πΉ Job Title: Director of Marketing
πΉ Company: Medici
πΉ Location: Austin, Texas, United States
πΉ Job Type: On-site, Full-time
πΉ Category: Medical Practices
πΉ Date Posted: June 10, 2025
πΉ Experience Level: 6-10 years
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strategic and creative marketer who can balance high-level branding with hands-on execution in a fast-paced environment.
β Developing and leading the overall marketing strategy for Mediciβs Executive Health Center
β Building a strong, differentiated brand that reflects the company's values, services, and target audience
β Ensuring consistency in visual identity, voice, and messaging across all platforms
β Leading the development and launch of a new company website that clearly communicates the services and value proposition
β Overseeing SEO/SEM, Google Ads, and paid social advertising to drive traffic, brand awareness, and patient conversion
β Developing marketing collateral, landing pages, and email campaigns as needed
β Building and executing a social media strategy tailored to an executive, health-conscious audience
β Partnering with leadership and physicians to translate complex services into clear, engaging content
β Managing copywriting and creative direction for campaigns, newsletters, and blog posts
β Collaborating with cross-functional teams to align marketing with business priorities
β Identifying and developing external partnerships to expand reach
β Supporting events, campaigns, or initiatives that position the center as a premier destination for proactive health
ASSUMPTION: The ideal candidate will have experience in marketing, preferably in healthcare, wellness, or luxury services, with strong digital marketing skills.
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 6-10 years of experience in marketing, preferably in healthcare, wellness, or luxury services
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, it is assumed that the candidate should have a strong understanding of the healthcare industry and its unique marketing challenges.
Salary Range: Based on industry standards for a Director of Marketing role in Austin, Texas, with 6-10 years of experience, the estimated salary range is $120,000 - $160,000 per year.
Benefits:
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for the role's demands
ASSUMPTION: The salary range is estimated based on market research and may vary depending on the candidate's experience and qualifications.
Industry: Medici is a modern Executive Health Center focused on preventative care and delivering a high-touch, luxury healthcare experience.
Company Size: 51-200 employees
Founded: 1979
Company Description:
Company Specialties:
Company Website: https://www.healthbydesign.com/
ASSUMPTION: Medici's focus on preventative care and luxury healthcare experience sets it apart in the medical practices industry.
Career Level: Mid-level to senior marketing role, reporting directly to the leadership team
Reporting Structure: This role does not have direct reports but will collaborate with cross-functional teams, including leadership, physicians, and other marketing team members
Work Arrangement: On-site, full-time position with flexibility for the role's demands
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential as Medici continues to expand its services and establish its brand in the market.
Office Type: Modern, upscale clinic with state-of-the-art technology
Office Location(s): Austin, Texas
Geographic Context:
Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for the role's demands
ASSUMPTION: Austin's thriving job market and diverse cultural scene make it an attractive location for professionals in the healthcare industry.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing strategy, brand development, digital marketing, SEO, SEM, Google Ads, social media, content creation, project management, communication, collaboration, copywriting, creative direction, partnership development, patient education, event support
ASSUMPTION: Medici's interview process will focus on assessing the candidate's marketing strategy, brand development, and digital marketing skills, as well as their cultural fit and ability to work cross-functionally.
ASSUMPTION: The ideal candidate will have experience with marketing automation platforms, SEO and SEM tools, social media management tools, website development platforms, and design tools.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Medici values a collaborative, cross-functional work style that focuses on brand elevation and digital marketing, with a strong emphasis on patient-centered care and a proactive, data-driven approach.
ASSUMPTION: The Director of Marketing role at Medici presents unique challenges related to brand elevation, digital marketing, and working with complex services.
ASSUMPTION: The Director of Marketing role at Medici is unique in its focus on brand development and digital marketing in the healthcare industry, with significant growth potential.
ASSUMPTION: The Director of Marketing role at Medici involves a wide range of projects, from social media strategy and marketing collateral creation to copywriting and creative direction.
ASSUMPTION: Asking these questions during the interview will help the candidate better understand Medici's marketing strategy, brand development, and digital marketing efforts, as well as the company's approach to growth and partnerships.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.