 1221 Broadway, Oakland, CA 94612, US

Geographic Context:

• Oakland, California, is located in the San Francisco Bay Area
• Known for its diverse culture, vibrant arts scene, and proximity to nature
• Offers a mix of urban and suburban living options

Work Schedule: Full-time, with a flexible work arrangement

ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to optimize their work environment.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening with HR
• In-depth interviews with hiring manager and team members
• Final round interviews with senior leadership
• Background check and offer extension

Key Assessment Areas:

• Strategic mindset and thought leadership
• Critical thinking and decision-making skills
• Consumer insight and judgment
• Cultural fit and alignment with company values
• Leadership and team-building skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Be prepared to discuss your strategic approach to marketing and growth
• Showcase your ability to lead cross-functional teams and drive results
• Demonstrate your understanding of the CPG industry and consumer trends

ATS Keywords: Strategic Mindset, Critical Thinking, Consumer Insight, Innovation, Business Insight, Collaboration, Communication, Results Driven, CPG, Marketing Strategy, Brand Growth, Cross-Functional Teams

ASSUMPTION: The interview process will focus on assessing the candidate's strategic mindset, leadership skills, and cultural fit within the organization.

🛠️ Tools & Technologies

• Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
• Marketing automation and CRM platforms (e.g., Marketo, Salesforce)
• Project management tools (e.g., Asana, JIRA)
• Consumer insights and market research tools (e.g., SurveyMonkey, Nielsen)

ASSUMPTION: The specific tools and technologies required may vary depending on the candidate's role and responsibilities within the organization.

👔 Cultural Fit Considerations

Company Values:

• Put People First
• Act with Integrity
• Lead with Courage
• Deliver with Excellence
• Win Together

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Innovative and forward-thinking
• Adaptable and flexible

Self-Assessment Questions:

• How do you demonstrate a strategic mindset and thought leadership in your approach to marketing?
• Can you provide an example of a time when you drove business growth through innovative marketing strategies?
• How do you balance the needs of multiple stakeholders, including consumers, customers, and internal teams, to drive successful outcomes?

ASSUMPTION: Candidates should be able to demonstrate a strong cultural fit with the company's values and work style, with a focus on collaboration, data-driven decision-making, and innovation.

⚠️ Potential Challenges

• Balancing multiple priorities and stakeholders in a fast-paced, dynamic business environment
• Keeping up with industry trends and consumer behaviors in the rapidly evolving CPG landscape
• Driving results and delivering on business objectives in a hybrid work arrangement
• Managing a team of marketing professionals with diverse skills and backgrounds

ASSUMPTION: This role presents unique challenges that require strong leadership, adaptability, and a strategic mindset to succeed.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position requires a high level of strategic thinking and cross-functional leadership to drive business unit success
• In the CPG industry, this role is comparable to a senior marketing manager or director of marketing position within a business unit
• Career path comparison: This role offers significant growth potential, with the opportunity to advance to general manager or vice president of marketing within the organization

ASSUMPTION: This role is unique in its focus on strategic leadership and cross-functional collaboration, with significant growth potential for the right candidate.

📝 Sample Projects

• Developing and executing a comprehensive marketing strategy for a new product launch, including consumer insights, channel participation, and demand generation tactics
• Conducting a competitive analysis and identifying white space opportunities for brand expansion or innovation
• Leading a cross-functional team to optimize the marketing mix and improve ROI for an existing product line

ASSUMPTION: These sample projects highlight the strategic and cross-functional nature of the role, requiring a strong understanding of consumer insights, market trends, and data-driven decision-making.

❓ Key Questions to Ask During Interview

• How does the company support the growth and development of its marketing teams?
• Can you describe the team structure and dynamics within the business unit?
• How does the company foster a culture of innovation and consumer obsession?
• What are the key priorities for this role in the first 90 days?
• How does the company approach work-life balance and employee well-being in a hybrid work arrangement?

ASSUMPTION: These questions are designed to provide insight into the company's culture, team dynamics, and expectations for the role, helping candidates make informed decisions about their fit and potential for success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your strategic mindset, leadership skills, and relevant experiences
• Prepare for interviews by researching the company, its industry, and the role's requirements
• Follow up with the hiring manager within one week of your initial application, expressing your interest in the role and asking about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.